[
Validit... Reviews
](https://www.g2.com/products/validity-engage/reviews)

[
Validit... Reviews
](https://www.g2.com/products/validity-engage/reviews)

# Validity Engage Features

##### 
## Integration (4)

Integration APIs

Supports extensibility through APIs to build and manage integrations with third-party tools.

Breadth of Partner Applications

"Offers a wide range of plug-and-play integrations with third-party applications. "

CRM Integration

Integrates with CRM software, which can help provide context to your mailing lists.

Third-Party Integrations

Set up connections to third-party platforms to improve business processes

Show More

##### 
## Email Marketing (4)

Email and Mobile Preview

Make sure subscribers see email as intended. View emulated inboxes of major email providers and mobile devices (e.g., iOS, Android) to resolve rendering issues.

Building and Personalizing Emails

Tools for designing, editing, and personalizing email content for recipients.

Manage Email Deliverability

Maximizes inbox placement by managing spam compliance and sender reputation.

Multi-user Account

Enables multiple users to login to the same account to maintain a single account for your entire marketing team.

Show More

##### 
## Reporting & Analytics (1)

Basic Reporting

Basic campaign performance reporting such as delivery, open, click, and unsubscribe rates.

Show More

##### 
## Analytics (1)

Open Rates

Records the rate at which emails are opened.

Show More

##### 
## Customizations (1)

Third-Party Integrations

Set up connections to third-party platforms to improve business processes

Show More

##### 
## Diagnostics (3)

Account Overview

Dashboard of registered domains.

DMARC Alignment

Status of DMARC compliance across domains.

Analytics

Additional reporting on account activity, history, and performance.

Show More

##### 
## Compliance (4)

Policy Configuration

Settings for establishing and modifying DMARC enforcement within domains.

Alerts

Notifications for compliance issues or potential fraudulent email activity.

Inbound Emails

DMARC alignment on inbound emails.

Outbound Emails

DMARC alignment on outbound emails.

Show More

##### 
## Protection (4)

Threat Identifications

Timely identification of fraudlent emails.

Threat Interception

Blocking fraudlent emails from reaching destination.

Threat Removal

Eliminating or deleting fraudulent emails and containing threats.

Integrations

Integrations with security tools related to threat identification and removal.

Show More

##### 
## Diagnosis (4)

IP Address

IP address quality analysis.

Domains

Sending domain quality analysis.

Content

Email content analysis.

Policy Compliance

Determing email and domain compliance with policies such as DMARC.

Show More

##### 
## Tracking (5)

Processing Time

Measuring of delivery latency/processing time.

Placement

Tracking which folder email appears in.

Open Rate

Tracking open rate across recipients.

Time to Open

Tracking time between delivery and open.

Alerts

Notifications related to placement and opening.

Show More

##### 
## Reporting (4)

Campaign Performance

Measuring overall campaign performance across recipients.

Domain Reputation

Measuring overall reputation related to specific sending domains.

Brand Reputation

Measuring overall reputation of brand based on all email activity.

Blacklist and Whitelist

Tracking recipient tagging of domains for blacklists and whitelists.

Show More

##### 
## Data Source Access (3)

Breadth of Data Sources

Provides a wide range of possible data connections, including cloud applications, on-premise databases, and big data distributions, among others

Ease of Data Connectivity

Allows businesses to easily connect to any data source

API Connectivity

Offers API connections for cloud-based applications and data sources

Show More

##### 
## Data Interaction (8)

Profiling and Classification

Permits profiling of data sets for increased organization, both by users and machine learning

Metadata Management

Indexes metadata descriptions for easier searching and enhanced insights

Data Modeling

Tools to (re)structure data in a manner that enables quick and accurate insight extraction

Data Joining

Allows self-service joining of tables

Data Blending

Provides the ability to combine data sources into one data set

Data Quality and Cleansing

Allows users and administrators to easily clean data to maintain quality and integrity

Data Sharing

Offers collaborative functionality for sharing queries and data sets

Data Governance

Ensures user access management, data lineage, and data encryption

Show More

##### 
## Data Exporting (3)

Breadth of Integrations

Provides a wide range of possible integrations, including analytics, data integration, master data management, and data science tools

Ease of Integrations

Allows businesses to easily integrate with analytics, data integration, master data management, and data science tools

Data Workflows

Operationalizes data workflows to easily scale repeatable preparation needs

Show More

##### 
## Marketing (1)

Security Compliance

Meets compliance standards (e.g. GDPR, CCPA) regarding personal data privacy

Show More

##### 
## Templates (3)

Text and Themes

Allow users to edit text and themes on email templates

Proofing

Offer email proofing capabilities

Mobile Responsive

Provide mobile responsive email templates

Show More

##### 
## Edit (2)

Pre-Made

Offer pre-made email templates

Build

Allow users to create their own email templates

Show More

##### 
## Logistics (4)

Analytics

Provide analytics reporting so that users can see how their campaigns perform

Issues

Allow for users to identify potential issues that would stop their emails from sending

Integrations

Integrate with email software or email marketing and marketing automation platforms

Shareable Link

Ability to share email templates via a link to collect feedback on the created emails easily

Show More

##### 
## Platform Basics (4)

Editing Platform

Contains an editing form for emails or email codes for test submission

Spam Filter Testing

Has a dedicated spam filter testing feature, which tests the rate at which the email is sent through spam filters

Deliverability Testing

Has a dedicated deliverability testing feature, which tests the end result of a sent email

Design Testing

Has a dedicated design testing feature, which tests email code, formatting, and other design aspects

Show More

##### 
## Platform Data (3)

Performance

Contains tools to visalize campaign performance

Dashboard

Has a centralized dashboard for users to interact with

Analytics

Contains a way to visualize campaign analytics

Show More

##### 
## Functionality (6)

Identification

Correctly identify inaccurate, incomplete, or duplicated data from a data source.

Correction

Utilize deletion, modification, appending, merging, or other methods to correct bad data.

Normalization

Standardize data formatting for uniformity and easier data usage.

Preventative Cleaning

Clean data as it enters the data source to prevent mixing bad data with cleaned data.

Data Matching

Finds duplicates using the fuzzy logic technology or an advance search feature.

Real-Time Data

Receive data and information in real time

Show More

##### 
## Management (5)

Reporting

Provide follow-up information after data cleanings through a visual dashboard or reports.

Automation

Automatically run data identification, correction, and normalization on data sources.

Quality Audits

Schedule automated audits to identify data anomalies over time based on set business rules.

Dashboard

Gives a view of the entire data quality management ecosystem.

Governance

Allows user role-based access and actions to authorization for specific tasks.

Show More

##### 
## Generative AI (14)

AI Text Generation

Allows users to generate text based on a text prompt.

AI Text-to-Speech

Simulates human-like speech from text inputs.

Generative AI

Use AI to generate content in the form of text, images, videos, etc.

AI Text Generation

Allows users to generate text based on a text prompt.

Generative AI

Use AI to generate content in the form of text, images, videos, etc.

AI Text Generation

Allows users to generate text based on a text prompt.

AI Text Summarization

Condenses long documents or text into a brief summary.

AI Text Generation

Allows users to generate text based on a text prompt.

Generative AI

Use AI to generate content in the form of text, images, videos, etc.

AI Text Generation

Allows users to generate text based on a text prompt.

Generative AI

Use AI to generate content in the form of text, images, videos, etc.

AI Text Generation

Allows users to generate text based on a text prompt.

AI Text Summarization

Condenses long documents or text into a brief summary.

Generative AI

Use AI to generate content in the form of text, images, videos, etc.

Show More

##### 
## Platform Basics - Phone Verification (6)

Accuracy

Validate phone numbers accurately including formats, country codes and area codes.

Call Screening

Screen phone numbers against blacklists and blockages to prevent verification attempts from known fraudulent personas.

Scalability

Scale to handle verification requests to accommodate growth and peak call times without affecting performance.

Security Measures

Protect user data during verification process using encryption and secure transmission protocols.

Reliable Delivery

Deliver verification codes or messages via SMS or voice calls to users to ensure consistent verification.

Customizable Workflows

Offer customizable options for verification workflows to tailor to business specific needs and preferences.

Show More

##### 
## Additional Features - Phone Verification (3)

Integration Abilities

Integrate with existing systems and other verification applications via APIs or SDKs for smooth workflows.

Compliance with Regulations

Comply with relevant data protection regulations such as GDPR or HIPAA.

Reporting and Analytics

Share reporting and analytics tools to track verification performance, monitor usage of tools and identify areas for improvement.

Show More

##### 
## Agentic AI - Personalization (1)

Third-Party Integrations

Set up connections to third-party platforms to improve business processes

Show More

##### 
## Agentic AI - Email Anti-spam Features (2)

Autonomous Task Execution

Capability to perform complex tasks without constant human input

Proactive Assistance

Anticipates needs and offers suggestions without prompting

Show More

##### 
## Agentic AI - Salesforce AppExchange Apps (7)

Autonomous Task Execution

Capability to perform complex tasks without constant human input

Multi-step Planning

Ability to break down and plan multi-step processes

Cross-system Integration

Works across multiple software systems or databases

Adaptive Learning

Improves performance based on feedback and experience

Natural Language Interaction

Engages in human-like conversation for task delegation

Proactive Assistance

Anticipates needs and offers suggestions without prompting

Decision Making

Makes informed choices based on available data and objectives

Show More

##### 
## Agentic AI - E-Commerce Personalization (2)

Natural Language Interaction

Engages in human-like conversation for task delegation

Proactive Assistance

Anticipates needs and offers suggestions without prompting

Show More

##### 
## Agentic AI - Email Marketing (5)

Autonomous Task Execution

Capability to perform complex tasks without constant human input

Autonomous Task Execution

Capability to perform complex tasks without constant human input

Multi-step Planning

Ability to break down and plan multi-step processes

Cross-system Integration

Works across multiple software systems or databases

Cross-system Integration

Works across multiple software systems or databases

Show More

##### 
## Agentic AI - Email Deliverability (5)

Autonomous Task Execution

Capability to perform complex tasks without constant human input

Cross-system Integration

Works across multiple software systems or databases

Adaptive Learning

Improves performance based on feedback and experience

Proactive Assistance

Anticipates needs and offers suggestions without prompting

Decision Making

Makes informed choices based on available data and objectives

Show More

##### 
## Agentic AI - Email Verification (1)

Decision Making

Makes informed choices based on available data and objectives

Show More

##### 
## Agentic AI - Phone Verification (1)

Autonomous Task Execution

Capability to perform complex tasks without constant human input

Show More

##### 
## AI Personalization - Personalization (3)

Predictive Recommendations

Uses AI to recommend products, content, offers, or experiences based on customer behavior, preferences, and historical interactions.

Audience Segmentation

Uses AI to dentify and build audience segments using customer attributes, behaviors, and engagement data.

Adaptive Content

Use AI to dynamically adapt content for each visitor using behavioral, contextual, and customer data

Show More

##### 
## Additional Functionality (250)

AI Copilot

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Engagement Tracking

Tracks metrics that provide insight into how a user interacts with any interface or product

Content Management

Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving

Visual Analytics

Interact with data visualization elements, such as charts and graphs, to drill down into data

Real-Time Analytics

Analyze and gain insights into data in real-time

Behavior Tracking

Track visitors'/audience's responses across web pages and other optimized content

Website Personalization

Customize website features

Recommendations

Algorithmically generated suggestions based on user behaviors, preferences, or data patterns to enhance UX, productivity, or engagement

Real-Time Reporting

Active reporting of data and metrics

Content Analytics

Behavioral Targeting

Display advertising and marketing messages to users based on their browsing history and preferences

Account Based Marketing

Provide personalized marketing content

Website Analytics

Track and analyze information regarding website visitors

Customer Segmentation

Process of dividing customers into groups based on common characteristics

Customer Profiles

Record customer information, purchase history, and other notes

Template Management

Create, save, and re-purpose templates for emails, forms, etc.

Multi-Channel Marketing

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Customizable Branding

Add customized logos and colors to align with company branding

Alerts/Notifications

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

API

Application programming interface that allows for integration with other systems/databases

Abandoned Cart Saver

Built-in tool that sends an email invitation to customers who have added an item to their cart but left before completing checkout

Drag & Drop

Assemble applications and processes by dragging over and arranging pre-built components

Contextual Targeting

Experience Management

Campaign Management

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Generative AI

Use AI to generate content in the form of text, images, videos, etc.

WYSIWYG Editor

What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface

Reporting/Analytics

View and track pertinent metrics to find patterns and gain insights from data

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Multi-Campaign

Manage multiple campaigns in one system

Campaign Segmentation

Group campaigns by project, client, or campaign for better management.

A/B Testing

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Customizable Forms

Customize contracts and forms to collect specific information

Email Marketing

Create and send email blasts/campaigns

Contact Management

Manage, organize, and store contact information

Email Marketing

Create and send email blasts/campaigns

Drag & Drop

Assemble applications and processes by dragging over and arranging pre-built components

Drip Campaigns

Send automated marketing emails based on user actions over a predetermined period

Workflow Management

Create, design and manage workflows for repetitive tasks

Customizable Fields

Customize data fields to support various needs and use cases

Monitoring

Observe and track the demand, usage, progress or quality of a system, product, or user

CRM

Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system

Team Management

Organizing a group of people to accomplish a task

Click Tracking

Track the amount of clicks on individual products to measure campaign results

Subscription Management

Process of managing customer subscription lifecycle for a recurring service or a product

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

API

Application programming interface that allows for integration with other systems/databases

Location Tracking

Identify the physical location of an individual, asset, device, etc.

Customer Segmentation

Process of dividing customers into groups based on common characteristics

Geolocation

Determines the location of a device using GPS or an IP address

Customizable Branding

Add customized logos and colors to align with company branding

Activity Tracking

Track and document all activities across devices, networks, and other systems

Data Import/Export

Import and export data to and from software applications

Mailing List Management

Campaign Management

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Email Management

Manage, store and organize emails within the system or via third-party apps

Audience Targeting

Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention

Reporting/Analytics

View and track pertinent metrics to find patterns and gain insights from data

AI Copilot

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Email Distribution

Email Reminders

Reminders sent via email

Autoresponders

Create and automatically send premade copy in response to customer messages

Engagement Tracking

Tracks metrics that provide insight into how a user interacts with any interface or product

Event Triggered Actions

Predefined actions automatically performed on the occurance of specific events

Email Management

Manage, store and organize emails within the system or via third-party apps

CRM

Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system

Fraud Detection

Identify and prevent suspicious activity

Data Verification

Process of checking different types of data for accuracy to avoid errors or inconsistencies

Lead Management

Store information about leads or contacts and track, manage and nurture them throughout the sales process

Contact Database

Centralized database of stakeholders and their contact information such as names, address, phone number etc.

Spam Detection

Detect spam, BOT, or invalid email addresses

A/B Testing

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Email Distribution

Disposable Email Detection

Verify legitimate email addresses on sign up forms

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Unsubscribe Database

Syntax Check

Removes improperly formatted email addresses

AI Copilot

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Data Import/Export

Import and export data to and from software applications

Spam Analysis

Analysis and detection of spam-related traffic

Subscription Management

Process of managing customer subscription lifecycle for a recurring service or a product

Campaign Segmentation

Group campaigns by project, client, or campaign for better management.

Secure Data Storage

Securely stores data to prevent data loss or breaches

Third-Party Integrations

Set up connections to third-party platforms to improve business processes

Duplicate Detection

Compare new data with existing records to detect duplicate entries

Email Templates

Pre-made examples and templates for emails

Real-Time Monitoring

Active monitoring of systems, applications, or networks

Contact Management

Manage, organize, and store contact information

Anti Spam

Techniques to prevent and filter unwanted or unsolicited email spam from reaching a user's inbox

Recipient Validation

Verify customer email addresses before sending material

Drag & Drop

Assemble applications and processes by dragging over and arranging pre-built components

Delivery Tracking

Track item deliveries through dispatch notifications, status and location tracking, and ETA updates

Email Marketing

Create and send email blasts/campaigns

Email Alerts

Receive and/or send email notifications for urgent updates, requests, or other information

Bulk Email Verification

Verify mass email intake

Drip Campaigns

Send automated marketing emails based on user actions over a predetermined period

Activity Tracking

Track and document all activities across devices, networks, and other systems

Data Capture and Transfer

Import, collect, and capture data from multiple sources

Bounce Rate Analysis

Report on email bounce rate statistics

Catch-all Server Detection

Detect multiple emails originating from one source

Customer Database

A collection of customer information such as contact details, demographics, previous interactions, etc.

Single Email Verification

Verify single emails delivered through system

Monitoring

Observe and track the demand, usage, progress or quality of a system, product, or user

Bulk Send

Process of sending a large number of documents, messages or emails to multiple recipients at once

Spam Blocker

Filters used to determine different types of malware threats

Mailing List Management

Email Tracking

Track delivered, received, and opened emails

Reporting & Statistics

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

File Transfer

Move files across different systems or networks

Real-Time Data

Receive data and information in real time

Real-Time Analytics

Analyze and gain insights into data in real-time

Compliance Management

Track and manage adherence to policies for any service, product, process, or supplier

API

Application programming interface that allows for integration with other systems/databases

Domain Check

Verify the domain of an email address

Email Address Extraction

Extract email addresses from multiple data sources

Data Analysis Tools

Analyze survey results via statistical testing or crosstabs directly within the software

AI/Machine Learning

Software program that continuously adjusts its behavior based on observed data

Data Extraction

Automatically retrieve and pull information from documents, websites, images, data sets, and other sources

Reporting/Analytics

View and track pertinent metrics to find patterns and gain insights from data

AI Copilot

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Data Mapping

Track the management and flow of data throughout the organization

ETL

Process of extracting, transforming, and loading data

Big Data Analytics

Examine large amounts of data to uncover hidden patterns, correlations, and other insights

Data Quality Control

Establish guidelines about how much and what kind of data can be stored in the repository

Metadata Management

Indexes metadata descriptions for easier searching and enhanced insights

Collaboration Tools

Provides a channel for team members to share media files, communicate, and work together

Search/Filter

Search and filter data across systems to locate required information by entering keywords or certain criteria

Workflow Management

Create, design and manage workflows for repetitive tasks

AI Copilot

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Third-Party Integrations

Set up connections to third-party platforms to improve business processes

Data Synchronization

Synchronizing data between two or more devices/systems and automatically updating changes to maintain consistency

Data Import/Export

Import and export data to and from software applications

Customizable Rules

Rules followed by the software/AI can be configured by users to suit their specific needs

Master Data Management

Verify, organize, manage & store enterprise data assets in a centralized repository

Monitoring

Observe and track the demand, usage, progress or quality of a system, product, or user

Data Transformation

Translate EDI formats into data suitable for use with company applications.

Multiple Data Sources

Allows users to manage data from a number of sources

Self Service Portal

Online portal through which end users can access the system, manage tasks, or obtain information

Customer Database

A collection of customer information such as contact details, demographics, previous interactions, etc.

Data Verification

Process of checking different types of data for accuracy to avoid errors or inconsistencies

Data Migration

Move from one database to another, or upgrade the version of database software being used

Multi-Language

Manage and support multiple languages

Single Sign On

Allow users to access multiple services after entering their login credentials once

Duplicate Detection

Compare new data with existing records to detect duplicate entries

Email Address Extraction

Extract email addresses from multiple data sources

Reporting/Analytics

View and track pertinent metrics to find patterns and gain insights from data

Data Profiling

Examines, analyzes, and organizes data to create relevant summaries or graphs.

Data Extraction

Automatically retrieve and pull information from documents, websites, images, data sets, and other sources

Data Mapping

Track the management and flow of data throughout the organization

Address Validation

Verifies and confirms the accuracy of an address

Match & Merge

Looking at data from different sources and finding possible duplicates, or identical matches

Performance Metrics

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Visual Analytics

Interact with data visualization elements, such as charts and graphs, to drill down into data

Version Control

Track revisions and updates made to files and navigate between different versions

API

Application programming interface that allows for integration with other systems/databases

Data Capture and Transfer

Import, collect, and capture data from multiple sources

Access Controls/Permissions

Define levels of authorization for access to specific files or systems

Compliance Management

Track and manage adherence to policies for any service, product, process, or supplier

Data Discovery

Discover and connect variety of data sources to the application for analysis

Personalization

Adjust communications based on previous interactions or personal preferences

Autoresponders

Create and automatically send premade copy in response to customer messages

Customer Segmentation

Process of dividing customers into groups based on common characteristics

Newsletter Management

Create and update newsletter content to increase engagement

AI Copilot

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

WYSIWYG Editor

What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface

Engagement Tracking

Tracks metrics that provide insight into how a user interacts with any interface or product

Preview Functionality

Preview materials before finalizing projects

Email Tracking

Track delivered, received, and opened emails

Email Campaign Management

Plan, execute, and analyze email marketing campaigns

Landing Pages/Web Forms

Create landing pages or online forms designed to capture new leads and prospects

Customizable Branding

Add customized logos and colors to align with company branding

Lead Capture

Automatically identify and save contact information of potential customers

Mobile Optimization

Optimize content to ensure it is easily accessible for mobile users

Customer Journey Mapping

Visualize and analyze customer experience across all touchpoints and channels

ROI Tracking

Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Customizable Fields

Customize data fields to support various needs and use cases

Reporting/Analytics

View and track pertinent metrics to find patterns and gain insights from data

Click Tracking

Track the amount of clicks on individual products to measure campaign results

List Management

Manage contacts across multiple mailing lists

GDPR Compliance

Ensure compliance with the General Data Protection Regulation protocols

Subscriber Management

Add or remove subscribers from mailing lists

Email Sequences

Set up automated email sequences to streamline outreach and engage leads/contacts

Campaign Scheduling

Set campaign schedules by selecting start, pause, and end dates

Event Triggered Actions

Predefined actions automatically performed on the occurance of specific events

Multi-Language

Manage and support multiple languages

Template Management

Create, save, and re-purpose templates for emails, forms, etc.

Customizable CTAs

Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.)

Real-Time Analytics

Analyze and gain insights into data in real-time

Dynamic Content

Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience

CAN-SPAM Compliance

Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act

Multi-Channel Marketing

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

HTML Editor

Add, edit, and manipulate HTML code directly

Contact Management

Manage, organize, and store contact information

Drip Campaigns

Send automated marketing emails based on user actions over a predetermined period

Campaign Analytics

Track and interpret campaign performance metrics

Product Recommendations

Product suggestions provided to users based on past behavior and relevant data, such as browsing and purchasing history

Image Library

Store and manage images

Phishing Protection

Identify phishing emails

Data Recovery

Ability to restore deleted, hidden, or lost data from an email server/system

Archiving & Retention

Moving and separately storing data that is not actively used or continuous storage of data for compliance purposes

Backup and Recovery

Create backups and provide methods to recover deleted/lost data

Policy Management

Create, manage, and track policies and procedures within an organization

Email Management

Manage, store and organize emails within the system or via third-party apps

Data Loss Prevention

Safeguard confidential data and meet compliance regulations

Single Sign On

Allow users to access multiple services after entering their login credentials once

Data Storage Management

Manage and store data in a database

Fraud Detection

Identify and prevent suspicious activity

Email Routing

Route emails to multiple servers

Data Verification

Process of checking different types of data for accuracy to avoid errors or inconsistencies

Compliance Management

Track and manage adherence to policies for any service, product, process, or supplier

Filtering

Find & retrieve relevant data or documents

Search/Filter

Search and filter data across systems to locate required information by entering keywords or certain criteria

SURLB/URIBL Filtering

Rejecting phishing emails that include suspicious URLs or links to websites that have been previously flagged.

Security Auditing

Systematic evaluation of the security of a company's overall security system and situation

Data Synchronization

Synchronizing data between two or more devices/systems and automatically updating changes to maintain consistency

Anti Virus

Prevents, detects and removes malware

Risk Assessment

Initiate collection and analysis of known risks

Greylisting

A request to the original server for a message to be resent

Audit Trail

A record of all activities within the system, including user access, changes made, etc.

Reporting/Analytics

View and track pertinent metrics to find patterns and gain insights from data

Allow/Block List

Lists of domains/addresses that are allowed / rejected

Vulnerability Scanning

Discover patch statuses and vulnerabilities

Active Directory Integration

Integrates with Active Directory

Compression

Reduction in the number of bits needed to represent data

Email Tracking

Track delivered, received, and opened emails

Encryption

Convert data into a code for security

Anti Spam

Techniques to prevent and filter unwanted or unsolicited email spam from reaching a user's inbox

Disaster Recovery

Plan and implement business continuity measures in case of unforeseen events

AI Copilot

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Tagging

Attach digital tags to documents and assets for identification, search, or monitoring purposes

Secure Data Storage

Securely stores data to prevent data loss or breaches

Activity Tracking

Track and document all activities across devices, networks, and other systems

Spam Blocker

Filters used to determine different types of malware threats

Microsoft Outlook Integration

Spam Analysis

Analysis and detection of spam-related traffic

API

Application programming interface that allows for integration with other systems/databases

Categorization/Grouping

Organize and group data or items based on various criteria

Event Tracking

Inbox Management

Organize, prioritize, and manage incoming communications

Spam Detection

Detect spam, BOT, or invalid email addresses

Authentication

Verify the identity of users/devices to enable secure access

Third-Party Integrations

Set up connections to third-party platforms to improve business processes

Reporting & Statistics

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Spam Quarantine

Feature in email systems that identifies suspicious or unsolicited emails and holds them in a separate folder for review or deletion

SSL Security

Security protocol that ensures secure, encrypted communication over the internet, safeguarding sensitive data from unauthorized access

Generative AI

Use AI to generate content in the form of text, images, videos, etc.

Data Retention Management

Manage/customize policies to organize data and determine where data should be stored or archived and for how long.

Access Controls/Permissions

Define levels of authorization for access to specific files or systems

Monitoring

Observe and track the demand, usage, progress or quality of a system, product, or user

Show More

## Top-Rated Alternatives

[

 ![Brevo Marketing Platform](https://images.g2crowd.com/uploads/product/hd_favicon/6e2ff100220158bc579d1ee68289d603/brevo-marketing-platform.svg "Brevo Marketing Platform")

Brevo Marketing Platform

4.5/5(2,620)

](https://www.g2.com/products/brevo-marketing-platform/reviews)

[

 ![Intuit Mailchimp Email Marketing](https://images.g2crowd.com/uploads/product/hd_favicon/302d00e021ff406c195b03ba50832862/intuit-mailchimp-email-marketing.svg "Intuit Mailchimp Email Marketing")

Intuit Mailchimp Email Marketing

4.3/5(12,982)

](https://www.g2.com/products/intuit-mailchimp-email-marketing/reviews)

[

 ![MailerLite](https://images.g2crowd.com/uploads/product/hd_favicon/fd803899a94561a5fd16878a5fcb17d9/mailerlite.svg "MailerLite")

MailerLite

4.6/5(1,113)

](https://www.g2.com/products/mailerlite/reviews)

[
View All Alternatives
](https://www.g2.com/products/validity-engage/competitors/alternatives)

Validity Engage Comparisons

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_ff5640f6cfcf6fc15a0d929dae2f2f37/email-on-acid.png "Product Avatar Image")

Email on Acid

4.5/5(43)

[
Compare Now
](https://www.g2.com/compare/email-on-acid-vs-validity-engage)

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_822789c055a9720aca0cbe6ce2a8e207/validity-inc-everest.png "Product Avatar Image")

Everest

0/5(0)

[
Compare Now
](https://www.g2.com/compare/validity-inc-everest-vs-validity-engage)

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_ee85f8ddd73b345c4febd9bec84767ea/brevo-marketing-platform.png "Product Avatar Image")

Brevo Marketing Platform

4.5/5(2,620)

[
Compare Now
](https://www.g2.com/compare/brevo-marketing-platform-vs-validity-engage)

##### Categories on G2

[
Email Tracking
](https://www.g2.com/categories/email-tracking)[
Salesforce AppExchange Apps
](https://www.g2.com/categories/salesforce-appexchange-apps)[
Email Deliverability
](https://www.g2.com/categories/email-deliverability)

[
Email Marketing
](https://www.g2.com/categories/email-marketing)[
SAP Store
](https://www.g2.com/categories/sap-store)[
Email Template Builder
](https://www.g2.com/categories/email-template-builder)[
Personalization
](https://www.g2.com/categories/personalization)[
E-Commerce Personalization
](https://www.g2.com/categories/e-commerce-personalization)[
Email Verification
](https://www.g2.com/categories/email-verification)[
Email Testing
](https://www.g2.com/categories/email-testing)[
Data Quality
](https://www.g2.com/categories/data-quality)[
Data Preparation
](https://www.g2.com/categories/data-preparation)[
Email Anti-spam
](https://www.g2.com/categories/email-anti-spam)[
DMARC
](https://www.g2.com/categories/dmarc)[
Phone Verification
](https://www.g2.com/categories/phone-verification)[
Location-Based Marketing
](https://www.g2.com/categories/location-based-marketing)

Show More

##### Explore More

[
Configit vs Threekit for B2B product configuration: one is built around rules logic, the other around 3D visuals, which matters more to buyers?
](https://www.g2.com/discussions/configit-vs-threekit-for-b2b-product-configuration-one-is-built-around-rules-logic-the-other-around-3d-visuals-which-matters-more-to-buyers)[
What is the best application portfolio management software for a mid-size IT shop trying to reduce legacy app sprawl without a multi-year transformation program?
](https://www.g2.com/discussions/what-is-the-best-application-portfolio-management-software-for-a-mid-size-it-shop-trying-to-reduce-legacy-app-sprawl-without-a-multi-year-transformation-program)[
What tool provides AI-driven insights for app retention?
](https://www.g2.com/discussions/what-tool-provides-ai-driven-insights-for-app-retention)

[
Top rated call center tools for tech startups
](https://www.g2.com/discussions/what-are-the-top-rated-call-center-tools-for-tech-startups)[
Which sales engagement software has the best reviews
](https://www.g2.com/discussions/which-sales-engagement-software-has-the-best-reviews)[
Pros and Cons Details
](https://www.g2.com/products/validity-engage/reviews?qs=pros-and-cons)

Show More

[
Configit vs Threekit for B2B product configuration: one is built around rules logic, the other around 3D visuals, which matters more to buyers?
](https://www.g2.com/discussions/configit-vs-threekit-for-b2b-product-configuration-one-is-built-around-rules-logic-the-other-around-3d-visuals-which-matters-more-to-buyers)[
What is the best application portfolio management software for a mid-size IT shop trying to reduce legacy app sprawl without a multi-year transformation program?
](https://www.g2.com/discussions/what-is-the-best-application-portfolio-management-software-for-a-mid-size-it-shop-trying-to-reduce-legacy-app-sprawl-without-a-multi-year-transformation-program)[
What tool provides AI-driven insights for app retention?
](https://www.g2.com/discussions/what-tool-provides-ai-driven-insights-for-app-retention)

[
Top rated call center tools for tech startups
](https://www.g2.com/discussions/what-are-the-top-rated-call-center-tools-for-tech-startups)[
Which sales engagement software has the best reviews
](https://www.g2.com/discussions/which-sales-engagement-software-has-the-best-reviews)[
Pros and Cons Details
](https://www.g2.com/products/validity-engage/reviews?qs=pros-and-cons)