--- title: Lead Forensics Reviews meta\_title: Lead Forensics Reviews, Features, and Pricing 2026 meta\_description: Learn more about Lead Forensics features and pricing through reviews from real, verified G2 users. aggregate\_rating: rating\_value: 4.4 review\_count: 1154 scale: '5' date\_modified: '2026-08-10' parent\_category: name: Lead Generation url: https://www.g2.com/categories/lead-generation ---

# Lead Forensics Reviews & Product Details

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In today's fast-paced world, real-time, human-to-human engagement is crucial. Did you know that 84% of B2B buyers purchase from the first organization they interact with? Yet, many B2B companies struggle to react quickly to opportunities. Lead Forensics changes the game, enabling businesses to engage with their B2B website visitors faster than ever, right when they're most engaged - while visiting your website. Lead Forensics provides all the intelligence needed to start valuable, relevant, and meaningful conversations in real-time. Identify who your B2B website visitors are, where they come from, what they're looking at, and their stage in your sales pipeline. Route opportunities directly to an Account Manager to delight B2B prospects with proactive engagement. Direct existing B2B prospects to their sales representative and fuel marketing automation with highly engaged new B2B prospects. With Lead Forensics, uncover the potential of the 98% of your B2B website visitors who never inquire with you. Established in 2009, Lead Forensics operates globally with over 60,000 users worldwide. Our team of over 400 dedicated SaaS specialists are in Scottsdale, Atlanta, Portsmouth, Bournemouth and Bristol. Lead Forensics wholly owns our matched IP database - our crown jewels - which sets us apart by providing maximum value to every customer. Our database can identify millions of IP addresses and B2B contacts, ensuring the highest data quality in the industry. Because we own our database, all data is rigorously cleansed and undergoes intensive verification processes. What's under the hood matters, and in side-by-side comparisons, Lead Forensics delivers the highest quality and volume of matched B2B website visitors. Our user-intuitive dashboard offers granular detail and insightful reporting. The result? A solution our customers can trust, with proven ROI and a commitment to delivering industry-leading B2B website visitor intelligence that helps our customers grow.

* * *

Product Website
Lead Forensics
Seller
[Lead Forensics](https://www.g2.com/sellers/lead-forensics)
Discussions
[Lead Forensics Community](https://www.g2.com/products/lead-forensics/discuss)
Languages Supported

English

Solution Type

All-in-One

Overview by
Lilah Waite

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## Value at a Glance

Averages based on real user reviews.

### Time to Implement

1 month

[
View More Pricing Information
](https://www.g2.com/products/lead-forensics/pricing)

## Lead Forensics Integrations
(18)

What do users say about integrations?

Verified by Lead Forensics

[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Agentforce Marketing (formerly Salesforce Marketing Cloud)

](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Agentforce Sales (formerly Salesforce Sales Cloud)

](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Apollo.io

](https://www.g2.com/products/apollo-io/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Cognism

](https://www.g2.com/products/cognism/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Dynamics 365 Sales

](https://www.g2.com/products/dynamics-365-sales/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Google Ads

](https://www.g2.com/products/google-ads/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Google Analytics

](https://www.g2.com/products/google-analytics/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

HubSpot Marketing Hub

](https://www.g2.com/products/hubspot-marketing-hub/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

HubSpot Sales Hub

](https://www.g2.com/products/hubspot-sales-hub/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Loxo

](https://www.g2.com/products/loxo/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

monday CRM

](https://www.g2.com/products/monday-crm/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Odoo ERP

](https://www.g2.com/products/odoo-odoo-erp/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Pipedrive

](https://www.g2.com/products/pipedrive/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Salesforce Headless 360 Platform (formerly Salesforce Platform)

](https://www.g2.com/products/agentforce-360-platform-formerly-salesforce-platform/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

WordPress.com

](https://www.g2.com/products/wordpress-com/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

WordPress.org

](https://www.g2.com/products/wordpress-org/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Zapier

](https://www.g2.com/products/zapier/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Zoho CRM

](https://www.g2.com/products/zoho-crm/reviews)

Show More

 ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software")
UC

Verified User in Computer Software

Small-Business (50 or fewer emp.)

7/15/2026

"Tailored, Responsive Support That Helps Us Get Real Value"

4.5/5

What do you like best about Lead Forensics?

As a small marketing team, we're still exploring everything the platform can do, and that's where the team has really stood out. Jerome and David have taken the time to understand our business and tailor their advice to what we actually need, rather than giving us a generic approach. They've been incredibly accommodating, always happy to answer questions, quick to respond, and genuinely interested in helping us get the most value from the platform. It feels like they have our best interests at heart, which makes them a pleasure to work with. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

We're still relatively early in our journey with the platform, so we're continuing to discover features and explore what's possible. As with any powerful platform, there's a lot to learn, but the support from Jerome and David has made that process straightforward. Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

Lead Forensics has given us greater visibility into the businesses visiting our website, helping us understand which organisations are engaging with our content. It's helping us identify potential opportunities that we may otherwise have missed and gives us another source of insight to support our marketing and sales activity. As we continue to build this into our processes, we're looking forward to unlocking even more value. Review collected by and hosted on G2.com.

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Response from Reviews LF of Lead Forensics

[Editedit](https://www.g2.com/survey_responses/lead-forensics-review-13111884/official_response/edit)

Thank you for your feedback. We’re delighted to hear that Jerome and David have provided such responsive, tailored support and helped you get real value from the platform. It’s great to know Lead Forensics is giving your team greater visibility into website engagement and uncovering new opportunities. We look forward to supporting you as you continue to unlock even more value.

Current UserValidated ReviewerSource: Organic

BD

Brian D.

General Manager

Industrial Automation

Small-Business (50 or fewer emp.)

7/12/2022

"Simple Solution for a Complex Problem"

4.5/5

What do you like best about Lead Forensics?

It is very easy to know the number of visitors to your site, how many pages they viewed and how long they were on your site but Lead Forensics tells you what company they are from, how they came to your site, which pages they viewed, how many times they have been on your site, if they purchased anything, and almost any other identifying information you wish to have regarding the users on your site. The ability to set the flags for each of these identifiers allows for the filtering by any data point. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

There is always room for improvement, but I have yet to find anything missing from this program. Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

Lead Forensics allows us to know who was on our site, exactly what they looked at, how long they were on our site and most importantly it links all of the cumulative visits together creating a mosaic of the customer that we never had before. Review collected by and hosted on G2.com.

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Response from Josie Bagley of Lead Forensics

[Editedit](https://www.g2.com/survey_responses/lead-forensics-review-6841380/official_response/edit)

Thanks so much for your review, Brian! I'm so glad to head that you've had such a great experience using Lead Forensics so far and wish you continued success with the software.

4/27/2026
Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Ben M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ben M.")
BM

Ben M.

Regional Specification and Sales Manager

Mid-Market (51-1000 emp.)

7/9/2026

"Clear Lead Visibility That Helps Reopen Opportunities"

4/5

What do you like best about Lead Forensics?

Clear visibility of active opportunities has improved my timing when approaching potential new clients. On a few occasions, I’ve assumed an opportunity was cold, only for it to appear on my Lead report and reopen doors I’d thought were closed. I know exactly when i am getting the email each week and have some time set to digest the data and how to utilise best. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

no specific dislikes with the product/service itself, more how we utilise and action the leads could improve at times. Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

It uncovers opportunities that would normally be missed without the service. It also makes leads visible that I might otherwise have overlooked or dismissed as unimportant. Review collected by and hosted on G2.com.

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Response from Reviews LF of Lead Forensics

[Editedit](https://www.g2.com/survey_responses/lead-forensics-review-13084941/official_response/edit)

Thank you for your feedback. We’re delighted to hear Lead Forensics is helping you spot and re-engage opportunities that may otherwise have been overlooked. It’s great to know the regular insights are supporting your outreach strategy and helping you approach prospects at the right time.

We also appreciate your comments on lead utilisation. The platform is at its best when combined with a strong follow-up process, and we’re always here to help you maximise the value of the insights it provides.

Current UserValidated ReviewerSource: Organic

DH

Denise H.

Sales Manager

Small-Business (50 or fewer emp.)

7/15/2026

"Clear tool with strong network, helpful support, and AI option"

5/5

What do you like best about Lead Forensics?

Once you have gotten the hang of it, it is a very user-friendly tool. Many business processes can be made significantly easier through the integration of Lead Forensics. The performance of the entire network is strong. Of course, it is not exactly cheap to purchase, but these costs are usually quickly recouped through access to many potential customers. Support is available at any time to assist. Additionally, the use of AI is also possible. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

The pages load very slowly, which is really annoying in the long run and significantly impairs the user experience. Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

We were able to filter very easily and directly, giving us quick access to the potentially suitable contacts within the company. Review collected by and hosted on G2.com.

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Response from Reviews LF of Lead Forensics

[Editedit](https://www.g2.com/survey_responses/lead-forensics-review-13110237/official_response/edit)

Thank you for your feedback. We’re delighted to hear you’ve found Lead Forensics user-friendly and valuable in helping streamline business processes and identify the right contacts quickly. It’s great to know our support team and AI capabilities are adding value to your experience.

We also appreciate your comments on page loading times and continue to work to improve performance and usability across the platform.

Current UserValidated ReviewerSource: OrganicAI Translated

MD

Michael D.

Commercial &amp; Fleet Sales

Mid-Market (51-1000 emp.)

5/21/2026

"Effortless Web Tracking, Daily Email Insights."

5/5

What do you like best about Lead Forensics?

I like Lead Forensics because I can easily see who is visiting the site and when, which helps me track site activity effectively. I also appreciate being able to see how long someone was on the site and what they were looking at. This information is really useful when generating prospect proposals, as I can list vehicles they may have already been interested in. The initial setup was fairly easy, which was a plus. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

If there was a way to find or collate Fleet manager or company owner details with a higher success rate. Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

I use Lead Forensics to track web traffic and prospect leads, helping me see who's visiting the website and what they are interested in. This enables me to tailor prospect proposals with relevant vehicles they're already interested in. Review collected by and hosted on G2.com.

Show More

Response from Reviews LF of Lead Forensics

[Editedit](https://www.g2.com/survey_responses/lead-forensics-review-12855178/official_response/edit)

Thank you for your fantastic feedback! We’re really pleased to hear how easy it’s been for you to “see who is visiting the site and when” and use those insights to strengthen your prospect proposals with more relevant conversations.

It’s also great to know the setup process was smooth for you—that’s something we work hard to get right. We appreciate your suggestion around improving contact detail matching, and insights like this help shape our ongoing enhancements.

Current UserValidated ReviewerSource: Organic

 ![Verified User in Manufacturing](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Manufacturing")
UM

Verified User in Manufacturing

Small-Business (50 or fewer emp.)

4/8/2026

"Intuitive Visitor Identification That Supercharges Sales Targeting"

4.5/5

What do you like best about Lead Forensics?

Being able to identify previously unknown website visitors and turn them into actionable sales opportunities is a huge advantage. The platform is intuitive, and the data provided is helping our sales and marketing teams carry out much more effective targeting.

It is also incredibly useful to have a dedicated account manager who we have regualar calls with and who is always on hand to assist with functionality and provides insights into our usage. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

Some of the data can occasionally feel a little vague, particularly for smaller businesses or less well-known domains and can require additional research to fully qualify leads as it's a bit of a guessing game sometimes. Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

It means we're not only relying on inbound enquiries anymore and instead we can proactively approach companies that have already shown interest in our products as well as getting an idea of the user journey they have taken - ie the referral channels and pages visited. This has improved lead generation and given our sales team a stronger pipeline to work from as well as giving a greater insight into how people are using the website, what they're looking for, and what actions they're taking. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

TM

Trevor M.

Project Manager/Marketing

Mid-Market (51-1000 emp.)

4/8/2026

"Fantastic Rep and a Wealth of Lead Insights with Lead Forensics"

4.5/5

What do you like best about Lead Forensics?

Patrick Malone is a fantastic rep. We had some hiccups with lead forensics until we were given Patrick as a rep. He is constantly looking for ways to improve the information that they are generating for us and ways to improve what they are able to do overall. Lead forensics is great for newer/up and coming businesses that need that push to find customers. It is a great way to see who you need to reach out to to get those leads. There is a TON of information you can get by utilizing Lead Forensics correctly. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

Lead forensics was just not for us. I see the amazing potential that this can offer to many other business. The information we were receiving was mostly existing customers as we have been a well established business for over 50 years Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

Lead forensics showed us exactly who was visiting out site which was very good information. Patrick was able to pinpoint many ways and generate weekly reports for new visits which helped us determine what to do with that lead Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

 ![Verified User in Education Management](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Education Management")
UE

Verified User in Education Management

Small-Business (50 or fewer emp.)

6/23/2026

"Lead Forensics Drives Daily Leads and Clear Website Visitor Insights"

5/5

What do you like best about Lead Forensics?

A good number of new leads are created daily which helps us to identify potential customers that we otherwise may never have known were interested in our products and this enables us to be the first company in contact with the customer. It is a great tool to understand and gives an insight as to who is visiting our website and what they are searching for.

Using LF into our daily workflow is simple and straightforward. The platform is very easy to navigate, and the dashboard is clearly structured. LF Academy videos provide quick support, and our Success Manager has been highly supportive throughout the process and ongoing.

Although Lead Forensics is not connected to our CRM, it works very well as a campaign trigger for our marketing activities. We also use Google Analytics, which allows us to compare and validate the data effectively.

The visibility of lapsed clients visiting the website has proven highly successful for us re-engaging with them and the amazing results we have achieved within just one year. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

It would be useful if the credit used when adding a contact that is an old contact or has left the company is credited back. Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

LF is solving the problem of searching for new clients and providing a healthy number of potential clients each day. Review collected by and hosted on G2.com.

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Response from Reviews LF of Lead Forensics

[Editedit](https://www.g2.com/survey_responses/lead-forensics-review-12998309/official_response/edit)

Thank you for your fantastic feedback. We’re delighted to hear Lead Forensics is generating consistent daily leads and providing clear, actionable insight into your website visitors. It’s great to know the platform is easy to use and supporting your workflow effectively, alongside strong support from your Success Manager.

We also appreciate your feedback on contact credits and will take this on board as we continue to improve your experience.

Current UserValidated ReviewerSource: Organic

 ![Daniel C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Daniel C.")
DC

Daniel C.

Small-Business (50 or fewer emp.)

7/27/2026

"Lead Generation Made Easy, Exceptional Support"

5/5

What do you like best about Lead Forensics?

I really appreciate that the customer service has been on point. Whenever I have an issue and contact customer service through email, I can tell that I'm speaking to people who are willing to help and don't have pre-structured corporate responses, which is refreshing. I also really like the assigned CSM, Patrick; he's very helpful, takes on some of the workload we have, and connects me with other vendors that could help. Additionally, the setup of Lead Forensics was easy to implement. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

I find that it acts more like a funnel indicator, but it doesn't really help with executing the pipeline. It would be nice if Lead Forensics had CRM integration to assist with automated emails. Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

We use Lead Forensics to generate leads from website visits and to set criteria for notifications. Review collected by and hosted on G2.com.

Show More

Response from Reviews LF of Lead Forensics

[Editedit](https://www.g2.com/survey_responses/lead-forensics-review-13172029/official_response/edit)

Thank you for your fantastic feedback, Daniel. We’re delighted to hear the platform was easy to implement and is helping you generate leads from website visitors. It’s especially great to know Patrick’s support has made such a positive impact. We appreciate your feedback on CRM integrations and automation, and we’ll continue enhancing the platform to deliver even more value.

Validated ReviewerSource: Organic

RC

Regan C.

Account Manager

Small-Business (50 or fewer emp.)

7/15/2025

"Lead Forensics: Essential for Quality Leads"

5/5

What do you like best about Lead Forensics?

I use Lead Forensics for prospecting new businesses to call for outings at our ballpark. It helps me see who is viewing our website and what they are looking at, so I can have warmer leads. One of my favorite features is being able to look up specific contacts at the company, which helps me find who I am looking for. It helps me find emails and phone numbers of direct contacts in the company, allowing me to get through company gatekeepers and get more outings. The initial setup was easy because they have great resources and a great team to train. Lead Forensics is a great resource. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

I do not have any complaints at this time. Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

Lead Forensics helps me identify website visitors and what they view, leading to warmer leads. I also find emails and phone numbers for direct contacts, helping me bypass gatekeepers and secure more outings. Review collected by and hosted on G2.com.

Show More

4/2/2026
Current UserValidated ReviewerSource: Organic

## Questions about Lead Forensics? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
Ask about Lead Forensics
](https://www.g2.com/products/lead-forensics/discussions/new)

 ![Andy C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Andy C.")
AC

Andy Cox
•
Last activity over 3 years ago

How can we get more accurate visitor details ?

1 Upvote

2

[
Join the conversation
](https://www.g2.com/discussions/how-can-we-get-more-accurate-visitor-details)

 ![Connor K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Connor K.")
CK

Connor Kus
•
Last activity over 3 years ago

Why does a lot of client come up as in America? Also with names like ththt and ;rtuhjnghp

1 Upvote

0

[
Join the conversation
](https://www.g2.com/discussions/33392-why-does-a-lot-of-client-come-up-as-in-america-also-with-names-like-ththt-and-rtuhjnghp)

[
View all Discussions
](https://www.g2.com/products/lead-forensics/discuss)

## Pricing Insights

Averages based on real user reviews.

### Time to Implement

1 month

### Return on Investment

12 months

### Average Discount

13%

[
View More Pricing Information
](https://www.g2.com/products/lead-forensics/pricing)

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##### 
##### Lead Forensics Features

Lead Intelligence

Account-level Insights 

Lead Analysis 

Lead Management

Segmentation 

Account Identification 

Marketing Campaigns

Media Attribution 

Customization 

Data Availability

Contact Data Availability

Offline Data

[
View More Features
](https://www.g2.com/products/lead-forensics/features)

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 ![Foundry Intent](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Foundry Intent")

Foundry Intent

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