As the regulations concerning the privacy become stricter, the concept of mobile IDs and the use of application data that Lifesight bases itself on seems far-proof. It is also good to find an interface that does not stop with the simplest attribution models and that incorporates AI for further examination. Review collected by and hosted on G2.com.

This was troubling because the specifics about Lifesight’s AI calculations were not easily discernible. This makes it difficult to have full and blind confidence in the data as I am trying to explain the performance of the campaign to stakeholders. Review collected by and hosted on G2.com.

Lifesight offers powerful insights into the business operation and channel effectiveness. The models are robust and provide strong directional advice. The personnel support offered is a highlight. Review collected by and hosted on G2.com.

It's an enormous platform it can require a steep learning curve. Review collected by and hosted on G2.com.

email builder is easy to use, Attribution & Analytics is pretty good Review collected by and hosted on G2.com.

learning can be slight difficult. analytics understanding can be difficult. Review collected by and hosted on G2.com.

The email builder - althouh standard, pretty straight forward for a first time user. A few things aren't offered, for example, a branding section, which adds some work time to your day. Review collected by and hosted on G2.com.

a lot of features aren't available that other platforms/apps offer, so it makes it more time consuming Review collected by and hosted on G2.com.

Ease of Use, It is a high-quality alternative that takes into account the needs of its employees or wage earners. Review collected by and hosted on G2.com.

That have not yet opened for the Spanish-speaking market Review collected by and hosted on G2.com.

I like the number of audiences Lifesight have categorized. It helps us reach users based on demo, behavior, and locations which is extremely important for our sightline product selling. Review collected by and hosted on G2.com.

The audience definitions are very vague, I would like them to be more specific e..g contain data set definitions rather than (device seen at x location in past 90 days) Review collected by and hosted on G2.com.

- The dashboard is insightful

-They have visit lift

- User interface is easy to use and understand Review collected by and hosted on G2.com.

- Slow response time

- Some audience segments not spending in campaign

- amount of time to integrate store latlongs take longer than other vendors Review collected by and hosted on G2.com.