---
title: Kulea.ma Reviews
meta_title: 'Kulea.ma Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 23 reviews by the users' company size, role or industry to
  find out how Kulea.ma works for a business like yours.
aggregate_rating:
  rating_value: 4.6
  review_count: 23
  scale: '5'
date_modified: '2026-08-07'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---


# Kulea.ma Reviews
**Vendor:** Kulea.ma  
**Category:** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation)  
**Average Rating:** 4.6/5.0  
**Total Reviews:** 23
## About Kulea.ma
Kulea.ma is marketing automation designed and built by marketers. User friendly, affordable, and dare we say it? Fun. We’re reinventing marketing automation - removing the disparity between enterprise businesses and SMEs, breaking down the barriers so that it’s no longer just the big spenders that are realising the advantages of great technology. And all wrapped in a package so simple your nan could use it!



## Kulea.ma Pros & Cons
**What users like:**

- Users highlight the **ease of use** of Kulea.ma, allowing them to focus on other important tasks effortlessly. (1 reviews)
- Users find the **easy setup** of Kulea.ma a significant advantage, enabling quick and efficient onboarding for teams. (1 reviews)
- Users appreciate the **efficiency of Kulea.ma&#39;s email marketing** , allowing teams to focus on other important tasks. (1 reviews)
- Users find Kulea.ma **extremely helpful** for automating email campaigns, allowing them to focus on more important tasks. (1 reviews)

## Kulea.ma Reviews
  ### 1. It has a fairly practical and easy-to-use

**Rating:** 4.0/5.0 stars

**Reviewed by:** Mireanka K. | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 29, 2020

**What do you like best about Kulea.ma?**

It has a fairly practical and easy-to-use interface that allows me to perform a thousand and one functions at the same time in such a way that I can greatly optimize my time, it is also provided with a wide catalog of functions allusive to digital marketing that allow me explore all the nuances of my running campaigns, since it turns out to be an excellent component in this section, the customer service team is quite attentive and receptive, they made me feel at all times that I had their support to achieve the results that I expected from my launched campaigns

**What do you dislike about Kulea.ma?**

Initially, it does not turn out to be very user-friendly, but once you start using the tool you quickly become familiar with the tool.

**What problems is Kulea.ma solving and how is that benefiting you?**

It has been quite useful for me to achieve tangibly capture my digital marketing strategies, in such a way that they allow me to appreciate in a fairly friendly way the results obtained after the implementation of each one of them, thanks to all this I have I was able to organically increase my sales since they have helped me greatly to advertise my products and at a fairly affordable price

  ### 2. Fantastic entry into the world of marketing automation

**Rating:** 4.0/5.0 stars

**Reviewed by:** Alex C. | Co Founder and Director of Sales & Marketing Recruitment - Technology , Staffing and Recruiting, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 31, 2019

**What do you like best about Kulea.ma?**

Easy to construct customer journeys with simple content builders built in.  Great customer service on hand to help with any issues and a relatively simple integration to our CRM.  All measurable through simple insight tools.

**What do you dislike about Kulea.ma?**

You have to be very organised in managing data within your CRM vs Kulea, strongly advise an integration tool to ensure that customers do not receive repeat information.

**Recommendations to others considering Kulea.ma:**

If using a CRM, the Zapier investment beyond Kulea is worth it's weight in gold!

**What problems is Kulea.ma solving and how is that benefiting you?**

Following the initial set up we are now easily able to deliver regular content to our customer base on a tailored basis and to measure the reactions to see what works and what doesn't.

  ### 3. Great Product, even better customer service!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Lewis B. | Data & CRM Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 20, 2018

**What do you like best about Kulea.ma?**

The support that you get from Kulea can not be faulted and they are always on hand to answer questions or guide you through a specific task. Also, being able to connect Kulea and Pipedrive through Zapier is a big plus for us!



**What do you dislike about Kulea.ma?**

You can see the tool has a lot of potential to grow and add more features that would be beneficial to the user. Ideally, before you send a campaign, it would be good to see a preview of the email as a final screen, just before you hit send, as another file safe. On the email preview, where it shows personalisation, you should be able to see this in a test email as well. 

**What problems is Kulea.ma solving and how is that benefiting you?**

Being able to automate makes the campaign process a lot easier to manage, instead of doing it manually.

  ### 4. Easy to use, puts the Marketer in control but still work to be done!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Gemma S. | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 15, 2018

**What do you like best about Kulea.ma?**

That it is simply to use. Me and my team are able to put together complex automations ourselves and the fact that with the hook up with Zapier this enable us to fully control our workflows. Kulea is adding huge value to our day to day existence. 

**What do you dislike about Kulea.ma?**

There has been multiple occasions where we experience slowness and blips with the system, which has prevented us from hitting deadlines for campaigns. This gives us a feeling of unease at times. 

**Recommendations to others considering Kulea.ma:**

Defintely do it - it's great coming on the journey with the Kulea team as they make continued improvements to the platform. Whilst it isn't all the way there yet it will defintely be the best out there when it is. 

**What problems is Kulea.ma solving and how is that benefiting you?**

Greater degree of marketing automation, integrated systems, cost savings and the ability to get rid of some of our older and more dated systems. 

  ### 5. Good product with great customer service

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Events Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 04, 2018

**What do you like best about Kulea.ma?**

I like that the data can be split and personalised to identify different users within our database, this helps us target our e-shots more clearly. Kulea also offers the freedom to create different templates for e-shots

**What do you dislike about Kulea.ma?**

It isn't always user friendly and can be quite difficult to change templates / wording quickly. There have been a few walls I have hit with the design e.g. creating a button that links straight to an email rather than the website.

**What problems is Kulea.ma solving and how is that benefiting you?**

We have been able to identify our audience and section this out, making it much clearer to understand who is reading our information. 


## Kulea.ma Discussions
  - [What is Kulea.ma used for?](https://www.g2.com/discussions/what-is-kulea-ma-used-for)

- [View Kulea.ma pricing details and edition comparison](https://www.g2.com/products/kulea-ma/reviews?filters%5Bnps_score%5D%5B%5D=4&section=pricing&secure%5Bexpires_at%5D=2026-08-13+16%3A38%3A59+-0500&secure%5Bsession_id%5D=911217cd-db86-48bf-b54f-a69f5e8436ad&secure%5Btoken%5D=143f7cfaccbe5282ae850d890373cc301b1962c46a03bc5d86b9a15662dfdcd5&format=llm_user)

## Kulea.ma Features
**Email Marketing**
- Building and Personalizing Emails
- Sending Outbound Emails
- Manage Email Deliverability
- Automated Email Responses

**Online Marketing**
- Landing Pages and Forms
- Dynamic Content
- A/B Testing
- Mobile Optimized
- Search Tracking and Optimization
- Conversion Rate Optimization
- Multivariate Testing
- Customizable Forms

**Lead Management**
- Marketing Lead Database
- Data Quality Management
- Segmentation
- Lead Scoring and Grading
- Lead Nurturing
- Email Tracking
- Automated Alerts and Tasks
- CRM Lead Integration
- Third-Party Integrations
- Real-Time Data
- Social Marketing
- Email Marketing
- Multi-Channel Marketing
- Conversion Tracking
- ROI Tracking
- Activity Tracking
- Engagement Tracking
- Campaign Segmentation
- Search Marketing
- SMS Marketing
- Website Visitor Tracking

**Campaign Management**
- Program Management
- Event / Webinar Marketing
- Calendaring
- Budgeting
- Campaign Management
- Workflow Management
- Template Management

**Social**
- Social Listening
- Social Sharing
- Social Campaigns
- Social Media Engagement
- Social Media Advertising
- Drip Campaigns
- Multi-Campaign

**Reporting & Analytics**
- Basic Reporting
- Web Analytics
- ROI Analytics
- Revenue Analytics
- SEO / Keyword Analytics
- Behavior Analytics
- Real-Time Analytics
- Campaign Analytics
- Website Analytics
- Visual Analytics
- Sales Analytics

**Platform**
- Customization 
- Workflow Capability
- User, Role, and Access Management
- Internationalization
- Sandbox / Test Environments
- Performance and Reliability
- Output Document Generation
- Lead Generation
- Content Management
- Lead Management
- List Management
- Mobile Access

**Agentic AI - Marketing Automation**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making
- Campaign Planning

**Integration**
- Data Import & Export Tools
- Integration APIs
- Breadth of Partner Applications
- Social Media Integration

**Additional Functionality**
- Social Promotion
- Customizable Branding
- Monitoring
- CRM
- Reporting & Statistics
- Live Chat
- Customer Journey Mapping
- Generative AI
- Mass Texting
- Drag & Drop
- Email Templates
- Automated Scheduling
- Campaign Scheduling
- AI Copilot
- Social Media Monitoring
- Activity Dashboard
- Lead Capture
- Customizable Templates
- Marketing Automation
- Event Triggered Actions
- Marketing Calendar
- Customizable CTAs
- Multi-Channel Communication
- Data Import/Export
- Lead Qualification

## Top Kulea.ma Alternatives
  - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - 4.4/5.0 (14,259 reviews)
  - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) - 4.4/5.0 (14,243 reviews)
  - [Adobe Marketo Engage](https://www.g2.com/products/adobe-marketo-engage/reviews) - 4.1/5.0 (3,026 reviews)

