--- title: Lative Reviews meta\_title: 'Lative Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 20 reviews by the users' company size, role or industry to find out how Lative works for a business like yours. aggregate\_rating: rating\_value: 4.8 review\_count: 20 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Sales Acceleration url: https://www.g2.com/categories/sales-acceleration ---

### Lative Pros and Cons: Top 5 Advantages and Disadvantages

#### Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users appreciate the **responsive customer support** of Lative, ensuring a smooth onboarding and customization experience. [(8 mentions)](https://www.g2.com/products/lative/reviews?filters%5Bsentiment_snippet%5D=1881166&qs=pros-and-cons#reviews)

Users appreciate the **ease of use** of Lative, enjoying smooth setups and responsive support for efficient planning. [(6 mentions)](https://www.g2.com/products/lative/reviews?filters%5Bsentiment_snippet%5D=1880806&qs=pros-and-cons#reviews)

Users value the **centralized planning** of Lative, which enhances efficiency and supports better decision-making in RevOps. [(6 mentions)](https://www.g2.com/products/lative/reviews?filters%5Bsentiment_snippet%5D=1881134&qs=pros-and-cons#reviews)

Users appreciate Lative's **analytics capabilities** , enhancing sales performance tracking and facilitating informed decision-making. [(5 mentions)](https://www.g2.com/products/lative/reviews?filters%5Bsentiment_snippet%5D=1880794&qs=pros-and-cons#reviews)

Users appreciate the **easy setup** of Lative, enabling smooth onboarding and efficient performance analysis. [(5 mentions)](https://www.g2.com/products/lative/reviews?filters%5Bsentiment_snippet%5D=2010798&qs=pros-and-cons#reviews)

Users find the **learning curve** challenging for advanced features, suggesting a need for a guided setup tool. [(2 mentions)](https://www.g2.com/products/lative/reviews?filters%5Bsentiment_snippet%5D=1881105&qs=pros-and-cons#reviews)

Users desire a **pipeline coverage forecasting module** and feel additional features would enhance Lative's functionality. [(2 mentions)](https://www.g2.com/products/lative/reviews?filters%5Bsentiment_snippet%5D=1880936&qs=pros-and-cons#reviews)

Users face **slow updates** due to integration challenges, delaying implementation and impacting overall functionality. [(2 mentions)](https://www.g2.com/products/lative/reviews?filters%5Bsentiment_snippet%5D=1986765&qs=pros-and-cons#reviews)

Users find the **steep learning curve** challenging, especially with advanced modeling and navigating the interface quickly. [(2 mentions)](https://www.g2.com/products/lative/reviews?filters%5Bsentiment_snippet%5D=1881117&qs=pros-and-cons#reviews)

Users express a desire for more **configuration options for admins** , hoping for improved autonomy in system management. [(1 mentions)](https://www.g2.com/products/lative/reviews?filters%5Bsentiment_snippet%5D=1986754&qs=pros-and-cons#reviews)

### 5 Pros or Advantages of Lative

##### 1. Customer Support

Users appreciate the **responsive customer support** of Lative, ensuring a smooth onboarding and customization experience.
[
See 8 mentions
](https://www.g2.com/products/lative/reviews?filters%5Bsentiment_snippet%5D=1881166&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Enterprise (\> 1000 emp.)

4.5/5

"Easy to Use, Supportive Team, and Great for RevOps Planning"

What do you like about Lative?

I particularly like the ease of use and support we receive from Lative when it comes to customisation. It's a great platform for productivity, capacit

 ![Krishnaswaroop B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Krishnaswaroop B.")
KB

Krishnaswaroop B.

5.0/5

"Revolutionizes Scenario Planning and Data Centralization"

What do you like about Lative?

I like how Lative solves data fragmentation problems by having it all in one live model. Scenario modeling is also a standout feature, turning plannin

##### 2. Ease of Use

Users appreciate the **ease of use** of Lative, enjoying smooth setups and responsive support for efficient planning.
[
See 6 mentions
](https://www.g2.com/products/lative/reviews?filters%5Bsentiment_snippet%5D=1880806&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Enterprise (\> 1000 emp.)

4.5/5

"Easy to Use, Supportive Team, and Great for RevOps Planning"

What do you like about Lative?

I particularly like the ease of use and support we receive from Lative when it comes to customisation. It's a great platform for productivity, capacit

 ![Krishnaswaroop B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Krishnaswaroop B.")
KB

Krishnaswaroop B.

5.0/5

"Revolutionizes Scenario Planning and Data Centralization"

What do you like about Lative?

I like how Lative solves data fragmentation problems by having it all in one live model. Scenario modeling is also a standout feature, turning plannin

##### 3. Planning

Users value the **centralized planning** of Lative, which enhances efficiency and supports better decision-making in RevOps.
[
See 6 mentions
](https://www.g2.com/products/lative/reviews?filters%5Bsentiment_snippet%5D=1881134&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Enterprise (\> 1000 emp.)

4.5/5

"Easy to Use, Supportive Team, and Great for RevOps Planning"

What do you like about Lative?

I particularly like the ease of use and support we receive from Lative when it comes to customisation. It's a great platform for productivity, capacit

 ![Krishnaswaroop B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Krishnaswaroop B.")
KB

Krishnaswaroop B.

5.0/5

"Revolutionizes Scenario Planning and Data Centralization"

What do you like about Lative?

I like how Lative solves data fragmentation problems by having it all in one live model. Scenario modeling is also a standout feature, turning plannin

##### 4. Analytics

Users appreciate Lative's **analytics capabilities** , enhancing sales performance tracking and facilitating informed decision-making.
[
See 5 mentions
](https://www.g2.com/products/lative/reviews?filters%5Bsentiment_snippet%5D=1880794&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Gwen P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Gwen P.")
GP

Gwen P.

4.5/5

"Empowers Accurate Sales Quotas with Ease"

What do you like about Lative?

I really like Lative's ability to connect to our data and perform performance analysis on our sales teams. It helps us anticipate our growth better an

 ![Adrien D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Adrien D.")
AD

Adrien D.

Mid-Market (51-1000 emp.)

5.0/5

"More efficiency planning combined with improved insights = better alignment"

What do you like about Lative?

Lative is helping make our sales planning more efficient by putting clear, actionable analysis directly in front of the team and supporting cross-func

##### 5. Easy Setup

Users appreciate the **easy setup** of Lative, enabling smooth onboarding and efficient performance analysis.
[
See 5 mentions
](https://www.g2.com/products/lative/reviews?filters%5Bsentiment_snippet%5D=2010798&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Krishnaswaroop B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Krishnaswaroop B.")
KB

Krishnaswaroop B.

5.0/5

"Revolutionizes Scenario Planning and Data Centralization"

What do you like about Lative?

I like how Lative solves data fragmentation problems by having it all in one live model. Scenario modeling is also a standout feature, turning plannin

 ![Gwen P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Gwen P.")
GP

Gwen P.

4.5/5

"Empowers Accurate Sales Quotas with Ease"

What do you like about Lative?

I really like Lative's ability to connect to our data and perform performance analysis on our sales teams. It helps us anticipate our growth better an

### 5 Cons or Disadvantages of Lative

##### 1. Learning Curve

Users find the **learning curve** challenging for advanced features, suggesting a need for a guided setup tool.
[
See 2 mentions
](https://www.g2.com/products/lative/reviews?filters%5Bsentiment_snippet%5D=1881105&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Krishnaswaroop B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Krishnaswaroop B.")
KB

Krishnaswaroop B.

5.0/5

"Revolutionizes Scenario Planning and Data Centralization"

What do you dislike about Lative?

I find the learning curve and usability of some of the advanced features around modeling and scenario setup a bit complex at first. More guided setup

 ![Brian M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Brian M.")
BM

Brian M.

Enterprise (\> 1000 emp.)

5.0/5

"Streamlining Productivity and Planning Analysis"

What do you dislike about Lative?

There is a bit of a learning curve to being able to quickly naviate the interface.

##### 2. Missing Features

Users desire a **pipeline coverage forecasting module** and feel additional features would enhance Lative's functionality.
[
See 2 mentions
](https://www.g2.com/products/lative/reviews?filters%5Bsentiment_snippet%5D=1880936&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Elay C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Elay C.")
EC

Elay C.

Mid-Market (51-1000 emp.)

5.0/5

"Lative is a dream before board meetings"

What do you dislike about Lative?

It would be really helpful if they had a pipeline coverage forecasting module.

 ![Josh C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Josh C.")
JC

Josh C.

Mid-Market (51-1000 emp.)

5.0/5

"Fantastic revenue operations workflow management"

What do you dislike about Lative?

I would like to see pipeline needed added as a feature.

##### 3. Slow Updates

Users face **slow updates** due to integration challenges, delaying implementation and impacting overall functionality.
[
See 2 mentions
](https://www.g2.com/products/lative/reviews?filters%5Bsentiment_snippet%5D=1986765&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Adrien D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Adrien D.")
AD

Adrien D.

Mid-Market (51-1000 emp.)

5.0/5

"More efficiency planning combined with improved insights = better alignment"

What do you dislike about Lative?

We had to switch our reporting currency, which ended up delaying our implementation.

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
I

Verified User

Enterprise (\> 1000 emp.)

5.0/5

"Solving many of decision making challenges for Revenue Strategy, Planning and Operations"

What do you dislike about Lative?

As with any useful piece of Revenue software the biggest value comes when you integrate this with existing systems especially finance, however this ca

##### 4. Steep Learning Curve

Users find the **steep learning curve** challenging, especially with advanced modeling and navigating the interface quickly.
[
See 2 mentions
](https://www.g2.com/products/lative/reviews?filters%5Bsentiment_snippet%5D=1881117&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Krishnaswaroop B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Krishnaswaroop B.")
KB

Krishnaswaroop B.

5.0/5

"Revolutionizes Scenario Planning and Data Centralization"

What do you dislike about Lative?

I find the learning curve and usability of some of the advanced features around modeling and scenario setup a bit complex at first. More guided setup

 ![Brian M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Brian M.")
BM

Brian M.

Enterprise (\> 1000 emp.)

5.0/5

"Streamlining Productivity and Planning Analysis"

What do you dislike about Lative?

There is a bit of a learning curve to being able to quickly naviate the interface.

##### 5. Admin Issues

Users express a desire for more **configuration options for admins** , hoping for improved autonomy in system management.
[
See 1 mentions
](https://www.g2.com/products/lative/reviews?filters%5Bsentiment_snippet%5D=1986754&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
A

Verified User

Mid-Market (51-1000 emp.)

5.0/5

"Incredibly Valuable Tool for Sales Planning"

What do you dislike about Lative?

As a sysadmin, I wish they surfaced more configuration options to admins. They make up for this by being incredibly hands-on partners that are happy t

MJ

Markus J.

Director Sales Operations

Mid-Market (51-1000 emp.)

10/17/2024

"Great Insights into Sales Productivity"

4.5/5

What do you like best about Lative?

Lative easily helps me to understand the productivity of my sales team - I get detailed insights into different categories to understand where is my biggest upside or risk in my business and in within my sales team.

I like the fact that the data flow directly from salesforce into Lative and display me all insights into the productivity. I am pretty sure that this will be the same for planning topics - we simply didn't start yet with this part of Lative. Review collected by and hosted on G2.com.

What do you dislike about Lative?

My understanding is that Lative is ideal for SaaS companies - we do have a usage based business where productivity is much more complex to understand. However, together with the Lative team we build the usecases to display all insights I am looking for. Review collected by and hosted on G2.com.

What problems is Lative solving and how is that benefiting you?

Lative is compiling data into easy insights - I do have plenty of different information available within Salesforce and Lative helps me to get these information I. The right way together and to Analyse this. Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

KC

Khooshyal C.

Research Manager

Enterprise (\> 1000 emp.)

5/17/2025

"Easy to use and integrate within Salesforce"

5/5

What do you like best about Lative?

Ease of Integration and implementation

User Friendly

Responsive customer support team

Tracking sales performance against targets

Monitoring cost of sales versus performance Review collected by and hosted on G2.com.

What do you dislike about Lative?

Everything good so far - I have not found anything to dislike Review collected by and hosted on G2.com.

What problems is Lative solving and how is that benefiting you?

Cost of sales (capacity) vs sales performance Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

KV

Kristiyan V.

Project Manager

Business Supplies and Equipment

Mid-Market (51-1000 emp.)

12/13/2024

"Report customization seems quite restricted."

3/5

What do you like best about Lative?

Lative sits nicely alongside Salesforce, giving you all the information you need, from activity history, pipeline health and win rates. This helps me to know how I will best use the resources that I have and where to allocate them. Review collected by and hosted on G2.com.

What do you dislike about Lative?

There are certain metrics which I monitor and these metrics cannot be easily obtained from pre-built reports. This introduces a new step into the process that I will have to do and that needs optimization. Review collected by and hosted on G2.com.

What problems is Lative solving and how is that benefiting you?

Lative enables me to analyze the overall sales trend and pattern at a much faster rate than I would have probably taken to do it manually. Measuring the territory effectiveness or the rep productivity took hours of time spent on data manipulation. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services")
II

Verified User in Information Technology and Services

Enterprise (\> 1000 emp.)

12/3/2024

"Solving many of decision making challenges for Revenue Strategy, Planning and Operations"

5/5

What do you like best about Lative?

They've solved many of the challenges that Revenue Operations leaders have to build manually in excel and other tools. I'm really impressed by the speed that they can let you break down productivity and capacity across both simple and complex businesses - letting you understand the ROI of sales resources and where you have challenges or potential in the business. I've had many scenarios over the past few years where having Lative would have enabled me to simulate and make strategy decisions much faster, and they keep iterating with new capabilities every few months. Review collected by and hosted on G2.com.

What do you dislike about Lative?

As with any useful piece of Revenue software the biggest value comes when you integrate this with existing systems especially finance, however this can be challenging in an enterprise business - where you would ideally want Finance and HR data points alongside your CRM. Review collected by and hosted on G2.com.

What problems is Lative solving and how is that benefiting you?

I've been evaluating Lative's capabilities as part of a future buying cylcle and i can see it gives a really fast path to simulating both the current sales productivity and potential, as well as building scenarios for future deplyoments, shifts in strategy & structure, along with managing potential with ramp times or role shifts. What is normally a large amount of data blending and manual analysis can be automated, and letting you perform a wide spectrum of sales and territory planning in an easily configurable environment. Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

 ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software")
UC

Verified User in Computer Software

Mid-Market (51-1000 emp.)

10/10/2024

"Capacity planning streamlined!"

5/5

What do you like best about Lative?

Capacity Planning is a crucial aspect of any go-to-market strategy. Lative streamlines this process by tracking key components in one place: sales performance, performance analysis, ramp-up, hiring plan, and budget planning. This unified approach aligns our stakeholders and improves our visibility on our GTM strategy execution. Review collected by and hosted on G2.com.

What do you dislike about Lative?

It takes time to fully grasp all the capabilities of the tool. Review collected by and hosted on G2.com.

What problems is Lative solving and how is that benefiting you?

Lative addresses key components of our RevOps focus in one centralized platform, helping refine our execution. It eliminates the need for manual report creation, allowing RevOps teams to focus on strategic work instead of administrative tasks. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

 ![Josh C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Josh C.")
JC

Josh C.

Chief Sales Officer

Mid-Market (51-1000 emp.)

6/11/2024

"Fantastic revenue operations workflow management"

5/5

What do you like best about Lative?

Intuitive, easy to use, provides great insights. Great customer support. Review collected by and hosted on G2.com.

What do you dislike about Lative?

I would like to see pipeline needed added as a feature. Review collected by and hosted on G2.com.

What problems is Lative solving and how is that benefiting you?

Lative has really helped us streamline our revenue operations workflow, saving SalesHood hours of spreadsheet management. We use Lative to accurately calculate our revenue team's capacity, preventing over or under-allocation of resources that have had a huge impact on our teams ROI. Plus, Lative acts as a "crystal ball" – by having the ability to simulate revenue impacts from hiring, investments, and strategy decisions we can now better predict future trajectory in order to meet our growth targets. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

 ![Semir J.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Semir J.")
SJ

Semir J.

CEO

Information Technology and Services

Small-Business (50 or fewer emp.)

10/15/2024

"Great tool to help drive efficiency in sales"

5/5

What do you like best about Lative?

The tool is flexible and can address a key pain point for sales operations leaders to plan their GTM capacity effectively across various territories and geos. Review collected by and hosted on G2.com.

What do you dislike about Lative?

It's a great tool and there's still a lot of potential but since it's a startup that's to be expected. I'm excited to see the roadmap items come into reality. Review collected by and hosted on G2.com.

What problems is Lative solving and how is that benefiting you?

Effective GTM planning. Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

 ![Elay C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Elay C.")
EC

Elay C.

CEO

Mid-Market (51-1000 emp.)

10/15/2024

"Lative is a dream before board meetings"

5/5

What do you like best about Lative?

Lative helps my sales leader and I do sales capacity planning, It saves us time before board meetings. it's also great to compare our actual sales productivity performance with their predictions. Review collected by and hosted on G2.com.

What do you dislike about Lative?

It would be really helpful if they had a pipeline coverage forecasting module. Review collected by and hosted on G2.com.

What problems is Lative solving and how is that benefiting you?

Lative helps us plan our sales capacity and forecast sales productivty. Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

 ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software")
TC

Verified User in Computer Software

Mid-Market (51-1000 emp.)

8/1/2024

"workforce planning, talent management, and predictive analytics for HR Teams"

5/5

What do you like best about Lative?

offers detailed analytics on employee performance, engagement, and retention, helping businesses identify high-potential employees and areas for improvement. Review collected by and hosted on G2.com.

What do you dislike about Lative?

Implementing the platform into existing HR systems and workflows can be challenging and may require substantial IT support Review collected by and hosted on G2.com.

What problems is Lative solving and how is that benefiting you?

provides tools for managing talent, optimizing workforce performance, and improving employee engagement by leveraging comprehensive analytics. Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

 ![Nandini K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nandini K.")
NK

Nandini K.

Mid-Market (51-1000 emp.)

5/24/2024

"Collaborative team solving an important problem in capacity planning & productivity"

5/5

What do you like best about Lative?

Real time insights into sales rep productivity and ROI with integration with Salesforce.com user and opportunity information. Review collected by and hosted on G2.com.

What do you dislike about Lative?

Lative needs to work on providing dashboards with multiple compoents an provide an ability to export insights. Review collected by and hosted on G2.com.

What problems is Lative solving and how is that benefiting you?

Time to decision making as it relates to sales reps performance/productivity and ROI. Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

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##### Categories on G2

[Sales Analytics](https://www.g2.com/categories/sales-analytics)[Sales Performance Management](https://www.g2.com/categories/sales-performance-management)[Revenue Operations & Intelligence (RO&I)](https://www.g2.com/categories/revenue-operations-intelligence-ro-i)

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