# Top 10 Informa TechTarget Portal... Alternatives & Competitors

(453)4.3 out of 5

Many buyers researching Informa TechTarget Portal (Priority Engine) on G2 ultimately choose a competing solution from this list of highly rated tools. Buyer Intent Data Providers is used by teams seeking sophisticated, reliable platforms with features like industry research availability, data segmentation/filtering, and search, according to G2 reviews. In most cases, users compare alternatives based on reliability and ease of use.   
 The best overall alternative to Informa TechTarget Portal (Priority Engine) is [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews), rated ~4.5 stars on G2 from 8874+ reviewers. It is frequently praised for contact information and data accuracy. Other well-known alternatives to Informa TechTarget Portal (Priority Engine) are: 
- [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) – known for lead generation and insights (G2 star rating ~4.4)
- [6sense Revenue Marketing](https://www.g2.com/products/6sense-revenue-marketing/reviews) – highly rated for intent data and lead generation (G2 star rating ~4.2)
- [Bombora Company Surge®](https://www.g2.com/products/bombora-company-surge/reviews) – offers features and integrations (G2 star rating ~4.4)
- [Leadfeeder](https://www.g2.com/products/leadfeeder/reviews) – best suited for teams that need integrations and ease of use (G2 star rating ~0.0)

 Browse top options below. Based on G2 review data, Informa TechTarget Portal (Priority Engine) is most commonly used in industries like [Buyer Intent Data Providers](https://www.g2.com/categories/buyer-intent-data-providers), [Sales Intelligence Software](https://www.g2.com/categories/sales-intelligence), [Account Data Management Software](https://www.g2.com/categories/account-data-management). Compare user ratings by vertical to find the best fit.

[Get Price](/products/informa-techtarget-portal-priority-engine/software_advice_form_fill/new)

## Top 10 Alternatives to Informa TechTarget Portal (Priority Engine) Recently Reviewed By G2 Community

Browse options below. Based on reviewer data, you can see how Informa TechTarget Portal (Priority Engine) stacks up to the competition, check reviews from current & previous users in industries like Information Technology and Services, Telecommunications, and Consulting, and find the best product for your business.

[![G2 Advertising](/assets/my-g2-logo-41632af6f81a240a0a9886638f412b2ac9a29f4001534f8c83be89a58ef9d45d.svg "G2 Advertising")](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source)

Sponsored

G2 Advertising

Get 2x conversion than Google Ads with G2 Advertising!

G2 Advertising places your product in premium positions on high-traffic pages and on targeted competitor pages to reach buyers at key comparison moments.

[
Learn More
](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/0fe1247bb1ae3d476bf6e9dbd470cf7d/gtm-workspace-powered-by-zoominfo.png "Product Avatar Image")
](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews)

[
GTM Workspace - Powered by ZoomInfo
](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews)

By [ZoomInfo](https://www.g2.com/sellers/zoominfo-26a9872a-d61e-4832-ab53-5e972b230706)

[

4.5/5(9,106)

](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews#reviews)

Product Description

GTM Workspace is a unified sales execution platform that brings together CRM data, ZoomInfo intelligence, engagement history, and buying signals in one consolidated view - so account executives and account managers can manage their entire book of business, prioritize pipeline, and act on the best opportunities without ever switching tools.

Reviewers say compared to Informa TechTarget Portal (Priority Engine), GTM Workspace - Powered by ZoomInfo is:

Easier to set up

Easier to admin

Better at meeting requirements

Categories in common with Informa TechTarget Portal...:

[
Buyer Intent Data Providers
](/categories/buyer-intent-data-providers)[
Marketing Account Intelligence
](/categories/marketing-account-intelligence)[
Sales Intelligence
](/categories/sales-intelligence)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/ab2060955b5493121b5c56fa83d6e689/demandbase-one.png "Product Avatar Image")
](https://www.g2.com/products/demandbase-one/reviews)

[
Demandbase One
](https://www.g2.com/products/demandbase-one/reviews)

By [Demandbase](https://www.g2.com/sellers/demandbase)

[

4.4/5(1,988)

](https://www.g2.com/products/demandbase-one/reviews#reviews)

Product Description

The biggest and fastest growing companies in the world rely on Demandbase to drive their ABM and ABX strategies and to maximize their go-to-market performance. With the Demandbase ABX Cloud, fueled by our Account Intelligence, you have one platform to connect your 1st and 3rd party data for one view of the account, making it easy for revenue teams to stay coordinated across the entire buying journey, from prospect to customer.

Reviewers say compared to Informa TechTarget Portal (Priority Engine), Demandbase One is:

Better at meeting requirements

Easier to admin

More usable

Categories in common with Informa TechTarget Portal...:

[
Buyer Intent Data Providers
](/categories/buyer-intent-data-providers)[
Marketing Account Intelligence
](/categories/marketing-account-intelligence)[
Sales Intelligence
](/categories/sales-intelligence)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/4fac05402fe43361a53e62b04e561fd1/6sense-revenue-marketing.png "Product Avatar Image")
](https://www.g2.com/products/6sense-revenue-marketing/reviews)

[
6sense Revenue Marketing
](https://www.g2.com/products/6sense-revenue-marketing/reviews)

By [6sense](https://www.g2.com/sellers/6sense)

[

4.2/5(1,482)

](https://www.g2.com/products/6sense-revenue-marketing/reviews#reviews)

Product Description

6sense is an ABM/ABX platform that helps B2B organizations achieve predictable revenue growth by putting the power of AI, big data, and machine learning behind every member of the revenue team, helping them know everything they need to know so they can do anything needed to compete and win more often.

Categories in common with Informa TechTarget Portal...:

[
Buyer Intent Data Providers
](/categories/buyer-intent-data-providers)[
Marketing Account Intelligence
](/categories/marketing-account-intelligence)

[![G2 Advertising](/assets/my-g2-logo-41632af6f81a240a0a9886638f412b2ac9a29f4001534f8c83be89a58ef9d45d.svg "G2 Advertising")](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source)

Sponsored

G2 Advertising

Get 2x conversion than Google Ads with G2 Advertising!

G2 Advertising places your product in premium positions on high-traffic pages and on targeted competitor pages to reach buyers at key comparison moments.

[
Learn More
](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/ab71d033eb99cb49d1bf7e23adc18cb6/bombora-company-surge.png "Product Avatar Image")
](https://www.g2.com/products/bombora-company-surge/reviews)

[
Bombora Company Surge®
](https://www.g2.com/products/bombora-company-surge/reviews)

By [Bombora](https://www.g2.com/sellers/bombora)

[

4.4/5(157)

](https://www.g2.com/products/bombora-company-surge/reviews#reviews)

Product Description

Bombora is an aggregated source of behavioral Intent Data for B2B, creating a data cooperative of premium B2B Media Companies. The company's Content Consumption Monitoring technology fuels this Intent Data Cooperative, which empowers marketers to more efficiently monetize their businesses, delivering data for use cases throughout the sales and marketing funnel.

Reviewers say compared to Informa TechTarget Portal (Priority Engine), Bombora Company Surge® is:

Slower to reach roi

Easier to admin

Easier to set up

Categories in common with Informa TechTarget Portal...:

[
Buyer Intent Data Providers
](/categories/buyer-intent-data-providers)[
Marketing Account Intelligence
](/categories/marketing-account-intelligence)[
Sales Intelligence
](/categories/sales-intelligence)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/c654d8bd31b4c73ddb4c0d187b87b4cf/leadfeeder.png "Product Avatar Image")
](https://www.g2.com/products/leadfeeder/reviews)

[
Leadfeeder
](https://www.g2.com/products/leadfeeder/reviews)

By [Leadfeeder](https://www.g2.com/sellers/leadfeeder)

[

0/5(678)

](https://www.g2.com/products/leadfeeder/reviews#reviews)

Product Description

Leadfeeder is a lead generation tool for B2B companies. Leadfeeder turns your website visitors into sales leads by uncovering the companies that visit your website and what they do there.

Categories in common with Informa TechTarget Portal...:

[
Buyer Intent Data Providers
](/categories/buyer-intent-data-providers)[
Sales Intelligence
](/categories/sales-intelligence)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/042badcf2aa359894da2211448eb4303/cognism.png "Product Avatar Image")
](https://www.g2.com/products/cognism/reviews)

[
Cognism
](https://www.g2.com/products/cognism/reviews)

By [Cognism](https://www.g2.com/sellers/cognism)

[

4.5/5(1,355)

](https://www.g2.com/products/cognism/reviews#reviews)

Product Description

Find out more about Cognism's pricing so you can start your journey to prospecting with complete confidence!

Reviewers say compared to Informa TechTarget Portal (Priority Engine), Cognism is:

Easier to admin

Easier to set up

More usable

Categories in common with Informa TechTarget Portal...:

[
Marketing Account Intelligence
](/categories/marketing-account-intelligence)[
Sales Intelligence
](/categories/sales-intelligence)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/c34b3e7b08520e8e49887663b2239f9b/uplead.gif "Product Avatar Image")
](https://www.g2.com/products/uplead/reviews)

[
UpLead
](https://www.g2.com/products/uplead/reviews)

By [UpLead](https://www.g2.com/sellers/uplead)

[

4.7/5(828)

](https://www.g2.com/products/uplead/reviews#reviews)

Product Description

UpLead is a B2B data provider with real-time verified emails, mobile numbers and intent data. Get access to millions of up-to-date contacts that are easy to find and import into your CRM. Use 50+ search filters like intent data to find in-market buyers who will be your next best customers. Integrate with Salesforce, HubSpot, other leading CRMs and Zapier to automate your workflow. UpLead is trusted by 4,000+ customers and is one-third the cost vs leading sales intelligence platforms. It has consistently been rated #1 by G2 for being Easiest to Use and having the Best ROI.

Reviewers say compared to Informa TechTarget Portal (Priority Engine), UpLead is:

Easier to admin

Easier to set up

More usable

Categories in common with Informa TechTarget Portal...:

[
Buyer Intent Data Providers
](/categories/buyer-intent-data-providers)[
Marketing Account Intelligence
](/categories/marketing-account-intelligence)[
Sales Intelligence
](/categories/sales-intelligence)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/99c4bd25dc044ae603ad32e419e76983/apollo-io.png "Product Avatar Image")
](https://www.g2.com/products/apollo-io/reviews)

[
Apollo.io
](https://www.g2.com/products/apollo-io/reviews)

By [Apollo.io](https://www.g2.com/sellers/apollo-io)

[

4.7/5(9,720)

](https://www.g2.com/products/apollo-io/reviews#reviews)

Product Description

Apollo is an all-in-one sales intelligence platform with tools to help you prospect, engage, and drive more revenue. Sellers and marketers use Apollo to discover more customers in market, connect with contacts, and establish a modern go-to-market strategy. Apollo's B2B Database includes over 210M contacts and 35M companies with robust and accurate data. Teams leverage Apollo’s Engagement Suite to scale outbound activity and sequences effectively. Finally, up-level your entire go-to-market processes with Apollo's Intelligence Engine with recommendations and analytics that help you close. Founded in 2015, Apollo.io is a leading data intelligence and sales engagement platform trusted by over 10,000 customers, from rapidly growing startups to global enterprises.

Reviewers say compared to Informa TechTarget Portal (Priority Engine), Apollo.io is:

Easier to admin

Better at meeting requirements

More usable

Categories in common with Informa TechTarget Portal...:

[
Buyer Intent Data Providers
](/categories/buyer-intent-data-providers)[
Marketing Account Intelligence
](/categories/marketing-account-intelligence)[
Sales Intelligence
](/categories/sales-intelligence)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/4d67371257a51328c0872a8494a9e450/lusha.png "Product Avatar Image")
](https://www.g2.com/products/lusha/reviews)

[
Lusha
](https://www.g2.com/products/lusha/reviews)

By [Lusha](https://www.g2.com/sellers/lusha)

[

4.3/5(1,665)

](https://www.g2.com/products/lusha/reviews#reviews)

Product Description

Lusha is an AI Sales Intelligence & Prospect Streaming. Lusha combines reliable contact data with AI-powered prospecting. AI Prospect Playlists automatically generate and refresh lead lists based on your ideal customer profile- so you can stop rebuilding static lists and focus on engaging high-quality prospects, every day.

Reviewers say compared to Informa TechTarget Portal (Priority Engine), Lusha is:

More usable

Easier to set up

Easier to admin

Categories in common with Informa TechTarget Portal...:

[
Buyer Intent Data Providers
](/categories/buyer-intent-data-providers)[
Marketing Account Intelligence
](/categories/marketing-account-intelligence)[
Sales Intelligence
](/categories/sales-intelligence)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/542e09de682fabcb39fc876f05240031/linkedin-sales-navigator.png "Product Avatar Image")
](https://www.g2.com/products/linkedin-sales-navigator/reviews)

[
LinkedIn Sales Navigator
](https://www.g2.com/products/linkedin-sales-navigator/reviews)

By [LinkedIn](https://www.g2.com/sellers/linkedin)

[

4.4/5(2,210)

](https://www.g2.com/products/linkedin-sales-navigator/reviews#reviews)

Product Description

LinkedIn Sales Navigator is the best version of LinkedIn for sales professionals. By harnessing the power of a 500 million member network, LinkedIn Sales Navigator will help you better target, understand, and engage with buyers.

Reviewers say compared to Informa TechTarget Portal (Priority Engine), LinkedIn Sales Navigator is:

Easier to set up

Easier to admin

Better at meeting requirements

Categories in common with Informa TechTarget Portal...:

[
Buyer Intent Data Providers
](/categories/buyer-intent-data-providers)[
Sales Intelligence
](/categories/sales-intelligence)

## Informa TechTarget Portal (Priority Engine) Alternatives FAQs

Generated using AI

### How does Informa TechTarget Portal... compare to GTM Workspace - Powered by ZoomInfo?

According to G2 data, [Informa TechTarget Portal](https://www.g2.com/products/informa-techtarget-portal-priority-engine/reviews) holds an average rating of 4.3/5 from 452 reviews, while [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) leads with a 4.5/5 rating across 9,099 reviews. GTM Workspace scores higher across key dimensions: it leads by 0.4 points in Meeting Requirements (8.7 vs 8.3), 0.4 points in Usability (8.8 vs 8.4), 0.6 points in Ease of Setup (8.9 vs 8.3), 0.5 points in Ease of Admin (8.7 vs 8.2), though Informa TechTarget Portal has a slight edge in Support (8.9 vs 8.7) and Ease of Doing Business With (8.8 vs 8.6). Feature-wise, GTM Workspace offers Data Cleaning/Enrichment, Messaging, Mobile User Support, and News/People Alerts, which are not available in Informa TechTarget Portal. Conversely, Informa TechTarget Portal provides Connections, a feature absent in GTM Workspace. User sentiment highlights that GTM Workspace excels in Contact Information (353 mentions), Ease of Use (349), Data Accuracy (325), and Features (290), while Informa TechTarget Portal is praised for Intent Data (17 mentions), Insights Value (15), and Ease of Use (15). Both platforms report challenges with data accuracy and outdated information, but GTM Workspace's larger user base and higher dimension scores indicate broader adoption and perceived effectiveness.

### What are the best alternatives to Informa TechTarget Portal...?

The best alternatives to Informa TechTarget Portal include [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) (4.5/5 stars, 9099 reviews), [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) (4.4/5 stars, 1953 reviews), [6sense Revenue Marketing](https://www.g2.com/products/6sense-revenue-marketing/reviews) (4.3/5 stars, 1434 reviews), [Bombora](https://www.g2.com/products/bombora-company-surge/reviews) (4.4/5 stars, 157 reviews), [Cognism](https://www.g2.com/products/cognism/reviews) (4.5/5 stars, 1332 reviews), [UpLead](https://www.g2.com/products/uplead/reviews) (4.7/5 stars, 821 reviews), [Apollo.io](https://www.g2.com/products/apollo-io/reviews) (4.7/5 stars, 9663 reviews), [Lusha](https://www.g2.com/products/lusha/reviews) (4.3/5 stars, 1656 reviews), [Sales Navigator](https://www.g2.com/products/linkedin-sales-navigator/reviews) (4.4/5 stars, 2199 reviews), and [HG Insights](https://www.g2.com/products/hg-insights/reviews) (4.3/5 stars, 429 reviews).

### What features do alternatives offer that Informa TechTarget Portal... does not?

Informa TechTarget Portal lacks native features such as data cleaning/enrichment, messaging, mobile user support, news/people alerts, and revenue planning which are available in several alternatives.

### Which Buyer Intent Data Providers tools do reviewers recommend instead of Informa TechTarget Portal...?

Reviewers recommend [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) for its comprehensive, accurate contact data, AI-driven insights, and unified sales execution platform that consolidates multiple tools, saving significant time and improving targeting. [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) is praised for its robust intent data, account-based marketing capabilities, and seamless integration that aligns sales and marketing teams effectively. [6sense Revenue Marketing](https://www.g2.com/products/6sense-revenue-marketing/reviews) is favored for its AI-powered predictive analytics and intent data that identify in-market accounts early, improving sales and marketing alignment and campaign efficiency. [Bombora](https://www.g2.com/products/bombora-company-surge/reviews) is valued for its reliable intent data and ease of integration with marketing tech stacks, enabling precise targeting and improved conversion rates. [Cognism](https://www.g2.com/products/cognism/reviews) is recommended for its high-quality, GDPR-compliant European B2B data, verified contacts, and seamless CRM integrations that enhance prospecting efficiency. [UpLead](https://www.g2.com/products/uplead/reviews) stands out for its real-time verified emails, extensive search filters, and excellent ROI, making it a cost-effective choice for accurate B2B data. [Apollo.io](https://www.g2.com/products/apollo-io/reviews) is noted for its all-in-one platform combining a vast B2B database with outreach automation, simplifying prospecting and improving workflow. [Lusha](https://www.g2.com/products/lusha/reviews) is appreciated for its fast, accurate contact data and user-friendly interface with strong LinkedIn integration. [Sales Navigator](https://www.g2.com/products/linkedin-sales-navigator/reviews) is highly regarded for its advanced search filters, real-time insights, and extensive professional network that enhance targeted outreach. [HG Insights](https://www.g2.com/products/hg-insights/reviews) is recommended for its granular technographic data, actionable intent insights, and strong customer support, aiding in precise account targeting and strategic sales planning.

### Why do users choose GTM Workspace - Powered by ZoomInfo over Informa TechTarget Portal...?

Users choose [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) over Informa TechTarget Portal primarily due to its superior data accuracy and comprehensiveness, as reflected by 325 mentions of Data Accuracy and 353 mentions of Contact Information. The platform's ease of use is strongly endorsed with 349 mentions, supported by a 0.4-point higher Usability score (8.8 vs 8.4). GTM Workspace's advanced features such as Data Cleaning/Enrichment, Messaging, Mobile User Support, and News/People Alerts provide users with enhanced capabilities not found in Informa TechTarget Portal, contributing to more efficient prospecting and sales workflows. Additionally, GTM Workspace offers stronger CRM integrations and time-saving functionalities, with 177 mentions of Time-saving and 158 mentions of CRM Integration, facilitating streamlined sales processes. Its higher Ease of Setup (8.9 vs 8.3) and Ease of Admin (8.7 vs 8.2) scores further support faster onboarding and smoother administration. Despite a higher price point noted by some users, the ROI from improved data quality and workflow efficiency drives preference for GTM Workspace among sales and marketing professionals seeking a unified, powerful GTM platform.

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