Lasting Trend is a digital marketing agency based in New York City, specializing in providing small business SEO, and tailored marketing solutions for small businesses. Tim Absalikov founded the agency and focuses on three key areas to enhance clients' online presence: content marketing, link building, and technical SEO. Their content marketing services involve creating unique and industry-specific content to attract potential customers and improve website rankings on Google. They emphasize the importance of high-quality content in Google rankings. Link building is another essential aspect of their services, where they build natural links to clients' websites to improve their search engine rankings. They have connections with numerous bloggers, journalists, and exclusive niche-specific websites, allowing them to optimize link-building efficiently.