Building the business networks and generating the leads for the business opportunities. Review collected by and hosted on G2.com.

The price is on the higher side. It will be better to have plans like basic, professional and enterprise. Review collected by and hosted on G2.com.

Ability to reach broader audience

Segmented audiences

Types of ads Review collected by and hosted on G2.com.

Definately the price is spicy but for a top client or decision maker, could be a super relevant option. Review collected by and hosted on G2.com.

The exactitude to reach people with professional and work interests Review collected by and hosted on G2.com.

Is not so specific to have estimations before running ads Review collected by and hosted on G2.com.

The best part is that you can reach out to people by specifying job titles, seniority and experience levels. You can also target employees of a specific company and even people who have recently got promoted or even have got a new job. Review collected by and hosted on G2.com.

The only thing that comes to mind is the high advertising cost. Sometimes the cost per click (CPC) for targeting a particular country (say UK or UAE) can cost more than $10 Review collected by and hosted on G2.com.

The Audience Targeting is too authentic compared to other advertising platforms - Quality is Great for B2B, Website based audience targeting icing on cake Review collected by and hosted on G2.com.

Lookalike feature isn't that great

Cpms are way too costly Review collected by and hosted on G2.com.

LinkedIn marketing software helps to manage end to end marketing.. as we know linkedin is the hub of working community. Its a b2b tool which helps to search best prospect. Review collected by and hosted on G2.com.

One of the best software for marketing. But Cost is little high. Review collected by and hosted on G2.com.

It has the highest quality data on professional individuals and firmographic targeting Review collected by and hosted on G2.com.

The platform is not as advanced as other advertising DSP's in allowing for static and video ads to be in the same ad set Review collected by and hosted on G2.com.

I like that Linkedin has a great search options. If I need to connect with people from a certain area and type of connection I can do that easily. Review collected by and hosted on G2.com.

I don't like that people can see who saw their profile. I would prefer more privacy. Review collected by and hosted on G2.com.

Linkedin Marketing solutions allows us to target the right audience for our content and promotional staff. We can target our ads and our events for specific job functions, geographies, types of company etc. Linkedin Marketing Solution's blog and platform is full of useful information, tips&tricks and advices to use it at best. The platform keeps changing and evolving so it's fundamental to keep oneself updated on all the news especially regarding live streaming and virtual events. Review collected by and hosted on G2.com.

Time needed for copy approval for the adds is definitely too long, sometimes it was over 3 days of waiting for an add to be approved. Another thing that should be improved is support, currently, there is no one you can talk to in case something is not working correctly Review collected by and hosted on G2.com.

Everything is very organized. and I like the ease of creating campaigns Review collected by and hosted on G2.com.

it is expensive for non profits. Would like a special rate for nonprofits Review collected by and hosted on G2.com.