--- title: Lead Forensics Reviews meta_title: Lead Forensics Reviews, Features, and Pricing 2026 meta_description: Learn more about Lead Forensics features and pricing through reviews from real, verified G2 users. aggregate_rating: rating_value: 4.4 review_count: 1173 scale: '5' date_modified: '2026-09-08' parent_category: name: Lead Generation url: https://www.g2.com/categories/lead-generation --- # Lead Forensics Reviews **Vendor:** Lead Forensics **Category:** [Visitor Identification Software](https://www.g2.com/categories/visitor-identification) **Average Rating:** 4.4/5.0 **Total Reviews:** 1,173 **AI Verified:** At least 10 G2 reviewers have confirmed using this product's AI features and functionality. ## About Lead Forensics In today's fast-paced world, real-time, human-to-human engagement is crucial. Did you know that 84% of B2B buyers purchase from the first organization they interact with? Yet, many B2B companies struggle to react quickly to opportunities. Lead Forensics changes the game, enabling businesses to engage with their B2B website visitors faster than ever, right when they're most engaged - while visiting your website. Lead Forensics provides all the intelligence needed to start valuable, relevant, and meaningful conversations in real-time. Identify who your B2B website visitors are, where they come from, what they're looking at, and their stage in your sales pipeline. Route opportunities directly to an Account Manager to delight B2B prospects with proactive engagement. Direct existing B2B prospects to their sales representative and fuel marketing automation with highly engaged new B2B prospects. With Lead Forensics, uncover the potential of the 98% of your B2B website visitors who never inquire with you. Established in 2009, Lead Forensics operates globally with over 60,000 users worldwide. Our team of over 400 dedicated SaaS specialists are in Scottsdale, Atlanta, Portsmouth, Bournemouth and Bristol. Lead Forensics wholly owns our matched IP database - our crown jewels - which sets us apart by providing maximum value to every customer. Our database can identify millions of IP addresses and B2B contacts, ensuring the highest data quality in the industry. Because we own our database, all data is rigorously cleansed and undergoes intensive verification processes. What's under the hood matters, and in side-by-side comparisons, Lead Forensics delivers the highest quality and volume of matched B2B website visitors. Our user-intuitive dashboard offers granular detail and insightful reporting. The result? A solution our customers can trust, with proven ROI and a commitment to delivering industry-leading B2B website visitor intelligence that helps our customers grow. ## Lead Forensics Pros & Cons Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews. **What users like:** - Users find the **ease of use** in Lead Forensics exceptional, benefiting from a straightforward setup and reliable platform. (149 reviews) - Users highlight the **effective lead generation** capabilities of Lead Forensics, appreciating its personalization and depth of insights. (132 reviews) - Users appreciate the **outstanding customer support** from Lead Forensics, enhancing their overall experience and effectiveness. (129 reviews) - Users commend the **excellent customer support** from Lead Forensics, especially praising the help from Account Manager Patrick. (92 reviews) - Users appreciate the **real-time insights** on prospective client searches, enhancing visibility and ad spend evaluation. (85 reviews) - Easy Setup (54 reviews) - Insights Value (46 reviews) - Efficiency (45 reviews) - Accuracy of Information (42 reviews) - Contact Information (41 reviews) **What users dislike:** - Users face challenges with **lead quality** , including outdated contacts and difficulty identifying specific visitors to the site. (35 reviews) - Users are frustrated by the **missing information** about how businesses found their site and the lack of initial details. (23 reviews) - Users note that **outdated contacts** may occasionally lead to challenges in locating accurate information about leads. (19 reviews) - Users often face **incorrect information** about company locations and contact details, causing confusion in targeting leads. (17 reviews) - Users find the **navigation unintuitive** , making it difficult to access the wealth of information available. (17 reviews) - Users face **integration issues** with Lead Forensics, finding connections with other platforms to be complex and time-consuming. (15 reviews) - Users find the **missing features** of Lead Forensics limiting, particularly regarding contact identification and access restrictions. (15 reviews) - Users find the **steep learning curve** of Lead Forensics challenging, particularly due to insufficient initial guidance. (15 reviews) - Users report **filtering issues** with irrelevant leads and missing international traffic, though support for resolution is effective. (13 reviews) - Frustrating User Experience (13 reviews) ## Lead Forensics Reviews ### 1. Great Software, Great Customer Service. **Rating:** 5.0/5.0 stars **Reviewed by:** Kristine D. | Marketing Specialist, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** November 25, 2024 **What do you like best about Lead Forensics?** Not only have we gained significant insights from this software but any issues we have had with regards to the whole set-up and integration process were immediately addressed along the way. A big shout out to Samuel for all this help! **What do you dislike about Lead Forensics?** You don't know who specifically is reaching out from a company. **What problems is Lead Forensics solving and how is that benefiting you?** Lead forensics allows us to have visibility over new or existing customers that are browsing our site which prompt our sales team to reach out for a potential sale. ### 2. Lead Forensics has been a key support in my lead generation. **Rating:** 5.0/5.0 stars **Reviewed by:** Beth G. | Business Development Officer, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** July 08, 2024 **What do you like best about Lead Forensics?** The thing I like best about Lead Forenics is that all the information you need is in one place. From a marketing perspective, it aids in finding the most popular keyword on our PPC and even pulls reports for which social media is our biggest refer. It brings value across multiple departments (Sales / Marketing / Business Development) The site is easy to use from a beginner perspective, and if I ever had a struggle, our account manager was always on hand to help, showing us how to pull reports for our marketing campaigns and ensuring we are getting the most out of the platform. **What do you dislike about Lead Forensics?** Sometimes the contact information can be incorrect. **What problems is Lead Forensics solving and how is that benefiting you?** For us, Lead Forensics supports us most in finding the right contact within a company to reach out to. As a company, we offer many different services, and by providing us with all the pages the visitor looked at, we are able to pull an accurate contact to reach out to. ### 3. Great Onboarding and Valuable Information **Rating:** 5.0/5.0 stars **Reviewed by:** Chris B. | Operations Manager, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** January 28, 2025 **What do you like best about Lead Forensics?** The insight into where people are navigating within our site is very helpful in tailoring the overall experience. **What do you dislike about Lead Forensics?** Pricing is a little high, luckily we were able to negotiate. **What problems is Lead Forensics solving and how is that benefiting you?** helping to identify what pages are used and what pages could be improved or even removed. ### 4. Excellent Insight and Support at a Good Value **Rating:** 5.0/5.0 stars **Reviewed by:** Jay B. | Director of Sales, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** January 28, 2025 **What do you like best about Lead Forensics?** Their team has been beyond helpful and proved that their product is valuable to our organization. **What do you dislike about Lead Forensics?** I wish there was a way to get a little more information on who visits. **What problems is Lead Forensics solving and how is that benefiting you?** Allowing us to see who all is visiting our sites daily. ### 5. Easy to use - Great staff **Rating:** 5.0/5.0 stars **Reviewed by:** Michael W. | Director of Business Development, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** January 31, 2025 **What do you like best about Lead Forensics?** The tool is user friendly and immediately helpful. The tool, and all the integration points, took VERY little time to install.

It is the first tool I look at each day - the few issues I have had, my CS rep resolved them in, what feels like, minutes. **What do you dislike about Lead Forensics?** There isn't anything that comes to mind at the time. **What problems is Lead Forensics solving and how is that benefiting you?** While we are doing client follow up it helps to see who creeps on the site post email blast. ### 6. Great tool to get the most out of your leads **Rating:** 5.0/5.0 stars **Reviewed by:** Eva C. | Marketing Executive, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 20, 2024 **What do you like best about Lead Forensics?** Lead Forensics is a great tool for our business, it allows us to see visits to our company website in real time, providing essential information such as visit history with the length of visit on each page, type of industry and the origin of the visit. The ability to categorise and add different statuses to leads allows us to be efficient in the companies we are targeting. The trigger reports are a great tool for us to be able to ensure the right members of the team are following up their relevant leads. Being able to access data on the people at the company is valuable as it allows us to create highly targeted marketing campaigns. Our account manager is fantastic, always willing to help and guide us and we have regular check in calls to make sure we are getting the most out of the system. **What do you dislike about Lead Forensics?** Further integration with Salesforce would be great but I know they are working on this! **What problems is Lead Forensics solving and how is that benefiting you?** Lead Forensics allows us to quantify our leads and make sure we are following up the ones that fit our ideal customer profile - it provides easy ways to do this which makes us more efficient in our approach. ### 7. Cost Effective Data **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Environmental Services | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** July 28, 2025 **What do you like best about Lead Forensics?** Advanced data for my eCommerce website gives great insight. Customer Support is fantastic. **What do you dislike about Lead Forensics?** I really have anything negative. That's all I got. **What problems is Lead Forensics solving and how is that benefiting you?** Customer purchasing insight. ### 8. Insightful information **Rating:** 3.5/5.0 stars **Reviewed by:** Julia C. | Account Director, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 27, 2024 **What do you like best about Lead Forensics?** The ability to see visitor history with detailed information about the company visiting our website, including which pages they've viewed, how long they've stayed on those pages and where they finished their visit. This also tracks multiple visits so you can see when users have returned so we can understand their interests and target them more effectively. **What do you dislike about Lead Forensics?** I wish I had more time to engage with more of the tools. There's a lot in there which we don't fully utilise. **What problems is Lead Forensics solving and how is that benefiting you?** Finding new prospects is always tricky, however, this tool helps us to identify potential customers to target, but also allows us to track usage of those we're already in communication with. This helps us gauge their appetite to buy. Lead Forensics has also been useful in identifying which pages on our site are interesting to visitors and those that aren't based on the time spent. ### 9. LeadForensics review **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Manufacturing | Mid-Market (51-1000 emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** March 18, 2025 **What do you like best about Lead Forensics?** Very in depth on lead information generation. The visitor list is very helpful in generating leads. Also great data reports. **What do you dislike about Lead Forensics?** Limiting the amount of contacts is somewhat frustrating. Even 25-50 more a month would be very nice. **What problems is Lead Forensics solving and how is that benefiting you?** It is great at showing who and how potential leads are visiting our website. ### 10. Excellent **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** October 09, 2024 **What do you like best about Lead Forensics?** Lead Forensics is a great tool we are currently using to help generate new business from prospects that don't enquire straight away. Support is constantly available whether that be through raising a ticket or our Customer Success Manager. The visitor list allows you to categorise each business which helps filter what businesses you wish to prioritise. It also allows you to assign it to the person who has contacted it, meaning no crossover happens, should multiple people be using the portal. Lead Forensics integrates with our internal CRM, eliminating the manual work on our end. **What do you dislike about Lead Forensics?** There are no downsides to using Lead Forensics at the moment. **What problems is Lead Forensics solving and how is that benefiting you?** LF helps identify potential prospects that don't enquire but seem to have an interest in our services, meaning we don't miss out on opportunities. ### 11. Reno Account Executive **Rating:** 5.0/5.0 stars **Reviewed by:** Nick M. | Reno Aces Account Executive, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** February 06, 2025 **What do you like best about Lead Forensics?** Very easy to use, and access. Customer support was helpful as well. **What do you dislike about Lead Forensics?** I have had trouble with the speed of the website at times. **What problems is Lead Forensics solving and how is that benefiting you?** Helps find businesses that we wouldn't find otherwise ### 12. Using Leads forensic to find correct contacts **Rating:** 4.0/5.0 stars **Reviewed by:** Kiran M. | Business Intelligence Developer, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** November 28, 2024 **What do you like best about Lead Forensics?** you are able to see what & when customers have looked at certain products or clues to what they are looking for and can help me ascertain their needs when i contact them **What do you dislike about Lead Forensics?** Sometimes the contact is not correct, but this is sometimes due to clients having left the company. **What problems is Lead Forensics solving and how is that benefiting you?** to find the correct person to contact so eliminating timewasting with finding the decision maker ### 13. Increase in business due to Lead Forensics **Rating:** 5.0/5.0 stars **Reviewed by:** James S. | Business Development My, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** January 21, 2025 **What do you like best about Lead Forensics?** The relative ease of use. The accuracy of the information provided. **What do you dislike about Lead Forensics?** Today I have no negative perceptions. It has been nothing but an asset to my business. **What problems is Lead Forensics solving and how is that benefiting you?** Allowing us real world contact with those who visit our website. ### 14. Good Feedback from Internet **Rating:** 4.0/5.0 stars **Reviewed by:** Tomas C. | CEO & Business Development, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** January 12, 2021 At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review. **What do you like best about Lead Forensics?** Ideas to know which is more interesting from your site, and see your target market in terms of insterest in your products or services. **What do you dislike about Lead Forensics?** Sometimes lack of more information or clear idea of what is included or not with the suscription, in terms of techsupport or business focus consultancy. And Refresh time for last visits. **Recommendations to others considering Lead Forensics:** Have prepared good content sharing for you customers from your website **What problems is Lead Forensics solving and how is that benefiting you?** Know market website content interest. **Official Response from Georgina Quinn:** > Hi Tomas, thank you for taking the time to leave a review of Lead Forensics. It's great to hear that overall, you are happy with our solution and the service we provide. I'll be sure to pass your feedback in relation to your subscription and tech support, on to our success team. We wish you all the best and continued success in the furture. Warm regards, Georgina ### 15. Lead forensics have been very helpful for me in my job. **Rating:** 4.0/5.0 stars **Reviewed by:** Brock S. | Inside sales, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** February 11, 2025 **What do you like best about Lead Forensics?** Lead forensics has made it much easier for me to rope off certain locations and persue those better. **What do you dislike about Lead Forensics?** I wish lead forensics could integrate with my other platforms on my computer to show businesses that have been persued by my coworkers **What problems is Lead Forensics solving and how is that benefiting you?** It allows me to be on top of the areas I have covered and which areas are more inclined to buy from us. ### 16. ATEX Premier Review **Rating:** 4.0/5.0 stars **Reviewed by:** Rahena B. | Operations Manager, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** April 30, 2025 **What do you like best about Lead Forensics?** The Revenue it brings to our website is good **What do you dislike about Lead Forensics?** Difficult to sometimes locate a contact. **What problems is Lead Forensics solving and how is that benefiting you?** Currently working with Marketing team who will raise any issues ### 17. a crucial business intelligence tool if used properly **Rating:** 4.5/5.0 stars **Reviewed by:** Glenn V. | Head of Sales ERMEA, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 14, 2024 **What do you like best about Lead Forensics?** Firstly it provides detailed insights into our visitors, enabling us to identify potential leads that otherwise remain under cover. It also allows us to understand the performance of attended events or customer visits. Secondly, the tool offers real-time alerts, allowing sales teams to engage with leads promptly and increase the chances of conversion. Finally, it supports enhanced targeting and personalization of our marketing efforts such as google ad which can we integrated, leading to more effective and relevant customer interactions. It is an easy daily tool that does not need to weigh on an organisation if used properly. **What do you dislike about Lead Forensics?** It's not for free... but what to expect from such a tool. **What problems is Lead Forensics solving and how is that benefiting you?** It helps us to understand visitor behaviour, allowing to adapt our strategies and better meeting the needs and interests of our customers/leads. Also it hints us towards the actual behaviour and seriousness of certain inquiries. ### 18. Very satisfied - very good working tool **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Machinery | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **AI Translated:** This review has been translated from German using AI. **Reviewed Date:** July 17, 2025 **What do you like best about Lead Forensics?** You can obtain and proceed with information in a very targeted and structured manner **What do you dislike about Lead Forensics?** Everything is fine, there is nothing I don't like **What problems is Lead Forensics solving and how is that benefiting you?** Identification of potential customers ### 19. Now we are not blind :) **Rating:** 5.0/5.0 stars **Reviewed by:** Piotr G. | Brand Manager, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 18, 2024 **What do you like best about Lead Forensics?** 1) We know who is interested in our products in real time. 2) We can find contacts to these companies quickly (emails + phone numbers + LinkedIn). 3) It gives us the opportunity to catch the Customers that wouldn't leave their inquiry without that. 4) The control panel is transparent and works reliably. 5) There is a REAL support of Success Manager and trainings helping to get from this tool us much as possible. **What do you dislike about Lead Forensics?** There is a couple of small things that could be improved but I see that the LF team works constantly on developing their tool. We will give them our suggestions and feedback to help on this way :) **What problems is Lead Forensics solving and how is that benefiting you?** It gives us much better orientation who is interested in our products and, together with it, the opportunity to act quickly with the companies that appeared on our website. ### 20. Lead Forensics Review **Rating:** 3.5/5.0 stars **Reviewed by:** Jack F. | Marketing Campaigns Lead, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** October 15, 2024 **What do you like best about Lead Forensics?** What I like best about Lead Forensics is its ability to provide detailed insights into website visitors, helping us identify potential leads that we wouldn't have otherwise known about. It's easy to use and offers valuable data for sales and marketing strategies. **What do you dislike about Lead Forensics?** What I dislike about Lead Forensics is that the data can sometimes be incomplete or inaccurate, particularly for smaller businesses. **What problems is Lead Forensics solving and how is that benefiting you?** Lead forensics solved the problem of allowing us to view data insights for our website in order to generate leads. ### 21. Rather been warm than cold **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Food Production | Mid-Market (51-1000 emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** January 31, 2025 **What do you like best about Lead Forensics?** Leda Forensic allows me more confidence in following up on leads, knowing they have had even the briefest interest in our product. **What do you dislike about Lead Forensics?** I would like a name or specific contact on who visited the site. **What problems is Lead Forensics solving and how is that benefiting you?** When faced with the prospect of making a completely cold call vs even a minor warm lead, having a warm lead makes the call easier. ### 22. Great support from LF team **Rating:** 4.0/5.0 stars **Reviewed by:** emilie l. | Account Executive, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** November 29, 2024 **What do you like best about Lead Forensics?** The filtering option is great to organise my prospects and see what is relevant to me. The customer support is also great! **What do you dislike about Lead Forensics?** Interface can be a bit clunky at times but it has definitely improved over the last few years. **What problems is Lead Forensics solving and how is that benefiting you?** Identifying and tracking who is visiting our webpage and easing with prospect searches. ### 23. Wonderful Help from Lead Forensics **Rating:** 4.5/5.0 stars **Reviewed by:** Megan L. | Marketing Executive, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** November 25, 2022 At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review. **What do you like best about Lead Forensics?** The personalised and in-depth knowledge & help from our account manager. **What do you dislike about Lead Forensics?** We originally joined and did not have a lot of guidance from our original contact. This made using the platform very hard. I do struggle with results from the PURLS. **What problems is Lead Forensics solving and how is that benefiting you?** Lead generation in the business has been slow, but we are seeing some results from Lead Forensics through identifying the our target audience that are spending time on our site on key pages. ### 24. Great tracking tool for new business! **Rating:** 5.0/5.0 stars **Reviewed by:** Sophie H. | Business Development Manager, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** October 10, 2024 **What do you like best about Lead Forensics?** The best thing about Lead Forensics is being able to track what pages new prospect visit and what source they have come from. We use Lead Forensics everyday and without it we would have no information about our website vistitors ! **What do you dislike about Lead Forensics?** Nothing to dislike, very easy and straight forward to use! **What problems is Lead Forensics solving and how is that benefiting you?** Lead Forensics helps us clearly define what marketing source a lead has come from and this helps us with allocating marketing spend. ### 25. Ryan does a GREAT job! **Rating:** 5.0/5.0 stars **Reviewed by:** Brian F. | President, Mid-Market (51-1000 emp.) **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** February 14, 2025 **What do you like best about Lead Forensics?** It is very user friendly and the support has been incredible so far. **What do you dislike about Lead Forensics?** So far I have no dislikes with the service provided. **What problems is Lead Forensics solving and how is that benefiting you?** We are now able to monitor the effectiveness of our marketing as well as identifying website activity for sales purposes. ### 26. A useful sales development and marketing strategy tool. **Rating:** 4.0/5.0 stars **Reviewed by:** Sarah L. | Commercial Manager (Sales, Customer Service, and Marketing), Mid-Market (51-1000 emp.) **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** November 06, 2024 **What do you like best about Lead Forensics?** The ability to track user activity on the site, particular which product pages they've been looking at. This helps us plan marketing and sales campaigns, and gives us new business leads to follow up. Our Account Manager Gareth is really helpful. He keeps in regular contact with us and always tries to help us get the best out of the platform. **What do you dislike about Lead Forensics?** The lead manager section could be upgraded to act more like a basic CRM system, so it's easier to use and easier to manage the leads. **What problems is Lead Forensics solving and how is that benefiting you?** Identify marketing and sales opportunities. ### 27. Fantastic Lead Generating Software **Rating:** 4.5/5.0 stars **Reviewed by:** Tim W. | Marketing Manager, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** October 07, 2024 **What do you like best about Lead Forensics?** The constant information regarding lead generation and the continuous product training from our account manager allow us to be one step ahead in the race to win new business. **What do you dislike about Lead Forensics?** A CRM which is dedicated to purely Lead Forensics would be ideal to keep all our new contacts in one place. **What problems is Lead Forensics solving and how is that benefiting you?** Solving the problem of not knowing who has visited your website and creating a sales pipeline for new business. ### 28. Useful platform and helpful team **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Hospitality | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** February 18, 2025 **What do you like best about Lead Forensics?** I’m relatively new to tracking software, but our CSM, Joanna, has been incredibly attentive and thorough. She consistently asks insightful questions to better understand our business needs and how we can maximise the benefits of Lead Forensics. She’s also been great at walking us through how to use the platform for lead generation. **What do you dislike about Lead Forensics?** Additional filters to narrow down our leads could be helpful. **What problems is Lead Forensics solving and how is that benefiting you?** Lead generation helps us identify potential customers to target with sales and marketing efforts. ### 29. Very insightful and eye opening **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Manufacturing | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** February 07, 2025 **What do you like best about Lead Forensics?** It's very useful to see what kind of companies are looking at specific products or categories. It's also very helpful to open meaningful conversations with potential without the need for blind cold calls. **What do you dislike about Lead Forensics?** Occasionally the company information provided isn't completely accurate or relates to a different company with a similar name to the one actually looking at our website. **What problems is Lead Forensics solving and how is that benefiting you?** It's helping to identify which businesses are looking at our products and opening doors to conversions we may have otherwise missed out on. ### 30. Easy to use tool **Rating:** 4.5/5.0 stars **Reviewed by:** Jo F. | Marketing Consultant, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google One Tap using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** October 09, 2024 **What do you like best about Lead Forensics?** Easy to use and navigate. Daily, customisable reports. The quarterly (and on-demand) customer support is also great. the tool integrates with HubSpot too which is useful. **What do you dislike about Lead Forensics?** There are a lot of great features, but perhaps too many to really benefit from them? **What problems is Lead Forensics solving and how is that benefiting you?** We're able to identify companies (customers and prospects) that are visiting our website, and are able to see what they're most interested in. ### 31. A step in the right direction! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Machinery | Mid-Market (51-1000 emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google One Tap using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** October 02, 2024 **What do you like best about Lead Forensics?** Using Lead Forensics has allowed us to locate new prospects, along with solidifying existing enquiries through the cohesion of their requirements with their views. The ability to see the source enables the justification of paid ads as we can see it is generating views. It's straightforward to use, but when questions have arisen then my account manager is very prompt in their response. **What do you dislike about Lead Forensics?** The only downside is the current issue with the auto-categorisation of companies, but the communication to resolve this has been very good. **What problems is Lead Forensics solving and how is that benefiting you?** It's giving the team direction in who is actually viewing the products, and how frequently, to enable them to have meaningful conversations. ### 32. very important information to have at your disposal that is imperative for salesmen/women to succeed **Rating:** 5.0/5.0 stars **Reviewed by:** William B. | Team Writer, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** February 11, 2025 **What do you like best about Lead Forensics?** the speed and efficiency of information provided **What do you dislike about Lead Forensics?** the information it provides could be a bit more in depth **What problems is Lead Forensics solving and how is that benefiting you?** i love that it lets me know who is viewing what product in a timely manner ### 33. Our unfair advantage in the market! **Rating:** 5.0/5.0 stars **Reviewed by:** Daniel B. | Sales Manager, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** December 02, 2022 At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review. **What do you like best about Lead Forensics?** Without doubt our favourite feature is knowing who has been on our website & when. This has helped us out countless times to open up conversations & knowing when to pick up the phone. Not only is this a great feature, but we also get email updated when a visit from our targeted sector is found, allowing us to strike whilst the iron is hot. **What do you dislike about Lead Forensics?** I have no dislikes regarding Lead Forensics, just wish I found it sooner! **What problems is Lead Forensics solving and how is that benefiting you?** We operate in a slow moving environment where it can take some time for buyers to make decisions. Knowing who has been on our website & when is critical for us knowing when to reach out. ### 34. Start Up/Onboarding **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Manufacturing | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** February 24, 2025 **What do you like best about Lead Forensics?** Customer support during onboarding. Patient. **What do you dislike about Lead Forensics?** Might be overkill for our business. Lots to learn and maintain. **What problems is Lead Forensics solving and how is that benefiting you?** Insight into which customers are entering our website. ### 35. Lead Forensics is easy to use and helpful **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Manufacturing | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** December 06, 2024 **What do you like best about Lead Forensics?** The support we get from the techs (Sam Becker) and the ease to use **What do you dislike about Lead Forensics?** Nothing so far. If had anything was sometimes the lead does not have a contact person. **What problems is Lead Forensics solving and how is that benefiting you?** Quicker to get leads and also to make contacts addresses, websites etc saves me so many steps that I do not have time for during the day. ### 36. Very user friendly **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Mechanical or Industrial Engineering | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** January 23, 2025 **What do you like best about Lead Forensics?** information and accuracy. Easy to navigate. **What do you dislike about Lead Forensics?** There really was not anything I could think of that was negative. **What problems is Lead Forensics solving and how is that benefiting you?** Seeing which industries are visiting us the most and providing warmer leads. ### 37. Very helpful tool for new and existing customers **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Commercial Real Estate | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **AI Translated:** This review has been translated from German using AI. **Reviewed Date:** April 29, 2025 **What do you like best about Lead Forensics?** Clear dashboard and numerous functions **What do you dislike about Lead Forensics?** You have to familiarize yourself with filter functions. **What problems is Lead Forensics solving and how is that benefiting you?** Lead Forensics supports lead generation ### 38. A tool that makes our business more streamlined **Rating:** 5.0/5.0 stars **Reviewed by:** Tony N. | Operations and Marketing Manager, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** December 05, 2022 At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review. **What do you like best about Lead Forensics?** We like to be able to cross-reference our database of leads against new business looking at the site. Also great for when we have done some outreach to see responses in real time. **What do you dislike about Lead Forensics?** There is a lot to LF that you need to learn about and understand and only find that we use the minimum of what it can be used for. **What problems is Lead Forensics solving and how is that benefiting you?** LF helps our company look at the campaigns we manage to see real-time reactions. This along with other tools gives us a fuller picture of how we are doing during these campaigns. ### 39. Entire process from demo to on boarding has been seamless, organized, and quick. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** November 14, 2024 **What do you like best about Lead Forensics?** The customer success team (Jeremy Griffith specifically) has been one of the best I have worked with. They answered all our technicals questions and followed up appropriately as needed. **What do you dislike about Lead Forensics?** There haven't been many downsides yet. The cost would be a downside but its not prohibitive. **What problems is Lead Forensics solving and how is that benefiting you?** We had a blindspot when it came to visits to our site from our ICP. Having Lead Forensics, allows us to measure the success of our marketing campaigns directed at ICP but not a MQL yet. ### 40. Does exactly what it says on the tin! **Rating:** 5.0/5.0 stars **Reviewed by:** Sam T. | Managing Director, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 17, 2024 **What do you like best about Lead Forensics?** Very easy to use and you can see within a few clicks who's visited your site and the timeframe. Also, what pages they have seen. It's an invaluable tool in our marketplace. **What do you dislike about Lead Forensics?** Nothing really to be fair. It's simple, fast loading and you get the Leads you need. **What problems is Lead Forensics solving and how is that benefiting you?** It's crucially telling us who's viewing and what pages - therefore we can call/email them and see if they want our services. It's simple and quick. ### 41. Brillian for finding out website Leads **Rating:** 4.5/5.0 stars **Reviewed by:** Michael W. | Sales Director, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 17, 2024 **What do you like best about Lead Forensics?** The service they provide, lets us see who is viewing our website giving us a chance to contact them if they do not purchase on 1st visit. I also have a good relationship with our account manager who is in constant contacting making sure everything is OK. **What do you dislike about Lead Forensics?** Not real time so usualy the company has left the site before finding out they were on their which gived time for them to go on our competitors website and buy. **What problems is Lead Forensics solving and how is that benefiting you?** The service is brilliant and let us know who has been on our website, this allows us to contact the company if we can get information. ### 42. Great Account Management **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Manufacturing | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** October 11, 2024 **What do you like best about Lead Forensics?** It gives deeper visitor insight and our account manager is very supportive to ensure that we're meeting our goals. **What do you dislike about Lead Forensics?** It would be good to have a more regular update of contacts. **What problems is Lead Forensics solving and how is that benefiting you?** It helps us prospect and identify leads that are ready for an approach. ### 43. Excellent service **Rating:** 5.0/5.0 stars **Reviewed by:** Erin S. | Business Development Director, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 15, 2024 **What do you like best about Lead Forensics?** Level of data provided and how quick the software will alert the account manager to quick follow ups. Customer service has been excellent, our CSM has made the implementation seamless and is a delight to work with - shout out to Jack! **What do you dislike about Lead Forensics?** As there are so many options to the level of data you can see it is quite hard to implement all the relevent filters without the support of a CSM **What problems is Lead Forensics solving and how is that benefiting you?** Deanonymising the website traffic Eyes on when our deals are viewing the website for buying signals Helping sales team book more meetings as approaching leads when they are engaged ### 44. Waste of money! **Rating:** 0.0/5.0 stars **Reviewed by:** Verified User in Facilities Services | Mid-Market (51-1000 emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** March 04, 2024 **What do you like best about Lead Forensics?** Nothing at all! Terrible! Very misleading... **What do you dislike about Lead Forensics?** Very misleading concept! They make it sound as if so many people are visiting your website and you will obtain so much information on leads and contact those leads. The only contacts we are getting are ppl looking for jobs, companies looking at us to sell us something, competitors looking at our website and maybe one customer that we already called upon navigating our website. Why spend close to $700 per month ($8,400/yr.) just to obtain that information. They make you lock into an agreement for one year because they are NOT confident their product works so they snag you! Most companies are confident enought that you can cancel in 30 days or at any time! When you try to cancel or ask for help no one can help you! WASTE OF MONEY! **What problems is Lead Forensics solving and how is that benefiting you?** We want to get out of the one year contract and we are locked in. Literally throwing money out of the windo every month. ### 45. Honest Feedback on Lead Forensics **Rating:** 5.0/5.0 stars **Reviewed by:** Piyush S. | Research Analyst - Partnerships ( Latam-SEA-APAC-MEA-Europe) , Mid-Market (51-1000 emp.) **Validated Reviewer:** Validated through LinkedIn **Source: G2 invite:** Invitation from G2. This reviewer was not provided any incentive by G2 for completing this review. **Reviewed Date:** September 18, 2024 **What do you like best about Lead Forensics?** I work as a Market Research Executive and Lead Forensics has been a game changer for me to prospect relevant leads which helped my sales team close more deals. **What do you dislike about Lead Forensics?** It was very helpful but could be better in terms of shortlisting. **What problems is Lead Forensics solving and how is that benefiting you?** Everything in terms of Lead Generation and Prospecting. ### 46. Great at obtaining useful information **Rating:** 4.0/5.0 stars **Reviewed by:** Alex B. | Business Development Coordinator, Mid-Market (51-1000 emp.) **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 14, 2024 **What do you like best about Lead Forensics?** The fact that I have all the information about a business viewing my website allows me to target people interested in our business and go into calls with a better understanding of what part of the website they are looking into. Makes qualifying leads a lot more straightforward. **What do you dislike about Lead Forensics?** Sometimes the contacts listed for a company lack certain profiles I would have otherwise missed if I did not search for them manually myself **What problems is Lead Forensics solving and how is that benefiting you?** Speeding up the process in which I can find the people I am looking for ### 47. I have used Lead Forensic's in my last role and I had a big say in my current role using it **Rating:** 5.0/5.0 stars **Reviewed by:** Mark H. | New Business Development Manager, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 14, 2024 **What do you like best about Lead Forensics?** I find that it this gives you the best warm leads on the Market **What do you dislike about Lead Forensics?** Competitors looking at your website and recruiters **What problems is Lead Forensics solving and how is that benefiting you?** Most potential clients will look at more than one company prior to doing business, this gives you that heads up ### 48. Very supportive account managers **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Accounting | Mid-Market (51-1000 emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** July 26, 2024 **What do you like best about Lead Forensics?** Lead Forensics is very user-friendly and offers a wide array of features that helps to enhance our lead generation efforts. The account manager support is great and always ready to assist, providing valuable insights and regular 1-2-1 check ins. The tool is incredibly helpful and provides us with extra insights into our website visitors. **What do you dislike about Lead Forensics?** For a small team, the tool can take some time to integrate easily into the teams processes and workflow but other than that, i'd highly recommend. **What problems is Lead Forensics solving and how is that benefiting you?** Understanding the target industries and identify suspects to reach out to. ### 49. The Lead Forensics team was very resourceful and helpful. **Rating:** 3.0/5.0 stars **Reviewed by:** Ben F. | Marketing and Business Development, Mid-Market (51-1000 emp.) **Validated Reviewer:** Validated through Google using a business email account **Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review. **Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review. **Reviewed Date:** June 18, 2024 **What do you like best about Lead Forensics?** The people who we worked with. The product also does what is says. There are some good automations that can be set up. **What do you dislike about Lead Forensics?** Our business needed more than just reverse IP tracking capabilities. **What problems is Lead Forensics solving and how is that benefiting you?** It helped us track engagement on our website. We also liked how we could see if anyone who we were specifically sending marketing communications to was checking us out online. ### 50. New business development **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** October 14, 2024 **What do you like best about Lead Forensics?** Its ability to show website activity from customers and prospects that you would not necessarily see. **What do you dislike about Lead Forensics?** Nothing! Perfectly happy with the software **What problems is Lead Forensics solving and how is that benefiting you?** Tracking visitors and their specific product interest without them committing to a phone call or contact detail form fill out ## Lead Forensics Discussions - [How can we get more accurate visitor details ?](https://www.g2.com/discussions/how-can-we-get-more-accurate-visitor-details) - 2 comments, 1 upvote - [How can I integrate Lead Forensics to my email campaigns](https://www.g2.com/discussions/49562-how-can-i-integrate-lead-forensics-to-my-email-campaigns) - 1 comment, 1 upvote - [For some reason, regardless of the size of screen I am using, the top part on the Visitor List tab is always half-hidden under the welcome back banner.](https://www.g2.com/discussions/36379-for-some-reason-regardless-of-the-size-of-screen-i-am-using-the-top-part-on-the-visitor-list-tab-is-always-half-hidden-under-the-welcome-back-banner) - 1 comment, 1 upvote - [How are other users using Lead Forensics to drill down to the person looking at the website?](https://www.g2.com/discussions/33420-how-are-other-users-using-lead-forensics-to-drill-down-to-the-person-looking-at-the-website) - 1 comment, 1 upvote - [What is the best way to determine which branch of a company has visited your site?](https://www.g2.com/discussions/33391-what-is-the-best-way-to-determine-which-branch-of-a-company-has-visited-your-site) - 1 comment, 1 upvote - [View Lead Forensics pricing details and edition comparison](https://www.g2.com/products/lead-forensics/reviews?page=10&spc-source=blog&wfoid=3aa36bde2d.1773869274§ion=pricing&secure%5Bexpires_at%5D=2026-09-09+07%3A08%3A00+-0500&secure%5Bsession_id%5D=c03bc153-8028-4dc8-96c2-e69c96db5f8d&secure%5Btoken%5D=e581af18346099e463cf35a1a191584acf288bc5948ceaa4bf0909b8c53adc25&format=llm_user) ## Lead Forensics Features **Lead Generation** - Lead Builder - CRM Integration - Marketing Automation Integration - Data Import & Export Tools **Data Availability** - Contact Data Availability - Offline Data - Real-Time Data - Intent Data **Agentic AI - Visitor Identification** - Cross-system Integration - Third-Party Integrations - Social Media Integration **Agentic AI - Marketing Account Intelligence** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction **Additional Functionality** - Conversion Rate Optimization - SEO Management - Drag & Drop - Visual Analytics - API - Surveys & Feedback - Data Import/Export - Reporting & Statistics - Real-Time Reporting - Customizable Templates - Real-Time Data - A/B Testing - Screen Activity Recording - Site Search Tracking - Trend Analysis - Visitor Tracking - Customer Segmentation - Engagement Tracking - Activity Tracking - Sales Trend Analysis - Funnel Analysis - Widgets - Alerts/Escalation - Real-Time Analytics - Heatmaps - Search/Filter - Conversion Tracking - Reporting/Analytics - Referral Tracking - Real-Time Monitoring - Generative AI - Data Visualization - Behavior Tracking - Keyword Tracking - Pageview Tracking - Customizable Reports - Charting - Visualization - Activity Dashboard - Real-Time Notifications - Access Controls/Permissions - Time on Site Tracking - Web Traffic Reporting - Monitoring - Tagging - Dashboard Creation - Campaign Management - Campaign Analytics - Customizable Branding - Alerts/Notifications - User Interaction Tracking - AI Copilot - Customer Journey Mapping - Goal Setting/Tracking - Multiple Site Management - Website Analytics **Lead Intelligence** - Account-level Insights - Lead Analysis **Platform Additional Functionality** - Third-Party Integrations - Topic Customization - Natural Language Processing (NLP) - Alerts - Real-time Intent **Lead Management** - Segmentation - Account Identification **Additional Functionality** - Event Triggered Actions - Lead Generation - Lead Notifications - Generative AI - Lead Capture - Reporting/Analytics - API - Customer Journey Mapping - Real-Time Reporting - Lead Qualification - Multi-Channel Attribution - Customer Segmentation - Database Support - Summary Reports - Prioritization - Pipeline Management - Customizable Reports - Conversion Rate Optimization - Customer Database - Search/Filter - Activity Tracking - Trend Analysis - Lead Management - Performance Metrics - Content Marketing - Reporting & Statistics - B2B Lead Generation - Real-Time Updates - AI Copilot - Web Traffic Reporting - Data Import/Export - Customer Activity Tracking - Behavior Tracking - Competitive Analysis - Predictive Analytics - Contact Database - Sales Management - Activity Dashboard - Built-In Database - Real-Time Notifications - CRM - Contact Management - Real-Time Analytics - Data Visualization - Lead Nurturing - Sales Trend Analysis - Pipeline Reports - Customer Profiles **Marketing Campaigns** - Media Attribution - Customization **Data Availability - Marketing Account Intelligence ** - Technographic Data Availability **Data Accuracy - Marketing Account Intelligence ** - Technographic Data Accuracy ## Top Lead Forensics Alternatives - [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) - 4.5/5.0 (8,883 reviews) - [Clearbit](https://www.g2.com/products/clearbit/reviews) - 4.4/5.0 (624 reviews) - [Foundry Intent](https://www.g2.com/products/foundry-intent/reviews) - 4.3/5.0 (144 reviews)