Amir K.
AK
Amir K.
Director, Product Marketing
Mid-Market (51-1000 emp.)
"A brand new marketing channel perfect for product marketers"
5/5
What do you like best about LaunchNotes?

LaunchNotes is built on a super powerful, customizable segmentation platform that allows our users to subscribe to the categories of updates they want to receive. As a startup, and one that’s moving super quickly and rolling out a lot of changes all the time, this is a game-changing capability for us. Our PMM team can get the word out about every improvement, but do so without having to tee up a unique email each time, or without the risk of driving unsubscribes from our master email list.

With LaunchNotes, our beta customers get updates on beta features, admins receive notifications about upcoming changes to their admin portal, we can tease new features to end users that we know they’ll love, and so on. It’s perfect. Review collected by and hosted on G2.com.

What do you dislike about LaunchNotes?

LaunchNotes has a great Slack integration that allows our users to choose to receive their LaunchNotes updates via Slack instead of email. I’d love to see LaunchNotes continue to offer users other integration options as well, such as Microsoft Teams or even RSS. A lot of our users are on Slack, but not everyone. Review collected by and hosted on G2.com.

Verified User in Computer Software
EC
Verified User in Computer Software
Mid-Market (51-1000 emp.)
"One of our team’s all-time favorite tools"
5/5
What do you like best about LaunchNotes?

There are a ton of things to love about the LaunchNotes product. It’s a changelog, product roadmap, and customer feedback collection system in one. And the team behind it has put a ton of emphasis on the UX, which really shines through.

However, I’d say the thing I like the most about LaunchNotes is the team and customer service. The team is insanely approachable and responsive, the customer service is incredible, and the speed at which they ship new features and bug fixes and such is quite impressive. Love supporting teams like this. Review collected by and hosted on G2.com.

What do you dislike about LaunchNotes?

Occasionally I run into small bugs and such, but it’s never that big of a deal. Especially since their support is so responsible. Honestly, I can’t say there’s anything I really dislike about the platform or service. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Verified User in Computer Software
Small-Business (50 or fewer emp.)
"Leading the charge in Product Success"
5/5
What do you like best about LaunchNotes?

The holistic view that LaunchNotes has when it comes to product development is super refreshing. From my experience it’s the only tool (and team) that deeply understands how product development should be done. And they’ve built the perfect tool to supercharge this process and help product teams better serve their customers. To say I’m a huge fan would be an understatement. Review collected by and hosted on G2.com.

What do you dislike about LaunchNotes?

There’s nothing I dislike, but there are a few things I’m incredibly excited to see the LaunchNotes team build. For example I know their ideas functionality is relatively new, but I can’t wait until I can tie ideas to my CRM and see things like deal size. Once LaunchNotes unlocks this ability it’s going to truly revolutionize the way we plan and build. Review collected by and hosted on G2.com.

Diana H.
DH
Diana H.
Co-Founder
Small-Business (50 or fewer emp.)
"The only product roadmap tool on the market worth using"
5/5
What do you like best about LaunchNotes?

I know LaunchNotes got its start as a changelog tool, but my favorite feature is by far the product roadmap. In fact, since we rolled out LaunchNotes it’s the only roadmap tool I’ll allow my team to use. Four huge benefits to using LaunchNotes to communicate our roadmap:

1. It’s completely customizable and maps perfectly to our product development lifecycle

2. Users can subscribe to work items so they’re automatically notified when we ship the things they care about

3. When we’re ready to roll out new features we can turn roadmap items into announcements with a few clicks

4. Users (and prospective users) can leave feedback on work items, and LaunchNotes collects consent so our PMs can immediately follow up for more info Review collected by and hosted on G2.com.

What do you dislike about LaunchNotes?

There are a few small UI tweaks that I’d love to see made, but that’s about it. And I know most of these improvements are already on their radar and being worked on.

The thing I’m looking forward to seeing them ship the most is a tighter Jira integration. Our current roadmap is powered by Jira automation, but there are a few additional options for further customization that I’ve asked them to add to their roadmap. But none of these things are mission critical. Review collected by and hosted on G2.com.

John P.
JP
John P.
CTO
Small-Business (50 or fewer emp.)
"Killer for teasing new features and enrolling beta users"
5/5
What do you like best about LaunchNotes?

Beyond just serving as a one-stop shop for all of our release comms, release notes, etc., the most useful thing about LaunchNotes is that it makes teasing new features super easy. Instead of waiting until launch day to do a “big reveal,” I can give users a sneak peek of what we’re working on, what’s coming down the pike, and what they have to look forward to. It’s a great way to keep users engaged, but also to get them fired up about what the team is working on so they’re always excited about new features and functionality.

I’ve also been using it to find and enroll users into beta programs, which is honestly not something I was able to successfully do before LaunchNotes. I have a “beta” category, and anyone that’s subscribed to that gets notifications on beta features we’re rolling out. So my users interested in being on the cutting edge always get first access, and I can enroll them without bugging anyone else. It’s brilliant. Review collected by and hosted on G2.com.

What do you dislike about LaunchNotes?

A minor thing that I’ve asked the LaunchNotes team for the ability to do is to help me better coordinate with my PM in the run-up before a launch. There’s a ton of prep work that needs to happen before a big release, and they have a huge opportunity to help teams coordinate this planning and pre-work.

I did reach out and suggested this as a potential feature and the LaunchNotes team said they would think about it and do some customer research. So I hope I’m not the only one that wants this. In either case, it’s refreshing how responsive and helpful they were when I reached out. Review collected by and hosted on G2.com.

Brendan L. W.
BW
Brendan L. W.
Co-Founder
Small-Business (50 or fewer emp.)
"Great product covering internal comms for product changes + a central hub for external comms"
5/5
What do you like best about LaunchNotes?

We love that LaunchNotes allows us to have a two-way dialog with our customers and prospects. It's a critical channel for us to gather insights from our most trusted critics while changes are made. It's real-time. It's fresh. And it's applicable for what we're building now, not just what we're building in the future. Review collected by and hosted on G2.com.

What do you dislike about LaunchNotes?

It would be great if users could give us ideas and then upvote said ideas all within LaunchNotes. We feel that it's the missing link and are excited to see how they are thinking about this problem and if it's on the horizon. Review collected by and hosted on G2.com.

Harry M.
HM
Harry M.
SDR
Small-Business (50 or fewer emp.)
"The best way to weave customer feedback into your PDLC"
5/5
What do you like best about LaunchNotes?

We’ve been LaunchNotes users for quite some time now, and my team and I have always really liked the product. It’s intuitive, elegantly serves its purpose, and the team behind it is great. However, I always felt like there was one missing piece to the puzzle, and when they recently rolled out product feedback I realized this was the missing piece.

Now that the product allows us to not only communicate our roadmap and send out hyper-targeted announcements, but also collect feedback throughout this entire process, it’s value to our team has skyrocketed. With the product feedback functionality our entire software team feels like we have a brand new channel to maintain an ongoing dialogue with our customers. Even in the few short months it’s been live the Customer Feedback Manager has helped us build and ship higher quality features, as well as drive increased engagement to those features once they were live. Review collected by and hosted on G2.com.

What do you dislike about LaunchNotes?

The only fault I can find with LaunchNotes is that I wish there were more best practices built into the product. It’s such an incredible product offering and I feel like if they could layer on best practices for teams like ours to fully maximize its value, we would be able to get so much more out of the product. Right now we love it and it’s working well, but I know there are things we could be doing with the product that we aren’t. Some built-in best practices to guide us through this would be a huge win. Review collected by and hosted on G2.com.

Till P.
TP
Till P.
Small-Business (50 or fewer emp.)
"A launch platform and changelog in one"
5/5
What do you like best about LaunchNotes?

The brand customization options that LaunchNotes provides are fantastic. From the hosted page to the emails to the in-app widget, it’s designed so that every channel can be fully customized to match our brand. Whenever we introduce new customer-facing tools the #1 concern from our Design and UX teams is that it won’t be a consistent experience for our users. In the case of LaunchNotes, Design and UX are two of the product’s biggest advocates in the building!

I would also say that the customer support we’ve received from the LaunchNotes team, especially as we got the product up and running, has been stellar. Review collected by and hosted on G2.com.

What do you dislike about LaunchNotes?

I would love to see LaunchNotes roll out some sort of feedback mechanism so that we could begin to create a feedback loop with customers directly from each release/announcement. It seems like a natural extension of what the product already excels at, and if they built something like this into the tool I would dump the product we’re currently using for product feedback in a heartbeat. Review collected by and hosted on G2.com.

Talia M.
TM
Talia M.
Head of Product Marketing
Mid-Market (51-1000 emp.)
"Amazing tool for bringing Product Managers and Product Marketers closer together"
5/5
What do you like best about LaunchNotes?

As someone that has worn both the PM and PMM hats at my company, I can tell you that LaunchNotes is the perfect product for people in both roles. In the past I’ve found that usually PMs and PMMs live in different tools all day, which usually leads to miscommunication about who is working on what, when things are being released, what the most up-to-date launch plans are, and so on.

The beauty of LaunchNotes is that it’s a single tool that’s super valuable to both Product Managers and Product Marketers, and as a natural result of people in both roles wanting to use it, it facilitates a much smoother working relationship between PM and PMM. It’s the only tool I’ve seen that actually accomplishes this. Review collected by and hosted on G2.com.

What do you dislike about LaunchNotes?

Something I’ve heard from our users, who are subscribed to LaunchNotes to receive updates, is that it would be great to have a little unread indicator on the in-app widget. That way these users would know as soon as the login if there’s an update or new feature that they should check out or not. It’s a small feature request, but something that I would like to see implemented.

I will note that I reached out about this and the LaunchNotes team was super awesome and responsive. They said they’re looking into how to build such a feature while keeping privacy top of mind, and that the only reason they hadn’t done something like this is because they want to be mindful when tracking any of our user's data. From a privacy and security standpoint, I actually really respect this view and love that they put the privacy of my users top-of-mind. But still hopeful they can find a workaround :) Review collected by and hosted on G2.com.

FJ
Ferris J.
Small-Business (50 or fewer emp.)
"Finally, a marketing tool built on bulletproof user segmentation"
5/5
What do you like best about LaunchNotes?

The biggest pain point when you want to announce anything to your users is getting the segmentation right. On one end of the spectrum is the temptation to send out every update to every user, as it’s a great way to highlight to your user base all the value you’re bringing them. But this inevitably leads to a ton of unsubscribes and, over time, users tuning you out. And on the other end of the spectrum is the desire to drill into very specific audience segments, as you know you’ll get higher engagement rates and only reach the people that care the most. More signal, less noise. But the question then is: how do you know exactly who is going to care? And is this audience segment even going to be big enough to warrant a specific set of comms?

The beauty of LaunchNotes is that they’ve solved this problem in a very simple and elegant way. Users subscribe to the categories of product changes that they care about and then you, as the PM or PMM, never have to worry about which updates need to be shown to whom. You simply create the content, hit publish, and let LaunchNotes do the rest. It’s the perfect middle ground to the dilemma described above, and it’s built in a way that’s unbelievably simple to set up, manage, and use. Review collected by and hosted on G2.com.

What do you dislike about LaunchNotes?

I’d like to see LaunchNotes do a better job of tying together their announcement analytics on a more granular level. I know they can see who is opening and/or engaging with each announcement at an individual user level, and it would be super powerful to put this in a dashboard for me to see. More of a feature request than a dislike, but it’s something I’d like to see them build out. It’s a no brainer that would make the product that much more powerful. Review collected by and hosted on G2.com.