---
title: LocaliQ Reviews
meta_title: 'LocaliQ Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 1087 reviews by the users' company size, role or industry
  to find out how LocaliQ works for a business like yours.
aggregate_rating:
  rating_value: 4.5
  review_count: 1087
  scale: '5'
date_modified: '2026-08-04'
parent_category:
  name: Digital Advertising Tech
  url: https://www.g2.com/categories/digital-advertising-tech
---

# LocaliQ Reviews
**Vendor:** USA TODAY Co.  
**Category:** [Paid Search Advertising Software](https://www.g2.com/categories/paid-search-advertising)  
**Average Rating:** 4.5/5.0  
**Total Reviews:** 1,087
## About LocaliQ
LocaliQ is how businesses attract and retain ideal customers. The marketing platform helps businesses grow faster with a suite of AI lead management and digital agents, marketing automation, omnichannel campaign management, advanced reporting, and expert-led services. The technology allows customers to optimize ad spend in real-time across multiple channels, saving time and ensuring real results. Dash is LocaliQ’s AI-powered lead management SaaS solution designed to help businesses convert more leads into customers, faster and more efficiently. With automated lead scoring, follow-ups, and reporting, plus advanced AI agents and an included SMS conversational tool, Dash streamlines workflows, eliminates manual tasks, and helps to boost revenue for businesses of all sizes. Integrated with LocaliQ’s AI marketing platform, Dash enables businesses to enhance customer experiences, automate workflows, and save time to focus on growing their business. LocaliQ&#39;s products and services include: -AI Agents (Voice, SMS, and live chat) -Marketing Automation -Lead Management Software -Lead Scoring -Live Chat -SMS Marketing -Social Media Marketing -Cross-Channel Advertising -Paid Search Advertising -Marketing Analytics -Social Media Advertising -Display Advertising -Video Advertising -Targeted Email Marketing -Multi-Listings Management -SEO Tools -Websites &amp; Landing Pages -Custom Promotions Gannett is now USA TODAY Co. In order to align all digital marketing solutions under a single brand identity, the ReachLocal, WordStream, and ThriveHive brands were consolidated under the LocaliQ name.



## LocaliQ Pros & Cons
**What users like:**

- Users appreciate the **dedicated customer support** from LocaliQ, enhancing their experience with personalized assistance and effective campaigns. (27 reviews)
- Users value the **personalized support** from LocaliQ, appreciating their consistent communication and genuine commitment to success. (27 reviews)
- Users appreciate the **dedicated support team** of LocaliQ, enhancing campaign implementation and overall success. (18 reviews)
- Users value the **business growth capabilities** of LocaliQ, effectively enhancing lead management and advertising outreach. (16 reviews)
- Users value the **ease of use** of LocaliQ, which streamlines workflows and simplifies campaign management for businesses. (15 reviews)
- Users applaud the **strong lead generation capabilities** of LocaliQ, enhancing customer reach and campaign effectiveness. (15 reviews)
- Features (13 reviews)
- Performance Results (13 reviews)
- Users appreciate the **exceptional customer engagement** of LocaliQ, highlighting their responsive and personalized account management services. (12 reviews)
- Efficiency (11 reviews)

**What users dislike:**

- Users find LocaliQ to be **expensive** , with high costs leading to unsatisfactory lead generation and financial strain. (7 reviews)
- Users note the **high costs** of LocaliQ, making it challenging for small businesses to justify the expenses. (6 reviews)
- Users express concern over **limited features** , citing vague metrics and lack of innovation in supporting business growth. (6 reviews)
- Users express concerns over **poor customer support** , citing slow email responses and lack of effective communication. (6 reviews)
- Users report **poor sales performance** from LocaliQ, feeling misled about lead generation and facing communication issues. (6 reviews)
- Users experience **ad issues** like poor communication, ineffective keyword optimization, and challenges in tracking results. (5 reviews)
- Users face **billing issues** with LocaliQ, noting vague metrics and hard-to-follow invoices despite prompt customer support. (5 reviews)
- Users report **deceptive campaign practices** and ineffective lead generation, leading to frustration and potential financial loss. (5 reviews)
- Users experience **poor email response** and communication issues, leading to frustration and unmet expectations with LocaliQ&#39;s service. (5 reviews)
- Incompetence/Untrustworthiness (5 reviews)

## LocaliQ Reviews
  ### 1. Great Staff, Great Product

**Rating:** 4.0/5.0 stars

**Reviewed by:** Gong B. | Graphic Designer, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 03, 2019

**What do you like best about LocaliQ?**

My experience with Wordstream was fantastic. Throughout our onboarding, the adviser we had been assigned was quite educated, provide excellent guidance, and consistently followed our calls with useful documentation, documentation, etc.. She concentrated our discussions I got the maximum and immediately knew we'd use the platform. While being simple to use, the stage itself is persuasive. I really like I can handle PPC networks in 1 place rather than having to leap between programs. I discover that a number are more comfy in Wordstream than they're about the native programs. At length, Work Week is a superb tool for maintaining my campaigns each week, which is healthful.

**What do you dislike about LocaliQ?**

It is tough to find something to dislike Wordstream, but when I needed to think of something, I'd say that they could enlarge on the 20-Minute Work Week instrument so it does a more comprehensive examination of the health of the accounts for all those folks who'd be delighted to devote additional time.

**Recommendations to others considering LocaliQ:**

This is a system, supported and developed by specialists in the area. The customer support is. I believe that the return on investment for this particular platform is worth the cost. Advertising services have been made by it at my service efficient and tremendously efficient.

**What problems is LocaliQ solving and how is that benefiting you?**

We'd been using before going to Wordstream -- by using this Wordstream platform made effort management much more comfortable than when we had been to depend on the resources inside the 45, bringing PPC management a solution that had yielded results. While we are working on optimizing our campaigns (we're in a very competitive, overpriced marketplace about PPC), Wordstream has made focusing on negative key words simple, helping us to draw down our CPA.

  ### 2. Brilliant Service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Facilities Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 01, 2020

**What do you like best about LocaliQ?**

Since I joined Word Stream I have only had the very best service from everyone.

I have been assisted in all aspects of my ad's.

They have helped me understand and create awesome ads that actually work.

If I have a question they go out of their way to get it answered asap.

Love working with them.

**What do you dislike about LocaliQ?**

There is nothing I dislike.

I am a very happy client

**What problems is LocaliQ solving and how is that benefiting you?**

I have been able to create and run proper Google ads for my client getting a quality score that is above ave and saving on CPC costs

  ### 3. WordStream is Amazing!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Justin F. | Digital Marketing Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 12, 2019

**What do you like best about LocaliQ?**

WordStream offers an analytics platform all built into one system to track and improve data in Adwords, Bing and Facebook. The beautiful part is that they have this 20 min work week that tells you what needs to be corrected for that week.

**What do you dislike about LocaliQ?**

Nothing. The platform is super easy and your have support to help you get started and are available anytime you have questions.

**Recommendations to others considering LocaliQ:**

Get WordStream if you are having trouble controlling the volume of PPC and would like recommendations no how to increase the performance of your ads. Also WordStream has a great reporting tool that allows you to present the performance to the Executives. 

**What problems is LocaliQ solving and how is that benefiting you?**

WordStream allows me to have time back in my day while they take care of everything for me. I have no need to go into Google Analytics to build and maintain my ads. The best part is that WordStream provides you with weekly recommendations to help you improve your ads performance.

  ### 4. WordStream has been an insurmountable addition to our efforts.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Drew J. | Director of Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 10, 2019

**What do you like best about LocaliQ?**

The experience and interaction we receive with the Premier Consulting has allowed us to utilize the tools and techniques of the WordStream technology above and beyond what we could manage on our own. And the technology behind the tool is absolutely brilliant. Using WordStream is equivalent to a team of 15 - 20 paid advertising experts doing the same amount of work manually.  The accuracy of the suggested changes to our campaigns continues to get smarter and smarter every week which makes the 20 minute work week analysis tool so intuitive that it is actually humbling. 

**What do you dislike about LocaliQ?**

I can honestly say that there isn't one thing that I don't like about WordStream ... they are my "Go To" for a one-stop shop for my integrated outsourced assistance with online paid advertising across multiple platforms.

**Recommendations to others considering LocaliQ:**

When initially implementing WordStream into your efforts I strongly suggest adding Premier Consulting to your package because it takes you to the top level of expertise a lot faster that you will get there on your own.

**What problems is LocaliQ solving and how is that benefiting you?**

We have essentially added a full team of online marketing experts and manages by partnering with WordStream at a fraction of the overhead that it would take to staff the same amount of experience and competencies.  And the WordStream tool itself solves for any struggles of staying at the cutting edge of online marketing strategies and best practices as algorithms and compliance requirements constantly change. In the simplest terms ... we are able to do a lot more work in a lot less time creating an opportunity to focus more time and effort on the larger strategy and constantly move the needle forward.

  ### 5. Makes managing a PPC account easier and more efficient

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in E-Learning | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 24, 2019

**What do you like best about LocaliQ?**

Wordstream's 20 Minute Work Week helps to focus attention on key areas straightaway, so you can make high-impact changes first. Then, the dashboard and various reports help to highlight other areas for attention. I also have a fortnightly consultation with one of the Wordstream experts who provides yet more steer on optimising the account. 
One of the main benefits of making changes in Wordstream as opposed to the native ad platform is the fact you can defer the changes until you're ready to post. There's been a couple of occasions where I've changed a bid or match type, then later decided against it - just dismiss the changes in WS and no problem!

**What do you dislike about LocaliQ?**

There's nothing I dislike really but there are a few features I wish were present. I use responsive ads a lot in my campaigns and at the moment these aren't supported in WS. You also can't export anything - there's been times when I've wanted to export a list from Keyword Research and been unable to.
The dynamic ad creator was an initial draw but in practice, the designs are quite limited in what you can do. There's no option to enlarge or crop the images you import, and the templates look a bit outdated.

**Recommendations to others considering LocaliQ:**

Although it's not the cheapest PPC management tool out there if you have a large account, the way it helps to focus your workload and improve spending efficiency means it's worth the price tag. And for smaller accounts it's invaluable.

**What problems is LocaliQ solving and how is that benefiting you?**

One of my main issues and the reason I trialled WordStream initially was that my quality score was low, leading to my CPC being higher than it should be. The native Google platform isn't great for monitoring quality score, and doesn't show averages across groups or campaigns to help you find where to focus. 
WordStream was invaluable for this. 

Not only have I managed to raise the average quality score on my account from 5.2 to 7.8 (reducing my CPC in the process) but I've also improved my impression share from 9% to 22% by following the recommendations in WordStream and from my consultant.

Another issue (related to the above) was that my campaigns just weren't spending. Each month we'd spend perhaps a quarter of the actual budget, even when pushing bids to the recommended CPC. Through the improvements made to quality score and impression share/ad rank, it's now spending bang on budget and we've seen a Q3 revenue increase of 88% vs last year.

  ### 6. Awesome Service for Google Ads Optimization

**Rating:** 5.0/5.0 stars

**Reviewed by:** Spencer C. | Marketing Implementation Specialist, Marketing and Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 01, 2019

**What do you like best about LocaliQ?**

I like that WOrdStream is easy to use and intuitive. We received training at the beginning to ensure that we were ready to fully utilize Wordstream and it has been super helpful from the beginning!

**What do you dislike about LocaliQ?**

There hasn't really been anything that my team has disliked about Wordstream.

**Recommendations to others considering LocaliQ:**

Wordstream is relatively easy to use. I would recommend just playing around in the program and pressing the buttons to see what they do right a the beginning. If you already have some experience in the program, then it will be easier to get the most out of the training calls that you have with the salesman!

**What problems is LocaliQ solving and how is that benefiting you?**

Wordstream is helping us optimize our Google Ads for several of our clients. It saves us time and money and helps us provide a more effective service for our clients with a higher ROI.

  ### 7. Definitely Google Ads advertising made easy

**Rating:** 4.5/5.0 stars

**Reviewed by:** Cristina P. | CEO, Travel Blogger and Destination Expert , Small-Business (50 or fewer emp.)

**Reviewed Date:** January 27, 2020

**What do you like best about LocaliQ?**

Wordstream allows you to improve PPC in an easy way. I loved the 20-minute work week, especially with Google Ads, as it is much easier to create, optimize and manage ads with Wordstream. I had help anytime I needed with different things with the agents they have available 24/7 once you log in to your account.

**What do you dislike about LocaliQ?**

I would have liked to have more options of ads that could be used for different campaigns on Google and Facebook.

**What problems is LocaliQ solving and how is that benefiting you?**

Google Ads Management was easier

  ### 8. Increase Your Advertising Efficiency 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Greyson G. | Paid Ads Specialist , Mid-Market (51-1000 emp.)

**Reviewed Date:** September 11, 2019

**What do you like best about LocaliQ?**

I love the Client Center. It gives a very clear view of all the accounts that I manage. I can look at all of their basic performance, even their ad spend up the the current day of the month with a percentage, letting me know if they're spending more than they should or if we need to increase their daily budget. 
And from the Client Center view, if you see any numbers that are low among accounts, you can click on it and go straight into making changed and optimizations to help their performance. 

**What do you dislike about LocaliQ?**

I think it would be better to have budget increase recommendations based off the target spend. If they correlated with each other then I feel like the recommendations would be more effective. Especially if we're going in to do optimizations as much as we should be, then we can make accurate budget changes based off their spend to help them get the most out of their budget. 

**Recommendations to others considering LocaliQ:**

Depending on your work load and the amount of clients you have, this will greatly benefit you. 

**What problems is LocaliQ solving and how is that benefiting you?**

As you can probably tell, I'm pretty big on the budget. We've had a lot of clients hit their monthly budget before the end of the month and have had to stop their ads. Now we can closely follow their spend and keep them up and running the whole month. I like the 20-minute work week optimize ads feature because it points out the lowest preforming ads and helps us, with great efficiency, to rewrite that ad to be on par with our best performing ads.  

  ### 9. Wordstream - Saving Time

**Rating:** 4.5/5.0 stars

**Reviewed by:** Brett C. | VP Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 22, 2019

**What do you like best about LocaliQ?**

The 20-minute work week is the most amazing force multiplier for our business. It allows me to maximize the return on what little time I have, which is what you need in a tool like Wordstream. 

**What do you dislike about LocaliQ?**

I would like more features that can save me more time. Further integrations into other platforms would be appreciated but are not essential to keep me as a customer. 

**What problems is LocaliQ solving and how is that benefiting you?**

Being that we are a startup looking for solutions that can help us be more efficient and help us scale is always at the top of my list. Wordstream is just that when it comes to paid and social advertising. Also, this isn't the first time I have used Wordstream to solve for this challenge, I have used them 2 other times prior at different companies that I have worked at. 

  ### 10. Excellent management of multiple advertising campaigns.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Timothy T. | Digital Marketing & Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 22, 2019

**What do you like best about LocaliQ?**

With this program I can easily detect the differences in the performance of differents accounts and immediately recognize the opportunities and the wasted expenditure, which I think is very good. In addition, the keyword research tool is good at finding the right objectives for your content strategy. The first level consulting package helps answer questions and has given me many positive comments regarding the strategic focus of our account. I love weekly perspectives and ad tracking.

**What do you dislike about LocaliQ?**

I would like to see an optional feature where Wordstream provides suggested daily updates. I could notice carefully that there are some sections that are still in an old design and those pages are more difficult to navigate because you have to scroll to the right and you can not see the whole screen at once.

**Recommendations to others considering LocaliQ:**

Anyone who wants to do a large-scale integration of advertising in their digital marketing plan will definitely find Wordstream beneficial. It is very important for companies in market expansion, its high capacity could make you save a lot of time, it certainly has some advantages in terms of modifying your campaigns.

**What problems is LocaliQ solving and how is that benefiting you?**

Intechnic uses WordStream because it provides the best feedback on the quality of campaigns and analyzes each account for performance, comparable spending across the industry and best practices. Its use is comfortable, it has also helped us to define how to use our budget more effectively and the aspect of strategic management.

  ### 11. I got my entire team started with WordStream

**Rating:** 5.0/5.0 stars

**Reviewed by:** Paddy H. | Marketing Specialist, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 21, 2019

**What do you like best about LocaliQ?**

What I love most about WordStream is that it doesn't become another daunting thing on my to do list. When they say 20 minute work week, they really mean it.

**What do you dislike about LocaliQ?**

The only thing that concerned me at first was feeling like I wasn't using all the tools available. It's a very robust system and I didn't really have time to learn another thing. But the one on one personal support calls have really solved that. I get to learn a little more each call and can begin implementing them at a pace that makes sense for me and my team.

**Recommendations to others considering LocaliQ:**

If you're even thinking that you need a way to manage your adwords and social campaigns, definitely give WordStream a go. You'll be impressed with how much time you're truly saving using this product.

**What problems is LocaliQ solving and how is that benefiting you?**

My team has three very different marketing goals with different people managing them constantly. WordStream has allowed us to streamline the process and make more unified and informed decisions about future campaigns. We're all on the same page now.

  ### 12. Love using Wordstream & excellent consultation!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Lynette R. | Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 21, 2019

**What do you like best about LocaliQ?**

The software is so easy and straight forward to use, for a novice and advanced PPC expert.
The consultants have a great knowledge of the software and PPC and helps get the most out of your consultations.

**What do you dislike about LocaliQ?**

I can't say I disliked anything. I love everything and my experience from start to finish

**Recommendations to others considering LocaliQ:**

If you are new at Adwords or not, take the consultation option as well, you can learn so much from the consultants as they know what they are talking about. This software is so easy to use and just takes out all the guessing and distractions from Adwords and serves it up on a easy and non-scary platter. The 20min work week also helps a lot and shows you how much you are saving and helps you with your wasted ad spend.

**What problems is LocaliQ solving and how is that benefiting you?**

The software and consultant helped me de-clutter my Adwords account. I am building stronger campaigns and saving money in the process as Wordstream shows me where my wasted ad spend goes and shows you which campaigns are performing well and then you can easily see which ones to work on.

  ### 13. Takes Hassle Out of Weekly Optimization 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Emma  B. | Account Manager , Small-Business (50 or fewer emp.)

**Reviewed Date:** June 14, 2019

**What do you like best about LocaliQ?**

WordStream's platform is extremely straight forward and easy to use. Once doing the initial training, it's been the most useful tool we've added to our strategy. It allows us to go into each campaign weekly and manually optimize based on their suggestions. It's also easier to set up new ads, add new & negative keywords, and look at results than Google Ads itself. The suggested changes are always helpful and allow you to take a second look at the overall campaign easily. WordStream makes me love setting up and monitoring PPC campaigns. 

**What do you dislike about LocaliQ?**

At the moment, there isn't anything I dislike about using WordStream. Although sometimes, I wish it gave me more suggestions for the week (I know that would be going over the 20 mww) but it's just enjoyable to do! 

**Recommendations to others considering LocaliQ:**

My best advice for someone considering to use WordStream, is definitely do it. You'll see growth quickly and feel at ease knowing your campaigns are getting the attention they deserve.

**What problems is LocaliQ solving and how is that benefiting you?**

WordStream solved the problem I was having about not having enough time in the week to manually touch every campaign I was managing. Now, I'm able to go in and update every client's campaign, every week. It's given me more confidence in the way my PPC campaigns are running and performing. I know that my decisions are informed and updated regularly with best practices. 

  ### 14. A PPC Lifesaver

**Rating:** 5.0/5.0 stars

**Reviewed by:** Brian M. | Digital Marketing Representative, Logistics and Supply Chain, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 10, 2019

**What do you like best about LocaliQ?**

I'm a one person (sometimes 2 person, if I have an intern) marketing department. I manage absolutely everything for my company, so it's difficult to give everything the amount of focus it requires. WordStream gives me visibility on our PPC spend as well as actionable tips to make an impact on our campaigns. More importantly, it affords me time to pursue other initiatives.

**What do you dislike about LocaliQ?**

WordStream, or really any software, will never answers all your problems. Unfortunately, there's no magically PPC pill. I wish there was a way to visualize more eCommerce Data (like Amazon on other platforms). However, WordStream will show your ads for Google, Bing and Facebook.

**Recommendations to others considering LocaliQ:**

If you're looking for a single place to manage all your campaigns at a high level, WordStream is the perfect, cost-effective solution. Additionally, WordStream's suggestions along with their signature 20-minute work week provide you with actionable tips to improve your campaigns and raise your PPC awareness. We were able to move PPC management in house and save $2k per month.

**What problems is LocaliQ solving and how is that benefiting you?**

I'm optimizing our accounts, managing our spend and creating new test campaigns quickly. It's helped me more accurately determine ROI and monitor our spend on good/bad campaigns.

  ### 15. Wordstream Makes My Life Easier

**Rating:** 5.0/5.0 stars

**Reviewed by:** Cally U. | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 07, 2020

**What do you like best about LocaliQ?**

Wordstream is fantastic. I love the 20 min workweek because it highlights exactly what I need to do to optimise my clients accounts. I grew my clients conversions by 140% consistently. The agency help is also a huge plus. I can contact them anytime for help!

**What do you dislike about LocaliQ?**

I wish they were allowed more FB targeting inclusion.

**What problems is LocaliQ solving and how is that benefiting you?**

I’m optimising my clients Google Ad accounts with ease. They take a complex product and break it down so you can easily understand what’s needed

  ### 16. Wordstream makes understanding PPC easy

**Rating:** 5.0/5.0 stars

**Reviewed by:** Glenn F. | Directeur , Furniture, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 03, 2019

**What do you like best about LocaliQ?**

I was very impressed with how Wordstream is not just an online platform. They are a personable company that has ensured we get set up properly by making multiple one-on-one online appointments with marketing specialists and online developers.

**What do you dislike about LocaliQ?**

I really haven't experienced any downsides with using Wordstream.

**What problems is LocaliQ solving and how is that benefiting you?**

Wordstream has helped me to understand the intricacies of PPC in my business. As a small business owner, PPC had felt like a wasted spend; Wordstream helped me take it back from marketing staff and our marketing company for long enough to get a full understanding of the process, before spinning it back out to others again.

  ### 17. WordStream: decreases expenses and increases performance.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Nabeel C. | Executive Assistant, Marketing and Advertising, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 16, 2019

**What do you like best about LocaliQ?**

It has a function that quickly identifies duplicate words in campaigns and it pauses to improve the performance and quality of the account. The tool helps reduce ad cost. It is a tool that has the ability to update changes in AdWords quickly and in turn its function is online which avoids unnecessary delays and expenses.

**What do you dislike about LocaliQ?**

It would be even better if you incorporated an option that allows you to update changes automatically in the advertising accounts so that they remain active and thus save more time since the process would be avoided manually.

**Recommendations to others considering LocaliQ:**

It is one of the few tools that guarantees the main key aspects in an organization, such as: time savings, efficiency, excellent performance and productivity. Therefore it is an important reason why I recommend that its use be implemented in all tools for greater performance in activities, also allows you to monitor the performance of the company's advertisements.

**What problems is LocaliQ solving and how is that benefiting you?**

It is a very useful tool why the company was given the task of incorporating it into the departments, because through it we can manage all our payment campaigns in AdWords, in addition, weekly we can monitor the performance of the ads backed by Words that guarantee us success. This tool is also very useful in our organization because it allows us to develop good quality campaigns. We have a staff that is dedicated to the good use and updating of this tool so that it is always innovating and working in a good way for team members.

  ### 18. Integration of multiple platforms

**Rating:** 4.5/5.0 stars

**Reviewed by:** Justin D. G. | Technical Director, Information Technology and Services, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 24, 2019

**What do you like best about LocaliQ?**

The ability to manage multiple ad platforms within a single view. WordStreams system using multiple data points to provide great suggestions on ways to optimize your ads. The system is simple and clean and easy to use.

**What do you dislike about LocaliQ?**

Some times when pushing campaign changes (ads, ad groups, etc) do not always submit successfully to the ad platform. The error messages provided back are sometime vague.

**Recommendations to others considering LocaliQ:**

Be patient and don't be afraid to ask Support. Just because the system provides a recommendation does not mean you have to apply it. You know the business end better than the system. So take their suggestions with a grain of salt.

**What problems is LocaliQ solving and how is that benefiting you?**

Being able to manage a lot more client accounts (with multiple platforms) within a single interface.

  ### 19. A great service to help increase Quality Score and reduce CPC across multiple platforms

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kieran O. | Head of Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 12, 2019

**What do you like best about LocaliQ?**

Expert advice and easy functionality. Our consultant at Wordstream has offered solutions to issues raised and also pointed out any mistakes or issues we had not previously noticed. She has helped improve our paid search advertising across Google and Bing and helped us make better use of our budget.

**What do you dislike about LocaliQ?**

Can cause keyword conflicts. On occasion some keyword suggestions may conflict with others already in place depending on match type. Perhaps something that can be improved by Wordstream.

**Recommendations to others considering LocaliQ:**

Consider how much you spend on paid search and social advertising versus the cost of Wordstream. Wordstream has saved us more than the subscription cost each month since taking up their service and recommendations. 

**What problems is LocaliQ solving and how is that benefiting you?**

Wordstream has helped us improve our Paid search advertising, increased quality score, decreased CPC and allowed us to focus our efforts in the right places and avoid overspend.

  ### 20. An Easy Choice for Digital Marketers 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Zachary P. | Partner | Marketing & Growth, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 17, 2019

**What do you like best about LocaliQ?**

I can't speak from an agency perspective (of managing multiple accounts), but I can speak from a brand/in-house perspective that is expanding rapidly into international territory with an estimated Google Ad spend of over $1M this year. For us, this was a no brainer! The streamlined management UI (the "manage" tab and the Query Stream are extremely powerful tools), the single pane view for both Microsoft and Google Ads, and the wealth of knowledge the Wordstream staff provides have been extremely rewarding (and helpful) in optimizing this large and ever-expanding account. We plan on continuing to expand our account and we are happy for Wordstream to expand with us as we do.

**What do you dislike about LocaliQ?**

The only thing I wish Wordstream had is a script library. As I move farther away from an individual contributor role and more towards management/strategy, it's hard for me to keep up with all the best practice scripting, ad scheduling techniques, etc. I'd like to take a bit of my manual excel analysis, and script hunting, and have it all within this platform - that would make Wordstream a true one-stop-shop for Advertisers. 

**Recommendations to others considering LocaliQ:**

Wordstream is beyond just the software...the level of support and knowledge from their staff is invaluable. 

**What problems is LocaliQ solving and how is that benefiting you?**

With Wordstream, we are solving the problem of maintaining and optimizing efficiency as we scale a large (and historically poor performing) Google and Microsoft Ads account. When I took over this account (amongst the 9 other digital platforms I manage) it felt like a daunting task to fix over six years of bad practices - I pretty much inherited a dumpster fire of a Google Ads account when I first started working here.  Wordstream helped me optimize and accelerate our time to value on the account, bringing our Cost Per Conversion down by over 40% while providing a clear path on which ads needed optimizing and refreshing (which also led to our CPC lowering, and our CTR being over 75% better than our competitors).  Wordstream, both it's staff and it's software, have become my trusted advisors and partners in Digital Marketing and Search Advertising. 

  ### 21. Wordstream is an effective way to reduce resources required to manage online ads

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jonathan B. | Director, Internet, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 01, 2019

**What do you like best about LocaliQ?**

The 20 min work week ensures you're on top of regular activities with the minimum of effort.
Other important information is simply presented so the owner can gain useful insights quickly and easily.

**What do you dislike about LocaliQ?**

There should be more checks and balances to prevent unwanted outcomes - overspend, low CPI, pausing ineffective ads etc.
Secondly, I only found it partially useful for the strategy of the account. The user still needs to know how to set up online ads, but once that is decided, Wordstream is great at making it easy to manage.

**Recommendations to others considering LocaliQ:**

Great if you want a simple way to manage your online advertising.
The onboarding support is helpful, but quite expensive and re-iterated best practice in advertising.

**What problems is LocaliQ solving and how is that benefiting you?**

Our Google Ads agency refused to follow standard practices. Consequently, we needed an alternative but on a tight budget. Wordstream was excellent at allowing us to manage online advertising with a minimum of effort.

  ### 22. Instrumental in helping us grow and scale our Paid Advertising Team

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 20, 2019

**What do you like best about LocaliQ?**

There are many ways that Wordstream has helped us to organize our campaigns, help our staff focus on important information, and even helps us with simple reporting to our clients.

**What do you dislike about LocaliQ?**

While it does have some shortcomings, Wordstream listens to feedback and has implemented a lot of new and great features.

**What problems is LocaliQ solving and how is that benefiting you?**

Each of our employees is able to manage more campaigns than they were to without it. It helps them to quickly look at a campaign and identify opportunities to improve.

  ### 23. Terrible experience.

**Rating:** 0.0/5.0 stars

**Reviewed by:** Terry R. | Owner, Marketing and Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 05, 2019

**What do you like best about LocaliQ?**

The blog content is likely to capture the attention of many looking to improve campaigns.

**What do you dislike about LocaliQ?**

Aggressive sales tactics, no follow up with me after the deal was signed for a month. The consulting call was a joke.

**Recommendations to others considering LocaliQ:**

Don’t use this unless you have money to throw away without expectation of results. Your best bet would be to do it on your own instead of getting sold all kinds of garbage you don’t need like “consulting calls”.

Also whatever you end up signing for they will try to sell you more, even if you are unhappy.

They did give me a month free to try to make me happy, well I’m not and out more than $1500.

**What problems is LocaliQ solving and how is that benefiting you?**

Absolutely nothing was solved by using Wordstream. This was my experience, not everyone’s.

  ### 24. Great Product

**Rating:** 4.5/5.0 stars

**Reviewed by:** Ryan W. | Digital Marketing Manager, Marketing and Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 19, 2019

**What do you like best about LocaliQ?**

The 20 minute work week is a huge asset. I do PPC and SEO for a number of clients and especially on busy weeks, having a tool where I can go in and touch all of my accounts quickly is a life saver. 

**What do you dislike about LocaliQ?**

Honestly to this point I've had no issues and no complaints. 

**Recommendations to others considering LocaliQ:**

Integrate it into your weekly routine. I still use a variety of tools as well as working my accounts through Google directly. Wordstream is a great add on tool to automate and make your week easier. 

**What problems is LocaliQ solving and how is that benefiting you?**

I'd say the biggest problem I'm solving is just to quickly improve some of my clients. Look, obviously I like to go into my Ads accounts in look through my accounts in depth. But, having this tool which allows me to go add suggested keywords and negative keywords, make bid adjustments, review ads etc, has been a huge help. 

  ### 25. Worth it even for a small business with a small budget

**Rating:** 5.0/5.0 stars

**Reviewed by:** Bruce C. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 12, 2019

**What do you like best about LocaliQ?**

My wordestream reps have helped me setup proper conversion tracking that actually has meaning.  This has enabled me to finally see which campaigns are generating results. Also, their direct partnership has helped answer questions and solve account problems that I could not solve on my own.

**What do you dislike about LocaliQ?**

None at this point.   I had issues at the start with a rep that wanted to shoehorn me into her idea of what I needed, but as soon as I complained, I was matched with someone who has been helpful in ways my business needs

**What problems is LocaliQ solving and how is that benefiting you?**

I'm just getting started, but I can see how the changes we've made will help me get far better results from my ad budget.

  ### 26. A "Stream" Line Dream

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kymberly D. | SEO Performance Marketing Specialist, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 19, 2019

**What do you like best about LocaliQ?**

WordStream has proven a great asset to our company and the management of our clients AdWords accounts. The obstacles it helps us overcome and or prevent all together have proven how valuable WordStream is has a performance tool.

**What do you dislike about LocaliQ?**

I have nothing to declare at this time and as an agency, we are quite happy.

**Recommendations to others considering LocaliQ:**

I find WordStream to be a valuable tool and highly recommend it.

**What problems is LocaliQ solving and how is that benefiting you?**

Appropriating the best match keywords and disavowing the negative keywords is a much smoother process.

  ### 27. WordStream saves me time and makes my clients happier with little effort.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jay M. | Graphic Designer/Marketing Specialist , Small-Business (50 or fewer emp.)

**Reviewed Date:** August 01, 2019

**What do you like best about LocaliQ?**

The 20 minute work week is easily the greatest feature. I love that if I'm having a busy day that I don't have to put in any guesswork and I have suggestions ready to go that I can act on.

**What do you dislike about LocaliQ?**

The only thing I dislike really is the limited control over facebook ads. It would be cool to see some of the tools (Like working with dynamic ads) that are available in Facebook's interface.

**What problems is LocaliQ solving and how is that benefiting you?**

We have been able to manage our time more efficiently as well as take on more clients because we can now promise the same results in half the amount of effort.

  ### 28. Comprehensive, easy-to-learn platform to manage digital ad campaigns

**Rating:** 5.0/5.0 stars

**Reviewed by:** MIke W. | Director of Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 01, 2019

**What do you like best about LocaliQ?**

You should know that you can do most of what WordStream does directly in Google AdWords - but it's going to take you a lot longer and you'll end up very frustrated. With WordStream, they take the always-changing AdWords interface and offer a consistent view into managing your Campaigns, Keywords, Ad Groups and individual ads. You can make bulk changes and then publish when you're ready.

The best feature for me is their 20-Minute Work Week dashboard. If I do nothing else, I make sure Ii visit my dashboard every Monday and review their suggestions. Not all of them are 100% relevant, but most are. When it's not relevant, you indicate it as such and their AI learns and provides better suggestions later.

I've seen a marked increase in our conversions and a decrease in our overall ad spend since adopting the WordStream platform. I highly recommend it.

**What do you dislike about LocaliQ?**

There aren't any significant issues or dislikes that I have come across so far. There's a slight learning curve, but their on-boarding team is very helpful, friendly, and patient to help you get going.

**Recommendations to others considering LocaliQ:**

Run their tool to evaluate your account to establish a baseline. I found their onboarding team to provide a tremendous value to getting us started, including making sure our Google Tag Manager was configured correctly.

**What problems is LocaliQ solving and how is that benefiting you?**

We were trying to improve our ROAS with limited resources that we could dedicate to paid search. This tool has allowed me to allocate resources elsewhere vs hiring an agency or full-time person to manage our campaigns on a daily basis.

  ### 29. Incredibly knowledgeable

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Automotive | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 17, 2020

**What do you like best about LocaliQ?**

I signed up for insights - and they provided plenty

**What do you dislike about LocaliQ?**

Can't get advice without purchasing the dashboard.

**What problems is LocaliQ solving and how is that benefiting you?**

It's the details. They dive deep and provide valuable insight.

  ### 30. Great optimisation and time saving tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 06, 2019

**What do you like best about LocaliQ?**

The 20 min workweek provides huge time savings and is perfect for both day to day optimisation work in addition to overall account analysis for new business. In addition to this, the support you are provided with is outstanding. 


**What do you dislike about LocaliQ?**

From the way in which our company reports the reporting tools on Wordstream doesn't work for us however, would have been sufficient for past agencies I worked for. It would also be great to see a really comprehensive keyword suggestion tool.  

**Recommendations to others considering LocaliQ:**

Complete a trial period and see how it fits with your company. 

**What problems is LocaliQ solving and how is that benefiting you?**

The major impact of Wordstream is the overall account analysis on a really granular level saving time and providing optimisation suggestions based on conversions. It also provides estimated figures which can be extremely useful in proving value for money to clients.  

  ### 31. Demystifying and Simplifying Our Google Ads Experience

**Rating:** 5.0/5.0 stars

**Reviewed by:** Carmen V. | Social Media Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 17, 2019

**What do you like best about LocaliQ?**

The most helpful and biggest upside to using WordStream has been our twice monthly calls with our dedicated customer success advisor Kyle Taylor. Before using WordStream, one of the most frustrating experiences with Google Ads was the constant rotation of reps; it was difficult to build a relationship and communicate our business' goals when we'd be dealing with a different person the following month. Kyle has taught us more in these past 3 months than I'd learned from the Google reps in twice the amount of time and we've actually been able to see measured results from his advice and counsel.

**What do you dislike about LocaliQ?**

The main downside to using WordStream is that not all of the features in Google Ads are available through the WordStream site, so I am constantly toggling back and forth between both platforms while working on our Google Ads accounts.

**Recommendations to others considering LocaliQ:**

Absolutely give it a shot, using the trial period, and scheduling a call with their knowledgable consultants to see if it could work for you! We knew right away that this was exactly what we were looking for in order to optimize our advertising spends on Google Ads, in no small part due to the support received from the team.

**What problems is LocaliQ solving and how is that benefiting you?**

The main business problem we've addressed with using WordStream is optimizing our Google Ads spend. Kyle has helped us re-structure our account from the ground up in a manageable way and is constantly accessible via email in between our twice monthly meetings. We've absolutely realized benefits in a more effective spend and also a lowered cost per conversions.

  ### 32. Experience with WordStream has been excellent 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Brian H. | President, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 26, 2019

**What do you like best about LocaliQ?**

I like the efficiency gained by using the software, their on-boarding process and continued training sessions. 

**What do you dislike about LocaliQ?**

No much to dislike. All Google Ads software sometimes does not have the latest features available but WS keeps up to date pretty well. 

**Recommendations to others considering LocaliQ:**

If you are looking to save time it is a great tool. 

**What problems is LocaliQ solving and how is that benefiting you?**

Solving the problem of manual time consuming tasks. It has been a great time saver for us. 

  ### 33. Wordstream is easy to use 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Abby C. | Digital Marketing Specialist, Medical Devices, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 08, 2019

**What do you like best about LocaliQ?**

Wordstream makes managing PPC easy for a small team. The internal tools are easy to use and the premier consulting is definitely worth the cost. It's like a monthly tune-up on the account.

**What do you dislike about LocaliQ?**

Not all of the Google Ads tools are available, so sometimes you have to switch back and forth between the Google Ads platform and Wordstream. 

**What problems is LocaliQ solving and how is that benefiting you?**

I am able to manage our PPC with only about an hour of work a week. This has saved hours and days off my busy schedule. 

  ### 34. WordStream is a life saver!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ashlen O. | Interim House Director, Marketing and Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 12, 2019

**What do you like best about LocaliQ?**

WordStream makes it so easy to understand and analyze your performance for Google Ads. With or without being knowledgeable in PPC, WordStream explains what every little piece of data means and how to improve performance based on the data. As someone who has many job duties, not just search, WordStream has made it easier to keep up with 10+ active campaigns and make great weekly optimizations in a time crunch. I can't thank WordStream enough for how helpful it's been in my workload and educating me on more PPC capabilities.

**What do you dislike about LocaliQ?**

WordStream doesn't have YouTube ad capabilities. I still have to frequently use the Google Ads platform to set up campaigns because the native platform makes that process easier for invoicing, budgeting, and payments for my agency's internal processes. 

**Recommendations to others considering LocaliQ:**

YouTube capabilities! 

**What problems is LocaliQ solving and how is that benefiting you?**

I balance between 2 job types within my agency and my plate is always over flowing. Before WordStream, I was struggling to find time to analyze each active Google Ad account and make optimizations. Now with WordStream, I can knock out optimizations for a few accounts every day and eventually by the end of the week my Google Ads are in tip-top shape thanks to their 20 minute work week. 

The second biggest benefit is the reports you can run to help internally improve the performance of Google Ads or to use them to show to clients how their ads are performing. The Google Ads grade report is extremely insightful into how to improve the account overall and keep your Google presence healthy. 

  ### 35. User-friendly product that saves so much time

**Rating:** 5.0/5.0 stars

**Reviewed by:** Veronika . | Performance Marketing Executive, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 10, 2019

**What do you like best about LocaliQ?**

Everything! Their customer support is amazing, knowledgable and very fast in their response and when any issue is raised, they are right on the issue.
The platform and interface is very user-friendly, the platform saves so much time and the changes there are implemented right away.
Another great thing is that I don't need to be switching between Google and Bing but do it all from Wordstream.
Also, Wordstream provides very easy and valuable reporting that can be created on demand or on a recurring basis.
All in all, Wordstream has helped our company a lot to clean up the account, optimize it better and find new opportunities for growth.

**What do you dislike about LocaliQ?**

It can be a bit pricey but after you start working with the product it really increases your sales thanks to the amazing support and saves you tons of time and manual work.

**Recommendations to others considering LocaliQ:**

The product might seem to be slightly expensive in the beginning but it will prove its value over time. Give it a try!

**What problems is LocaliQ solving and how is that benefiting you?**

How to efficiently optimize the account, where we are wasting money and how we can distribute the budget better, Wordstream also provides very easy reporting.

  ### 36. WordStream helps me optimize my ads

**Rating:** 4.5/5.0 stars

**Reviewed by:** sarah s. | SEO Specialist, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 18, 2019

**What do you like best about LocaliQ?**

I like the personal support we receive from WordStream every month. They help audit my accounts and then provide me with helpful tips and valuable lessons on how I can better optimize my ads and target keywords to reach more people. 

**What do you dislike about LocaliQ?**

I do not have a complaint. WordStream helps me optimize my ads easily and efficiently. 

**What problems is LocaliQ solving and how is that benefiting you?**

They help me solve my conversion tracking problems, and my problems with keyword selection.

  ### 37. Time saver for 1 man marketing team

**Rating:** 5.0/5.0 stars

**Reviewed by:** Coleman H. | Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 06, 2019

**What do you like best about LocaliQ?**

Although I'm fairly experienced with Google Ads, the software has streamlined my weeks and saved me hundreds and hundreds of hours.

**What do you dislike about LocaliQ?**

I have an older paused campaign with years of data in Ads that I would like to access in Wordstream but it never populated over and my consultant couldn't get it to work either. 

**Recommendations to others considering LocaliQ:**

Great software but i do think it's important to understand Google Ads before using it. It's like reading the chapter in a textbook before class, it really makes the difference when working with your consultant. 

**What problems is LocaliQ solving and how is that benefiting you?**

I can handle my Ads account must faster than I used to be able to and this frees up a lot of time for me to focus on other Marketing activities

  ### 38. Great Product with Easy Navigation

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Design | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 05, 2019

**What do you like best about LocaliQ?**

We've always had a great response time with our rep. The tutorials are great and it's super easy to pull reports for each of our clients. 
The reports are easy to read which is great for our novice clients. The set-up was also super easy. 

**What do you dislike about LocaliQ?**

In the process of connecting social pixels, we have to manually code the website, because the only way to connect the pixel through wordstream is if it's connected to a thank you page. Not sure why that is and it makes the process a little less streamlined. 

**What problems is LocaliQ solving and how is that benefiting you?**

Being able to pull and share good looking, accurate reports. It's so great to not have to manually report things. 

  ### 39. Google Ads with a Usable Interface

**Rating:** 4.5/5.0 stars

**Reviewed by:** Josh W. | Independent Contractor, Information Technology and Services, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 04, 2019

**What do you like best about LocaliQ?**

The usability and interface are super intuitive and much easier to use than default Google Ads. I have worked for a digital marketing agency for almost 15 years. While I'm a developer by nature, I picked up a lot of the theology, tendencies and best-practices for implementing PPC on sites.. Google Analytics 

**What do you dislike about LocaliQ?**

It's to no fault of WordStream, but I'd love to be able to schedule changes to go live at specific times. We pause the ads often when we can't keep up and it is a little tedious to constantly set calendar reminders for myself to make adjustments like pausing for vacations.

**Recommendations to others considering LocaliQ:**

The price for WordStream pays for itself with the quality consultation and guidance provided. I was definitely hesitant when I saw what it would cost, but the optimization techniques and strategies have gotten our CPA down about 60-70%. Most of all, WordStream helps you get from point A to point B in a much more direct manner. The software is much easier to use, and UX was taken heavily into account when it was developed.

**What problems is LocaliQ solving and how is that benefiting you?**

WordStream has helped save tons of time and allowed me to focus on other areas of the business.

  ### 40. Best Google Ads/Facebook Ads Consulting Service!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 24, 2020

**What do you like best about LocaliQ?**

The consultants and the salespeople I spoke with are very knowledgeable and they have a systematic approach to run campaigns effectively.

**What do you dislike about LocaliQ?**

The service is fantastic so far. The price is also very reasonable with this high-quality expertise.

**What problems is LocaliQ solving and how is that benefiting you?**

Google Ads campaigns are well planned and implemented. 
Conversion tracking is set up successfully. 
Following the tactics which the consultants recommended, our cost per acquisition dropped significantly.

  ### 41. From Zero to Hero

**Rating:** 5.0/5.0 stars

**Reviewed by:** Robin C. | Executive Creative Director, Marketing and Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 29, 2019

**What do you like best about LocaliQ?**

So Many Features: The individual dashboards for each function, My specialist who is super helpful and the implementation team I could go on for days, the features are so rich.

**What do you dislike about LocaliQ?**

The 20 Minute workweek function is not necessarily accurate or in your best interest. I think it will need some AI to truly be great.

**Recommendations to others considering LocaliQ:**

Do it. If you think you may need this ior help with your PPC campains, don't waste another minute - My clients now Love me for it.

**What problems is LocaliQ solving and how is that benefiting you?**

I wnt from an advertising/marketing guy to digitalmarketing/PPC winner FAST.

  ### 42. Time saver. Data wrangler.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Heather A. | Marketing Strategist, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 29, 2019

**What do you like best about LocaliQ?**

WordStream mines the performance data of your account and serves up recommendations to decrease cost per acquisition and improve performance based on best practices. While Google Ads does give recommendations, the WordStream tools, such as QueryStream make finding and adding negative keywords quicker and easier. I'm able to spend just 10 minutes a week doing this instead of hours.

**What do you dislike about LocaliQ?**

I wouldn't say that it's something I dislike, but I'd like to see more customizable reporting options. Their reports are really informative and help visualize the data, and I want more. I'd also love to see them expand their New Business product. 

**Recommendations to others considering LocaliQ:**

If you're at the point where you're thinking of adding a new team member but aren't sure if you have the revenue to support it, then it's probably time to consider WordStream. 

**What problems is LocaliQ solving and how is that benefiting you?**

Time and resource constraints are solved with WordStream. We're able to deliver great results (maybe even better results) to clients in a fraction of the time. Which means we can now spend that time doing other client work. It also helps with new business pitches (if you purchase the New Business Center add-on). You can link a non-client's account and do a quick audit and WordStream generates a pitch deck that you can use "as is" or download and edit to use piecemeal. This has helped us to create compelling new business pitches in shorter time. 

  ### 43. The easy way to grow your private practice

**Rating:** 5.0/5.0 stars

**Reviewed by:** Daryl G. | Individual, Couples, Family and Group Counselor, Consumer Services, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 18, 2019

**What do you like best about LocaliQ?**

The two best parts of wordstream is the software and the account reps.

**What do you dislike about LocaliQ?**

You do have to spend time with this for it to work. The good news is that they have developed a weekly 20 minute procedure to help you get the most out of this experience.

**Recommendations to others considering LocaliQ:**

If you are going to use Google Ads, use wordstream as the buffer to make the overall experience more productive and user friendly.

**What problems is LocaliQ solving and how is that benefiting you?**

Wordstream is allowing me to see my info in a more user friendly method then how google ads presents it. The recommendations made by them are also extremely helpful.

  ### 44. Easy To Use Software Solution

**Rating:** 5.0/5.0 stars

**Reviewed by:** Frank W. | CEO / Digital Marketing Pro / Video Producer / Website Designer, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 17, 2019

**What do you like best about LocaliQ?**

The software streamlines my processes making it quick and easy to take care of simple improvements. We still use Google Ads directly for bidding since its real time and I am overly picky but the software itself is excellent.

**What do you dislike about LocaliQ?**

Lack of real-time keyword bidding, this is really the only thing holding me back from a perfect review of the software...

**Recommendations to others considering LocaliQ:**

None really. We've had a pretty good experience with Wordstream so far. Their support is on top of their game.

**What problems is LocaliQ solving and how is that benefiting you?**

Wordstream helps us more easily manage our accounts at a glance and provides great reports for customers as well as tracking that takes no time to set up.

  ### 45. Excellent service & spot on software.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Liam C. | Mr, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 01, 2019

**What do you like best about LocaliQ?**

I love wordstream's consultancy. They are with you every step of the way through thick & thin.

**What do you dislike about LocaliQ?**

The only thing I dislike is the 20 minute work week, it takes data over a certain period which you cant choose. Everything I do is manual so it doesn't affect me much.

**Recommendations to others considering LocaliQ:**

If you're considering using Google Ads, Microsoft Bing & Facebook all in one place, then Wordstream is for you. Easy to duplicate Ad Groups and Keywords, great ease of use and the reporting tab is absolutely fantastic - some of the easiest and readable reports i've ever produced.

**What problems is LocaliQ solving and how is that benefiting you?**

I love using every software in one place. I work with Kyle to assist with Google Ads & Microsoft ad improvements. He can identify things I haven't even thought of.

  ### 46. Subpar Software, Incompetent Staff, Rediculous Contracts

**Rating:** 0.0/5.0 stars

**Reviewed by:** Christopher J. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 08, 2019

**What do you like best about LocaliQ?**

The reason I let their high pressure sales tactics lure me into signing the contract is they promised the software would improve ROI and be easier to use then the google platform..



**What do you dislike about LocaliQ?**

It's not actually easier then the google platform, especially adwords editor. I didnt even know about editor, part of the reason why I signed up for the consulting. It wasnt until I threated to cancel they actually gave me a somewhat competent consultant, and as soon as I tried editor I realized why they were trying to hide it from me..

So aside from the staff sucking, and the software being terrible for creating new campaigns because they haven't even adapted it to all of Googles new functions, one promise is automated suggestions to optimize your account. I stopped getting these suggestions after the first couple weeks then the few I got were completely worthless.

^^^^^1 word to describe Wordstream? GIMMICK.


**Recommendations to others considering LocaliQ:**

Simply don't do it. They will steal your money.

**What problems is LocaliQ solving and how is that benefiting you?**

It didnt work for anything they promised it would. If there are any issues at this point it's the fact they lock you into a contract (because they know youll want to leave when you realize how bad it is). 

Zero benefits whatsoever, with the exception of their exceptional free learning materials (that you dont have to pay for. Stuff on the "Customer Portal" is no different then the blog for the most part.

**Official Response from Jessica Armstrong:**

> Hi Chris, While the Google Ads Editor is great for restructuring and campaign building, it does not perform the same tasks as WordStream Advisor. Our tools run off the data you have accumulated in Google Ads to help you find ways to optimize your spend for conversions. After you paused your campaigns, the algorithms had less and less data to work with. Our team has reached out to you proactively and persistently to help. Regardless, we are happy to hear that you have found a tool you are comfortable with. Best of luck!
~WordStream

  ### 47. Wordstream successfully soft launches a newcomer to digital ads 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 30, 2019

**What do you like best about LocaliQ?**

We signed up for the consultation services with our overall package. The consultants are experts in digital ad strategy across Google, Bing, and Facebook. The consultations help us take our ads to the next level. Pretty exciting when we can take a successful ad and make it even better.

**What do you dislike about LocaliQ?**

Digital Ads are complex and sometimes the WordStream team moves so fast to help your ads perform, it is hard to track what they are doing so you can replicate it with the next round of ads. But they are always there to return to with questions. The 20 minute work week simplifies the conversation rate optimization process week after week, but you do need to understand what those changes and recommendations mean to apply them correctly.

**What problems is LocaliQ solving and how is that benefiting you?**

Wordstream provides excellent bandwidth for Ad management which can be a full-time job itself.

  ### 48. We use it to maximize our advertising spend

**Rating:** 4.5/5.0 stars

**Reviewed by:** Mike B. | Freelance Artist | Photographer, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 22, 2019

  ### 49. Excellent service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Veronica G. | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 08, 2020

**What do you like best about LocaliQ?**

Wordstream has helped us improve our PPC advertising, saving money and gettin better results

**What do you dislike about LocaliQ?**

We do not dislike anything, we're very pleased with the service

**What problems is LocaliQ solving and how is that benefiting you?**

Saving Money
Getting better results
Getting more traffic
Improving sales

  ### 50. Solid Tool for Newbies and Pros

**Rating:** 5.0/5.0 stars

**Reviewed by:** Steve F. | Director Demand Gen, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 20, 2019

**What do you like best about LocaliQ?**

Clean & Simple UX. Solid optimization suggestions. 

**What do you dislike about LocaliQ?**

The lack of LinkedIn integration is really the only thing that jumps out to me

**Recommendations to others considering LocaliQ:**

My review says it

**What problems is LocaliQ solving and how is that benefiting you?**

While I have used Google Ads etc for years, it is only one part of my job. Wordstream makes managing ads very easy and optimize them stupid easy. That's allowed me to spend more time working on better ads, CTAs, and content. If you are a fulltime pro, you probably don't need it. However, if you manage PPC and want to slash the significant time you are required to work in the old, clunky, hard to navigate G ads platform, this is absolutely worth the price! 


## LocaliQ Discussions
  - [What is LOCALiQ?](https://www.g2.com/discussions/what-is-localiq) - 1 comment, 1 upvote
  - [What is a great way to compare Wordstream with other ad management products out there?](https://www.g2.com/discussions/51419-what-is-a-great-way-to-compare-wordstream-with-other-ad-management-products-out-there) - 1 comment, 1 upvote
  - [How is WordStream Advisor different from AdWords or AdWords Editor?](https://www.g2.com/discussions/how-is-wordstream-advisor-different-from-adwords-or-adwords-editor) - 2 comments, 1 upvote
  - [I don&#39;t have time to manage my PPC account(s). Can WordStream managed them for me?](https://www.g2.com/discussions/i-don-t-have-time-to-manage-my-ppc-account-s-can-wordstream-managed-them-for-me) - 2 comments, 1 upvote
  - [When should I expect to see an improvement in my quality scores?](https://www.g2.com/discussions/when-should-i-expect-to-see-an-improvement-in-my-quality-scores) - 1 comment, 1 upvote

- [View LocaliQ pricing details and edition comparison](https://www.g2.com/products/localiq/reviews?page=4&section=pricing&secure%5Bexpires_at%5D=2026-08-05+08%3A56%3A09+-0500&secure%5Bsession_id%5D=2063731f-dbff-4435-bd83-80c8a6d76517&secure%5Btoken%5D=cd352ab60e0ac0ed01b6242075fbc293a28b04a01af7e8d38f71c4985677e60b&format=llm_user)
## LocaliQ Integrations
  - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)
  - [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews)
  - [GPT for Work](https://www.g2.com/products/gpt-for-work/reviews)
  - [JustCall](https://www.g2.com/products/saas-labs-justcall/reviews)
  - [Lead Perfection](https://www.g2.com/products/lead-perfection/reviews)
  - [Quipli](https://www.g2.com/products/quipli/reviews)
  - [SpotHopper](https://www.g2.com/products/spothopper/reviews)
  - [Stacks](https://www.g2.com/products/stacks/reviews)
  - [WordPress.com](https://www.g2.com/products/wordpress-com/reviews)
  - [Xero](https://www.g2.com/products/xero/reviews)
  - [Zapier](https://www.g2.com/products/zapier/reviews)
  - [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews)

## LocaliQ Features
**Sales Force Automation**
- Contact & Account Management
- Partner Relationship Mgmt. (PRM)
- Opportunity & Pipeline Mgmt.
- Task / Activity Management
- Territory & Quota Management
- Desktop Integration
- Product & Price List Management
- Quote & Order Management
- Customer Contract Management

**Email Marketing**
- Email and Mobile Preview
- Manage Email Lists
- High-Volume Sending
- Building and Personalizing Emails
- Sending Outbound Emails
- Manage Email Deliverability
- Automated Email Responses
- Multi-user Account
- Surveys

**Email Marketing**
- Building and Personalizing Emails
- Sending Outbound Emails
- Manage Email Deliverability
- Automated Email Responses

**Marketing Automation**
- Email Marketing
- Campaign Management
- Lead Management
- Marketing ROI Analytics

**Online Marketing**
- Landing Pages and Forms
- Mobile Optimized
- Search Tracking and Optimization

**Channel Functionality**
- Display Functionality

**Campaign Management & Optimization**
- Paid Keyword Optimization
- Bid Rules
- Ad Creation and Editing
- Ad and Landing Page Scheduling
- Scenario Planning
- Portfolio Bid Optimization
- Advanced Targeting Options
- Offline Capabilities
- Extensions
- Product Listing Ads
- Budget Execution & Monitoring

**Lead Generation**
- Lead Builder
- CRM Integration
- Marketing Automation Integration
- Social Media Integration
- Data Import & Export Tools

**Text Messaging**
- Bulk SMS
- Two-Way Text Messaging
- Text Scheduler
- Automatic Replies
- Automatic URL Shortening
- MMS Marketing
- Personalization
- Transactional SMS

**Listing Management**
- Network Directory
- Data Aggregators
- Duplicate Monitoring
- Optimization

**SEO Auditing & Monitoring**
- SEO Alerting
- SEO Auditing
- SEO Change Tracking
- Technical SEO

**Platform Interoperability**
- Close Ecosystem API

**Platform Interoperability**
- Close Ecosystem API

**Platform Interoperability**
- Close Ecosystem API

**Lead Monitoring**
- Features
- Performance
- Identification

**Generative AI**
- AI Text Generation
- AI Text Summarization
- AI Text-to-Speech

**Agentic AI - Lead Mining**
- Cross-system Integration
- Proactive Assistance

**Agentic AI - Lead Scoring**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Decision Making

**Agentic AI - Lead Capture**
- Cross-system Integration
- Proactive Assistance

**Agentic AI - SEO Tools**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Agentic AI - Cross-Channel Advertising**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Customer Support**
- Case Management
- Customer Support Portal
- Knowledge Base
- Call Center Features
- Support Analytics

**Lead Management**
- Marketing Lead Database
- Segmentation
- Lead Scoring and Grading
- Lead Nurturing
- Online Behavior Tracking
- Automated Alerts and Tasks
- CRM Lead Integration

**Video Functionality**
- Video Functionality

**Analytics & Administration**
- Ad and Conversion Tracking
- Attribution
- Reports

**Attribution**
- Lead Opportunity
- Lead Assignment
- Pipeline Acceleration

**Communication**
- Pop-up Chat
- Notifications
- Targeted Emails
- In-App Messaging
- Co-Browsing

**Marketing Operations**
- ROI Tracking
- Data Collection
- Customer Insights
- Multi-User Access
- Spend Management
- White Label

**Performance**
- Real-Time Updates
- Analytics

**SEO Content & Rankings**
- Link Building
- Keyword Research
- SERP Rank Tracking
- Localization
- Content Insights

**Data Capture**
- Mobile
- Websites
- Social Media
- Data

**Agentic AI - Display Advertising**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Agentic AI - Social Media Advertising**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Agentic AI - Video Advertising**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Reporting & Analytics**
- Reporting
- Dashboards
- Forecasting

**Platform**
- Internationalization
- User, Role, and Access Management
- Performance and Reliability
- Reporting and Dashboards
- Mobile User Support

**Social Functionality**
- Social Functionality

**Platform**
- APIs
- Notifications
- Customization
- User, Role, and Access Management
- Performance and Reliability
- Enterprise Scalability
- Workflow Capability
- Internationalization

**Discovery**
- Lead Management
- Scoring/Ranking
- Lead Context

** Internal Use**
- Customization 
- Conversation Archiving
- Lead Development
- Knowledge Base
- Team Inbox 
- Customer Profiles

**SEO Reporting**
- Competitor Analysis
- Data Visualization
- Custom Reports
- White Label

**Analytics**
- Export/Import
- Reporting

**Mobile & Social**
- Social Collaboration Features
- Social Network Integration
- Mobile User Support

**Social**
- Social Sharing
- Social Campaigns
- Social Media Engagement
- Social Media Advertising

**Management**
- Conversion Viability
- Workflow

**Campaign Activity**
- Campaign Insights
- Reports and Dashboards
- Multichannel Tracking
- Predictive Analytics

**SMS Platform**
- Reporting
- Automation
- White Label
- Text-to-Landline
- Short Codes
- API Integration

**Customization**
- Forms
- Personalization
- Templates
- Integration

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Agentic AI - Marketing Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Proactive Assistance

**Platform**
- Customization
- Workflow Capability
- User, Role, and Access Management
- Internationalization
- Sandbox / Test Environments
- Document & Content Mgmt.
- Performance and Reliability
- Output Document Generation

**Reporting & Analytics**
- A/B Testing
- Basic Reporting

**Reporting & Analytics**
- Basic Reporting
- Web Analytics
- SEO / Keyword Analytics

**Platform**
- Data Synchronization
- Analysis

**Agentic AI - SMS Marketing**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Integration**
- Data Import & Export Tools
- Integration APIs
- Breadth of Partner Applications

**AI Automation - SMS Marketing**
- AI SMS

**Campaign Management**
- Campaign Dashboard
- Campaign Optimization
- Reach
- Bulk Editing
- Batch Uploading
- Brand Safety
- Fraud Protection
- Frequency Capping
- Budget Pacing
- Creative Optimization
- Rich Media Capabilties
- In-App Ads
- Mobile Rich Media Capabilities

**Generative AI**
- AI Text Generation

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Agentic AI - Marketing Automation**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**AI Content Generation - SMS Marketing**
- AI SMS

**Targeting**
- Targeting
- Retargeting
- Geo-Targeting
- Contextual Targeting

**Agentic AI - CRM**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Agentic AI - Email Marketing**
- Autonomous Task Execution
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Cross-system Integration

**Integration**
- Data Import & Export Tools
- Integration APIs
- Breadth of Partner Applications
- CRM Integration
- Social Media Integration
- E-Commerce Integration

**Integration**
- Data Import & Export Tools

**Platform**
- API / Integrations
- Custom Reports
- User, Role, and Access Management
- Performance and Reliability
- Enterprise Scalability
- Customization
- Workflow Capability
- Internationalization
- Notifications

## Top LocaliQ Alternatives
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