--- title: Launchmetrics Reviews meta\_title: 'Launchmetrics Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 89 reviews by the users' company size, role or industry to find out how Launchmetrics works for a business like yours. aggregate\_rating: rating\_value: 4.6 review\_count: 89 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Public Relations (PR) url: https://www.g2.com/categories/public-relations-pr ---

# Launchmetrics Reviews & Product Details

Claimed

###### Profile Status

This profile is currently managed by Launchmetrics but has limited features.  
  
Are you part of the Launchmetrics team? [Upgrade your plan](https://sell.g2.com) to enhance your branding and engage with visitors to your profile!

Launchmetrics is the market’s first AI-powered Brand Performance Cloud, providing more than 1,700 clients with the software, data and insights they need to connect strategy with execution. With over a decade of expertise, its Brand Performance Cloud helps executives launch campaigns, amplify reach, measure ROI and benchmark brand performance. Their AI-driven and proprietary Media Impact Value® algorithm is the answer to modern measurement in a global world, making impact measurable. Launchmetrics brings a sharp focus to profitability, accountability and efficiency while enabling the type of quick decision-making required for agility. With tools for sample management, event organization, PR monitoring and brand performance and Voice analytics, the Launchmetrics Brand Performance Cloud enables brands to build a successful marketing strategy, all in one place. Founded in New York and with operating headquarters in Paris, Launchmetrics has 450+ employees in twelve markets worldwide and offers support in five languages. Launchmetrics has been the trusted provider to brands worldwide such as Tiffany’s, Vogue, KCD, Shiseido, The North Face and Levi’s as well as partners like IMG, the Council of Fashion Designers of America, the Camera Nazionale Della Moda Italiana and the Fédération de la Haute Couture et de la Mode. About Media Impact Value® (MIV®): Media Impact Value® (MIV®) allows brands to assign a monetary value to every post, interaction or article to measure its impact and identify contributions to brand performance across Voices, channels and regions. Recognized as the most comprehensive and modern measurement standard in the industry, MIV® lets you compare and understand which strategies create the most media impact across print, online and social by reflecting the audience perspective. The Launchmetrics methodology is built on more than 15 years of experience, working with and for Fashion, Lifestyle and Beauty (FLB) brands globally, including China. Finely tuned with AI and machine learning, the algorithm relies on both quantitative and qualitative attributes specific to the FLB industries (including audience engagement, industry relevance, source authority and content quality) to ensure overall accuracy and relevance when benchmarking in the growing competitive landscape.

* * *

Seller
 [Lectra](https://www.g2.com/sellers/lectra)
Discussions
 [Launchmetrics Community](https://www.g2.com/products/launchmetrics/discuss)
Languages Supported
 

English, French, Italian, Japanese, Spanish, Chinese (Simplified)

Solution Type
 
All-in-One

Overview by
 Gina Gulberti

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## Value at a Glance

Averages based on real user reviews.

### Time to Implement

4 months

### Perceived Cost

$$$$$

[
View More Pricing Information
](https://www.g2.com/products/launchmetrics/pricing)

## Top-Rated Alternatives

[

 ![Meltwater](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Meltwater")

Meltwater

4.1/5(2,669)

](https://www.g2.com/products/meltwater/reviews)

[

 ![CisionOne](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "CisionOne")

CisionOne

3.9/5(1,344)

](https://www.g2.com/products/cisionone/reviews)

[

 ![EZO](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "EZO")

EZO

4.4/5(393)

](https://www.g2.com/products/ezo/reviews)

[
View All Alternatives
](https://www.g2.com/products/launchmetrics/competitors/alternatives)

## User Insights

Average based on 89 real user reviews.

Implementation Time

4 months

Perceived Cost

$$$$$

[Log in to unlock pricing and user insights](/login)

## Questions about Launchmetrics? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
Ask about Launchmetrics
](https://www.g2.com/products/launchmetrics/discussions/new)

GU

Guest User

What is Launchmetrics used for?

0 Upvotes

0

[
Join the conversation
](https://www.g2.com/discussions/what-is-launchmetrics-used-for)

[
View all Discussions
](https://www.g2.com/products/launchmetrics/discuss)

## Pricing Insights

Averages based on real user reviews.

### Time to Implement

4 months

### Perceived Cost

$$$$$

[
View More Pricing Information
](https://www.g2.com/products/launchmetrics/pricing)

Launchmetrics Comparisons

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_46e0d2ba3ffe5aba83a48e060dfdfe5f/meltwater.png "Product Avatar Image")

Meltwater

4.1/5(2,669)

[
Compare Now
](https://www.g2.com/compare/launchmetrics-vs-meltwater)

##### ##### Launchmetrics Features

Inventory Management Platform Features

Centralized Inventory Database

Inventory Level Dashboards

Data Exporting / Importing

Reporting

Keyword Targeting

Custom Feeds and Alerts

Custom Reports

Inventory Management

Inventory Tracking

Product Master

Media Channels

Print Media

Online Media

[
View More Features
](https://www.g2.com/products/launchmetrics/features)

##### Categories on G2

[Social Media Analytics](https://www.g2.com/categories/social-media-analytics)[Event Marketing](https://www.g2.com/categories/event-marketing)[Event Planning](https://www.g2.com/categories/event-planning)

[Social Media Analytics](https://www.g2.com/categories/social-media-analytics)[Event Marketing](https://www.g2.com/categories/event-marketing)[Event Planning](https://www.g2.com/categories/event-planning)[Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms)[Digital Asset Management](https://www.g2.com/categories/digital-asset-management)[Media Monitoring](https://www.g2.com/categories/media-monitoring)[Inventory Control](https://www.g2.com/categories/inventory-control-software)[Media and Influencer Targeting](https://www.g2.com/categories/media-and-influencer-targeting)[PR Analytics](https://www.g2.com/categories/pr-analytics)[Barcode](https://www.g2.com/categories/barcode)

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[Top-rated knowledge base app for small businesses](https://www.g2.com/discussions/top-rated-knowledge-base-app-for-small-businesses)[Which load balancing platforms have the clearest pricing and no surprise per-request or bandwidth overage charges for a company that has been burned by unpredictable costs before?](https://www.g2.com/discussions/which-load-balancing-platforms-have-the-clearest-pricing-and-no-surprise-per-request-or-bandwidth-overage-charges-for-a-company-that-has-been-burned-by-unpredictable-costs-before)[Pros and Cons Details](https://www.g2.com/products/launchmetrics/reviews?qs=pros-and-cons)

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