---
title: Lob Reviews
meta_title: 'Lob Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 277 reviews by the users' company size, role or industry
  to find out how Lob works for a business like yours.
aggregate_rating:
  rating_value: 4.4
  review_count: 277
  scale: '5'
date_modified: '2026-08-12'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---


# Lob Reviews
**Vendor:** Lob.com, Inc.  
**Category:** [Direct Mail Automation Software](https://www.g2.com/categories/direct-mail-automation)  
**Average Rating:** 4.4/5.0  
**Total Reviews:** 277
## About Lob
Lob is a technology-driven solution designed to streamline and enhance the print and mail workflows for businesses. By replacing outdated manual processes, Lob enables organizations to programmatically send and personalize direct mail at scale. This innovative approach addresses the inefficiencies that have historically plagued traditional mail systems, ultimately helping businesses save time, reduce costs, and unlock new growth opportunities. Targeted primarily at businesses looking to optimize their marketing and communication strategies, Lob caters to a diverse range of industries. Companies that rely on direct mail for customer engagement can benefit significantly from Lob&#39;s capabilities. Specific use cases include automated marketing campaigns, customer retention initiatives, and personalized outreach efforts. By leveraging Lob&#39;s technology, businesses can ensure that their mail is not only timely but also tailored to the preferences and behaviors of their target audiences. One of the key features of Lob is its automation capabilities, which minimize the risk of human error and enhance operational efficiency. Automated campaigns allow businesses to send large volumes of mail quickly while maintaining a high level of personalization. Additionally, Lob provides valuable insights into engagement metrics, return on investment (ROI), and consumer buying patterns. This data-driven approach empowers businesses to make informed decisions and refine their marketing strategies based on real-time feedback. Lob stands out in the direct mail category by integrating measurement, personalization, and predictability into the mailing process. The platform transforms traditional direct mail into intelligent mail, allowing businesses to track the effectiveness of their campaigns and adjust their tactics accordingly. With over 12,000 businesses having adopted Lob since its inception in 2013, the company has established itself as a trusted partner in the realm of direct mail. Backed by prominent investors such as Y Combinator and Polaris Partners, Lob continues to innovate and expand its offerings, ensuring that businesses can connect with their audiences in meaningful ways.



## Lob Pros & Cons
**What users like:**

- Users praise Lob for its **ease of use** , with automated processes making sending checks and letters straightforward. (24 reviews)
- Users appreciate the **efficiency improvement** with Lob, saving time and simplifying check processes and direct mail campaigns. (12 reviews)
- Users value the **automation features** of Lob, streamlining their direct mail workflows with ease and efficiency. (8 reviews)
- Users appreciate the **seamless integrations** offered by Lob, enhancing their mail workflows and CRM connections efficiently. (7 reviews)
- Users find Lob&#39;s platform to be **extremely user-friendly** , making automated tasks like sending checks and letters effortless. (7 reviews)
- Users value the **ease of managing campaigns** with Lob, appreciating its user-friendly interface and efficient project tracking. (6 reviews)
- Users praise Lob&#39;s **excellent customer support** , highlighting the team&#39;s proactive and knowledgeable assistance in their campaigns. (6 reviews)
- Response Time (5 reviews)
- Time-saving (5 reviews)
- Customization (4 reviews)

**What users dislike:**

- Users find the **organization difficulty** with Lob frustrating, especially due to unclear error messages and complex billing. (5 reviews)
- Users note that Lob can be **quite expensive** for high volume mailings compared to traditional providers. (4 reviews)
- Users find Lob&#39;s **high prices** a drawback, especially for large-scale campaigns compared to traditional bulk mail options. (4 reviews)
- Users find the **UI unintuitive** , struggling with search functions and locating past mail pieces and invoices. (3 reviews)
- Users find the **design difficulty** in Lob challenging, as it requires HTML skills, limiting user-friendliness. (2 reviews)
- Difficult Setup (2 reviews)
- Users find **template management challenging** due to reliance on HTML, hindering the experience for non-developers. (2 reviews)
- Limited Search Functionality (2 reviews)
- Users struggle with **poor customer support** , facing long feedback loops and unhelpful responses that hinder problem resolution. (2 reviews)
- Poor Search Functionality (2 reviews)

## Lob Reviews
  ### 1. Lob has been good to me

**Rating:** 5.0/5.0 stars

**Reviewed by:** David Y. | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 10, 2020

**What do you like best about Lob?**

Lob provides a superb level of reliability - we have never experienced any timeouts when calling their servers.  Since our requests are processed in real-time instead of batch, this is an important feature.  Lob has an easy-to-install Vendor API to use when sending requests for them to process.

**What do you dislike about Lob?**

I cannot think of anything I do not like.

**What problems is Lob solving and how is that benefiting you?**

We use Lob to print and mail the letters generated for customers by our website.  The delivery status updates they provide have been a nice feature that has helped us deliver extra value to customers.

  ### 2. Powerful system but with some restrictions.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 14, 2020

**What do you like best about Lob?**

Lob is very data driven and programmer friendly. It allows us to automate a lot of things easily and makes the process for our users seemless.  One of the more exciting things is going to be able to surface metrics easily because of Lob. Their team has been supportive as well. They've bee transparent and we hope to continue to grow with Lob.

**What do you dislike about Lob?**

Difficult for Canadian companies to pay.  Limitation on font styling and other creative options to increase open rates as we are sending direct mailers to leads.

**What problems is Lob solving and how is that benefiting you?**

Seemless mailing for our users and automation.

  ### 3. Great product and customer service

**Rating:** 4.5/5.0 stars

**Reviewed by:** Sami H. | Director of Production, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 04, 2020

**What do you like best about Lob?**

Customer Service, API Functionality, Ease of use and the openness they have on limitations (see comment on format limits) as well as items that are slated for their road map.

**What do you dislike about Lob?**

Format limits - we are not ready to expand the formats yet but having a few more options would be nice. They have shared that there are other formats being discussed and would let us know on timing.

**What problems is Lob solving and how is that benefiting you?**

We are an AI driven automotive marketing platform. Our goal is to send the right message at the right time to the right consumer. We needed to add in the right channel as well. Adding Direct Mail helps us expand our offering and communicate with those consumers in the way that is right for them.

  ### 4. LOB Is amazing

**Rating:** 5.0/5.0 stars

**Reviewed by:** Andrew R. | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 05, 2021

**What do you like best about Lob?**

The ease of use and the compatibility with our other programs

**What do you dislike about Lob?**

On rare occasions it is complicated to use.

**What problems is Lob solving and how is that benefiting you?**

Really it makes it easier for us to communicate with clients and gives us a more professional look.

  ### 5. The have a very helpful API to do real work and solve real problems, plus great docs

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 02, 2020

**What do you like best about Lob?**

They have great docs which let you see examples

**What do you dislike about Lob?**

They could spend more time investing in SDK's for various languages

**What problems is Lob solving and how is that benefiting you?**

Sending checks and verifying addresses, everything runs smoothly

  ### 6. Extremely innovative service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Billy G. | President, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 29, 2019

**What do you like best about Lob?**

The entire concept of bringing automation and 21st century technology to a very old school (But effective!!) marketing method that Lob has some up with. It seems like direct mail has lost a lot of favor over the years because it's difficulty to truly automate and synchronize with a businesses customer database. Lob fixes that. Swiftly. 

**What do you dislike about Lob?**

There aren't very many things I can honestly say I dislike. If I had to mention something, a billing package between the developer and Start Up one would be helpful. Additional webhooks at the lower end packages would be nice. These are strictly personal preferences however and from a functionality stand point I don't think there is very much I could suggest for them to change :)

**What problems is Lob solving and how is that benefiting you?**

We primarily started off using Lob for customer retention purposes using post cards. Shortly thereafter we branched into customer acquisition with their letters API. The next phase is for recruiting purposes. 

  ### 7. Current Lob Address Verification Review

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 24, 2020

**What do you like best about Lob?**

We've saved an enormous amount of money thanks to Lob. Our KYC and general onboarding process has improved significantly since we started using Lob and we have been able to make sure that our users can enter their addresses correctly and quickly.

**What do you dislike about Lob?**

There is nothing that comes to mind that I dislike about Lob.

**What problems is Lob solving and how is that benefiting you?**

Our KYC and general onboarding process has improved significantly since we started using Lob and we have been able to make sure that our users can enter their addresses correctly and quickly.

  ### 8. Great free resource!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tim B. | Innovation Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 27, 2020

**What do you like best about Lob?**

Finally, an address verification API that is automatic and cleans up poor data entry.

**What do you dislike about Lob?**

Needs more and easier integrations. A Pipedrive integration would be awesome.

**What problems is Lob solving and how is that benefiting you?**

Poor data quality

  ### 9. A developer's best friend

**Rating:** 5.0/5.0 stars

**Reviewed by:** Conor M. | Rentervention Project Director, Legal Services, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 23, 2019

**What do you like best about Lob?**

I love the ease of the API and especially the zapier integration. It's cutting time on my development schedule, and works like a charm!

**What do you dislike about Lob?**

Nothing that I dislike at this point. There was some wonkiness at the beginning with return messages, but that was mostly due to my ignorance.

**Recommendations to others considering Lob:**

Check out zapier as well!

**What problems is Lob solving and how is that benefiting you?**

I run a project in which tenants can create letters through a document assembly service and then mail those out automatically to the landlord. I need to verify addresses so we can make sure they're hitting their intended endpoints.

  ### 10. Solid API for all kinds of mailouts

**Rating:** 5.0/5.0 stars

**Reviewed by:** D J. | Engineering Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 02, 2019

**What do you like best about Lob?**

Great API with good library support (at least for the language we use).  Check mailouts are very cool.  The postcard mailouts are high quality.  Everything has been relatively easy to set up too (which is a big deal – digitally configuring paper designs can be hard).

**What do you dislike about Lob?**

Haven't disliked anything in particular so far.  All has been as expected.

**What problems is Lob solving and how is that benefiting you?**

We needed an alternative payout method for a while, for which we used Lob's check service.  That was quite effective for us.  Now we're using it for postcard mailouts.  We have seen a pretty good response rate on the postcards, so we know customers 1) actually receive them and 2) seem to like them.

  ### 11. Empowering

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kevin F. | Lead Solutions Architect, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 12, 2019

**What do you like best about Lob?**

It just works.  Easy to use, great interface, endlessly configurable.  We love that every postcard we send can be unique if desired.

**What do you dislike about Lob?**

None, we are very happy with the UI, functionality, and platform.  It just works.    We have to develop the integration into our in-house systems... but the flexibility that provides is essential.

**What problems is Lob solving and how is that benefiting you?**

We send reminder postcards to customers that may contain details specific to their account with us.  We push a button in our CRM software, and off it goes.  No additional effort is required from our staff.

  ### 12. total loss 

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Insurance | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 18, 2019

**What do you like best about Lob?**

I like I can click on a link and it takes me directly to LOB from my dashboard 

**What do you dislike about Lob?**

The tracking is not available for 24 hours 

**Recommendations to others considering Lob:**

A phone number to call customer service when I have questions regarding a situation 

**What problems is Lob solving and how is that benefiting you?**

I am able to see status of important letters and checks being sent to our customers 

  ### 13. Great Idea and makes live easier 

**Rating:** 2.5/5.0 stars

**Reviewed by:** Abraham G. | Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 15, 2019

**What do you like best about Lob?**

I can send paper checks from my desk without having to drop envelopes to post office or mail box

**What do you dislike about Lob?**

it’s very affordable but takes too long to deliver, I wish it would be a little more expensive per check (example $100) and deliver 2 days
Not much integrations available yet, like Zapier integromat QBO 

**What problems is Lob solving and how is that benefiting you?**

As I’m a bookkeeping firm 
I created my own integration where I can use it to schedule checks to sent through Lob’s API recurrently for free (not using it yet) but it avoids the paid plan of lob

  ### 14. GIve Lob a Try

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Internet | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 11, 2020

**What do you like best about Lob?**

Accurate address verification and mapping info

**What do you dislike about Lob?**

The UI could be easier to understand on first use but doesn't take much time to learn.

**What problems is Lob solving and how is that benefiting you?**

Making sure that the addresses in my contact repository are accurate for follow up with leads.

  ### 15. Amazing service.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Joel M. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 13, 2019

**What do you like best about Lob?**

Lob has been an effortless solution to implement for my business, which sends large volume of letters. I use the API to allow letters to be sent with dynamic content given by customers.

**What do you dislike about Lob?**

Nothing! Everything has been really great.  Support is very solid and the API documentation was very straightforward.

**Recommendations to others considering Lob:**

Definitely use it if you need to send letters via an API

**What problems is Lob solving and how is that benefiting you?**

I have been using lob to automate sending letters with content dynamically input by customers.

  ### 16. One of the crucial 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 13, 2019

**What do you like best about Lob?**

Lob provides a highly convenient API to automate our operations. We are mainly using them for sending letters. Their API makes it easy to generate and keep track of them.

**What do you dislike about Lob?**

I am not much fond of the web based dashboard of Lob. They need to work on that part. The dashboard crashes a lot, and it is very slow in response.

**Recommendations to others considering Lob:**

The services provided by Lob are perfect for your business operations. Their API is convenient to use and integrate with any platform.

**What problems is Lob solving and how is that benefiting you?**

We are using Lob to verify that a provided address is correct, and we also use their services to send letters.

  ### 17. Convenient & Speedy

**Rating:** 5.0/5.0 stars

**Reviewed by:** Shiloh G. | Member experience / Mailroom, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 20, 2019

**What do you like best about Lob?**

What I like the most bout Lob is the accessibility and ease of being able to expediently service members with results by mail.

**What do you dislike about Lob?**

What!  There's nothing about "Lob" to not like.....it's awesome!

**What problems is Lob solving and how is that benefiting you?**

The problem I've successfully been able to solve has been the inevitable down time associated with having to assemble packages for mailing.

  ### 18. Easy API integration

**Rating:** 5.0/5.0 stars

**Reviewed by:** Josh S. | Web Developer, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 13, 2019

**What do you like best about Lob?**

We use Lob mostly via API requests.  It was easy to set up and is working reliably.  The documentation was great.

**What do you dislike about Lob?**

Haven't had any issues yet.  Been very happy.

**What problems is Lob solving and how is that benefiting you?**

We're using lob to send out invoice payments.  Saves us time and effort doing it manually.

  ### 19. Great API for mailings and address verification

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 14, 2019

**What do you like best about Lob?**

Lob is awesome to quickly be able to send mailings. We use them for check printing, mailing, and address verification. We tried a bunch of other people and they for sure are the best and most robust. 

**What do you dislike about Lob?**

Some of the postcards arrive damaged. This seems to be more of a USPS issue than a Lob issue though. 

**What problems is Lob solving and how is that benefiting you?**

We are able to send statements, checks, and check addresses without having to use legacy providers which are a nightmare to work with. 

  ### 20. Quick and easy to implement

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 22, 2019

**What do you like best about Lob?**

Setup was quick and handles our needs perfectly. 

**What do you dislike about Lob?**

Haven't run into any issues with lob yet.

**What problems is Lob solving and how is that benefiting you?**

No more manually stuffing envelopes to mail out. Used to deliver utility bills that could not be emailed or texted. 

  ### 21. Nothing else compares.  Just use Lob

**Rating:** 5.0/5.0 stars

**Reviewed by:** Haroon M. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 13, 2019

**What do you like best about Lob?**

Very clean and simple to use APIs, outstanding service, and the best price in the industry.  What more do you want?

**What do you dislike about Lob?**

There are really no downsides that I know of.  Of course it costs money but they obviously have to stay in business!

**What problems is Lob solving and how is that benefiting you?**

Being able to issue letters and checks in an automated fashion.

  ### 22. lmao

**Rating:** 0.0/5.0 stars

**Reviewed by:** Verified User in Internet | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 10, 2018

**What do you like best about Lob?**

The best experience I had was working with one of their sales engineers to set up the overly complicated direct mail campaign.  He was very willing to help get things off the ground, which was appreciated. However, I don't think this should be a necessary part of their flow b/c the product itself should interface better with their core customer: marketers.

**What do you dislike about Lob?**

The UI is not intuitive. The customer support mid and post campaign was non-existent.  At the very least, you'd think they would check in to see how your campaign went and if you'd like to run another.  They must not enjoy making more money?

**Recommendations to others considering Lob:**

If you are a marketer, look elsewhere.  This tool, as of December 2017, was very technical and difficult to use.  

**What problems is Lob solving and how is that benefiting you?**

Diversifying our marketing channels with direct mail campaigns. If the technology were more user friendly, I would consider using it again.

  ### 23. Certified mailers not handed over to USPS for over a week

**Rating:** 0.0/5.0 stars

**Reviewed by:** Verified User in Legal Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 31, 2019

**What do you like best about Lob?**

Their check sending services looks decent.

**What do you dislike about Lob?**

Their certified mailer service is terrible. They dont seem to know what is going on, mailers just not handed over to USPS. Us it only if you have 3 weeks to deliver your letter, might work in that case 

**What problems is Lob solving and how is that benefiting you?**

Check and mail sending

  ### 24. Lob helped us launch direct mail campaigns.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Food Production | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 13, 2015

**What do you like best about Lob?**

- Lob has great Service & Attention
- Lob has a very robust API platform one can utilize for customized campaigns.
- Lob provides good, competitive Pricing
- Speed of Printing is very good
- Quality of Printing tends to be better than most
- They have helpful dashboard that provides essential information. Always trying to provide more helpful information.

**What do you dislike about Lob?**

- Dashboard could continue to use more work and provide more details. They are working hard to continue to update it though. But again their service is top notch so most probably do not need that much here
- Would be great to have more targeting capabilities. Most of targeting and looking up demos and such is still done manually.


**Recommendations to others considering Lob:**

Lob's bread and butter is API based printing so they are more useful for retention and periodic sends than giant one-time drops.

**What problems is Lob solving and how is that benefiting you?**

They've been a great help in helping us launch mail campaigns. 
Very helpful and accommodating to our needs.

  ### 25. Easy to set up, adjust, and low maintenance

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Internet | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 12, 2015

**What do you like best about Lob?**

It was amazing easy for us to set up LOB in order to send out postcards to our community members. The ability to integrate mailings with an API ended up saving us a lot of time and effort. 

**What do you dislike about Lob?**

We have an international community and sometimes LOBs location database can be limited (only affects a small % of our members). Wish we could 'manually override' their location database in order to send postcards to manually typed locations. 

**What problems is Lob solving and how is that benefiting you?**

We send out postcards with a unique code on them to our members in order to verify their location. Before, we had to batch these postcards once a week and we wouldn't see if there were any validation errors until we heard back from the old provider. Now, postcards and queued instantly via an API call, and members get immediate validation feedback. 

**Official Response from Aaron Gingras:**

> Thank you for sharing your positive experience with Lob! We're thrilled to hear that setting up and integrating mailings with our API has been easy and efficient for you.

We appreciate your feedback regarding the limitations of our location database for international communities. We understand the importance of being able to manually override locations, and we will definitely take this into consideration for future improvements.

It's great to hear how Lob has helped streamline your postcard verification process and provide immediate validation feedback to your members. If you have any further suggestions or need assistance with anything else, please feel free to reach out: support@lob.com

We're here to help!

  ### 26. Lob review 

**Rating:** 3.5/5.0 stars

**Reviewed by:** Judith H. | Sr. Manager, Finance & Accounting, Food Production, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 19, 2015

**What do you like best about Lob?**

Like the breakdown of spend in the Simple Area Mail - Areas tab. 

**What do you dislike about Lob?**

It would be nice to have this emailed me on a monthly basis for accounting purposes

**What problems is Lob solving and how is that benefiting you?**

This provides me a breakdown of marketing spend on a city level basis. 

  ### 27. Amazing direct mail partner

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 19, 2015

**What do you like best about Lob?**

The simple integrations with products like Autopilot. The ability to customize and send beautiful mail in a matter of minutes. 

**What do you dislike about Lob?**

No major dislikes. Find the product pretty straight forward and easy to use. 

**What problems is Lob solving and how is that benefiting you?**

Being able to bring back direct into our business model. 

Even in 2015 direct mail can move the needle on things. 


## Lob Discussions
  - [I need to get tracking information](https://www.g2.com/discussions/i-need-to-get-tracking-information) - 1 comment, 1 upvote
  - [Is there a way to print postcards on higher quality cardstock?](https://www.g2.com/discussions/is-there-a-way-to-print-postcards-on-higher-quality-cardstock) - 2 comments, 1 upvote
  - [What does Lob do?](https://www.g2.com/discussions/what-does-lob-do) - 2 comments

- [View Lob pricing details and edition comparison](https://www.g2.com/products/lob/reviews?page=6&qs=pros-and-cons&section=pricing&secure%5Bexpires_at%5D=2026-08-12+12%3A29%3A44+-0500&secure%5Bsession_id%5D=0074d11c-73af-4092-8da0-8183b122771a&secure%5Btoken%5D=3354f61ae75c724050bc353499752f53256ff6a563f0d7fcc39192a42173ddb8&format=llm_user)
## Lob Integrations
  - [Adobe InDesign](https://www.g2.com/products/adobe-indesign/reviews)
  - [Adobe Marketo Engage](https://www.g2.com/products/adobe-marketo-engage/reviews)
  - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)
  - [Agile CRM](https://www.g2.com/products/agile-crm/reviews)
  - [AWS Cloud Development Kit (AWS CDK)](https://www.g2.com/products/aws-cloud-development-kit-aws-cdk/reviews)
  - [Blueshift](https://www.g2.com/products/blueshift/reviews)
  - [Braze](https://www.g2.com/products/braze/reviews)
  - [CDP Agent](https://www.g2.com/products/cdp-agent/reviews)
  - [Customer.io](https://www.g2.com/products/customer-io/reviews)
  - [Custom Software Development](https://www.g2.com/products/harlow-technologies-custom-software-development/reviews)
  - [Dynamics 365 Marketing](https://www.g2.com/products/dynamics-365-marketing/reviews)
  - [Dynamics 365 Sales](https://www.g2.com/products/dynamics-365-sales/reviews)
  - [Encamp](https://www.g2.com/products/encamp/reviews)
  - [Figma](https://www.g2.com/products/figma/reviews)
  - [Formstack](https://www.g2.com/products/formstack-llc-formstack/reviews)
  - [Freshsales](https://www.g2.com/products/freshsales/reviews)
  - [Gusto](https://www.g2.com/products/gusto/reviews)
  - [HighLevel](https://www.g2.com/products/highlevel/reviews)
  - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews)
  - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews)
  - [Iterable](https://www.g2.com/products/iterable/reviews)
  - [Klaviyo](https://www.g2.com/products/klaviyo/reviews)
  - [Listrak](https://www.g2.com/products/listrak/reviews)
  - [LoanPro](https://www.g2.com/products/loanpro/reviews)
  - [Make](https://www.g2.com/products/integromat-by-celonis-make/reviews)
  - [Optimove](https://www.g2.com/products/optimove/reviews)
  - [Ortto](https://www.g2.com/products/ortto/reviews)
  - [Pipedrive](https://www.g2.com/products/pipedrive/reviews)
  - [Salesforce Marketing Cloud Suite](https://www.g2.com/products/salesforce-marketing-cloud-suite/reviews)
  - [Solar](https://www.g2.com/products/solar-solar/reviews)
  - [Twilio Segment](https://www.g2.com/products/twilio-segment/reviews)
  - [Zapier](https://www.g2.com/products/zapier/reviews)
  - [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews)

## Lob Features
**Logistics**
- Direct Mail Design
- CRM & Marketing Automation Integration
- Custom Batch Sizes
- Delivery Speed

**Management**
- Scheduled Data Checks
- Reporting

**Logistics - Print Fulfillment**
- Efficiency
- Order Tracking

**Testing & Tracking**
- Mailing List Management
- Dashboards & Reporting
- Campaign Management
- Design Management

**Functionality**
- Address Verification
- Automation
- Cleansing
- International Verification

**Customization - Print Fulfillment**
- Integration
- Flexibility
- Templates

**Additional Functionality**
- For eCommerce
- Third-Party Integrations
- Location Tracking
- Automatic Formatting
- Generative AI
- Contact Database
- Data Security
- Metadata Management
- API
- AI/Machine Learning
- Search/Filter
- Contact Management
- Proof of Delivery
- AI Copilot
- Match & Merge
- Data Profiling
- Reporting/Analytics
- Autocomplete
- Electronic Forms
- Geolocation
- Address Validation
- Data Quality Control
- Delivery Estimate
- Data Enrichment
- Multi-Language
- Recipient Validation
- Data Discovery
- Data Import/Export
- Geographic Maps
- Compliance Management

**Agentic AI - Direct Mail Automation**
- Mailing Services Integration
- Printing Services Integration

**Additional Functionality**
- Mailer Templates
- Data Import/Export
- Mailing List Purchasing
- Delivery Tracking
- Event Triggered Actions
- AI Copilot
- Response Alerts
- Generative AI
- Mailing List Scrubbing
- Reporting/Analytics

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