
At Wakefit, we use Lapis almost every day for campaigns across Meta, Google Ads, and occasionally LinkedIn. Since we handle a wide range of furniture and home product promotions, the platform has been useful for generating multiple creative variations quickly without slowing down internal teams. The AI-generated creatives generally stay aligned with our branding, especially after uploading brand assets and product visuals. One feature that has saved us a lot of time is the automatic resizing for different ad placements. Previously, our team spent a significant amount of manual effort adapting creatives for multiple channels. We’ve also used the template system quite a bit during festive and seasonal campaigns when turnaround time becomes important. Creating multiple variations for A/B testing is much faster now compared to our older workflow. Review collected by and hosted on G2.com.
Some outputs still need manual refinement, particularly for campaigns that require more detailed product storytelling. There’s also a small learning curve when trying to fine-tune prompts for very specific creative styles. Review collected by and hosted on G2.com.