Verified User in Information Technology and Services
UI
Verified User in Information Technology and Services
Enterprise (> 1000 emp.)
"Can be helpful"
2/5
What do you like best about LeadLander?

It can be helpful for tracking companies that might have an interest in something your company offers. Review collected by and hosted on G2.com.

What do you dislike about LeadLander?

Doesn't really give you much more information than company name. Review collected by and hosted on G2.com.

Verified User in Leisure, Travel & Tourism
EL
Verified User in Leisure, Travel & Tourism
Enterprise (> 1000 emp.)
"Helpful as long as your territory fits into the box"
3/5
What do you like best about LeadLander?

You can see the pages that were searched, and you can have this sync up with your CRM (Salesforce) for easy account based searching. Review collected by and hosted on G2.com.

What do you dislike about LeadLander?

I cannot dig into an area smaller than a state. So...I get much more useless information that I want. Too much noise and not enough action! Review collected by and hosted on G2.com.

Verified User in Computer Software
AC
Verified User in Computer Software
Mid-Market (51-1000 emp.)
"Leadlander provides useful visibility"
4.5/5
What do you like best about LeadLander?

It's simple to use and provides quick visibility into site traffic -- anyone can use it Review collected by and hosted on G2.com.

What do you dislike about LeadLander?

sometimes it is a little clunky when searching on multiple variables Review collected by and hosted on G2.com.

Verified User in Computer Software
EC
Verified User in Computer Software
Small-Business (50 or fewer emp.)
"Works ok but missed some companies"
3/5
What do you like best about LeadLander?

It was straight forward and simple to use. It was also easy to set up custom reports to be delivered to reps on a periodic basis. Review collected by and hosted on G2.com.

What do you dislike about LeadLander?

The data was largely not actionable when it was a company (understandable), but it was also often just coming from some ISP. We also were missing several companies per day that other tools were able to pick up. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Verified User in Computer Software
Small-Business (50 or fewer emp.)
"Met my needs"
4/5
What do you like best about LeadLander?

I used Leadlander in conjunction with Mailchimp to help me get a 360 view of my marketing emails. Who was clicking through and, ultimately, where they were spending time on my site. Review collected by and hosted on G2.com.

What do you dislike about LeadLander?

I wish there was a back end integration with Mailchimp. Review collected by and hosted on G2.com.

Lori S.
LS
Lori S.
Marketing Communications Specialist
Computer Software
Small-Business (50 or fewer emp.)
"Out of date UI, "
1.5/5
What do you like best about LeadLander?

The best aspect of Leadlander is being able to track individual users who come to your site and see what pages they have been to. If that user is known in your database as related to a specific email, then it will track them over time to see what their activity is. You cannot do any sophisticated reporting in this respect though, just lists of page visits and dates, and form submissions if you have them enabled to work with Leadlander. The lead scoring aspect is somewhat useful if you have no other way of tracking this in your CRM, but really does not fill in all the gaps. Review collected by and hosted on G2.com.

What do you dislike about LeadLander?

A lot of things. Leadlander's UI is far out of date. It feels like it was developed in 2000 and then was never updated. Reporting is pretty basic, and it is difficult to associate the data they collect with your CRM other than manually or possibly with Zapier.

From a prospecting point of view, you get a decent list of companies who have visited your site, and that list is more accurate than Hubspot's prospecting tool, but less accurate than Lead Forensics. Lead Forensics filters out the user's ISP, so you will only get the actual company you are looking for, instead of 20 visits from Rogers that is probably someone's ISP instead of their company - but you definitely pay for it with Lead Forensics.

Review collected by and hosted on G2.com.

Michael R.
MR
Michael R.
Marketing Manager
Mid-Market (51-1000 emp.)
"Great way to see who's visiting your site"
4.5/5
What do you like best about LeadLander?

Leadlander has a great ability to track back the ISP's of any company that comes to your website. This gives you sales teams great places to start. Review collected by and hosted on G2.com.

What do you dislike about LeadLander?

Leadlander was recently purchased by Hyland Software, who offers a competitive solution. Even though they say their not sharing data, I sometimes feel skeptical about it. Review collected by and hosted on G2.com.

Laralyn E.
LE
Laralyn E.
Network Success Manager
Computer Software
Mid-Market (51-1000 emp.)
"Confusing and not pretty"
2/5
What do you like best about LeadLander?

I like that I can see who is on our website from their IP address and that it sometimes has names, emails, phone numbers. Review collected by and hosted on G2.com.

What do you dislike about LeadLander?

It's such a confusing UI, it's really ugly, and I think that it should automatically filter out results for the IP addresses that are just coming from the telecom companies, since half of the time it looks like telecom companies are looking at our site a lot but it's just their customers. I also don't really understand the point of LeadLander (besides for the IP lookup) if you have Marketo or any type of tech that tells you when someone fills out a form on your website. It's just not that useful to me. Review collected by and hosted on G2.com.

Mark H.
MH
Mark H.
Director, Sales and Marketing Technology
Mid-Market (51-1000 emp.)
"Simple to use and sales reps like it"
3.5/5
What do you like best about LeadLander?

When we introduce new apps or tools to the inside sales team, the biggest challenge by far is user adoption. Leadlander is simple to use. We've tried to bring on similar solutions that on paper looked like better, more comprehensive solutions to solve business challenges and enable sales. But they were never adopted. The learning curve was too steep. Review collected by and hosted on G2.com.

What do you dislike about LeadLander?

It really just provides you with the resolved IP address information. And for tools like this, that IP data is 50%-80% accurate (you can Google this). When you click into a visiting company, there's a basic LinkedIn lookup that takes you to a Google search. No real integration with other third party data that might make finding contacts easier. Other tools do a better job of linking activity to accounts in Salesforce for account based marketing and sales. Compared to other tools, seems like they're not pushing enhancements. Review collected by and hosted on G2.com.

Verified User in Computer Software
AC
Verified User in Computer Software
Small-Business (50 or fewer emp.)
"Love the insight!"
4/5
What do you like best about LeadLander?

I like being able to see who is actively on my site. I've used a lot of software that identifies who is coming, but you get a lot of generic ISP names instead of the actual company name. This helps our marketing and sales teams track lead touches and know who to follow-up with. Review collected by and hosted on G2.com.

What do you dislike about LeadLander?

I wish there were more integrations with CRM systems like Salesforce. Review collected by and hosted on G2.com.