1. [Home](https://www.g2.com/) 2. ... 3. [Image Optimization Software](https://www.g2.com/categories/image-optimization) 4. [Kraken.io Image Optimizer Discussions](https://www.g2.com/products/kraken-io-image-optimizer/discuss) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_6552527efdda2f854212bfaae79a6e85/kraken-io-image-optimizer.png "Product Avatar Image") ](/products/kraken-io-image-optimizer/reviews) [ Kraken.io Image Optimizer ](/products/kraken-io-image-optimizer/reviews) (26)4.2/5 The majority of today's static web traffic is made up of images. While many tools exist for preparing images for the web, such as Photoshop's Save For Web tool and a plethora of other existing resizing and compression techniques, most tools have major shortcomings - such as being restricted to just one format (such as GIF, PNG or JPEG). Many tools will simply force an image down to a particular quality level such as a quality setting of 70 for JPEG images, regardless of what the results look like. And even after processing images through such tools, we find that there are still significant byte savings to be made on most images, without significantly impacting their visual detail. Show More * * * ### 48.0 Nps Score Already have Kraken.io Image Optimizer? ### All Kraken.io Image Optimizer Discussions Search Most CommentedMost HelpfulCommon QuestionsNewest All DiscussionsDiscussions with CommentsCommon QuestionsDiscussions without Comments FilterFilter Filter byExpand/Collapse Sort by Most Commented Most Helpful Common Questions Newest Filter by All Discussions Discussions with Comments Common Questions Discussions without Comments ![Pinned by G2 as a common question](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pinned by G2 as a common question") G2 Pinned by G2 as a common question • about 3 years ago More Options - [ # What is Kraken.io Image Optimizer used for? ](/discussions/what-is-kraken-io-image-optimizer-used-for) What is Kraken.io Image Optimizer used for? [ Image Optimization Software ](https://www.g2.com/tags/image-optimization-software) * * * (true)\<0\>0\>Upvotes (false) * * * 0 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Kraken.io+Image+Optimizer+questions+and+get+answers+from+expert+users+in+our+Kraken.io+Image+Optimizer+Discussions+section.&title=Kraken.io+Image+Optimizer+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fkraken-io-image-optimizer%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Kraken.io+Image+Optimizer+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fkraken-io-image-optimizer%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fkraken-io-image-optimizer%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Kraken.io+Image+Optimizer+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fkraken-io-image-optimizer%2Fdiscuss%0aAsk+Kraken.io+Image+Optimizer+questions+and+get+answers+from+expert+users+in+our+Kraken.io+Image+Optimizer+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Kraken.io+Image+Optimizer+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fkraken-io-image-optimizer%2Fdiscuss%0aAsk+Kraken.io+Image+Optimizer+questions+and+get+answers+from+expert+users+in+our+Kraken.io+Image+Optimizer+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ## Start a New Software Discussion Have a software question? Get answers from real users and experts [Start A Discussion](/products/kraken-io-image-optimizer/discussions/new) * * * ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_6552527efdda2f854212bfaae79a6e85/kraken-io-image-optimizer.png "Product Avatar Image") ### Have you used Kraken.io Image Optimizer before? Answer a few questions to help the Kraken.io Image Optimizer community [ Yes ](javascript:void(0))[ Yes ](https://www.g2.com/login?context=product_review&return_to=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fkraken-io-image-optimizer%2Fdiscuss%3Fsmall_ask%3Dkraken-io-image-optimizer) No