---
title: LinkedIn Recruitment Marketing Reviews
meta_title: 'LinkedIn Recruitment Marketing Reviews 2026: Details, Pricing, & Features
  | G2'
meta_description: Filter 835 reviews by the users' company size, role or industry
  to find out how LinkedIn Recruitment Marketing works for a business like yours.
aggregate_rating:
  rating_value: 4.2
  review_count: 835
  scale: '5'
date_modified: '2026-08-09'
parent_category:
  name: Talent Acquisition Suites
  url: https://www.g2.com/categories/talent-acquisition-suites
---


# LinkedIn Recruitment Marketing Reviews
**Vendor:** LinkedIn  
**Category:** [Recruitment Marketing Platforms](https://www.g2.com/categories/recruitment-marketing)  
**Average Rating:** 4.2/5.0  
**Total Reviews:** 835
## About LinkedIn Recruitment Marketing
LinkedIn Recruitment Marketing is a suite of tools designed to enhance your company&#39;s visibility and attract top talent by leveraging LinkedIn&#39;s extensive professional network. It enables organizations to effectively showcase their employer brand, engage with potential candidates, and streamline the hiring process. Key Features and Functionality: - Dynamic Ads: Create personalized advertisements targeting specific audiences based on job title, seniority, skills, education, and experience. These ads ensure your message reaches the right candidates at the right time. - Sponsored Updates: Share articles, videos, and employee posts directly in the LinkedIn newsfeed to captivate and educate potential candidates about your company, enticing them to explore open roles and respond to outreach. - Landing Pages: Develop personalized landing pages tailored to your ideal audience, making it easy for candidates to express interest with a one-click &quot;I&#39;m interested&quot; button. This helps build a targeted pipeline of engaged candidates that integrates seamlessly into LinkedIn Recruiter. Primary Value and Solutions Provided: LinkedIn Recruitment Marketing addresses several common hiring challenges: - Standing Out from the Competition: By effectively showcasing your employer brand and company culture, you can differentiate your organization in a competitive job market. - Engaging an Unfamiliar Candidate Pool: Targeted ads and personalized content help you reach and engage candidates who may not be familiar with your company. - Managing High-Volume or Seasonal Hiring: Automated and scalable marketing tools enable efficient handling of large-scale recruitment needs. - Overcoming Limited Recruiter Bandwidth: Streamlined processes and targeted outreach reduce the time and effort required from recruiters, allowing them to focus on high-value interactions. By utilizing LinkedIn Recruitment Marketing, companies can build awareness, engage with potential candidates, and ultimately attract and hire the right talent more effectively.



## LinkedIn Recruitment Marketing Pros & Cons
**What users like:**

- Users value the **large professional audience** on LinkedIn, facilitating connections with relevant candidates across various industries. (3 reviews)
- Users value the **large professional audience** of LinkedIn, facilitating connections with relevant candidates across various industries. (3 reviews)
- Users benefit from **integrated candidate engagement** , enhancing applicant quality through curated content before applications. (1 reviews)
- Users commend the **excellent customer support** provided by LinkedIn Recruitment Marketing, enhancing their overall experience and satisfaction. (1 reviews)
- Users highlight the **ease of use** of LinkedIn Recruitment Marketing, streamlining job posting and resume screening processes. (1 reviews)
- Users value the **easy implementation** of LinkedIn Recruitment Marketing, making it accessible and efficient for their recruitment needs. (1 reviews)
- Users value the **integrated candidate engagement** features of LinkedIn Recruitment Marketing, enhancing their recruitment strategies effectively. (1 reviews)
- Interview Management (1 reviews)
- Profile Management (1 reviews)
- Talent Management (1 reviews)

**What users dislike:**

- Users find LinkedIn Recruitment Marketing **expensive** , which makes it challenging for smaller organizations to utilize effectively. (2 reviews)
- Users find the **difficult setup** for campaigns overwhelming, requiring specialized knowledge for effective targeting and optimization. (1 reviews)
- Users find the **high cost of sponsored job ads** a barrier, limiting access for smaller organizations and complicating effectiveness. (1 reviews)
- Users experience **poor search functionality** , resulting in irrelevant candidates not showing up during searches. (1 reviews)
- Users find the **limited number of searches** frustrating, impacting their ability to effectively utilize the platform. (1 reviews)
- System Complexity (1 reviews)

## LinkedIn Recruitment Marketing Reviews
  ### 1. Bad Format

**Rating:** 1.5/5.0 stars

**Reviewed by:** Kelina S. | Caregiver, Veterinary, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 27, 2019

**What do you like best about LinkedIn Recruitment Marketing?**

I like the willingness to be able to connect to people and companies.

**What do you dislike about LinkedIn Recruitment Marketing?**

I really dislike the format. I feel like it's not very organized and could be easier to navigate. 

**What problems is LinkedIn Recruitment Marketing solving and how is that benefiting you?**

The benefits of being able to connect personally with company owners helps alot with trying to further your career path. 

  ### 2. Its not helpful in my country

**Rating:** 1.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 01, 2019

**What do you like best about LinkedIn Recruitment Marketing?**

It a good online portal to find good talented individuals and give them a platform where they can showcase their skills. So companies can get connected easily.

**What do you dislike about LinkedIn Recruitment Marketing?**

Not many companies are connected with linkedin. Especially in Pakistan. Only big companies which have huge international presence are in this portal thus most of the people who have made profile donot get any job offer

**Recommendations to others considering LinkedIn Recruitment Marketing:**

Its a good portal for businesses to connecct to people

**What problems is LinkedIn Recruitment Marketing solving and how is that benefiting you?**

Nothing at all. I have made my profile . I havent recieved any job offer. Its been a long time now.

  ### 3. Disappointing outcome!

**Rating:** 2.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 19, 2018

**What do you like best about LinkedIn Recruitment Marketing?**

I used the linkIn's Talent feature many times and I am sorry to tell you it's disappointing.  What really belive the issue is that the software does not understand the domain experience.  Meaning - I am a Media Business Analyst and looking to stay in the same domain but the software is keep pitching me jobs from completly different domains.  

**What do you dislike about LinkedIn Recruitment Marketing?**

The software does not recognize the difference between a Media and Finance business analyst.  They are vastly different and one cannot simply work in other without having an indepth knowledge in that field.  

**Recommendations to others considering LinkedIn Recruitment Marketing:**

it does not work, do not waste your money

**What problems is LinkedIn Recruitment Marketing solving and how is that benefiting you?**

It's not solving anything for me.  I am very disappointed so far and been paying good money for this feature.

  ### 4. Use Only Out of Necessity

**Rating:** 1.5/5.0 stars

**Reviewed by:** Verified User in Management Consulting | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 19, 2018

**What do you like best about LinkedIn Recruitment Marketing?**

I use it because I can't NOT post jobs on LinkedIn (particularly the more professional jobs). But I absolutely wouldn't use it if I didn't have to. The only thing I like about it is being able to purchase jobs slots with quantity discounts. It's much more cost-effective than purchasing jobs one-off online through LinkedIn. 

**What do you dislike about LinkedIn Recruitment Marketing?**

1) The customer service is HORRENDOUS. 2) It takes a shocking amount of time (days) to purchase sponsored boosts. And I don't understand why I can't do that online  3) It's ridiculous that there is not SSO and I have to log in to THREE different systems (Recruiter, Recruiter Lite, and my regular account, depending on what I'm doing. That's an awful user experience. 4) The data / stats are wrong, customer service acknowledges that my data is wrong, and they also say that they won't be fixing it (????) -- it's been months and I've complained multiple times. Software is archaic, and features are minimal. I very much look forward to the day when LinkedIn is no longer a necessity and gets squashed by the competition. 

**Recommendations to others considering LinkedIn Recruitment Marketing:**

It's a necessity if you don't want to miss out on candidates, but keep an eye out for better things. Their model is not sustainable. 

**What problems is LinkedIn Recruitment Marketing solving and how is that benefiting you?**

I'm solving the ridiculous and unacceptable pricing strategy that LinkedIn uses for people who purchase online. If you're not on Recruiter / Talent, and you want quantity discounts and purchase a 10-pack, you have to purchase a different ten-pack for every city you have a job posting for. For example, If you have two positions -- one in NYC and one in NJ, and you have purchased a ten-pack of postings, you can't use the postings in the ten pack for both of those geographical locations. Also, if one is an hourly position and one is a salary / skilled / professional position, you can't use the same ten-pack -- you have to have separate ten packs for each type. It's insane. Job slots on talent can be used for anything. There is no other business problem I'm solving. I just can't not post to LinkedIn since I'd be missing candidates. I try not to do much proactive outreach to passive candidates, but if I do, I do use Talent for that as well. 

  ### 5. Time saver for recruiting and social networking

**Rating:** 2.0/5.0 stars

**Reviewed by:** Isabel d. | Graphic and Web Designer, Design, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 28, 2017

**What do you like best about LinkedIn Recruitment Marketing?**

The app is very useful when you are on the go, intuitive and user friendly

**What do you dislike about LinkedIn Recruitment Marketing?**

Coming from the non-profit business, when using the software with a non-pro account there are many restrictions that make difficult the social networking.

**What problems is LinkedIn Recruitment Marketing solving and how is that benefiting you?**

It is very useful to be able to see people's profiles to get to know their abilities and previous experience before contacting them directly. It is a time saver for both parts.

  ### 6. Overpriced

**Rating:** 2.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 27, 2017

**What do you like best about LinkedIn Recruitment Marketing?**

 The system is very user friendly and easy to navigate. I wish more sites were this easy! I also like that it hooks up with your LinkedIn account so it has that networking aspect as well. There's a lot of potential here if you purchase the right products from the company. I do recommend that all companies look into this option.

**What do you dislike about LinkedIn Recruitment Marketing?**

These postings are pay per click. I found that we ended up paying quite a bit of money for a service that did not yield exceptional candidates.

**Recommendations to others considering LinkedIn Recruitment Marketing:**

Make sure you have the budget to buy the products that you really need. If you just buy the bare minimum, I don't think the system will work to your advantage. 

**What problems is LinkedIn Recruitment Marketing solving and how is that benefiting you?**

LinkedIn allows us to also reach more passive candidates. People who may not actively be looking for new jobs may come across our jobs and check them out. This strengthens the pipeline and provides another source for potential candidates.

  ### 7. Link

**Rating:** 1.5/5.0 stars

**Reviewed by:** Verified User in Non-Profit Organization Management | Mid-Market (51-1000 emp.)

**Reviewed Date:** January 31, 2018

**What do you like best about LinkedIn Recruitment Marketing?**

Linked in talent is helpful and the part of recruiting was important

**What do you dislike about LinkedIn Recruitment Marketing?**

Too much, expensive and people arnt readily available to chat online

**What problems is LinkedIn Recruitment Marketing solving and how is that benefiting you?**

Recruiting human service providers and mentors

  ### 8. Fast and efficient with some problems

**Rating:** 2.0/5.0 stars

**Reviewed by:** Verified User in Computer Games | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 08, 2017

**What do you like best about LinkedIn Recruitment Marketing?**

The ease of finding people from all over the globe

**What do you dislike about LinkedIn Recruitment Marketing?**

The amount of spam and people that abuse the system

**Recommendations to others considering LinkedIn Recruitment Marketing:**

its fast, it does the job.

**What problems is LinkedIn Recruitment Marketing solving and how is that benefiting you?**

Finding talent from all over the globe

  ### 9. Okay, but very limited

**Rating:** 2.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** January 01, 2017

**What do you like best about LinkedIn Recruitment Marketing?**

You have a somewhat greater ability to contact prospective employees and view potential matches. It is fairly easy to use and provides another medium besides just using job boards. I used this service for approximately 3 years before switching to LinkedIn Recruiter. I would recommend it for those with limited budgets and those looking to use another form of social media besides twitter and Facebook.  

**What do you dislike about LinkedIn Recruitment Marketing?**

It is very limited, the support is slow to respond. If you do not have a large group or many contacts there will be quite a few people that you will not be able to see or connect with. It is just above having a free membership with LinkedIn. After using LinkedIn Recruiter for a while I realized I was only seeing about 70-80 percent of the potential candidates I was trying to reach. 20-30 percent doesn't seem to be a lot but when you are looking for a very small target audience it is.

**Recommendations to others considering LinkedIn Recruitment Marketing:**

if you cannot afford or have the budget for LinkedIn Recruiter then this would be a good place to start. 

**What problems is LinkedIn Recruitment Marketing solving and how is that benefiting you?**

Recruiting in the mortgage industry. Finding people that otherwise I would not have found if using expensive job boards and postings. Using connections to grow my pool of candidates. 

  ### 10. Great for entry-level, but not for required experience

**Rating:** 2.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Enterprise (> 1000 emp.)

**Reviewed Date:** July 28, 2017

**What do you like best about LinkedIn Recruitment Marketing?**

It was easy to use and found a lot of candidates

**What do you dislike about LinkedIn Recruitment Marketing?**

With the amount of candidates it was difficult to work through who was actually qualified. 

**What problems is LinkedIn Recruitment Marketing solving and how is that benefiting you?**

Recruitment needs for entry level positions. 

  ### 11. Decent Platform, Needs Work

**Rating:** 2.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 08, 2016

**What do you like best about LinkedIn Recruitment Marketing?**

I loved the customer service portion, and their platform is very clean and organized. I love the way it's laid out, and their follow-up on the sales cycle is timely and appreciated. 

**What do you dislike about LinkedIn Recruitment Marketing?**

Once they close the deal, it's all over. You're on your own, and if you have questions, success is the least of their worries. You can't preview your ad to make sure it looks good, and you never see it on LinkedIn once it's out there. 

**Recommendations to others considering LinkedIn Recruitment Marketing:**

Consider a trial to see if this works for you, but don't spend too much on this one. 

**What problems is LinkedIn Recruitment Marketing solving and how is that benefiting you?**

We need to hire quickly, and their setup is fast and efficient. 


## LinkedIn Recruitment Marketing Discussions
  - [What is LinkedIn Recruitment Marketing used for?](https://www.g2.com/discussions/what-is-linkedin-recruitment-marketing-used-for) - 1 comment
  - [What are the new trends in recruitment?](https://www.g2.com/discussions/what-are-the-new-trends-in-recruitment) - 1 comment

- [View LinkedIn Recruitment Marketing pricing details and edition comparison](https://www.g2.com/products/linkedin-recruitment-marketing/reviews?filters%5Bnps_score%5D%5B%5D=2&section=pricing&secure%5Bexpires_at%5D=2026-08-14+05%3A13%3A57+-0500&secure%5Bsession_id%5D=7685b91c-7ed4-451a-b0af-86a8d58d8eac&secure%5Btoken%5D=807147af192e30d6dfefa9834603c665d949e6056e071f6a2505b3fc9b4e124e&format=llm_user)

## LinkedIn Recruitment Marketing Features
**Generative AI**
- AI Text Generation
- AI Text Summarization

**Generative AI**
- AI Text Summarization

**Platform Basics**
- Interoperability
- Performance
- Integrations
- Internal Chat Integration

**Platform Content**
- Digital Strategy
- Candidate Relationship Management
- Employer Branding
- Social Recruiting
- Job Management
- Employee Referral Management
- Campaign Management
- Interview Management
- Email Management
- Recruitment Management
- Content Management
- Calendar Management
- Job Application Management
- Customizable Branding

**Platform Performance**
- Marketing Automation
- File Sharing
- Reporting

**Platform Additional Functionality**
- Dashboard
- Mobility

**Additional Functionality**
- Email Templates
- Background Screening
- Chatbot
- Talent Acquisition
- Generative AI
- Job Board
- Campaign Analytics
- Data Import/Export
- Careers Page
- Reporting/Analytics
- Applicant Tracking
- SMS Messaging
- Built-in ATS
- Skills Assessment
- Multi-Channel Marketing
- Reporting & Statistics
- CRM
- Internal HR
- Customizable Reports
- Email Marketing
- Employee Onboarding
- Resume Parsing
- AI Copilot

## Top LinkedIn Recruitment Marketing Alternatives
  - [Zoho Recruit](https://www.g2.com/products/zoho-recruit/reviews) - 4.4/5.0 (1,792 reviews)
  - [Lever](https://www.g2.com/products/lever/reviews) - 4.3/5.0 (2,088 reviews)
  - [Phenom Applied AI](https://www.g2.com/products/phenom-applied-ai/reviews) - 4.3/5.0 (425 reviews)

