Verified User in Marketing and Advertising
AM
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
"Easy Integration, Modern UI, and Exceptionally Responsive Support"
5/5
What do you like best about Lob?

They offer a unique product that’s easy to integrate with other parts of a digital marketing stack. Their support team is also very helpful, responsive, and easy to reach when I need them. The campaign builder functions and UI are also modern and easy to use. Reasonable priced as well. Review collected by and hosted on G2.com.

What do you dislike about Lob?

There wasn’t much to dislike, honestly. The software was a bit confusing at first, but that was to be expected since it blends print media initiatives with the digital marketing stack. Even so, their support team was very helpful and made it much easier to understand. Review collected by and hosted on G2.com.

Ryan B.
RB
Ryan B.
Senior Data Analyst
Mid-Market (51-1000 emp.)
"Great API Connectivity, helps add conversions"
3.5/5
What do you like best about Lob?

I like the ability to connect to the api's we use to create customized campaings Review collected by and hosted on G2.com.

What do you dislike about Lob?

Least helpful I think is the image sizing requirements, need to use a very specific format which takes extra design time Review collected by and hosted on G2.com.

Verified User in Automotive
UA
Verified User in Automotive
Enterprise (> 1000 emp.)
"Integration Is Great, But Allotment-to-LOB Sending Is Time Consuming and Inefficient"
2.5/5
What do you like best about Lob?

That it integrates with our system and it is easy to view. Review collected by and hosted on G2.com.

What do you dislike about Lob?

When we send our allotment to LOB, it does 3 things. 1. sends the mail 2. rejects for bad address or 3. rejects over cap. The problem with this is that it rejects over cap when the allotment is not filled yet. Due this, we have to either 1. Go in and pull a list of ones that were sent, exclude them from our targeting, and then send the targeting again or 2. keep adjusting the segment until it hits the allotment. This is very time consuming and requires a lot of back and forth. The best way to fix this would be for it to go back to the ones that were rejected over cap until the allotment is filled. Review collected by and hosted on G2.com.

Verified User in Insurance
CI
Verified User in Insurance
Mid-Market (51-1000 emp.)
"Effortless Direct Mail Automation That Saves Time"
5/5
What do you like best about Lob?

Lob Direct Mail Automation is super and easily reaches your client base without needing to monitor the automatic follow-ups. Review collected by and hosted on G2.com.

What do you dislike about Lob?

Integration takes a minute to set up and then it takes care of itself - no monitoring needed. Pricing is good overall for the time saving factor. Review collected by and hosted on G2.com.

Everton C.
EC
Everton C.
Tech Leader of Payout Team
Mid-Market (51-1000 emp.)
"Easy-to-Use APIs, Clear Docs, and Reliable Performance"
5/5
What do you like best about Lob?

Everything I need is readily available. The interface and APIs are easy to use, and the documentation is clear enough that I don’t need to reach out to the support team just to figure out how to use something. Performance has never been an issue for me. Review collected by and hosted on G2.com.

What do you dislike about Lob?

Haven't found a single point to dislike. Review collected by and hosted on G2.com.

Patrick S.
PS
Patrick S.
Senior Marketing Associate
Mid-Market (51-1000 emp.)
"Effortless Direct Mail Campaigns with Lob"
5/5
What do you like best about Lob?

I like Lob's ease of use, which makes it really stand out in the marketplace. I can get a campaign up and running in just a few short minutes. The initial setup was also very easy and didn't take much time at all. Lob's ability to provide solutions for existing problems in the marketplace is another thing I appreciate. Review collected by and hosted on G2.com.

What do you dislike about Lob?

There's a minor learning curve, but it's quite small and insignificant. Review collected by and hosted on G2.com.

Verified User in Financial Services
AF
Verified User in Financial Services
Mid-Market (51-1000 emp.)
"Reliable USPS Tracking and Highly Responsive Support"
4/5
What do you like best about Lob?

About 80-90% of the mailpieces contain USPS scan events so you can tell where your mail is in the process at any given time. Support is also highly responsive! Review collected by and hosted on G2.com.

What do you dislike about Lob?

They have a longer print to mail SLA than some other providers I've used in the past. This gives the impression that the mail takes longer to deliver. Review collected by and hosted on G2.com.

Lindsey M.
LM
Lindsey M.
Marketing Channel Manager
Enterprise (> 1000 emp.)
"Helpful Account Management and Meaningful Data-Driven Personalization"
5/5
What do you like best about Lob?

The account management team is very helpful. We’re able to use data to personalize in meaningful ways and work with mail distributors across the nation to help expedite the process. Review collected by and hosted on G2.com.

What do you dislike about Lob?

I don't have anything I dislike about Lob. Review collected by and hosted on G2.com.

Verified User in Financial Services
UF
Verified User in Financial Services
Mid-Market (51-1000 emp.)
"Seamless Integration and Easy Setup That Just Works"
4/5
What do you like best about Lob?

Pricing is at the top of the market. The platform and its seamless integration are great. It’s operationally easy to set up, and I rarely hear my team having issues with it on a day-to-day basis. Review collected by and hosted on G2.com.

What do you dislike about Lob?

No issues at the moment. We’re a growing company, and they’ve been able to solve many of our mail-related needs as we scale. Review collected by and hosted on G2.com.

Verified User in Health, Wellness and Fitness
UH
Verified User in Health, Wellness and Fitness
Mid-Market (51-1000 emp.)
"Efficiency of HTML Template creation and Event Logs"
4.5/5
What do you like best about Lob?

The best feature right now has been the Figma to Lob plugin, which has made creating marketing materials much more efficient. As well as testing email content prior to deployment. Review collected by and hosted on G2.com.

What do you dislike about Lob?

Sometimes the testing feature lags and the piece I'm testing will not render. Review collected by and hosted on G2.com.