--- title: LeadLander Reviews meta_title: 'LeadLander Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 66 reviews by the users' company size, role or industry to find out how LeadLander works for a business like yours. aggregate_rating: rating_value: 4.2 review_count: 66 scale: '5' date_modified: '2026-08-09' parent_category: name: Lead Generation url: https://www.g2.com/categories/lead-generation --- # LeadLander Reviews **Vendor:** LeadLander **Category:** [Visitor Identification Software](https://www.g2.com/categories/visitor-identification) **Average Rating:** 4.2/5.0 **Total Reviews:** 66 ## About LeadLander Convert website visits into actionable sales leads. Used across dozens of industries and four continents, LeadLander empowers sales and business development teams with the information they need to send targeted messages to pre-qualified leads. LeadLander provides a wealth of information about every visitor to your website. A traditional web analytics system only offers a generalized overview of the traffic visiting your site. LeadLander goes beyond traditional methods, providing specific details about each site visitor — the information most valuable to a sales person and marketing team. LeadLander is the perfect tool for sales people and marketers who want: New leads (even those who do not complete a registration form) Alerts when prospects return to their website Pipeline accuracy Validation of their cold calls and meetings Tie inbound lead flow to marketing campaigns Deliver dynamic website content based on visitor history ## LeadLander Pros & Cons **What users like:** - Users value the **contact information feature** of LeadLander, enhancing lead generation and team engagement with daily reports. (1 reviews) - Users appreciate the **great customer service** of LeadLander, enhancing their overall experience with prompt support. (1 reviews) - Users appreciate the **daily reports on website visitors** from LeadLander, boosting excitement for potential leads. (1 reviews) - Users appreciate the **daily reporting and contact search** features of LeadLander, enhancing lead generation excitement and opportunities. (1 reviews) - Users find LeadLander's **intuitive layout** easy to navigate, enhancing their prospecting and lead management efficiency. (1 reviews) - Lead Generation (1 reviews) - List Management (1 reviews) - Navigation Ease (1 reviews) - Outreach Efficiency (1 reviews) - User Insights (1 reviews) **What users dislike:** - Users often face **integration difficulties** with LeadLander, particularly when connecting to Hubspot seamlessly. (1 reviews) - Users find the **limited contact search options** in LeadLander frustrating, as it hampers effective outreach efforts. (1 reviews) - Users find the **search limitations** of LeadLander frustrating, as they cannot filter contacts by position directly. (1 reviews) ## LeadLander Reviews ### 1. LeadLander Review **Rating:** 1.5/5.0 stars **Reviewed by:** Scott M. | Account Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** September 21, 2020 ### 2. Can be helpful **Rating:** 2.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** July 19, 2018 **What do you like best about LeadLander?** It can be helpful for tracking companies that might have an interest in something your company offers. **What do you dislike about LeadLander?** Doesn't really give you much more information than company name. **Recommendations to others considering LeadLander:** Good if you want to allow low-level staff to track where online interest lies in your company. **What problems is LeadLander solving and how is that benefiting you?** Finding interested companies in your territory. ### 3. Out of date UI, **Rating:** 1.5/5.0 stars **Reviewed by:** Lori S. | Marketing Communications Specialist, Computer Software, Small-Business (50 or fewer emp.) **Reviewed Date:** January 11, 2017 **What do you like best about LeadLander?** The best aspect of Leadlander is being able to track individual users who come to your site and see what pages they have been to. If that user is known in your database as related to a specific email, then it will track them over time to see what their activity is. You cannot do any sophisticated reporting in this respect though, just lists of page visits and dates, and form submissions if you have them enabled to work with Leadlander. The lead scoring aspect is somewhat useful if you have no other way of tracking this in your CRM, but really does not fill in all the gaps. **What do you dislike about LeadLander?** A lot of things. Leadlander's UI is far out of date. It feels like it was developed in 2000 and then was never updated. Reporting is pretty basic, and it is difficult to associate the data they collect with your CRM other than manually or possibly with Zapier. From a prospecting point of view, you get a decent list of companies who have visited your site, and that list is more accurate than Hubspot's prospecting tool, but less accurate than Lead Forensics. Lead Forensics filters out the user's ISP, so you will only get the actual company you are looking for, instead of 20 visits from Rogers that is probably someone's ISP instead of their company - but you definitely pay for it with Lead Forensics. **Recommendations to others considering LeadLander:** You need to understand what you are looking for from your goals. They are a yearly subscription, so it is best to do the trial and see if the interface, information, reporting, and integration capabilities are what you're looking for. If you are looking for something cheaper, Hubspot sales pro offers a slightly less robust prospecting tool with a great sales outreach automation set of tools that is worth the minimal monthly cost. Or you can look at Lead Forensics for a more modern and robust set of prospecting tools, though they are probably twice the annual cost of LL. Do not get this product - or any lead prospecting product - if you do not intend to use the features. It is a wasted investment if all you want to do is look at the company names coming to your site. As with any tool, unless you take action and have solid, actionable outreach campaigns that make use of it, you won't see any valuable return. **What problems is LeadLander solving and how is that benefiting you?** I work for a B2B company, so knowing the companies of our visitors is important in directing our marketing and outreach campaigns to the right locations and industries. The business problem we have is associated with lead scoring and associating behaviour on the website with individuals to help us with more targeted and relevant outreach. ### 4. Confusing and not pretty **Rating:** 2.0/5.0 stars **Reviewed by:** Laralyn E. | Network Success Manager, Computer Software, Mid-Market (51-1000 emp.) **Reviewed Date:** February 23, 2016 **What do you like best about LeadLander?** I like that I can see who is on our website from their IP address and that it sometimes has names, emails, phone numbers. **What do you dislike about LeadLander?** It's such a confusing UI, it's really ugly, and I think that it should automatically filter out results for the IP addresses that are just coming from the telecom companies, since half of the time it looks like telecom companies are looking at our site a lot but it's just their customers. I also don't really understand the point of LeadLander (besides for the IP lookup) if you have Marketo or any type of tech that tells you when someone fills out a form on your website. It's just not that useful to me. **Recommendations to others considering LeadLander:** Make sure you understand what it does and what it can't do, and that some of the results are going to be very misleading. **What problems is LeadLander solving and how is that benefiting you?** Finding leads. I haven't gotten that much benefit from it. ## LeadLander Discussions - [Will lead lander help in unlimited users?](https://www.g2.com/discussions/28958-will-lead-lander-help-in-unlimited-users) - 1 comment - [View LeadLander pricing details and edition comparison](https://www.g2.com/products/leadlander/reviews?filters%5Bnps_score%5D%5B%5D=2§ion=pricing&secure%5Bexpires_at%5D=2026-08-12+13%3A21%3A03+-0500&secure%5Bsession_id%5D=01a901cf-9d5f-4135-9751-ff8233070941&secure%5Btoken%5D=8f999f051eb6df40f15920ebb6a9cefe2b90eb03c8f8427678adaa0cfdf9456c&format=llm_user) ## LeadLander Integrations - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) - [Salesforce Agentforce](https://www.g2.com/products/salesforce-agentforce/reviews) ## LeadLander Features **Metrics** - Sessions - Digital Analytics - Engagement - Entry and Exit Pages - Standard Event Tracking - Custom Event Tracking - Retention - Return - Conversions - Funnels **Lead Generation** - Lead Builder - CRM Integration - Marketing Automation Integration - Social Media Integration - Data Import & Export Tools **Agentic AI - Visitor Identification** - Cross-system Integration - Third-Party Integrations - Social Media Integration **Additional Functionality** - Conversion Rate Optimization - SEO Management - Drag & Drop - Visual Analytics - API - Surveys & Feedback - Data Import/Export - Reporting & Statistics - Real-Time Reporting - Customizable Templates - Real-Time Data - A/B Testing - Screen Activity Recording - Site Search Tracking - Trend Analysis - Visitor Tracking - Customer Segmentation - Engagement Tracking - Activity Tracking - Sales Trend Analysis - Funnel Analysis - Widgets - Alerts/Escalation - Real-Time Analytics - Heatmaps - Search/Filter - Conversion Tracking - Reporting/Analytics - Referral Tracking - Real-Time Monitoring - Generative AI - Data Visualization - Behavior Tracking - Keyword Tracking - Pageview Tracking - Customizable Reports - Charting - Visualization - Activity Dashboard - Real-Time Notifications - Access Controls/Permissions - Time on Site Tracking - Web Traffic Reporting - Monitoring - Tagging - Dashboard Creation - Campaign Management - Campaign Analytics - Customizable Branding - Alerts/Notifications - User Interaction Tracking - AI Copilot - Customer Journey Mapping - Goal Setting/Tracking - Multiple Site Management - Website Analytics **Reporting** - Trending - Retroactive Reporting - Mobile Reporting - Unification Across Devices - Custom Reports and Dashboards **Other** - User Data - Site Search Reporting - Load Time Monitoring - Campaign Tracking - E-Commerce - Promotional Messages - Administration Alerts **Agentic AI - Digital Analytics** - Autonomous Task Execution - Cross-system Integration - Proactive Assistance - Decision Making **Administration** - API / Integrations - QA Testing - Performance and Reliability - User, Role, and Access Management ## Top LeadLander Alternatives - [Lead Forensics](https://www.g2.com/products/lead-forensics/reviews) - 4.4/5.0 (1,150 reviews) - [Leadfeeder](https://www.g2.com/products/leadfeeder/reviews) - [Foundry Intent](https://www.g2.com/products/foundry-intent/reviews) - 4.3/5.0 (144 reviews)