---
title: Validity Engage Reviews
meta_title: 'Validity Engage Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 989 reviews by the users' company size, role or industry
  to find out how Validity Engage works for a business like yours.
aggregate_rating:
  rating_value: 4.5
  review_count: 989
  scale: '5'
date_modified: '2026-08-09'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---


# Validity Engage Reviews
**Vendor:** Validity Inc  
**Category:** [Email Testing Software](https://www.g2.com/categories/email-testing)  
**Average Rating:** 4.5/5.0  
**Total Reviews:** 989
## About Validity Engage
Litmus is the enterprise marketing success platform that gives marketing teams the control, visibility, and confidence to execute high-performing email programs at scale. From pre-send testing to post-send analytics, Litmus eliminates the errors, inefficiencies, and blind spots that cost enterprise senders revenue and reputation. Trusted by marketing teams at the world&#39;s leading brands, Litmus integrates into existing enterprise workflows to accelerate production, enforce brand standards, and protect deliverability across every send. Core capabilities: Email previews across 100+ clients and devices. Validate exactly how every email renders in Gmail, Outlook, Apple Mail, on mobile, in dark mode, and across every major environment — before sending to millions of subscribers. Eliminate the rendering errors that damage brand credibility at scale. Automated pre-send QA. Run spam filter testing, link validation, image blocking checks, and accessibility scans within a single workflow. Enterprise teams ship in half the time and with fewer errors when quality checks are built into the process, not bolted on at the end. Deliverability and inbox placement monitoring. Track inbox placement rates by mailbox provider, monitor sender reputation in real time, and blocklist hits or authentication failures. Litmus surfaces the deliverability intelligence your ESP doesn&#39;t provide. Sender Certification. Be part of the industry&#39;s most trusted allowlist, backed by 24/7 monitoring and exclusive data relationships with mailbox providers worldwide. Certified senders reach the inbox with a level of assurance no other program delivers. Competitive Intelligence. Monitor competitor send volume, frequency, subject line strategies, and inbox placement. Give enterprise marketing teams the benchmarking data they need to make informed strategic decisions and stay ahead of the market. Enterprise collaboration and approvals. Manage multi-stakeholder review cycles inside a single platform. Centralize feedback, enforce approval workflows, and get campaigns through legal, compliance, and brand review without version chaos or scattered email threads. For enterprise organizations ready to scale further, Litmus is the foundation for Validity Engage — an AI-powered email execution platform that orchestrates the full email marketing workflow, from content creation through sending and optimization. Litmus is part of the Validity portfolio, alongside BriteVerify for contact data validation and DemandTools for Salesforce CRM data quality — giving enterprise revenue and marketing teams a connected solution for data integrity, email performance, and program execution.



## Validity Engage Pros & Cons
**What users like:**

- Users appreciate the **ease of use** in Litmus, highlighting its intuitive interface and streamlined functionality. (45 reviews)
- Users value the **dynamic previews** of Litmus that enhance email rendering across various devices and clients. (43 reviews)
- Users commend Litmus for its **user-friendly design and comprehensive email testing capabilities** , which boost productivity and quality. (43 reviews)
- Users value the **dynamic previews** in Litmus that enhance email rendering visualization across various devices and clients. (29 reviews)
- Users value the **user-friendly platform** of Litmus, seamlessly managing clients and enhancing email campaign quality. (26 reviews)
- Email Campaigns (24 reviews)
- Users value the **detailed analytics** provided by Litmus for optimizing email performance across devices and clients. (23 reviews)
- Helpful (23 reviews)
- Email Testing (22 reviews)
- Email Tracking (21 reviews)

**What users dislike:**

- Users experience **slow performance** with Litmus, particularly with rendering email previews and updating changes. (11 reviews)
- Users highlight the **missing features** like an undo button and template sharing between sub-accounts as significant drawbacks. (10 reviews)
- Users express frustration with **email client settings** being inflexible, hindering customization and leading to trust issues with rendering accuracy. (9 reviews)
- Users find the **email client settings too rigid** , complicating the preview process and limiting flexibility in email management. (9 reviews)
- Users find the product **expensive** , especially for small teams, with many features locked behind higher pricing tiers. (9 reviews)
- Technical Issues (8 reviews)
- Users express concerns about **limited features** , particularly regarding version control and device preview limitations. (7 reviews)
- Users are frustrated by the **slow loading** times for tests, negatively impacting efficiency and productivity. (7 reviews)
- Error Handling (6 reviews)
- Inaccurate Previews (6 reviews)

## Validity Engage Reviews
  ### 1. Collaboration Made Easy, Minor Pin Issue Aside

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.)

**Reviewed Date:** November 03, 2025

**What do you like best about Validity Engage?**

I appreciate that Litmus allows me to share email content with people who may not have a Litmus license. I also value the feature that lets me highlight specific areas and indicate exactly where I suggest making edits within the content.

**What do you dislike about Validity Engage?**

This is a minor issue, but I would prefer if a pin or comment could stay attached to the specific item it refers to. For instance, when commenting on an image, if the creator moves that image, the pin currently stays in its original position rather than moving with the image. I’m not sure if it’s technically possible to change this, but it’s a small concern compared to everything else Litmus provides.

**What problems is Validity Engage solving and how is that benefiting you?**

Litmus has made collaborating with others incredibly easy. Before we started using Litmus, our team relied on countless emails, which often led to confusion and messages getting crossed. Now, with Litmus, our workflow is much smoother. I would be truly disappointed if we ever lost access to this tool.

**Official Response from Danielle Contin:**

> Thank you for taking the time to share such thoughtful feedback! We’re delighted to hear that Litmus has made collaboration smoother for your team, especially by reducing the confusion that comes with email-based reviews. It’s great to know that features like sharing with non-licensed users and pinpointing suggested edits are making a meaningful difference in your workflow.

We also appreciate you calling out the issue with comment pins not moving when an element is repositioned. While it’s a small detail, feedback like this helps us continue improving the platform in ways that matter to users. We’ve shared your note with our product team for consideration in future enhancements.

Thanks again for your kind words — we’re thrilled to be a valuable part of your process!

  ### 2. User-Friendly Data Import, Duplicate Management for Salesforce

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Non-Profit Organization Management | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 30, 2025

**What do you like best about Validity Engage?**

DemandTools provides a much more helpful way to import data into Salesforce, across multiple orgs, and into sandboxes. It's easy to navigate, and the user interface is very friendly to folks who get intimidated by complex or overly technical apps and programs. It's my go-to over Data Loader, hands down!

DemandTools also makes the de-duping process so much easier! Finding duplicates and reconciling them is infinitely faster and more efficient!

**What do you dislike about Validity Engage?**

Like all tools, it doesn't help much concerning Pardot/MCAE. But I can't fault them for that because no one else can do it, either.

**What problems is Validity Engage solving and how is that benefiting you?**

We have a lot of duplicates as a result of improper data migration from other systems. DemandTools is helping us clean up our data and keep it clean so we can truly get a 360-degree view of our clients, subscribers, and customers.

**Official Response from Danielle Contin:**

> Thank you so much for your fantastic review! We’re thrilled to hear that DemandTools has become your go-to for importing data across Salesforce orgs and that the user-friendly interface makes the process feel approachable and stress-free. It’s great to know the deduplication capabilities are also helping you work faster and more efficiently — especially when dealing with a large volume of migrated data.

We appreciate your note about Pardot/MCAE as well. While limitations on that front are shared across the industry, we’re always exploring ways to expand functionality where possible.

Thanks again for sharing your experience. We’re glad DemandTools is helping you clean and maintain high-quality data so your team can get a true 360° view of your customers and subscribers. Your feedback means a lot to us!

  ### 3. A Perfect Email Verifier Application- Brite Verify

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 16, 2018

**What do you like best about Validity Engage?**

BriteVerify tool is a very easy to use software. It checks emails quickly and gives clear results like valid, invalid, or risky. I like that the accuracy is high and it helps reduce bounce rates. The dashboard of this tool is very simple, and uploading files is smooth.

**What do you dislike about Validity Engage?**

Sometimes the credits get used fast, especially for big lists. Also, risky emails are not always 100% clear, so I still have to double-check. Integration options can be improved.

**Recommendations to others considering Validity Engage:**

Just want more implementationa to be done like pricing and all.

**What problems is Validity Engage solving and how is that benefiting you?**

I use d BriteVerify software to clean and verify email lists before campaigns. It helps me remove fake or invalid emails, reduces bounce rate, and keeps my email domain reputation safe.

  ### 4. Keep everything organized!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Antonio H. | Jefe de proyecto , Telecommunications, Enterprise (> 1000 emp.)

**Reviewed Date:** September 15, 2025

**What do you like best about Validity Engage?**

I’ve been using Everest and what I really like is how it helps me keep everything organized without needing to be a tech expert it feels flexible like I can shape it to fit my workflow and the support team is super responsive which makes me feel confident using it I also enjoy how the visuals are clean and easy to understand

**What do you dislike about Validity Engage?**

I have to say the price is a bit steep and sometimes I wish they’d release updates that actually change things in a meaningful way

**What problems is Validity Engage solving and how is that benefiting you?**

It address inefficiencies, reduce manual workload, and improve decision-making by automating complex tasks and providing accurate, scalable solutions.

**Official Response from Danielle Contin:**

> Hi Antonio, 
Thank you for your thoughtful review! We’re so glad to hear that Everest is helping you stay organized and adapt the platform to your workflow with ease. It’s great to know the clean visuals and our responsive support team are adding to your overall confidence and experience.

We appreciate your feedback on pricing and on updates that bring more meaningful changes. That’s incredibly helpful input, and you’ll be happy to know we have a strong lineup of impactful enhancements planned in our 2026 roadmap.

Thanks again for sharing your experience — we’re grateful to have you with us!

  ### 5. Dedupe and Mass Import Features Are Game-Changers!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Aline P. | Director of Revenue Operations, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 06, 2025

**What do you like best about Validity Engage?**

dedupe and mass import features! the match feature is incredible too!

**What do you dislike about Validity Engage?**

i wish there was some sort of workflow steps so i could build out more robust data cleaning

**What problems is Validity Engage solving and how is that benefiting you?**

importing leads and keeping data clean
deduping custom objects

**Official Response from Danielle Contin:**

> Hi Aline, 
Thank you for your review! We’re so glad to hear that the dedupe, mass import, and match features are making a big impact on your data workflows. It’s great to know DemandTools is helping you keep your data clean and streamline lead imports and custom object deduplication.

We also appreciate your suggestion around adding workflow-style steps for more robust data cleaning. Feedback like this is incredibly valuable as we continue to enhance the product, and we’ll make sure it’s shared with our team.

Thanks again for taking the time to share your experience!

  ### 6. Somewhat expensive but consistent and effective email marketing platform

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 24, 2025

**What do you like best about Validity Engage?**

Excellent reporting and feedback dashboard.  Makes it easy to track and show ROI to clients.

**What do you dislike about Validity Engage?**

High initial cost for low volume clients.  Occasional bugs in later build client reporting.

**What problems is Validity Engage solving and how is that benefiting you?**

Streamlining email marketing, providing metric and feedback on campaign results.  Works with dev/QA to visualize email output in various browsers/clients.

**Official Response from Danielle Contin:**

> Thank you for taking the time to share your feedback! We’re glad to hear that Litmus’ reporting and feedback dashboards are helping you clearly track performance and demonstrate ROI to your clients. It’s great to know the platform is supporting both your marketing workflow and collaboration with dev/QA teams.

We also appreciate your candid notes on pricing for low-volume clients and the occasional reporting bugs in newer builds. We’ll make sure the product team is aware of this feedback so they can continue strengthening reliability and evaluating where improvements can be made.

Thank you again for your thoughtful review—and for trusting Litmus to help deliver consistent, effective email marketing results. We're committed to continuing to enhance the platform for you and your clients.

  ### 7. One Platform for complete the Email Development , QA, And reports

**Rating:** 3.5/5.0 stars

**Reviewed by:** Kranthi S. | Team Lead, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 23, 2024

**What do you like best about Validity Engage?**

Litmus is a user-friendly tool that simplifies email creation and maintenance. Its ability to centralize components and preview emails across various providers is invaluable. I particularly appreciate its helpful suggestions for accessibility, subject line optimization, and the detection of broken links. The seamless integration with CRM platforms allows for efficient testing directly within my workflow, significantly streamlining my email production process.

**What do you dislike about Validity Engage?**

Need to improve the process of email builder. Currently components building fine but while building email. it's enable only content edits. But we need features like paddings  modification, bg color chnages ... etc

**What problems is Validity Engage solving and how is that benefiting you?**

I particularly appreciate its helpful suggestions for accessibility, subject line optimization, and the detection of broken links.

  ### 8. A great tool for the email QA process!

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 17, 2024

**What do you like best about Validity Engage?**

Litmus is simple to use and quick to send a test email and see results across many different email providers. I like the options of being able to show or block images, see emails in dark mode and all the different mobile provider options. The tool is helpful in suggesting edits for accessibility, subject lines and broken links. I like the integrations with email automation platforms so that I can run tests directly in the software that I'm sending the email. A great tool for the email QA process!

**What do you dislike about Validity Engage?**

The new personalization pieces are really interesting, but the plan that we have doesn't have enough impressions to support the volume of email we send and unfortunately it's not in our budget to increase costs at this time.

**What problems is Validity Engage solving and how is that benefiting you?**

Being able to easily test emails across many different email providers and platforms saves me time in the email testing and QA process.

  ### 9. Easy way to test emails

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Higher Education | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 24, 2024

**What do you like best about Validity Engage?**

- Easy way to test how our emails from Marketing Cloud display on other browsers, platforms, etc. 
- Very simple to send a test message and see all environments at once. 
-Clear way to identify mistakes/code errors

**What do you dislike about Validity Engage?**

-Wish we could customize our test email address. It's hard to remember
-Sometimes it still doesn't replicate environments accurately. My coworkers will have different results on screen than what Litmus tests.

**What problems is Validity Engage solving and how is that benefiting you?**

Our emails go to audiences on all platforms, and we want to be sure every potential donor has the same experience. By being able to accurately test, we can identify and resolve mistakes so that regardless of if it's opened in Outlook or Gmail, it acts and behaves exactly as we expect.

  ### 10. Litmus delivers for rendering proff

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 20, 2025

**What do you like best about Validity Engage?**

Litmus does a good job displaying rendering across operating systems.

**What do you dislike about Validity Engage?**

System can be a bit slow sometimes when waiting for an email import.

**What problems is Validity Engage solving and how is that benefiting you?**

We can evaluate what an email will look like before we actually send it.

**Official Response from Becca Gage:**

> Hi there,

Thank you for your review and for highlighting the benefits of using Litmus to evaluate email rendering. And thank you for the feedback about the response time of email imports, we're committed to addressing any performance issues, to ensure a smoother experience for our users. 

Thanks!
-Becca Gage, Customer Marketing Manager at Litmus

  ### 11. Great Email Tool That Helps Solve Spam Problems

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 11, 2024

**What do you like best about Validity Engage?**

What I like most about Everest by Validity is that it helps your emails get delivered and stay out of the spam folder. This is really important for anyone sending email campaigns. The platform has tools that make sure your emails actually reach people's inboxes instead of getting lost as spam, which is a big plus.

**What do you dislike about Validity Engage?**

their is no as such dislike, but I find it a bit complicated to set up and transition from another platform because it has so many features.

**What problems is Validity Engage solving and how is that benefiting you?**

One of the main problems in email marketing is making sure that your emails actually land in the inboxes of the people you’re trying to reach. Everest helps with this by giving users tools to check and improve their email-sending practices. This means there's a lower chance of emails getting stuck in spam folders

**Official Response from Geoffrey  Palmer:**

> Thank you so much! We couldn't build world-class products without customer like you using them and providing feedback like this. We greatly appreciate you taking the time to write a candid review.

We're exploring ways to help folks such as yourself unlock the full potential of the platform's many features, thank you for highlighting the need here.

If you would like to discuss this feedback further, please don't hesitate to reach out to me at geoffrey.palmer@validity.com. I'd love to hear more.

I've added a link to our knowledge center below. 

Warm regards,
Geoffrey

  ### 12. Great for email previews!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 17, 2024

**What do you like best about Validity Engage?**

We get great use out of Litmus for previewing emails in various inboxes and on various devices. It's especially great when trialling new email templates!

**What do you dislike about Validity Engage?**

There should be an option to increase preview limits without upgrading to another package (significantly pricer for features we won't use).

**What problems is Validity Engage solving and how is that benefiting you?**

Our emails tend to appear differently in different servers, particulally in outlook. This allows us to access all of these servers quickly and in one place.

  ### 13. Short term review of Litmus

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Entertainment | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 20, 2024

**What do you like best about Validity Engage?**

I like the ease of Litmus when using it to proof launch directly from Oracle Responsys. It is great how easy it is to have colleagues review the proof draft before it deploys. I also frequently use it every week and I have had no problems with it.

**What do you dislike about Validity Engage?**

I do wish that there were more personalization tools so my team could transition from using Liveclicker to strictly using Litmus for all things proof launch and personalization. I do know that there have been new personalization updates Litmus has launched recently but not the tools we do use frequently.

**What problems is Validity Engage solving and how is that benefiting you?**

My team has spoken to a Litmus rep recently who told us about the new Live Polling and we gave feedback in regards to hiding the percentage and setting a threshold.  The Litmus rep recently got back to us saying he has forwarded the feedback and it is currently being reviewed. Litmus is also solving the functionality and ease of being able to proof review an email and the cabability to share a link to other team members in order to review it as well.

  ### 14. GOOD

**Rating:** 4.0/5.0 stars

**Reviewed by:** Nimra T. | QA, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 23, 2024

**What do you like best about Validity Engage?**

All the clients in a single platform and easy to use

**What do you dislike about Validity Engage?**

Frequent changes makes us to change our script

**What problems is Validity Engage solving and how is that benefiting you?**

All clients at one place reduces the time

  ### 15. Litmus is indispensable, but goes through a lot of previews

**Rating:** 4.0/5.0 stars

**Reviewed by:** Kirk  K. | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 21, 2024

**What do you like best about Validity Engage?**

Being able to create bulletproof templates for Salesforce across a range of operating systems, platforms and modes.

**What do you dislike about Validity Engage?**

It's impossible not to burn through previews far too easily, especially when wanting to, say, focus on just one platform in Builder.

The Spam feature - I wanted to test out list-unsubscribe header settings and nothing gets through, with no explanation or visual feedback. This feature seems to have been deprecated recently.

**What problems is Validity Engage solving and how is that benefiting you?**

It's enabling us to achieve fantastic visual consistency and push the accessibility of our emails. That's obviously going to p--- customers off less. We like that.

  ### 16. Litmus Email Marketing Review

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Events Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 23, 2024

**What do you like best about Validity Engage?**

The ability to test my emails across various different platforms to make sure my content is optimzed for all users.

**What do you dislike about Validity Engage?**

A lot of the features are price-locked and require higher plans in order to access.

**What problems is Validity Engage solving and how is that benefiting you?**

Email optomization across different platforms.

  ### 17. Great for QA but doesn't catch it all

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 20, 2024

**What do you like best about Validity Engage?**

I frequently use Litmus for link tracking and viewing how emails are displayed in different systems and platforms. It's easy to use and I like the flexibility of sending a test email or building code within Litmus. I have also found it helpful to use to Spam testing and accessibility features to continue to learn how to optimize

**What do you dislike about Validity Engage?**

I have found that when I am building HTML in Litmus itself it looks like it renders properly in all of my QAs. However, when sent a test to an Outlook users, some things do not render correctly as shown in Litmus, making it challenge to determine if I could use it.

**What problems is Validity Engage solving and how is that benefiting you?**

QAs, link tracking for broken links and future optimizations with accessibility

  ### 18. Everest Validity Review

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jai T. | Senior Software Developer, Enterprise (> 1000 emp.)

**Reviewed Date:** May 30, 2024

**What do you like best about Validity Engage?**

The best practices it follows for us is by giving detailed information about our IP reputation.

**What do you dislike about Validity Engage?**

Somehow should be more optimised in terms of integration.

**What problems is Validity Engage solving and how is that benefiting you?**

It's giving detailed information of our IP reputation.

**Official Response from Olivia Hinkle:**

> We're glad to hear you appreciate the detailed information about your IP reputation that Everest provides. Thank you for your feedback on the need for more optimized integration. We'll take this into consideration for future improvements.

  ### 19. Create the best marketing campaigns for your company and optimize your emails.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Gustavo S. | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 13, 2023

**What do you like best about Validity Engage?**

Visual indicators of what to change and a green approval button; additional data tracking email sends; many different templates provided by Litmus; tools to strengthen campaigns and segment audiences. The product is constantly improved and updated in terms of branding layouts and colors. Post-processed HTML, preview functions, and an analytics checklist. Spam check function and ability to send emails directly to Litmus.

**What do you dislike about Validity Engage?**

With its non-intuitive interface to navigate, long loading times, messy checklists, and higher processing counts, the mobile application can present many errors in sending emails with very slow processing times. However, it is a corporate tool with great reach and performance.

**What problems is Validity Engage solving and how is that benefiting you?**

It is an essential tool for collaboration. We were also able to learn more about the browsers our customers use, create emails, send samples to review, and make suggestions for chances. Applications to all aspects of the company's marketing, including social media search and paid campaigns. Creative routing, spam testing and rendering testing, email marketing, and CRM.

  ### 20. Good for QAing emails on desktop and mobile

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.)

**Reviewed Date:** February 21, 2024

**What do you like best about Validity Engage?**

I like that you can send email campaigns directly to the inbox with your bespoke Litmus email address, and then use tools to QA the emails in-product and share with our stakeholders who aren't in Braze. I also like that you can preview in Mobile.

**What do you dislike about Validity Engage?**

I wish that you could do push notification QA on Litmus.

**What problems is Validity Engage solving and how is that benefiting you?**

Litmus is providing a place for us to do email previews. Helps us QA emails efficiently.

  ### 21. Great project tool for designers

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Higher Education | Mid-Market (51-1000 emp.)

**Reviewed Date:** April 25, 2024

**What do you like best about Validity Engage?**

I like how easy the proofing process is and the multiple options for reviewing

**What do you dislike about Validity Engage?**

The amount of notifications and the lack of ease for navigating between projects in the dashboard

**What problems is Validity Engage solving and how is that benefiting you?**

Allowing our partners to review email in one place and provide feedback

  ### 22. Using for CRM and Reporting purposes

**Rating:** 4.0/5.0 stars

**Reviewed by:** Saleh A. | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 25, 2023

**What do you like best about Validity Engage?**

Great reporting features enabling you to easily understand your customer base composition. Very valuable insights like how many people use dark mode or opening from certain browser. Provides huge number of use cases and practical tips as well!

**What do you dislike about Validity Engage?**

Pretty limited cap when you are on Litmur plus plan

**What problems is Validity Engage solving and how is that benefiting you?**

Understanding email metrics and customer composition

  ### 23. Litmus is central to our email design and distribution process

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Design | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 24, 2023

**What do you like best about Validity Engage?**

As a designer, previews & QA are a big part of my job. Litmus makes the review process easy to see identify flaws and easily show our developers changes.

**What do you dislike about Validity Engage?**

Our library has gotten huge. Between contractors and in-house developers, the organization on our end affects loading time.

**What problems is Validity Engage solving and how is that benefiting you?**

Being able to start from scratch when creating a fully customizable design for our email marketing content allows us to elevate our brand and stand out from our competition.

  ### 24. Effective email tool

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.)

**Reviewed Date:** October 17, 2023

**What do you like best about Validity Engage?**

It is helpful to see the different variations of emails in different email providers. I like being able to go in and edit the code and see how it changes the email/select the different sections.

**What do you dislike about Validity Engage?**

Sometimes more recent updates to email providers aren't shown immediately. I also wish there were more ways to diagnose what is wrong with an email within the tool.

**What problems is Validity Engage solving and how is that benefiting you?**

We can easily see what our emails look like in various email platforms.

  ### 25. Enhance cross device feasibility

**Rating:** 3.5/5.0 stars

**Reviewed by:** Manoj M. | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 19, 2023

**What do you like best about Validity Engage?**

Cutting edge device rendering solutions for emails

**What do you dislike about Validity Engage?**

Price needs a slowdown. Check with Acid on how to enhance the product.

**What problems is Validity Engage solving and how is that benefiting you?**

Email rendering solution

  ### 26. Litmus Review 2023

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Media Production | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 18, 2023

**What do you like best about Validity Engage?**

The blog and community information is extremely helpful. I like being able to gain insights from across industries and applying them to increase deliverability, inboxing, read-time, and next stepst to leverage when testing. Being able to see designs and concepts across browsers and devices is also increasingly important.

**What do you dislike about Validity Engage?**

The limited number of previews across devices, which I know is based on our business account level, but for our business, we are unable to increase our plan.

**What problems is Validity Engage solving and how is that benefiting you?**

Read Time, and inbox placement.

  ### 27. Litmus is great for reviewing emails - reporting still need some work

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jacob M. | Enterprise (> 1000 emp.)

**Reviewed Date:** March 16, 2023

**What do you like best about Validity Engage?**

Reviewing emails across different clients. I love being able to look at all of the different clients in one dashboard. It makes review in simple and easy. It's great.

**What do you dislike about Validity Engage?**

The reporting is still kind of clunky and not easy to install or set up. However, I don't view witness as a platform for reporting so maybe that's the problem, reporting is not what you do so maybe stick with email editing?

**What problems is Validity Engage solving and how is that benefiting you?**

Litmus solves the problem of sending out emails that have errors in them. By proofing every email that we send we can ensure that everything is air free when sent.

  ### 28. Excellent platform

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 25, 2023

**What do you like best about Validity Engage?**

Brilliant for tracking customer traffic and metrics

**What do you dislike about Validity Engage?**

the user interface could be more user-friendly and intuitive

**What problems is Validity Engage solving and how is that benefiting you?**

Tracking engagement from campaigns that have been marketted

  ### 29. GREAT FEATURES THAT ALLOWS YOU TO CHECK HOW YOUR EMAILS RENDERS IN DIFFERENT DEVICES!!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Carlos B. | DATA SCIENTIST , Farming, Enterprise (> 1000 emp.)

**Reviewed Date:** March 07, 2023

**What do you like best about Validity Engage?**

1)With it i can check how my emails renders in different devices and through that it has reduced my effort alot.
2)Also it's the best spam checker which normally gives the exact spam test report for the email templates for the best inbox placements in all our domains.
3)Also i like how it goes through all the ESPs which is very easy to discover if your emails are viewed in spam.

**What do you dislike about Validity Engage?**

* I have not experienced any difficulties with this platform,nothing to dislike towards it

**What problems is Validity Engage solving and how is that benefiting you?**

✔️Has allowed us to test emails.

  ### 30. Litmus helps us with email testing for our customers.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 20, 2022

**What do you like best about Validity Engage?**

Zip-Download of the previews. Retesting emails that failed our tests.

**What do you dislike about Validity Engage?**

- no API available (plan: litmus plus) - would love to download the zip automatically in our own system
- can't choose between different email client lists (email on acid has this feature)
- can't sync/share email client lists between team members
- can't easily test email for just one client or two clients (mostly outlook win) --> need to change client list twice (email on acid has better options)
- previews on the page are slow (detail page)

**What problems is Validity Engage solving and how is that benefiting you?**

- testing emails for our clients for all kind of email clients

**Official Response from Becca Gage:**

> Hi,

Thank you for taking the time to leave us a review and your feedback!

-Becca Gage, Customer Marketing at Litmus

  ### 31. Very easy to use

**Rating:** 4.0/5.0 stars

**Reviewed by:** James B. | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 14, 2023

**What do you like best about Validity Engage?**

Great product for identifying visual issues across all of the major platforms. Identifying issues and potential issues before they are duplicated and more importantly sent.

**What do you dislike about Validity Engage?**

Cost can be a bit high with volume as it cost more the more platforms ou look at. If there is an issue with only one it is not easy to just check the one so you end up wasting a lot of credits.

**What problems is Validity Engage solving and how is that benefiting you?**

Identifying issues and differences displayed across platforms.

  ### 32. Litmus is the perfect tool for creating, checking and fixing our email templates

**Rating:** 4.0/5.0 stars

**Reviewed by:** Mark v. | Email marketing specialist, Enterprise (> 1000 emp.)

**Reviewed Date:** January 25, 2023

**What do you like best about Validity Engage?**

I really love the previews feature of Litmus, a lot of different email clients to make sure we make the best email templates.

**What do you dislike about Validity Engage?**

Integration with our tool Marketo Engage would have been a very strong asset.

**What problems is Validity Engage solving and how is that benefiting you?**

In Marketo we only have a standard desktop preview and we can send to our own emailaddress. Litmus provides everything we need regarding email client previews.

  ### 33. Great email tool for gaining insight to deliverability and engagement

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Religious Institutions | Enterprise (> 1000 emp.)

**Reviewed Date:** November 08, 2022

**What do you like best about Validity Engage?**

We are able to track delivery data that is not available in our ESP. Simply put, we gain more insight as to why emails are/are not reaching the inbox. The ability to pinpoint deliverability issues and improve on them is invaluable. Additionally,  having more clarity on user engagement has been a huge plus.

**What do you dislike about Validity Engage?**

I realize you can customize your dashboard to be whatever you want. Even so, I find navigating to the data you are looking for can be difficult and confusing.

**What problems is Validity Engage solving and how is that benefiting you?**

It clarifies some questionable issues and allows my team to move forward with a solid plan. The best part is there is no guesswork as to why there are deliverability issues. The data is apparent and between that and the data in your ESP, it is usually easy to determine how to improve your emails.

  ### 34. Elevating Your CRM Portfolio

**Rating:** 4.0/5.0 stars

**Reviewed by:** Vincent  M. | Social Media Advocate , Information Technology and Services, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 22, 2023

**What do you like best about Validity Engage?**

Easy to see engagement and reactions of emails across multiple platforms.
Timely and accuracy when sending promotional/advertising emails.

**What do you dislike about Validity Engage?**

I have not seen the negative side of Litmus.

**What problems is Validity Engage solving and how is that benefiting you?**

Perfect engagement creating effective long-term customers loyalty and successfully increasing leads.

  ### 35. Email Marketing Manager

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Non-Profit Organization Management | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 16, 2023

**What do you like best about Validity Engage?**

Collaboration system for proofing emails with partners.

**What do you dislike about Validity Engage?**

Probably it's email-building capabilities. It's something we have utilized fully.

**What problems is Validity Engage solving and how is that benefiting you?**

Helps sync designers and partners with design, copy, function, etc.

  ### 36. Great additional emailing tool

**Rating:** 3.5/5.0 stars

**Reviewed by:** Guillaume L. | Traffic Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 31, 2022

**What do you like best about Validity Engage?**

Easy to setup tool to provide extra strength to your emailing campaigns/automation, especially on Microsoft mailing service providers.
You can also use this to follow your inbox delivery, how many emails are placed into the inbox is very different from just delivery which could be into the spam folder.

**What do you dislike about Validity Engage?**

I wish it was working with Gmail also and provide more stats about it. For instance the category of email it falls into (ex: promotion)
Performance for Yahoo is also very valuable since they have hardcore filters nowadays.

**Recommendations to others considering Validity Engage:**

Good tool if you need further support from your CRM team, they can use this to improve the reputation of Microsoft for instance.

**What problems is Validity Engage solving and how is that benefiting you?**

Inbox placement for Microsoft mainly but also Yahoo and Orange, SFR. A few statistics about placement and spam complaints. Thanks to this we can optimize our delivery.
The biggest problem being inbox delivery vs spam folder, with this tool you can improve your reputation and get better scoring.

  ### 37. Effective tool for checking email across multiple devices and platforms

**Rating:** 4.0/5.0 stars

**Reviewed by:** Daryl E. | Associate Director, Marketing &amp; Development, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 13, 2022

**What do you like best about Validity Engage?**

Being able to quickly check what your email looks like across a wide range of devices and browsers, even in dark mode, and being able to create a shortlist of your favourites.

**What do you dislike about Validity Engage?**

It can sometimes be a little slow to update. And that isn't just the previews. I will often softly test my emails in Mailchimp first, because the browser view is slow to update in Litmus. The previews take quite a while of course, but I understand why.

**What problems is Validity Engage solving and how is that benefiting you?**

Email clients display the same code so different. Litmus helps you to test them effectively and quickly compared to obviously looking at each one for real which would be totally impractical. You can then cater to as wide a range of devices as possible. The dark mode option has been especially helpful lately

**Official Response from Becca Gage:**

> Hi Daryl,

Thanks for leaving us a review! Great to hear that Litmus has been helpful with your email QA process.

-Becca Gage, Customer Marketing at Litmus

  ### 38. Game Changer via Effective Emails Communication & Collaboration

**Rating:** 4.0/5.0 stars

**Reviewed by:** Melania J. | Sell Team Member , Retail, Enterprise (> 1000 emp.)

**Reviewed Date:** January 21, 2023

**What do you like best about Validity Engage?**

Easy to focus on campaigns elements that matters by centralised tools for building,testing and providing feedback as well as approvals. 
Easy for stakeholders to edit and format files.
Emails sharing effectiveness,visibility and control.

**What do you dislike about Validity Engage?**

I can't complain at all, it has never failed us.

**What problems is Validity Engage solving and how is that benefiting you?**

Dynamic increase of visibility  as well as engaging with our audience with dynamic polls.
Effective in promoting new products with full royalty to our customers through email personalisation.

  ### 39. Great for making sure Outlook isn't destroying your emails

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Retail | Enterprise (> 1000 emp.)

**Reviewed Date:** January 31, 2023

**What do you like best about Validity Engage?**

The Review and QA View feature allows me to view my emails from the perspective of different email clients.

**What do you dislike about Validity Engage?**

Can be a bit slow to load the previews and to receive the emails I send to it.

**What problems is Validity Engage solving and how is that benefiting you?**

Litmus allows me to make sure my email is able to be viewed perfectly from each email client without having to have each email client available to me.

  ### 40. Great Product For Ensuring Good Emails

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 24, 2023

**What do you like best about Validity Engage?**

The many different ways to check on all different platforms and mail carriers to ensure our emails look good in everyone's inbox.

**What do you dislike about Validity Engage?**

We occasionally have an error with a link showing incorrect when it is okay.

**What problems is Validity Engage solving and how is that benefiting you?**

Litmus has helped us prevent sending incorrect or errored emails out to our list.

  ### 41. Good platform for Email testing

**Rating:** 3.5/5.0 stars

**Reviewed by:** Manu K. | CEO, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 14, 2023

**What do you like best about Validity Engage?**

Versatile platform with good email test options

**What do you dislike about Validity Engage?**

It would be good to see LP test options on Litmus

**What problems is Validity Engage solving and how is that benefiting you?**

It saves time to test emails

  ### 42. Personalization for Engagement Boosting

**Rating:** 4.0/5.0 stars

**Reviewed by:** Mary B. | Cardiologist , Hospital & Health Care, Enterprise (> 1000 emp.)

**Reviewed Date:** January 23, 2023

**What do you like best about Validity Engage?**

Delivers right message at right moment to right destination.
Real-time audience engagement as well as engagement monitoring.

**What do you dislike about Validity Engage?**

So far so good, I have not noted anything wrong.

**What problems is Validity Engage solving and how is that benefiting you?**

Empowerment of teams through content automation for product/services promotion,clients royalty communication and relevant deals all in real-time.

  ### 43. Essential tool in email marketing and collaboration

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** January 24, 2023

**What do you like best about Validity Engage?**

The easily shareable testing links are helpful in large-scale email marketing. Litmus has a huge variety of client previews, which helps cover all bases.

**What do you dislike about Validity Engage?**

The number of decisions on what client previews to include can be overwhelming for new team members. Having more pre-built set ups would help with this.

**What problems is Validity Engage solving and how is that benefiting you?**

Litmus helps us quality control the emails we send out. It removes a huge amount of manual testing by providing all email clients in one place.

  ### 44. Best tool for SFDC data management

**Rating:** 4.0/5.0 stars

**Reviewed by:** Scott H. | Sr Marketing Operations Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 27, 2022

**What do you like best about Validity Engage?**

Ability to schedule automated jobs -- for example I've scheduled an automated Contact de-dupe and merge process. They give you a lot of options on the confidence level of the match (i.e. email address and last name exact match with first name first letter match, vs. fuzzy match) so you can work with your team on what level of confidence you are comfortable with when executing a bulk de-dupe and merge.

**What do you dislike about Validity Engage?**

1) Mac is not supported! My company provides only Macs to employees so we have to use a digital machine with Windows to utilize DemandTools.
2) The user interface is outdated. It feels like software from 2004. There's a bit of a learning curve partially due to the complexity of the UI, and partially due to the extensive options available to customize your data processes, but the functionality makes up for this.

**What problems is Validity Engage solving and how is that benefiting you?**

First and foremost DemandTools is our default tool to solve the problem of data standardization in Salesforce. We recently updated our Industry picklist values for example, and simply prepared a csv with all the new Industry values that the old values mapped to, and after a quick import in DemandTools our CRM was updated to reflect our new industry definitions. This standardized data is foundational to our go to market motion (marketing segmentation and sales prospecting).

  ### 45. Industry standard email tool

**Rating:** 4.0/5.0 stars

**Reviewed by:** Eric S. | Web Designer/Email Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 17, 2022

**What do you like best about Validity Engage?**

User interface is clean and well-thought-out. Litmus has most of the email browsers you would ever want for testing, so it covers all of your bases there. I do like the folder sorting organization and it is easy to retrieve your past work or tests.

**What do you dislike about Validity Engage?**

Often times the integration with Salesforce Marketing Cloud doesn't work for us. Setting up the integration can be a little pain at first. Often the authentication fails with the integration with no good troubleshooting offered.

**What problems is Validity Engage solving and how is that benefiting you?**

We love LItmus for very "designed" emails. Emails that really are a departure from our normal email templates. We find design and accessibility issues before our users find them!

**Official Response from Becca Gage:**

> Hi Eric,

Thank you so much for taking the time to review Litmus and leave us your feedback.  If you have any issues with the integration you can reach out directly to our support team - hello@litmus.com they will be more than happy to help.

-Becca Gage, Customer Marketing at Litmus

  ### 46. Indispensable tool for managing Salesforce Data in Mass, UI could use an update

**Rating:** 4.0/5.0 stars

**Reviewed by:** Kathryn G. | Enrollment Funnel Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 22, 2022

**What do you like best about Validity Engage?**

I like the flexibility to edit every object and field in our Salesforce platform in so many different ways. I can upload a spreadsheet I've pulled out of Salesforce, or I can pull a report in Demand Tools directly from the Salesforce platform.

**What do you dislike about Validity Engage?**

The User Interface seems to be a little outdated. Once you figure it out it's straightforward, but it's not as easy as Salesforce. There are a few things that make it difficult to navigate unless you know where to go, like having to select a line item and press the delete button in order to unselect it. There are also places that you have to drag and drop and others that you have to click the arrows and there isn't much instruction letting you know to do that.

**What problems is Validity Engage solving and how is that benefiting you?**

Data management could not be handled without this tool! There is no way our staff could manage our office without it, there is not enoguh manpower to do things manually. This is an extremely valuable tool on a daily basis to update records, move records, and clean up data throughout the entire system.

  ### 47. Accurate Render Representation

**Rating:** 4.0/5.0 stars

**Reviewed by:** Rachel S. | Marketing Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** July 14, 2022

**What do you like best about Validity Engage?**

The integration directly inside Salesforce is most helpful. One upside is that you can choose your email clients. Issues with accessibility, etc. are clearly flagged for review. There is a useful approval process for us to follow. We can even edit our email code in real time.

**What do you dislike about Validity Engage?**

Sometimes the renders take a minute to load, and some may not load at all. Once inside Salesforce, I wish I didn't have to log in a second time to get into Litmus.

**What problems is Validity Engage solving and how is that benefiting you?**

Litmus is solving our rendering problems. Without it, I would only be able to see how our emails render in my desktop and my mobile (only 2 of many possible email clients).

**Official Response from Becca Gage:**

> Hi Rachel,

Thanks for leaving us a great review! So glad to hear that the platform helps you with your testing process.

-Becca Gage, Customer Marketing at Litmus

  ### 48. Thanks Everest!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Ryan B. | Marketing Operations, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 24, 2022

**What do you like best about Validity Engage?**

Knowing our user-reported spam rate has been proven to be very helpful. Everest is my go-to, it allows me to manage many different aspects of email marketing all on an easy-to-use platform.

**What do you dislike about Validity Engage?**

I wish limits could increase without a price increase.  Sometimes duplicate records take up credits, I wish there was a feature to filter out duplicates to save credits.

**Recommendations to others considering Validity Engage:**

Ask for a demo. You won't be disappointed.

**What problems is Validity Engage solving and how is that benefiting you?**

Everest has helped my organization maintain its reputation while making sure email addresses are clean.  I do not need to manually check domains, it only takes Everest a few minutes.

  ### 49. Expensive, but best in class. Good for smaller companies and very large ones

**Rating:** 3.5/5.0 stars

**Reviewed by:** Steven B. | Consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 12, 2021

**What do you like best about Validity Engage?**

As advertised feature set, testing renders faster than any other platform out there. Customer support is incredible. Add-on features are neat for ppl who like them. The tracking feature with the big brother type device data is quite good if you're using an email platform that doesn't provide that data.

Weirdly litmus is great for huge companies who can afford an overpriced testing platform (built-in integration with SFMC is fantastic), and also great for tiny companies on platforms that don't have tracking features that litmus supports.

**What do you dislike about Validity Engage?**

Overpriced for so many people. If you don't need your emails to render at instant speed, go with any other service. Even emailpreviewservices is sketchy but eons cheaper. If all you're looking to do is render your emails in various browsers, check out a cheap alternative or just go buy a few old iphones/androids and get a mac.

**Recommendations to others considering Validity Engage:**

Good if you're huge or small. Look at other options if you just want email render functionality

**What problems is Validity Engage solving and how is that benefiting you?**

email rendering in all clients. benefits are that and the tracking features by campaign (device usage)

**Official Response from Becca Gage:**

> Hi Steven,

Thanks for taking the time to review Litmus! Really appreciate your feedback!

-Becca Gage, Customer Marketing at Litmus


  ### 50. My review towards litmus!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Ella D. | Talent acquisition coordinator, Enterprise (> 1000 emp.)

**Reviewed Date:** July 28, 2022

**What do you like best about Validity Engage?**

I use it's tracking code to get an in depth analysis of our audience to see how they are consuming our content.
We also use it go make updates to existing emails so that we can be sure that our emails are displaying correctly across our clients.
Also I like how it offers a very user friendly way to view emails across multiple platforms.

**What do you dislike about Validity Engage?**

It's a great tool for an email marketer overall so nothing that I can say I dislike!

**What problems is Validity Engage solving and how is that benefiting you?**

Has best practice tips.
Great with showing live view of email tests.
Very cost friendly.


## Validity Engage Discussions
  - [What&#39;s the benefit in running a Spam Test on Litmus?](https://www.g2.com/discussions/what-s-the-benefit-in-running-a-spam-test-on-litmus) - 1 comment, 1 upvote
  - [Is there a Pricing Change in 2019 you dont reflect in your profile](https://www.g2.com/discussions/13965-is-there-a-pricing-change-in-2019-you-dont-reflect-in-your-profile) - 1 comment, 1 upvote
  - [What is DemandTools used for?](https://www.g2.com/discussions/what-is-demandtools-used-for) - 1 comment
  - [What is Litmus used for?](https://www.g2.com/discussions/what-is-litmus-used-for) - 1 comment
  - [What is litmus what are its types and uses?](https://www.g2.com/discussions/what-is-litmus-what-are-its-types-and-uses) - 2 comments

- [View Validity Engage pricing details and edition comparison](https://www.g2.com/products/validity-engage/reviews?filters%5Bnps_score%5D%5B%5D=4&section=pricing&secure%5Bexpires_at%5D=2026-08-13+21%3A04%3A43+-0500&secure%5Bsession_id%5D=6502e3d3-2f73-41db-8462-f74c657af4d4&secure%5Btoken%5D=9641c58e18bc9d3214ca0ccacabe3e1ce82fa7b5ee76a3c5109dcc2bc4118cfd&format=llm_user)
## Validity Engage Integrations
  - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)
  - [Reach](https://www.g2.com/products/encoura-reach/reviews)
  - [Salesforce Headless 360 Platform (formerly Salesforce Platform)](https://www.g2.com/products/agentforce-360-platform-formerly-salesforce-platform/reviews)
  - [Zego](https://www.g2.com/products/zego/reviews)

## Validity Engage Features
**Email Marketing**
- Email and Mobile Preview
- Building and Personalizing Emails
- Manage Email Deliverability
- Multi-user Account

**Additional Functionality**
- Third-Party Integrations
- To-Do List
- @mentions
- Single Sign On
- File Management
- Activity Dashboard
- Drag & Drop
- Alerts/Notifications
- Prioritization
- Access Controls/Permissions
- Screen Sharing
- Content Management
- Brainstorming
- AI Copilot
- File Transfer
- Calendar Management
- Status Tracking
- Real-Time Notifications
- Version Control
- Task Management
- Activity Tracking
- Real Time Editing
- Communication Management
- Chat/Messaging
- Tagging
- Generative AI
- Assignment Management
- Task Scheduling
- Project Management
- Collaboration Tools
- Workflow Management
- Secure Data Storage
- File Sharing
- Document Storage
- Task Progress Tracking
- Discussions/Forums
- Commenting/Notes
- Reporting & Statistics
- Contact Management
- Video Conferencing
- Progress Tracking
- Mobile Access
- API
- Document Management
- Customizable Branding

**Additional Functionality**
- Phishing Protection
- Threat Response
- Domain Check
- Security Auditing
- AI/Machine Learning
- Third-Party Integrations
- AI Copilot
- Reporting/Analytics
- Anomaly/Malware Detection
- SURLB/URIBL Filtering
- Activity Dashboard
- Scheduled/Automated Reports
- For MSPs
- Whitelisting/Blacklisting
- Fraud Detection
- Spam Blocker
- Spam Quarantine
- API
- Data Leak Prevention
- Encryption
- Audit Trail
- Real-Time Monitoring
- Spam Analysis
- Policy Management
- Alerts/Escalation
- Email Management
- Vulnerability Scanning
- Generative AI
- Threat Protection
- Email Attachment Protection
- Email Filtering
- Two-Factor Authentication

**Diagnostics**
- Account Overview
- DMARC Alignment
- Analytics

**Diagnosis**
- IP Address 
- Domains
- Content 
- Policy Compliance

**Data Source Access**
- Breadth of Data Sources
- Ease of Data Connectivity
- API Connectivity

**Templates**
- Text and Themes
- Proofing
- Mobile Responsive

**Platform Basics**
- Editing Platform
- Spam Filter Testing
- Deliverability Testing
- Design Testing

**Generative AI**
- AI Text Generation
- AI Text-to-Speech
- Generative AI

**Platform Basics - Phone Verification**
- Accuracy
- Call Screening
- Scalability
- Security Measures
- Reliable Delivery
- Customizable Workflows

**Agentic AI - Personalization**
- Third-Party Integrations

**Agentic AI - Email Anti-spam Features**
- Autonomous Task Execution
- Proactive Assistance

**Agentic AI - Salesforce AppExchange Apps**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Additional Functionality**
- Phishing Protection
- Data Recovery
- Archiving & Retention
- Backup and Recovery
- Policy Management
- Email Management
- Data Loss Prevention
- Single Sign On
- Data Storage Management
- Fraud Detection
- Email Routing
- Data Verification
- Compliance Management
- Filtering
- Search/Filter
- SURLB/URIBL Filtering
- Security Auditing
- Data Synchronization
- Anti Virus
- Risk Assessment
- Greylisting
- Audit Trail
- Reporting/Analytics
- Allow/Block List
- Vulnerability Scanning
- Active Directory Integration
- Compression
- Email Tracking
- Encryption
- Anti Spam
- Disaster Recovery
- AI Copilot
- Tagging
- Secure Data Storage
- Activity Tracking
- Spam Blocker
- Microsoft Outlook Integration
- Spam Analysis
- API
- Categorization/Grouping
- Event Tracking
- Inbox Management
- Spam Detection
- Authentication
- Third-Party Integrations
- Reporting & Statistics
- Spam Quarantine
- SSL Security
- Generative AI
- Data Retention Management
- Access Controls/Permissions
- Monitoring

**Analytics**
- Open Rates

**Compliance**
- Policy Configuration
- Alerts
- Inbound Emails
- Outbound Emails

**Tracking**
- Processing Time
- Placement 
- Open Rate
- Time to Open
- Alerts

**Data Interaction**
- Profiling and Classification
- Metadata Management
- Data Modeling
- Data Joining
- Data Blending
- Data Quality and Cleansing
- Data Sharing
- Data Governance

**Marketing**
- Security Compliance

**Edit**
- Pre-Made
- Build

**Platform Data**
- Performance
- Dashboard
- Analytics

**Additional Features - Phone Verification**
- Integration Abilities
- Compliance with Regulations
- Reporting and Analytics

**Agentic AI - Email Verification**
- Decision Making

**AI Personalization - Personalization**
- Predictive Recommendations
- Audience Segmentation
- Adaptive Content

**Additional Functionality**
- AI Copilot
- Engagement Tracking
- Content Management
- Visual Analytics
- Real-Time Analytics
- Behavior Tracking
- Website Personalization
- Recommendations
- Real-Time Reporting
- Content Analytics
- Behavioral Targeting
- Account Based Marketing
- Website Analytics
- Customer Segmentation
- Customer Profiles
- Template Management
- Multi-Channel Marketing
- Customizable Branding
- Alerts/Notifications
- API
- Abandoned Cart Saver
- Drag & Drop
- Contextual Targeting
- Experience Management
- Campaign Management
- Generative AI
- WYSIWYG Editor
- Reporting/Analytics
- Activity Dashboard
- Multi-Campaign
- Campaign Segmentation
- A/B Testing
- Customizable Forms
- Email Marketing

**Additional Functionality**
- Email Management
- CRM
- Fraud Detection
- Data Verification
- Lead Management
- Contact Database
- Spam Detection
- A/B Testing
- Email Distribution
- Disposable Email Detection
- Activity Dashboard
- Unsubscribe Database
- Syntax Check
- AI Copilot
- Data Import/Export
- Spam Analysis
- Subscription Management
- Campaign Segmentation
- Secure Data Storage
- Third-Party Integrations
- Duplicate Detection
- Email Templates
- Real-Time Monitoring
- Contact Management
- Anti Spam
- Recipient Validation
- Drag & Drop
- Delivery Tracking
- Email Marketing
- Email Alerts
- Bulk Email Verification
- Drip Campaigns
- Activity Tracking
- Data Capture and Transfer
- Bounce Rate Analysis
- Catch-all Server Detection
- Customer Database
- Single Email Verification
- Monitoring
- Bulk Send
- Spam Blocker
- Mailing List Management
- Email Tracking
- Reporting & Statistics
- File Transfer
- Real-Time Data
- Real-Time Analytics
- Compliance Management
- API
- Domain Check
- Email Address Extraction

**Customizations**
- Third-Party Integrations

**Protection**
- Threat Identifications
- Threat Interception
- Threat Removal
- Integrations

**Reporting**
- Campaign Performance
- Domain Reputation
- Brand Reputation
- Blacklist and Whitelist

**Data Exporting**
- Breadth of Integrations
- Ease of Integrations
- Data Workflows

**Logistics**
- Analytics
- Issues
- Integrations
- Shareable Link

**Generative AI**
- AI Text Generation
- Generative AI

**Agentic AI - Phone Verification**
- Autonomous Task Execution

**Additional Functionality**
- Contact Management
- Email Marketing
- Drag & Drop
- Drip Campaigns
- Workflow Management
- Customizable Fields
- Monitoring
- CRM
- Team Management
- Click Tracking
- Subscription Management
- Activity Dashboard
- API
- Location Tracking
- Customer Segmentation
- Geolocation
- Customizable Branding
- Activity Tracking
- Data Import/Export
- Mailing List Management
- Campaign Management
- Email Management
- Audience Targeting
- Reporting/Analytics
- AI Copilot
- Email Distribution
- Email Reminders
- Autoresponders
- Engagement Tracking
- Event Triggered Actions

**Functionality**
- Identification
- Correction
- Normalization
- Preventative Cleaning
- Data Matching
- Real-Time Data

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Generative AI**
- AI Text Generation
- Generative AI

**Agentic AI - Email Deliverability**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Additional Functionality**
- Data Analysis Tools
- AI/Machine Learning
- Data Extraction
- Reporting/Analytics
- AI Copilot
- Data Mapping
- ETL
- Big Data Analytics
- Data Quality Control

**Reporting & Analytics**
- Basic Reporting

**Management**
- Reporting
- Automation
- Quality Audits
- Dashboard
- Governance

**Generative AI**
- AI Text Generation
- AI Text Summarization
- Generative AI

**Agentic AI - E-Commerce Personalization**
- Natural Language Interaction
- Proactive Assistance

**Additional Functionality**
- Metadata Management
- Collaboration Tools
- Search/Filter
- Workflow Management
- AI Copilot
- Third-Party Integrations
- Data Synchronization
- Data Import/Export
- Customizable Rules
- Master Data Management
- Monitoring
- Data Transformation
- Multiple Data Sources
- Self Service Portal
- Customer Database
- Data Verification
- Data Migration
- Multi-Language
- Single Sign On
- Duplicate Detection
- Email Address Extraction
- Reporting/Analytics
- Data Profiling
- Data Extraction
- Data Mapping
- Address Validation
- Match & Merge
- Performance Metrics
- Visual Analytics
- Version Control
- API
- Data Capture and Transfer
- Access Controls/Permissions
- Compliance Management
- Data Discovery

**Generative AI**
- AI Text Generation
- Generative AI

**Agentic AI - Email Marketing**
- Autonomous Task Execution
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Cross-system Integration

**Integration**
- Integration APIs
- Breadth of Partner Applications
- CRM Integration
- Third-Party Integrations

**Additional Functionality**
- Personalization
- Autoresponders
- Customer Segmentation
- Newsletter Management
- AI Copilot
- WYSIWYG Editor
- Engagement Tracking
- Preview Functionality
- Email Tracking
- Email Campaign Management
- Landing Pages/Web Forms
- Customizable Branding
- Lead Capture
- Mobile Optimization
- Customer Journey Mapping
- ROI Tracking
- Activity Dashboard
- Customizable Fields
- Reporting/Analytics
- Click Tracking
- List Management
- GDPR Compliance
- Subscriber Management
- Email Sequences
- Campaign Scheduling
- Event Triggered Actions
- Multi-Language
- Template Management
- Customizable CTAs
- Real-Time Analytics
- Dynamic Content
- CAN-SPAM Compliance
- Multi-Channel Marketing
- HTML Editor
- Contact Management
- Drip Campaigns
- Campaign Analytics
- Product Recommendations
- Image Library
- Workflow Automation

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