---
title: Kolsquare Reviews
meta_title: 'Kolsquare Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 93 reviews by the users' company size, role or industry to
  find out how Kolsquare works for a business like yours.
aggregate_rating:
  rating_value: 4.3
  review_count: 93
  scale: '5'
date_modified: '2026-08-14'
parent_category:
  name: Social Media Marketing
  url: https://www.g2.com/categories/social-media-marketing
---


# Kolsquare Reviews
**Vendor:** Kolsquare  
**Category:** [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms)  
**Average Rating:** 4.3/5.0  
**Total Reviews:** 93
## About Kolsquare
Kolsquare is Europe’s leading Influencer Marketing platform, that allows brands and agencies to scale Influencer Marketing strategies with a data-driven approach. Our technology enables marketing professionals to fully internalize influencer marketing activities, manage impactful campaigns from A to Z, and drive serious ROI. 🎯 Identify the influencers that truly fit with your brand and reach your audience 😎 Manage all your campaigns and influencer relations in one place with peace of mind 📈 Measure the full performance of your campaigns in real-time and save valuable time creating reports 👀 Benchmark against your competitors and gain valuable insights to stay ahead of the game



## Kolsquare Pros & Cons
**What users like:**

- Users highly value the **ease of use** of Kolsquare, finding it intuitive and convenient for managing campaigns. (15 reviews)
- Users love the **effective campaign management** features of Kolsquare, simplifying influencer collaboration and performance tracking. (10 reviews)
- Users value Kolsquare for its **user-friendly interface and accessible support** , along with insightful influencer analytics. (10 reviews)
- Users appreciate the **reliable functionality** of Kolsquare, enjoying seamless influencer discovery and management features. (10 reviews)
- Users appreciate the **powerful analytics** features of Kolsquare, enabling effective tracking and insightful reporting. (7 reviews)
- Setup Ease (7 reviews)
- Customer Support (5 reviews)
- Intuitive (5 reviews)
- Metrics Tracking (5 reviews)
- Time-saving (5 reviews)

**What users dislike:**

- Users find the **insufficient information** on content performance and processes frustrating, hindering effective influencer engagement. (5 reviews)
- Users find **poor reporting** on Kolsquare, citing issues with content visibility and limited customization options. (5 reviews)
- Users report **inaccuracies in data** like ER% and missing KOL profiles, leading to confusion in usage. (3 reviews)
- Users frequently encounter **search functionality issues** that hinder effective use and accurate results in Kolsquare. (3 reviews)
- Users report that the **complexity** of Kolsquare makes it challenging to manage campaigns and collaborate effectively. (2 reviews)
- Users struggle with the **initial complexity** of Kolsquare, making it hard for others to use without guidance. (2 reviews)
- Profile Limitations (2 reviews)
- Content Management (1 reviews)
- Creator Issues (1 reviews)
- Learning Curve (1 reviews)

## Kolsquare Reviews
  ### 1. Revolutionized Our Influencer Monitoring Process

**Rating:** 5.0/5.0 stars

**Reviewed by:** Anni N. | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 25, 2026

**What do you like best about Kolsquare?**

I really value Kolsquare for its ability to backtrack content, which is so useful for monitoring stories that are only available for 24 hours. The keyword search function stands out, making it easier and more time effective to handle competitor and brand mentions on social media. It's a strategic tool that helps us at Spalt PR to track influencer activities, analyze content, monitor competitor keywords, and measure engagement rates. I find the ease of generating reports and structuring campaign data including metrics like EMV and views very beneficial. Plus, the initial setup was straightforward thanks to the great support from Anna Larsson, our customer success manager.

**What do you dislike about Kolsquare?**

Still a bit an issue with reporting on Snapchat.

**What problems is Kolsquare solving and how is that benefiting you?**

Kolsquare helps us monitor and analyze influencer activity, track influencer content, competitor keywords, brand mentions, and backtrack Instagram stories. It measures engagement rates, structures campaign data, and generates reports, making it more time-effective for competitor and brand overview.

  ### 2. Streamlines Influencer Tracking with Ease

**Rating:** 5.0/5.0 stars

**Reviewed by:** Trine J.

**Reviewed Date:** January 27, 2026

**What do you like best about Kolsquare?**

I like Kolsquare because it's very easy to use. It's also always very easy to get help if you have questions about the platform. I value being able to have insights about every influencer.

**What do you dislike about Kolsquare?**

The only thing I can think of right now is that when I request to add an influencer or an account, there doesn't happen anything. I tried to do it once, and it didn't get an update on the requested profiles that I wanted to add. Also, I'm not clear about the process—do they get a message saying that we want to have access to their profile in Kolsquare, and something like that.

**What problems is Kolsquare solving and how is that benefiting you?**

Kolsquare helps us find influencer inspiration, check their stats, and track what influencers post about us. It solves tracking issues, letting us keep track of campaigns, report insights, and share them with the team.

**Official Response from Emma Marti:**

> Hi Trine! Thanks so much for your review and comment! To answer your question directly: when you request a profile to be added, our team processes it on the back end and adds it directly. The turnaround is usually fast, but we recognise the lack of visible feedback in the platform makes it feel like nothing is happening. Creators themselves don't receive any message from Kolsquare, as they have public profiles where data is displayed by default and visible in APIs social networks provide us with. This is already the case for creators above 5,000 followers, who are in the platform by default. Making this process more transparent and easier to follow is something we're actively working on. In the meantime, your CSM can give you a clear picture of how it works and where your request currently stands.

  ### 3. Practice to evaluate profiles and ensure good investments

**Rating:** 4.5/5.0 stars

**Reviewed by:** Isaure B. | Social Media Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 27, 2026

**What do you like best about Kolsquare?**

Super practical for evaluating influencer profiles and knowing if they have bought followers.

**What do you dislike about Kolsquare?**

Duplicate profiles and reporting not customizable enough for now (customization of fields + ability to group/compare with competitors...)

**What problems is Kolsquare solving and how is that benefiting you?**

Kolsquare helps me choose profiles of authentic content creators, filter through agency proposals to retain only the best profiles (engagement rate, audience location...). Kolsquare also allowed me to detect 2 violations of our exclusivity clause (which made the subscription profitable over a year).

  ### 4. An Influencer Marketing CRM System that helps you run campaigns at scale intuitively.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jeanette O. | Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 11, 2025

**What do you like best about Kolsquare?**

The interface is easy to navigate and feels responsive and dynamic. I love how Kolsquare's AI-powered semantic search engine helps me find great influencer matches consistently, leveraging Big Data to streamline what used to be an exhausting discovery process. What impresses me is how the collaborative platform organises all my campaign needs in one place, eliminating the frustration of constantly switching between multiple tools and teams. The credibility scoring system and detailed analysis capabilities have significantly boosted my research and evaluation processes, allowing me to optimise campaigns much faster than before. I like how the integrated reporting system automatically manages data collection, analysis, and visualisation, making it effortless to create impressive presentations for stakeholders. The platform has helped me maximise impact even on tight budgets by simplifying influencer identification and content monitoring while consistently delivering positive results for my campaigns. I appreciate how the comprehensive database covering multiple social platforms allows me to effectively target the right influencers across Instagram, YouTube, and TikTok, which has paid off with quality engagement and customer feedback. The keyword and filter tools are particularly valuable for targeting influencers who perfectly fit my campaign needs, saving me significant time while ensuring precision in my selections. I love that the platform automatically tracks content across multiple platforms, so I don't miss those spontaneous posts that I might have overlooked with manual collection. Overall, Kolsquare has been a complete game-changer that transformed my influencer marketing from a complex, fragmented process into a streamlined, data-driven strategy.

**What do you dislike about Kolsquare?**

While Kolsquare is an excellent platform, I'd love to see even more advanced AI features for automated email writing and creator matchmaking, which would make the already streamlined workflow even more efficient. The pricing structure could benefit from more flexible options for smaller teams, as having additional collaborative features at lower tiers would make it accessible to more growing businesses. I think it would be fantastic if they expanded their already strong Instagram capabilities to include even deeper integrations across TikTok, YouTube, and emerging platforms to match their excellent Instagram functionality. Having more entry-level pricing options with monthly commitments rather than annual would be great for startups that want to test the platform's powerful features before making a larger investment.

**What problems is Kolsquare solving and how is that benefiting you?**

As an influencer marketing agency, Kolsquare is solving our biggest operational headaches by consolidating what used to be a chaotic multi-tool workflow into one comprehensive platform where we can discover, vet, manage, and report on campaigns. We're delivering much faster turnaround times and more accurate ROI reporting to clients because the automated data collection and visualization tools eliminate the hours we used to spend manually compiling performance metrics from different sources. Most importantly, the platform's filtering and audience analysis capabilities help us identify authentic influencer partnerships that drive results for our clients.

  ### 5. Easy to Use, Time-Saving and Great Profile Performance Insights

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 21, 2026

**What do you like best about Kolsquare?**

I love how easy the tool is, the information it gives about profiles, and especially their average performances. I really like the Google Chrome extension that allows you to have a preview of the profile you're currently watching on Instagram or TikTok. It's really time-saving.

**What do you dislike about Kolsquare?**

Maybe the search bar and how accurate it is, that sometimes, if you type one letter wrong, the algorithm won't understand what you meant.

**What problems is Kolsquare solving and how is that benefiting you?**

Kolsquare is making the profiles scouting of Influencers and UGC content creator so easy for us. As a digital agency, we're always scouting new profiles for different clients and area of activity. Kolsquare makes it very easy with all the filters by locations, community, etc.

**Official Response from Emma Marti:**

> Thank you for your feedback and for highlighting the search experience. It's a small thing that adds up quickly when you're searching at scale, and you're right that a good search experience should handle it without you having to be perfect. We're currently rolling out a revamped search built on AI-powered intent matching, which is designed to understand what you're looking for even when the query isn't exact. It's a meaningful upgrade from keyword matching and we're excited about where it's heading. Stay tuned!

  ### 6. Kolsquare: intuitive interface, comprehensive data, and excellent Spanish-language support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 09, 2026

**What do you like best about Kolsquare?**

What I like most about Kolsquare is the interface: modern and intuitive; the data it provides, the Spanish-language customer support, its real presence in Spain, and its events and reports. It’s very comprehensive; I’ve used three other tools and none compare to Kolsquare.

**What do you dislike about Kolsquare?**

I can’t think of anything. I just like everything.

**What problems is Kolsquare solving and how is that benefiting you?**

Sentiment Analysis is the best feature.

  ### 7. The must-have tool for influencer marketing

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sally B. | Managing Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 07, 2025

**What do you like best about Kolsquare?**

Kolsquare has saved me hours of research time.  Using the platform makes it so easy to find the right influencer - you can narrow the search with various filters, from audience size and interests, through to keywords and mentions, etc. It's really user-friendly and the insights are invaluable. The platform gives you all the data you will ever need to choose the right influencer for a campaign.

**What do you dislike about Kolsquare?**

There are no downsides, it's a great tool! I'm not the most tech savvy person, but I have found it easy to master.

**What problems is Kolsquare solving and how is that benefiting you?**

Finding the right influencers for PR campaigns in the UK.

  ### 8. An Essential Tool for Daily Campaign Analysis

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 07, 2025

**What do you like best about Kolsquare?**

We use Kolsquare every day as a key part of our influencer marketing strategy for our clients. It allows us to perform continuous and accurate data analysis across all our campaigns, making it easy to track every collaboration. The platform gives us clear visibility on performance and helps us effectively measure ROI, which is crucial for optimizing future actions. It’s a comprehensive and reliable tool that has become indispensable for our team.

**What do you dislike about Kolsquare?**

To add some insights maybe the ppt that you export

**What problems is Kolsquare solving and how is that benefiting you?**

As previously mention help us tracking all the campaigns and showing the clients the performance

  ### 9. Easy Extensions, Strong Quality Score, and Reporting Options

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.)

**Reviewed Date:** January 27, 2026

**What do you like best about Kolsquare?**

- Easy information with extensions
- Quality score
- Reporting possibility

**What do you dislike about Kolsquare?**

- Many missing features in reporting, hence more manual than ideal
- No cross reporting

**What problems is Kolsquare solving and how is that benefiting you?**

- Reporting on seeding results
- Structuring our seedings

**Official Response from Emma Marti:**

> Thank you for your review and comments! Cross-campaign reporting is something we know matters a lot, especially for teams managing multiple campaigns at once, and it's firmly on our radar. We've already taken steps to reduce manual work with automated content tracking and customizable dashboards, and we know there's more to do. If you'd be open to sharing more about your specific workflow, we'd love to feed that directly into our product team. 

  ### 10. The best influencer marketing platform currently available

**Rating:** 4.5/5.0 stars

**Reviewed by:** Sergio B. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 11, 2025

**What do you like best about Kolsquare?**

Offline reporting of influencers
Easy profile searches and comprehensive statistics
Comprehensive competitor comparisons

**What do you dislike about Kolsquare?**

Sometimes it is a bit complicated for several people to work on the platform at the same time.

**What problems is Kolsquare solving and how is that benefiting you?**

Influencer search
Campaign management
Analysis of competitors and previous content.



- [View Kolsquare pricing details and edition comparison](https://www.g2.com/products/kolsquare/reviews?filters%5Bsentiment_snippet%5D=2240922&qs=pros-and-cons&section=pricing&secure%5Bexpires_at%5D=2026-08-14+22%3A49%3A21+-0500&secure%5Bsession_id%5D=8ee994e5-dd67-4f76-aebf-12c4bd0d150b&secure%5Btoken%5D=ce32ab6f2de5ab33c21ee768acd371de28d5b5e870b32c13fd39b3ad8bedb040&format=llm_user)
## Kolsquare Integrations
  - [Chrome OS](https://www.g2.com/products/chrome-os/reviews)
  - [Instagram for Business](https://www.g2.com/products/instagram-for-business/reviews)
  - [Shopify](https://www.g2.com/products/shopify/reviews)

## Kolsquare Features
**Additional Functionality**
- Customer Segmentation
- Conversion Tracking
- Post Scheduling
- Automated Scheduling
- Content Management
- Campaign Planning
- Content Library
- Multi-Channel Management
- Campaign Management
- Trend Analysis
- Drag & Drop
- Activity Dashboard
- Customizable Reports
- Multi-Channel Marketing
- Social Promotion
- Data Import/Export
- Contact Management
- Social Media Monitoring
- A/B Testing
- Generative AI
- Customizable Branding
- Email Marketing
- Automated Publishing
- Image Library
- AI Copilot
- Tagging
- Campaign Analytics
- Reporting/Analytics
- Keyword Filtering
- Customizable Templates
- Real-Time Data
- Workflow Management
- Calendar Management
- Data Visualization
- Multi-Campaign
- Social Media Integration
- Multi-Account Management
- Commenting/Notes
- Engagement Tracking
- Third-Party Integrations
- Performance Metrics
- Click Tracking

**Influencer Marketing**
- Influencer Recruitment
- Influencer Scoring
- Audience Analysis
- Influencer Segmentation
- Influencer Collaboration
- Campaign Analytics
- Reporting and Dashboards
- Data Importing and Exporting Tools
- E-Commerce Integration
- Trend Analysis
- Real-Time Analytics
- Multi-Campaign
- Demographic Data
- Social Media Integration
- Campaign Segmentation
- Communication Management
- Influencer Relationship Management
- Social Performance Management
- Campaign Management
- Multi-Channel Management
- Contact Management
- Content Management
- Rewards Management
- Workflow Management
- Activity Dashboard

**Agentic AI - Influencer Marketing Platforms**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making
- Third-Party Integrations
- Campaign Planning

**Additional Functionality**
- Data Visualization
- Keyword Tracking
- Search/Filter
- Social Advertising
- Influencer Tracking
- Social Promotion
- Conversion Tracking
- Payment Tracking
- Customizable Reports
- Email Marketing
- Approval Process Control
- Alerts/Notifications
- Performance Metrics
- Data Import/Export
- Campaign Scheduling
- Engagement Tracking
- Monitoring
- Contact Database
- Influencer Discovery
- Multi-Channel Marketing
- Social Media Monitoring
- Activity Tracking
- Customizable Branding
- ROI Tracking
- AI Copilot
- Reporting & Statistics
- CRM
- Faceted Search/Filter
- Categorization/Grouping
- Filtering
- Generative AI
- API

## Top Kolsquare Alternatives
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