--- title: Kochava Reviews meta\_title: 'Kochava Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 137 reviews by the users' company size, role or industry to find out how Kochava works for a business like yours. aggregate\_rating: rating\_value: 4.1 review\_count: 137 scale: '5' date\_modified: '2026-08-10' parent\_category: name: Mobile Analytics url: https://www.g2.com/categories/mobile-analytics ---

# Kochava Reviews & Product Details

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Kochava is a real-time data solutions company offering a comprehensive growth stack of solutions for data-driven advertisers. We empower advertisers to measure what matters with tools that deliver better insights and actionable data in one operational platform. Advertisers can map their growth journey with Kochava, leveraging mobile measurement partner (MMP) services, a next-generation marketing mix modeling (MMM) SaaS platform, and a premium platform for search ads automation and app store optimization (ASO). Kochava's MMM SaaS and search ads automation/ASO platforms work with advertisers using Kochava or any other MMP. With a culture of customer-driven innovation, dedication to data security, and the most powerful tools in the ecosystem, Kochava is trusted by top brands to harness their data for growth. Headquartered in Sandpoint, ID, the company has offices globally.

* * *

Product Website
Kochava
Seller
[Kochava](https://www.g2.com/sellers/kochava)
Discussions
[Kochava Community](https://www.g2.com/products/kochava/discuss)
Languages Supported

English, French, Irish, Japanese, Korean, Romanian, Spanish, Serbian, Chinese (Simplified), Chinese (Traditional)

Solution Type

All-in-One

Overview by
Kimberly Manning

Show More

## Value at a Glance

Averages based on real user reviews.

### Time to Implement

2 months

[
View More Pricing Information
](https://www.g2.com/products/kochava/pricing)

## Kochava Integrations
(108)

What do users say about integrations?

Verified by Kochava

[

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Show More

 ![Vaibhav S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Vaibhav S.")
VS

Vaibhav S.

Senior Group Manager

Computer Software

Small-Business (50 or fewer emp.)

7/27/2023

"Powerful analytics"

5/5

What do you like best about Kochava?

I like the amount of tracking and reporting Kochava provides. It helps us monitor purchases, analyze campaign costs, and understand funnel performance in one place. There are a lot of features available, and the newer dashboard has made it much easier to filter data, understand performance, and find the information we need. Review collected by and hosted on G2.com.

What do you dislike about Kochava?

Some of the reporting can still feel complicated, especially when trying to combine cost, revenue, purchase activity, and customer-related information into one clear report. Because there are so many options and features, it can take some time to understand how to get exactly the data you are looking for. Review collected by and hosted on G2.com.

What problems is Kochava solving and how is that benefiting you?

We have been spending significantly on Apple Search Ads for the past four years, but previously we did not have a reliable way to connect that advertising spend with actual sales. Kochava helped solve that problem by giving us better purchase attribution and ROI visibility. Now we can make more informed decisions about whether a campaign is profitable and whether we should continue running it. Review collected by and hosted on G2.com.

Show More

8/10/2026
Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Andres G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Andres G.")
AG

Andres G.

Enterprise (\> 1000 emp.)

3/14/2023

"Kochava has a very good support team"

4.5/5

What do you like best about Kochava?

They continue to have a very good support team, offering new solutions or better integrations. Review collected by and hosted on G2.com.

What do you dislike about Kochava?

It would find useful to integrate with more affiliate networks and improve the usability of the adming panel. Review collected by and hosted on G2.com.

What problems is Kochava solving and how is that benefiting you?

We need to improve our reach in the mobile world and Kochava helps us allowing us to launch campaigns with our mobile marketing agencies and partners. Review collected by and hosted on G2.com.

Show More

8/10/2026
Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Mike R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mike R.")
MR

Mike R.

Enterprise (\> 1000 emp.)

4/2/2026

"Outstanding Custom Support and Insightful Solutions"

5/5

What do you like best about Kochava?

I really appreciate Kochava's ability to problem solve and their out-of-the-box thinking. They come up with solutions even for things they might not have in their current toolset, and they enjoy hearing client feedback to improve their product offerings. I also find it valuable that Kochava becomes an extension of our internal team, goingbove and beyond to ensure we succeed. The support team is top-notch, consistently being available, even before we had finalized our contracts with them. Additionally, the SDK implementation was fairly easy, and the team was super helpful and supportive during the onboarding process. I also enjoy their annual client summit, which provides great insights, informative sessions, and networking opportunities to connect with others in the space. Their ability to provide great insights and the quality of their support team stands out for me. Review collected by and hosted on G2.com.

What do you dislike about Kochava?

From a marketing standpoint, there are no issues that I can think of that Kochava is not delivering on. Our dev team has asked for a custom solution that has not been prioritized yet. So I think that's probably the only thing I can think of, from our experience to date, that's there was not an immediate solve for, but its a custom ask, so i can't say there have been any issues. Review collected by and hosted on G2.com.

What problems is Kochava solving and how is that benefiting you?

Kochava helps us with customer acquisition by linking users to app sections, tracking downloads from media partners, understanding customer behavior and origins, and leveraging SmartLink QR codes for in-person activations. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: Seller invite

 ![Mike T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mike T.")
MT

Mike T.

Staff Marketing Operations Manager

3/25/2026

"Exceptional Support, Room For Innovation"

4/5

What do you like best about Kochava?

I find their customer service to be incredible and appreciate the partnership they facilitate. Their reps are incredibly helpful, always willing to jump on calls whenever needed to think through complex problems and build out custom solutions. It's unmatched in this industry. Review collected by and hosted on G2.com.

What do you dislike about Kochava?

Kochava does seem to be behind sometimes on more innovative solutions, especially for the mobile app install industry. The focus on providing a variety of services for different marketers and working towards an omni-channel solution might mean they leave behind some other core-initiatives. At times, our ad platforms look to Kochava second, third, or even last to support beta products or other needs because Kochava has to deprioritize them. Review collected by and hosted on G2.com.

What problems is Kochava solving and how is that benefiting you?

Kochava gives us a clearer picture of our media campaign impacts, helping attribute engagement signals to in-app installs and events. This helps us understand where to invest more and how campaigns contribute to platform growth. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: Seller invite

 ![Amy L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Amy L.")
AL

Amy L.

Marketing

Enterprise (\> 1000 emp.)

3/25/2026

"Easy to Implement, Powerful Dashboards, and Responsive Support"

4.5/5

What do you like best about Kochava?

We use Kochava as our MMP for tracking our in app conversion data across platforms. I like that the ease of use and the ease of implementation. Our support team is knowledgeable and always available to help. Doing network integrations are simple and straightforward. I use the dashboards a lot for troubleshooting and attribution analyses across devices. I use Kochava almost daily, but mostly on a weekly basis for media reporting purposes. Review collected by and hosted on G2.com.

What do you dislike about Kochava?

The SAN integrations are a bit harder because it requires implementation from the partners which can sometimes be challenging. Review collected by and hosted on G2.com.

What problems is Kochava solving and how is that benefiting you?

We use Kochava for in app tracking across our paid media platforms. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Verified User in Entertainment](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Entertainment")
EE

Verified User in Entertainment

Mid-Market (51-1000 emp.)

3/27/2026

"Kochava Delivers Clear Insight into Paid Media Performance Across CTV and Beyond"

5/5

What do you like best about Kochava?

Kochava provides insight into the impact and effectiveness of our paid media buys across CTV as well as other partners. Review collected by and hosted on G2.com.

What do you dislike about Kochava?

The biggest challenge that we're running into in measuring our CTV advertising is that much of the tracking is done through view-through attribution. That makes it somewhat difficult to compare to other channels. However, this is not a Kochava problem so much as a CTV problem, and I believe Kochava has the tools to help us figure this out. Review collected by and hosted on G2.com.

What problems is Kochava solving and how is that benefiting you?

We are working with Kochava to help us verify the cost per acquisition on our paid media campaigns, as well as to determine incrementality versus other paid media channels. Specifically, Kochava's third-party attribution provides a trusted source for verifying the claims made by our various TV partners in terms of the effectiveness of their paid media. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising")
UM

Verified User in Marketing and Advertising

Mid-Market (51-1000 emp.)

3/24/2026

"Kochava Makes Campaign KPI Tracking and Event Analysis Effortless"

4.5/5

What do you like best about Kochava?

I like how easy it is to retrieve and visualize the exact data I need using the filter options, so I can analyze the campaigns I’m focused on. In particular, the Kochava dashboard and portal make it straightforward to review campaign KPIs and to see both claimed and unclaimed events without hassle. Review collected by and hosted on G2.com.

What do you dislike about Kochava?

For specific use cases that involve adding a conversion tracker to a website, it’s not as easy as I’d like to verify that the advertiser has set the tracker up correctly. I’d really like to see improvements in that area, especially around making setup verification clearer and more straightforward. Review collected by and hosted on G2.com.

What problems is Kochava solving and how is that benefiting you?

Kochava helps us measure advertiser outcomes across multiple channels, which is exactly the problem we needed to solve. With that visibility, we can better optimize publisher monetization while also improving advertiser KPIs. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Denice L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Denice L.")
DL

Denice L.

Mid-Market (51-1000 emp.)

3/24/2026

"Effective Attribution with Stellar Support"

4/5

What do you like best about Kochava?

I think the best thing about Kochava is their customer success team. They're super responsive and nice people to work with. Kochava helps our clients have one source of truth, as they compare our performance with our competitors. It alleviates work that would've fallen onto my company. I use the postbacks that I receive from Kochava the most, as it allows me to see how well different placements and creatives are performing in a campaign. Review collected by and hosted on G2.com.

What do you dislike about Kochava?

Their sales team is constantly trying to sell their products to my company's sales teams behind our partnerships team's backs. Review collected by and hosted on G2.com.

What problems is Kochava solving and how is that benefiting you?

Kochava helps our clients compare our performance to competitors, serving as a single source of truth. It alleviates work for my company and allows me to see placement and creative performance in campaigns through postbacks. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: Seller invite

 ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising")
AM

Verified User in Marketing and Advertising

Enterprise (\> 1000 emp.)

8/6/2026

"Fantastic MMP for campaign tracking with first-class customer service"

4/5

What do you like best about Kochava?

Kochava is a fantastic MMP that helps us track our campaigns, integrate spends, and provides fantastic customer service. Review collected by and hosted on G2.com.

What do you dislike about Kochava?

Sometimes the help articles are written in a cumbersome/understandable way, and the impact of individual options is not clearly explained. Review collected by and hosted on G2.com.

What problems is Kochava solving and how is that benefiting you?

We use Kochava as an MMP for Android / iOS campaign tracking, deep linking, push notifications, app traffic analysis. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: OrganicAI Translated

 ![Jennifer C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jennifer C.")
JC

Jennifer C.

Marketing Technology Lead

Enterprise (\> 1000 emp.)

7/15/2025

"Great customer support, attribution technology for in app tracking, extensive network of ad partners"

5/5

What do you like best about Kochava?

The dedicated support and hands-on nature of the Kochava team, as well as the extensive partner integrations that exist. They are also helpful in adding new integrations for new ad partners if needed. They have a number of features to leverage on their platform as well as partnerships that can be useful for you, including Search Ad Maven. Review collected by and hosted on G2.com.

What do you dislike about Kochava?

Areas of opportunity were the user interface, which presented a significant learning curve. However, Kochava has since rolled out a new UI and implemented a few additional updates that are extremely helpful. Pricing can be expensive but I encourage having candid discussions with your account rep. They care about your business and will always work with you. Review collected by and hosted on G2.com.

What problems is Kochava solving and how is that benefiting you?

It has been helpful in tracking our mobile campaigns in our app. We have both the mobile and web SDK implemented for Kochava and generate hundreds of campaign links. They are also helping us to optimize our IOS app store optimizations for the fall in ensuring we are optimizing on the right keywords. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: Seller invite

## Questions about Kochava? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
Ask about Kochava
](https://www.g2.com/products/kochava/discussions/new)

GU

Guest User

What do you recommend for marketers considering Kochava for mobile attribution and analytics?

0 Upvotes

0

[
Join the conversation
](https://www.g2.com/discussions/what-do-you-recommend-for-marketers-considering-kochava-for-mobile-attribution-and-analytics)

GU

Guest User
•
Last activity almost 3 years ago

What is mobile attribution platform?

0 Upvotes

1

[
Join the conversation
](https://www.g2.com/discussions/what-is-mobile-attribution-platform)

[
View all Discussions
](https://www.g2.com/products/kochava/discuss)

## Pricing Insights

Averages based on real user reviews.

### Time to Implement

2 months

### Return on Investment

15 months

### Average Discount

14%

[
View More Pricing Information
](https://www.g2.com/products/kochava/pricing)

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##### 
##### Kochava Features

User Identification

User Segmentation

Geolocation

Tracking & Reporting

Custom Event Tracking

Real-Time Insights

Attribution

Analysis

Application Attribution

Campaign Analysis

Activity Dashboard

Platform

Optimization

[
View More Features
](https://www.g2.com/products/kochava/features)

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##### Categories on G2

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