--- title: Klaviyo Reviews meta_title: 'Klaviyo Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 1360 reviews by the users' company size, role or industry to find out how Klaviyo works for a business like yours. aggregate_rating: rating_value: 4.6 review_count: 1360 scale: '5' date_modified: '2026-08-07' parent_category: name: Marketing url: https://www.g2.com/categories/marketing --- # Klaviyo Reviews **Vendor:** Klaviyo **Category:** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation) **Average Rating:** 4.6/5.0 **Total Reviews:** 1,360 ## About Klaviyo Klaviyo is the all-in-one platform that helps B2C businesses grow by integrating marketing, analytics, and customer service in one solution. Powered by unified data and built-in AI , Klaviyo empowers B2C businesses: - Orchestrate your email marketing, SMS marketing, RCS, push, WhatsApp, reviews, forms, and ads in one platform - Sync with 400+ tools to capture and unify behavior data - AI-optimized messages, segments, timing, and creative to scale conversions - Unlock analytics like RFM, funnel reporting, and catalog insights By capturing every click, purchase, and conversation into a unified profile, Klaviyo powers marketing automation that drives personalized, trigger-based journeys across every channel - no extra tools or complex setup required. Join more than 170,000 businesses using Klaviyo to create a true omnichannel experience for your customers. To learn more about Klaviyo or to request a demo, visit www.klaviyo.com. ## Klaviyo Pros & Cons **What users like:** - Users enjoy the **ease of use** of Klaviyo, finding it intuitive for managing campaigns and training others. (160 reviews) - Users love the **powerful automation** of Klaviyo, enabling easy, effective, and tailored email marketing campaigns. (123 reviews) - Users value the **powerful automation** of Klaviyo, enabling tailored campaigns that enhance engagement and boost revenue. (92 reviews) - Users love the **scheduling and seamless integrations** of Klaviyo, enhancing campaign management across various platforms. (89 reviews) - Users love the **easy integration** of Klaviyo, enhancing personalized campaigns and connecting effectively with customers. (81 reviews) - Users appreciate the **easy creation** of campaigns in Klaviyo, enjoying powerful automation and intuitive features for engagement. (80 reviews) - Automation Efficiency (75 reviews) - Data Segmentation (66 reviews) - Easy Setup (62 reviews) - Customer Support (58 reviews) **What users dislike:** - Users find Klaviyo to be **expensive** with limited support, which can be overwhelming for beginners. (73 reviews) - Users find the **learning curve steep** in Klaviyo, especially newcomers who struggle with its non-intuitive features. (63 reviews) - Users express concerns about **missing features** in Klaviyo, including limited channel options and slow customer support. (57 reviews) - Users find the **limited features** of Klaviyo hinder their experience, lacking depth and versatility for brand management. (40 reviews) - Users experience **poor customer support** , with limited access and slow response times, especially on the free plan. (40 reviews) - Poor Support (32 reviews) - Not Intuitive (28 reviews) - SMS Limitations (28 reviews) - Limited Customization (24 reviews) - Steep Learning Curve (22 reviews) ## Klaviyo Reviews ### 1. Great Customer Support Experience **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Food & Beverages | Small-Business (50 or fewer emp.) **Reviewed Date:** March 10, 2026 **What do you like best about Klaviyo?** Customer support agents are great, features are good, accessibility and information access is clear. We use it every day for all our campaign efforts. **What do you dislike about Klaviyo?** Email design can be frustrating and not super intuitive. UTM tracking could be set up more efficiently, especially for flows, but not bad. **What problems is Klaviyo solving and how is that benefiting you?** Customer engagement, retention and acquisition. ### 2. Easy Daily Use and Smooth Integration with Klavyio **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Utilities | Mid-Market (51-1000 emp.) **Reviewed Date:** March 11, 2026 **What do you like best about Klaviyo?** Klavyio is very easy to use everyday, I didn't had any problem on the implemetation and integration process. **What do you dislike about Klaviyo?** For Brazil, a important marketing channel is Whatsapp Messages (instead of SMS), isn't available. **What problems is Klaviyo solving and how is that benefiting you?** I have a e-commerce and Klavyio centralizes all data and allow me to comunicate with our customers and leads. ### 3. Easy Contact List Management with Plenty of Contacts **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.) **Reviewed Date:** January 15, 2026 **What do you like best about Klaviyo?** I like the amount of contacts I can add to my lists **What do you dislike about Klaviyo?** I dislike that I had issues trying to set up sms campaigns **What problems is Klaviyo solving and how is that benefiting you?** Managing customer emails and phone numbers and sending email campaigns ### 4. A top-notch marketing automation platform **Rating:** 4.0/5.0 stars **Reviewed by:** Livia P. | Marketing and Social Media Coordinator, Mid-Market (51-1000 emp.) **Reviewed Date:** October 02, 2025 **What do you like best about Klaviyo?** The Klaviyo platform has been easy to navigate and implement. The interface is clean, has a number of features, and has allows us to quickly and efficiently bulk email our marketing lists. The customer support team are knowledgeable and very responsive, always quickly addressing any queries. Overall, it's a powerful ecommerce tool! **What do you dislike about Klaviyo?** Limited omnichannel capabilities can be a drawback for larger companies **What problems is Klaviyo solving and how is that benefiting you?** Automating our email marketing to ensure that the right customer is being emailed at the right time, and bulk emailing our mailing list. ### 5. Effortlessly Enhances Campaigns with Stellar Support **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Consumer Electronics | Mid-Market (51-1000 emp.) **Reviewed Date:** December 11, 2025 **What do you like best about Klaviyo?** I find Klaviyo easy to use and appreciate the extremely responsive support. Whenever we have an issue, we can get on the chat and speak to a real person after it's triaged by AI, which means we solve the problem fairly quickly. The initial setup was very easy. **What do you dislike about Klaviyo?** We have experienced some glitches. Users on lower authority tiers being able to export CSV documents, Klaviyo not automatically merging all profiles that are duplicates. **What problems is Klaviyo solving and how is that benefiting you?** Klaviyo helps automate win-back strategies and reduce churn while enhancing the customer experience. ### 6. Highly Recommended for Email Marketing with Some Room for Improvement **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Food & Beverages | Small-Business (50 or fewer emp.) **Reviewed Date:** February 13, 2025 **What do you like best about Klaviyo?** I like Klaviyo's design features, segment building, and interface. The initial setup was easy. **What do you dislike about Klaviyo?** The AI chatbox for quick questions is not great. Reporting does not seem intuitive. **What problems is Klaviyo solving and how is that benefiting you?** I use Klaviyo for communicating with customers and sharing promotions. ### 7. Klaviyo Proves Its Worth **Rating:** 4.0/5.0 stars **Reviewed by:** Nandan m. | Compliance Analyst, Small-Business (50 or fewer emp.) **Reviewed Date:** October 08, 2025 **What do you like best about Klaviyo?** Klaviyo provides a variety of ready-made automation workflows, such as welcome series, abandoned cart alerts, and post-purchase follow-ups. These automated sequences foster customer relationships and encourage repeat purchases without requiring manual effort. **What do you dislike about Klaviyo?** Access to customer support is limited for users on the free plan, with support available only for the first 60 days. **What problems is Klaviyo solving and how is that benefiting you?** Many businesses struggle to consolidate customer information from multiple channels. Klaviyo centralizes data from e-commerce platforms, email, and SMS into unified customer profiles ### 8. Powerful Automation & Segmentation, but Pricing & Tracking Have Limits **Rating:** 5.0/5.0 stars **Reviewed by:** Sharnitha H. | Digital marketing specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** March 03, 2025 **What do you like best about Klaviyo?** Klaviyo is hands down one of the best email and SMS marketing platforms I’ve used. The automation flows are super effective, and the segmentation options let me target customers in a way that actually drives results. I also love how well it integrates with Shopify/chargebee/amplitude (these are mai tools we use) and pulls in all the data I need to create personalised, high-converting/engaging campaigns. The analytics (Like open rate, click rate, deliverability score) are also solid, giving clear insights into what's working and what’s not which helps me in optimisation **What do you dislike about Klaviyo?** The pricing can get expensive as your subscriber list grows. There are also limitations in tracking push notification campaign metrics, making it harder to measure performance. Additionally, suppressing and unsuppressing contacts can be a bit of a hassle. **What problems is Klaviyo solving and how is that benefiting you?** Klaviyo streamlines automation, segmentation, and data integration, helping us create targeted, high-converting campaigns with clear performance insights. ### 9. Easy to use, can be costly if you don't constantly do list cleaning. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.) **Reviewed Date:** September 26, 2025 **What do you like best about Klaviyo?** Ease of use and ease of integration with Shopify. **What do you dislike about Klaviyo?** Display issues on Outlook and increasing cost while decrease in customer service. **What problems is Klaviyo solving and how is that benefiting you?** Helping to increase revenue and save time by making by making emails easy to send out to the correct segments. ### 10. Best maketing automations platform for e-commerce **Rating:** 4.0/5.0 stars **Reviewed by:** Luca G. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** December 20, 2023 **What do you like best about Klaviyo?** Ease of integration with main e-commerce platforms. Great customer support. **What do you dislike about Klaviyo?** It's not so easy to use partner program and its platform. Low fees for partner. **What problems is Klaviyo solving and how is that benefiting you?** Automations made easy and higly customizable. ### 11. Seamless integration **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.) **Reviewed Date:** September 30, 2025 **What do you like best about Klaviyo?** It’s good because it has seamless integration with Shopify. Easy to setup and the tracking is good — free plan should be enough for you. You have more ‘cheaper’ options but they are not worth your time. There is a reason why people use Klaviyo! Klaviyo also goes well with other third party apps like Judge.me In short, yes! It’s good enough. **What do you dislike about Klaviyo?** It aggregates performance metrics ie open rates, click rates etc across campaigns so you understand overall performance. Shopify email doesn’t. **What problems is Klaviyo solving and how is that benefiting you?** Klayvio allows custom email templates so you can design emails however you want. With Shopify you must use their built in templates as they are ### 12. Klaviyo is a top revenue channel for e-comm businesses. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.) **Reviewed Date:** October 07, 2025 **What do you like best about Klaviyo?** Klaviyo's data and insights are incredibly advanced and allow for advanced custom setups. **What do you dislike about Klaviyo?** Klaviyo can be quite costly especially for small businesses. **What problems is Klaviyo solving and how is that benefiting you?** Klaviyo helps with setting up basic and advanced automations that any online store needs to run. Also, they have quite a suite of integrations with 3rd party apps that allow for seamless crossing of data that can be used in campaign and flow setups. ### 13. Klaviyo for Digital Marketing **Rating:** 5.0/5.0 stars **Reviewed by:** Mandie L. | Chief Information Officer, Farming, Mid-Market (51-1000 emp.) **Reviewed Date:** October 13, 2025 **What do you like best about Klaviyo?** Klaviyo has made it easy for us to distribute podcasts, grain news, and employee alerts via email and SMS message. **What do you dislike about Klaviyo?** Klaviyo profiles, lists and segments take a little time to understand, but it is worth the time. **What problems is Klaviyo solving and how is that benefiting you?** Using Klaviyo, we have begun distributing our podcast via SMS message, emailing monthly member news, and planned for employee alerts in case of emergency. ### 14. Great for managing SMS and email campaigns **Rating:** 4.0/5.0 stars **Reviewed by:** Juan Jose C. | Data Analyst, Mid-Market (51-1000 emp.) **Reviewed Date:** September 30, 2025 **What do you like best about Klaviyo?** Great to manage campaigns using automations. **What do you dislike about Klaviyo?** High costs and complex pricing, also no unlimited email sending. **What problems is Klaviyo solving and how is that benefiting you?** The automations for campaigns work really great, they save us some good time. ### 15. Great for Making New Friends **Rating:** 4.5/5.0 stars **Reviewed by:** DHRUV B. | Business, Small-Business (50 or fewer emp.) **Reviewed Date:** December 16, 2025 **What do you like best about Klaviyo?** This platform helps us to make friendship with other people **What do you dislike about Klaviyo?** I am loving this platform I didnt want to dislike this paltfom **What problems is Klaviyo solving and how is that benefiting you?** For business purposes and problems ### 16. i am 83 and ripped off by klaviyo and lost $3000 due to bad setup **Rating:** 0.0/5.0 stars **Reviewed by:** Thomas D. | president, Small-Business (50 or fewer emp.) **Reviewed Date:** July 26, 2025 **What do you like best about Klaviyo?** absolutely nothing too complicated and no support **What do you dislike about Klaviyo?** i am 83 and ripped off by klaviyo install error shut down my site 3 days while i figured out how to fix, klaviyo re fused to help and when i asked for help with complicated installation i was referred to videos. program show 15 steps to install an when i asked support about the steps she asked where i found that. after total failure and losing several thousands klaviyo refused to make a refund Date of experience: July 24, 2025 **What problems is Klaviyo solving and how is that benefiting you?** did nothing could not install due to no support ### 17. Great Email Service **Rating:** 4.5/5.0 stars **Reviewed by:** Maddison D. | Marketing Director, Small-Business (50 or fewer emp.) **Reviewed Date:** July 31, 2025 **What do you like best about Klaviyo?** I like how easy it is to use and how effective their suggestions are. It was easy to implement and there are lots of features. We use the program daily. **What do you dislike about Klaviyo?** Getting help from customer service is slow **What problems is Klaviyo solving and how is that benefiting you?** We needed a better, more professional way to reach our email subscribers. Klaviyo makes it fast and easy. ### 18. Efficient Transactional Emails, but a Complicated Learning Curve and UI **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.) **Reviewed Date:** February 05, 2026 **What do you like best about Klaviyo?** it is efficient to plan and send transactional mails to customers **What do you dislike about Klaviyo?** it is complicated to learn, and design interface is not the easiest **What problems is Klaviyo solving and how is that benefiting you?** i plan campaigns and send them to customers easily ### 19. Powerfull tool for email marketing, Game changer for our client **Rating:** 5.0/5.0 stars **Reviewed by:** Saurabh J. | Frontend Engineer, Mid-Market (51-1000 emp.) **Reviewed Date:** July 29, 2025 **What do you like best about Klaviyo?** I like how easy Klaviyo makes it to send good-looking emails and set up automatic messages. It works really well with my store and helps me stay in touch with customers without doing everything manually. **What do you dislike about Klaviyo?** It can feel a bit overwhelming at first, especially with so many features and settings. Some parts are not very beginner-friendly and take time to figure out **What problems is Klaviyo solving and how is that benefiting you?** I used Klaviyo mainly for email templating. It solved the problem of designing and sending emails manually. With its easy tools and good delivery rate, ### 20. Comprehensive Email and SMS Marketing Solution **Rating:** 4.0/5.0 stars **Reviewed by:** Anna S. | Creative & Marketing Director, Small-Business (50 or fewer emp.) **Reviewed Date:** January 24, 2025 **What do you like best about Klaviyo?** There are a lot of things I like about Klaviyo. My favorite is easily creating flows and customer segments based on website activity. Being able to target customers with personalized information is important and a huge part of our marketing strategy. **What do you dislike about Klaviyo?** While Klaviyo offers a lot of educational opportunities and learning, I do feel like some features are difficult to navigate for a new user. **What problems is Klaviyo solving and how is that benefiting you?** Klaviyo allows us to reach customers at multiple points of their acquisition and purchase journey through the use of flows and segments. Using Klaviyo we have been able to keep a healthy email list by removing any disinterested parties and by only contacting customers with information they may actually find useful based on their website activity. Klaviyo accounts for about half of our sales and is a huge part of our digital marketing strategy. ### 21. Klaviyo lets us automatically email customers based on criteria. **Rating:** 5.0/5.0 stars **Reviewed by:** K W. | President, Small-Business (50 or fewer emp.) **Reviewed Date:** September 30, 2025 **What do you like best about Klaviyo?** We can let the sofware email our customers automatically with promotions and information. **What do you dislike about Klaviyo?** It can be quite costly depending on the number of emails in your system **What problems is Klaviyo solving and how is that benefiting you?** Because it emails your customers automatically based on criteria, you do not have to count on someone sifting through data and emailing the customer. ### 22. Solid email marketing platform **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.) **Reviewed Date:** July 30, 2025 **What do you like best about Klaviyo?** I like the templates feature where I can buildout an email and apply it to my different sends to different audiences individually very easily. I can also edit them independently after I apply them and make them unique to the target audience but have the same foundation. The custom report features are also thorough. It's also very easy to sync with other platforms. **What do you dislike about Klaviyo?** Sometimes things don't save properly if you don't click next and then exit **What problems is Klaviyo solving and how is that benefiting you?** Email marketing automation and scheduling. ### 23. Game-changer for eCommerce email marketing **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.) **Reviewed Date:** August 14, 2025 **What do you like best about Klaviyo?** The behavioral segmentation is absolutely incredible - being able to create automated flows based on exactly how customers interact with your site and products consistently drives way better results than anything else I've used. The integration ecosystem is solid too, and their deliverability rates keep my clients' emails actually landing in inboxes instead of spam folders. **What do you dislike about Klaviyo?** The pricing can get brutal as your subscriber list grows - I've had clients get sticker shock when they hit certain tiers. **What problems is Klaviyo solving and how is that benefiting you?** Klaviyo solved the huge problem of generic email blasts by letting me create hyper-personalized campaigns based on actual customer behavior, which has boosted my clients' email revenue and makes demonstrating ROI a breeze. ### 24. Diverse **Rating:** 4.0/5.0 stars **Reviewed by:** Stacey K. | Managing Director, Small-Business (50 or fewer emp.) **Reviewed Date:** November 18, 2025 **What do you like best about Klaviyo?** We are able to store unlimited contacts and stay organized **What do you dislike about Klaviyo?** Can be hard to find contacts - need email address **What problems is Klaviyo solving and how is that benefiting you?** CRM - keeps us organized ### 25. Powerful Email & SMS Marketing with Smart Behavior-Based Segmentation **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** January 14, 2026 **What do you like best about Klaviyo?** Email and SMS marketing, and being able to segment my audience based on user behaviour. **What do you dislike about Klaviyo?** sms costs add up, but can be worth it once setup **What problems is Klaviyo solving and how is that benefiting you?** Mass marketing outreach ### 26. Powerful Email, Flows, and SMS Integration **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** January 15, 2026 **What do you like best about Klaviyo?** Emails, flows, sms integration are good. audience targeting is key. **What do you dislike about Klaviyo?** Costs increase steeply as your contact list grows and attribution is not the best **What problems is Klaviyo solving and how is that benefiting you?** creating automated email flows ### 27. Klaviyo makes things so simple! **Rating:** 5.0/5.0 stars **Reviewed by:** Victoria T. | CRM Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** July 31, 2025 **What do you like best about Klaviyo?** I love how user friendly it is and you can plug and use **What do you dislike about Klaviyo?** i would say not having a dedicated person on my account can be challenging **What problems is Klaviyo solving and how is that benefiting you?** it is solving personalization and automations for me ### 28. Just the perfect tool for email marketing and automation **Rating:** 5.0/5.0 stars **Reviewed by:** Dana B. | Creative Marketing Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** July 02, 2025 **What do you like best about Klaviyo?** I love how easy the platform is to use—everything is clear, intuitive, and simple to organize. I use it everyday and honestly is amazing. Implementing new templates and campaigns are super easy to do! And the customer support team is honestly super helpful! **What do you dislike about Klaviyo?** Sometimes I need to go back and forth for something to load **What problems is Klaviyo solving and how is that benefiting you?** It makes my job both easy and enjoyable! I can send any number of emails, schedule them, preview, test, and double-check that everything is working perfectly. Honestly, I’m so happy with it! ### 29. Excellent E-Commerce Features, But Pricing Could Be Friendlier **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.) **Reviewed Date:** November 11, 2025 **What do you like best about Klaviyo?** It's built for e-commerce and offers great segmentation of lists. I also like that it has functionality to offer SMS to expand customer reach outside of email. **What do you dislike about Klaviyo?** Price is always a factor for small to mid-size businesses and often Klayvio loses out because of price with our clients. **What problems is Klaviyo solving and how is that benefiting you?** Their data analytics helps showcase marketing's impact in the customer journey. ### 30. Alternative Platfom For Email Campaigns **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** March 08, 2024 **What do you like best about Klaviyo?** I enjoy using it because it allows me to schedule campaigns and connect with other platforms such as Zapier. **What do you dislike about Klaviyo?** Their communication could improve with expectations of campaigns. **What problems is Klaviyo solving and how is that benefiting you?** I can schedule campaigns well in advance and that saves me so much time. ### 31. Overpriced since IPO ... Charge extra for features like Analytics that should be included for free **Rating:** 1.0/5.0 stars **Reviewed by:** Verified User in Sporting Goods | Mid-Market (51-1000 emp.) **Reviewed Date:** July 29, 2025 **What do you like best about Klaviyo?** Good deliverability and stronger UX than some competitors **What do you dislike about Klaviyo?** Their pricing, also while their UX is stronger than say Infusionsoft or Keap, they still could be better. They also don't offer a ton of support for how high their prices are **What problems is Klaviyo solving and how is that benefiting you?** Allows us to email customers, we have a high AOV product with a long sales cycle, so being able to send emails is very critical to avoid continuing to pay for just retargeting. ### 32. The best email marketing software for Shopify stores **Rating:** 5.0/5.0 stars **Reviewed by:** Anna O. | Digital Performance Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** December 06, 2024 **What do you like best about Klaviyo?** I absolutely love Klaviyo x Shopify integration. It opens up the ability to segment your customers based on their purchasing behaviour and create automated follow-up email sequences based on that. It is a must-have for anyone having a Shopify store. And the fact that it is preferred Shopify's partner tells a lot. I love the email builder with the dynamic products feed or just a product block. I love the fact that with a little bit of coding, you can personalize shopping reminders to show each customer the last set of products they purchased from your store. And the customer support is really helpful! **What do you dislike about Klaviyo?** Nothing to dislike! I know some smaller businesses find it a bit pricey, but I have no say on that. **What problems is Klaviyo solving and how is that benefiting you?** Without having a CRM, Klaviyo brings some solutions a business owner desperately needs. It offers basic customer segmentation which can go a long way if you set your marketing gears right. You can cross-sel and upsell, collect customer interests (using custom fileds and forms), create automated follow-ups and onboardings, and so much more! ### 33. Klavyio is great once you learn how to use it , the learning curve is high **Rating:** 5.0/5.0 stars **Reviewed by:** Carolina A. | Insurance Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** September 30, 2025 **What do you like best about Klaviyo?** All the features are great, and very useful. **What do you dislike about Klaviyo?** there is a big learning curve to understand all the features available and sometimes the connection between softwares does not work as well as we would want. **What problems is Klaviyo solving and how is that benefiting you?** Collecting information from my customers. ### 34. Best in class email automation for Retail Ecommerce **Rating:** 5.0/5.0 stars **Reviewed by:** Niall T. | Ecommerce Consultant, Consulting, Small-Business (50 or fewer emp.) **Reviewed Date:** August 30, 2025 **What do you like best about Klaviyo?** - Advanced segmentation rules - Ease of implementation - Continually improving - Industry leader - Native integrations - Flexibility to execute goals **What do you dislike about Klaviyo?** - First line support sometimes struggle to understand the question / support needed - Regular cost increases **What problems is Klaviyo solving and how is that benefiting you?** - Email automation - Email campaigns - Advanced profile segmentation - Advanced on-site triggers and events ### 35. A true essential if you want to scale your marketing efforts **Rating:** 5.0/5.0 stars **Reviewed by:** Janhvi S. | Brand Content Strategist, Small-Business (50 or fewer emp.) **Reviewed Date:** December 03, 2024 **What do you like best about Klaviyo?** I love how Klaviyo allows for highly personalized and dynamic content. The ability to create tailored email campaigns based on customer behavior and segmentation is incredibly powerful. I also appreciate the detailed analytics that provide real-time insights into open rates, click-throughs, and revenue attribution. The pre-built email templates and automation flows save a ton of time, and the seamless integration with platforms like Shopify makes it easy to pull in customer data. **What do you dislike about Klaviyo?** While Klaviyo is excellent overall, I find the lack of image mapping a bit disappointing. It limits creative design flexibility, especially when trying to create highly interactive emails with multiple clickable areas on a single image. **What problems is Klaviyo solving and how is that benefiting you?** Previously, the biggest challenge I faced was the lack of dynamic content and personalization in the email marketing platform I was using. My clients needed tailored campaigns that spoke directly to their customers based on their behaviors, interests, and past interactions, but the platform couldn't deliver that level of customization. Klaviyo solved this problem by allowing me to create highly dynamic and personalized email campaigns effortlessly. With its segmentation tools and dynamic content blocks, I can now send emails that are specific to each customer’s actions, preferences, and purchasing history. This personalization has led to increased engagement, higher conversion rates, and ultimately, more revenue for my clients ### 36. Robust Email Marketing System **Rating:** 4.0/5.0 stars **Reviewed by:** Dan C. | Primary Digital Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** May 28, 2025 **What do you like best about Klaviyo?** It allows us to target our customers and inform them of sales and events. Easy to design in using their templates. **What do you dislike about Klaviyo?** I wish the SMS functionality was more affordable **What problems is Klaviyo solving and how is that benefiting you?** The biggest hurdle we have is keeping our email marketing in line with the rest of our marketing efforts. Klaviyo lets us manage these campaigns in one location. ### 37. Top-Tier ESP **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.) **Reviewed Date:** July 29, 2025 **What do you like best about Klaviyo?** The ease of use, tremendous customer service team, and the ability to build at scale within the platform. **What do you dislike about Klaviyo?** My one callout is for them to introduce campaign and flow orchestration with priorities instead of relying on the smart send features. **What problems is Klaviyo solving and how is that benefiting you?** It is driving our retention/repeat customer business through email marketing and growth tools. It drives a substantial part of revenue for the business. ### 38. High prices, no service, JUST STAY AWAY **Rating:** 0.0/5.0 stars **Reviewed by:** Dennis D. | CEO, Mid-Market (51-1000 emp.) **Reviewed Date:** November 01, 2024 **What do you like best about Klaviyo?** Deliverbiliy works. When set up correct, emails lands in inboxes. **What do you dislike about Klaviyo?** We initially switched from Mailchimp to Klaviyo, expecting more advanced flow options, even though Klaviyo’s pricing was double that of Mailchimp. However, it turned out that Klaviyo’s software couldn’t support some of these promised features. For instance, sending price-drop emails isn’t possible. Since then, Klaviyo has significantly increased its prices and restricted the volume of emails customers are allowed to send, as well as limiting the maximum number of contacts. This approach seems designed to generate extra fees for customers. Their pricing structure is opaque, and you’ll likely end up paying far more than initially indicated in the contract. If you’re considering becoming a customer, make sure to read all the fine print. There are several “easter eggs” hidden within, which will come back to bite you. Just before renegotiations, they increased prices by up to 25%, and then tried to lock us into a two-year contract to avoid these price hikes. Given that these changes were made only a few weeks before our renewal, there was no time to migrate to another provider or warm up a new IP address. This makes it practically impossible to switch providers if the negotiation doesn’t meet your expectations. We were tied into an additional two-year agreement against our wishes and have since received extra charges repeatedly. Paying over $3,000 a month, we feel trapped. Beyond the contractual issues, getting any meaningful support is a struggle. Responses from sales, account contacts, and support staff are standardized and unhelpful. For instance, it took us over a year to simply update our invoice email address! STAY AWAY! **What problems is Klaviyo solving and how is that benefiting you?** Send emails. ### 39. Favorite Marketing Tool **Rating:** 5.0/5.0 stars **Reviewed by:** Ashley S. | Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** January 24, 2025 **What do you like best about Klaviyo?** Klaviyo has been amazing for revenue attribution. It has become extremely easy to understand which marketing efforts have been making the biggest impacts with their detailed yet comprehensible analytics. We use this tool everyday and has allowed us to truly scale our efforts in a meaningful way. **What do you dislike about Klaviyo?** One downside are some of the tools for list management. There are workarounds but they are tough. **What problems is Klaviyo solving and how is that benefiting you?** Klaviyo has allowed us to condense the amount of tech platforms we currently use. The consolidation has made it easier to see efforts all in one place. Klaviyo has also allowed us to merge our SMS flows and Email flows into one - leading to more effective outbound communications. ### 40. Klaviyo is THE BEST for Ecomm! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** April 10, 2025 **What do you like best about Klaviyo?** Klaviyo is the most user-friendly, robust, and aesthetic software for ecommerce email marketing (and I often use it for other industries, too). The customer service has always been amazing, something I cannot say for other ESPs. I am now an expert, but even when I wasn't, I had success using Klaviyo. Can't say enough good things! **What do you dislike about Klaviyo?** Honestly, anything that is a setback for Klaviyo... is also a setback at other ESPs. I have submitted 'wishlist' items to the development team and I feel those things are taken seriously there. I've never had a bad experience with CS there. I guess a feature that I love about Active Campaign that I don't see with Klaviyo is how much can be done with tagging. If it is a feature now, it is not as easily known about as with Active Campaign, which acts a lot like a CRM, too. For Ecommerce SALES though, Klaviyo is amazing (Love the dynamic collections!!) **What problems is Klaviyo solving and how is that benefiting you?** Klaviyo vs. Mailchimp for example... has way better customer service and features that will more than make this software pay for itself. I have significantly raised company's revenue with Klaviyo and any other software is just limited in comparison. ### 41. Klaviyo Review **Rating:** 5.0/5.0 stars **Reviewed by:** Amit M. | Associate Tech Lead - Content Delivery, Furniture, Mid-Market (51-1000 emp.) **Reviewed Date:** June 10, 2025 **What do you like best about Klaviyo?** User Friendly, Easy to Schedule Emails, Easy to switch between different regions. **What do you dislike about Klaviyo?** A/B Testing Feature was missing, Finding asset was bit challenging, Hadrd to get access once you loose your device for Two Factor Authentication. **What problems is Klaviyo solving and how is that benefiting you?** Klaviyo was user friendly, easy to access marketing analytics. ### 42. Extensive platform with most free features **Rating:** 5.0/5.0 stars **Reviewed by:** Burhan K. | Chief Technology Officer, Sporting Goods, Small-Business (50 or fewer emp.) **Reviewed Date:** February 04, 2025 **What do you like best about Klaviyo?** Sign-up forms and flows for email automation, and the feature to add a reviews/Question section on the product page **What do you dislike about Klaviyo?** There should be a Klaviyo mobile app as well **What problems is Klaviyo solving and how is that benefiting you?** Klaviyo shows a pop-up on my website for visitors to offer coupon codes if they sign-up for email or sms newsletter. That can benefit me to collect customer contacts for my new business. It also shows an ask question option on the product page on my website to help curious customers take action to know more about my products. It also automates email marketing with the flows. ### 43. Klaviyo is powerful and easy to use **Rating:** 5.0/5.0 stars **Reviewed by:** Miona M. | Head of CRM Consulting, Small-Business (50 or fewer emp.) **Reviewed Date:** June 01, 2025 **What do you like best about Klaviyo?** The data is available for easy segmentation and you can even use event (metric) data to enirch emails. Also, great integrations - the best one being Shopify! The customer support chat is usually available and helpful. **What do you dislike about Klaviyo?** Some limits to segmentation and the costs are growing. Also loading time for segments have gotten really slow. **What problems is Klaviyo solving and how is that benefiting you?** Getting up and running with advanced email/sms automations fast. Also love that you can enirch customer profiles through automations. ### 44. Somewhat difficult to set up, but effective when done properly. **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Food & Beverages | Small-Business (50 or fewer emp.) **Reviewed Date:** November 23, 2021 **What do you like best about Klaviyo?** I like the layout of their emails. They are visually appealing and the delivery is easy to manage and just set it and forget it. **What do you dislike about Klaviyo?** It seems to go Rogue at times and sends emails without the clients name and with a blank for the discount code **What problems is Klaviyo solving and how is that benefiting you?** It is nice to set and forget the program and we have seen sales come in after emails were sent **Official Response from Miranda Kasher:** > Hey there, thank you for sharing your feedback. The errant emails aren't expected behavior, so I'd love to get those resolved for you. Please email us at feedback@klaviyo.com with your account information so we can get this sorted. ### 45. The BEST Email Platform **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.) **Reviewed Date:** June 04, 2025 **What do you like best about Klaviyo?** Campaigns & flows are very easy to build & deploy; segmentation & lists are very powerful tools. The entire email platform is very intuitive. **What do you dislike about Klaviyo?** The opt-in platform is not as well thought out as the rest of the product. It's much less intuitive and has far fewer options than other products in the same space. **What problems is Klaviyo solving and how is that benefiting you?** Great capability to be highly targeted in both campaign content & triggered flows. ### 46. Been a Klaviyo User For Years and Will Continue! **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.) **Reviewed Date:** July 30, 2025 **What do you like best about Klaviyo?** The UI is easy to navigate, and the new AI features streamline marketing messaging creation. **What do you dislike about Klaviyo?** The drag and drop editor can be clumsy at times. **What problems is Klaviyo solving and how is that benefiting you?** Increasing end customer conversion and interaction rates. Also keeping long term customers engaged. ### 47. Great email marketing tool with good e-commerce integration **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.) **Reviewed Date:** July 29, 2025 **What do you like best about Klaviyo?** It connects very well with the e-commerce platform with great synchronization. **What do you dislike about Klaviyo?** Plans and pricing are not good. It doesn't cover my requirement. **What problems is Klaviyo solving and how is that benefiting you?** As a beginner in email marketing, it was easy to use and setup ### 48. Effortless Shopify Integration, Boosts Retention and Orders **Rating:** 4.0/5.0 stars **Reviewed by:** Arsalan R. | Lifecycle Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** October 02, 2025 **What do you like best about Klaviyo?** I appreciate the user-friendly interface of Klaviyo, which made the transition from another vendor seamless. The integration with Shopify is particularly easy and valuable, facilitating smooth data integration. I find the personalization and ease of use beneficial, enabling swift setup of welcome journeys and automation that improved user retention and orders. I also value the product's ability to create recommendation and personalization engines. **What do you dislike about Klaviyo?** analytics accuracy **What problems is Klaviyo solving and how is that benefiting you?** I find Klaviyo enhances user retention and orders, simplifies integration with Shopify, and personalizes communication easily, benefiting my ecommerce marketing. ### 49. Great service **Rating:** 4.0/5.0 stars **Reviewed by:** B/P T. | Graphic Designer, Small-Business (50 or fewer emp.) **Reviewed Date:** July 30, 2025 **What do you like best about Klaviyo?** Easy to use and great for designing newsletters **What do you dislike about Klaviyo?** More expensive than attentive, for that reason I would go for attentive however klaviyo is good! **What problems is Klaviyo solving and how is that benefiting you?** Designing newsletters and very good on Klaviyo ### 50. One of the best and user friendly ESP or CDP **Rating:** 5.0/5.0 stars **Reviewed by:** Abishek R. | CRM & Email Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** June 03, 2025 **What do you like best about Klaviyo?** It is so easy to use and all the basic and advanced features are available there, easy to integrate, **What do you dislike about Klaviyo?** The live chat is only available in for a limited time in EST time zone **What problems is Klaviyo solving and how is that benefiting you?** Help me in automating all the basic and advanced trigger automation flow and also helps me in targeting the users in a very advances way. ## Klaviyo Discussions - [How do you integrate Klaviyo?](https://www.g2.com/discussions/how-do-you-integrate-klaviyo) - 1 comment, 1 upvote - [I have not figured out how to do a nice background for my emails. I have tried saving a photo at various sizes. It always looks distorted, too large, or with obvious repeat lines.](https://www.g2.com/discussions/i-have-not-figured-out-how-to-do-a-nice-background-for-my-emails-i-have-tried-saving-a-photo-at-various-sizes-it-always-looks-distorted-too-large-or-with-obvious-repeat-lines) - 1 comment, 1 upvote - [How can I edit text overlay on an image?](https://www.g2.com/discussions/how-can-i-edit-text-overlay-on-an-image) - 1 comment, 1 upvote - [Get someone out of waiting in flows](https://www.g2.com/discussions/get-someone-out-of-waiting-in-flows) - 1 comment, 1 upvote - [How did you learn Klaviyo](https://www.g2.com/discussions/29576-how-did-you-learn-klaviyo) - 1 comment, 1 upvote - [View Klaviyo pricing details and edition comparison](https://www.g2.com/products/klaviyo/reviews?page=6§ion=pricing&secure%5Bexpires_at%5D=2026-08-08+10%3A27%3A49+-0500&secure%5Bsession_id%5D=0b344bdc-158e-4f36-9c8b-2ede0264dad7&secure%5Btoken%5D=71a6e085450b5d593f1dc2ff852fd6860c0785e38c9cb6a535889a031a09eec2&format=llm_user) ## Klaviyo Integrations - 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Reporting/Analytics - Data Storage Management - Virtual Personal Assistant (VPA) - AI Copilot - Customer Segmentation - Collaboration Tools - Data Import/Export - Generative AI - For eCommerce - Role-Based Permissions - Customizable Branding - Search/Filter - Monitoring - Document Management - API - Data Visualization - Trend Analysis - Machine Learning - Access Controls/Permissions - Alerts/Escalation - Performance Metrics - Real-Time Data - Third-Party Integrations - Mobile App - Multiple Data Sources - For Sales Teams/Organizations - Sentiment Analysis - Activity Dashboard - Chatbot - Workflow Automation **Online Marketing** - Landing Pages and Forms - Dynamic Content - A/B Testing - Mobile Optimized - Search Tracking and Optimization - Conversion Rate Optimization - Multivariate Testing - Customizable Forms **Messenger** - Sequencing - AI - Video Chat - Customization Interface - Generative AI **Diagnosis** - IP Address - Domains - Content - Policy Compliance **Templates** - Text and Themes - Proofing - Mobile Responsive **Text Messaging** - Bulk SMS - Two-Way Text Messaging - Text Scheduler - Automatic Replies - Automatic URL Shortening - MMS Marketing - Personalization - Transactional SMS - Link Shortening - SMS Messaging - Scheduled Messaging - Chat/Messaging - 2-Way Messaging **Data Sourcing** - Data Enrichment - Expandability - Content Marketing - Multiple Devices - Email Marketing - Multi-Channel Marketing - Real-Time Data **Design and Customization** - Pre-Designed Templates - Pop-Up Types - No-Code Customization - Mobile Optimized **Platform Basics** - Dynamic Segmentation - Journey Optimization **Collection** - Authentication - Review Forms - Personalization - Engagement - Community Q&A **Customization** - Custom Fields - Conditional Logic - Multi-page Forms - Design - Forms Creation & Design **WhatsApp Messaging - WhatsApp Marketing** - Transactional Messages - Bulk WhatsApp Messaging - Conversational Messaging - Personalization - Promotional Messages - Automated Replies **Agentic AI - Personalization** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making - Third-Party Integrations **Agentic AI - Review Management** - Adaptive Learning - Natural Language Interaction - Multi-Language **Messaging - RCS Business Messaging** - Personalization - Rich Media - Interactive Messages - Branded Templates - Automation - Conversational RCS - Transactional RCS - Promotional RCS **Additional Functionality** - Reminders - Review Monitoring - Email Reminders - Monitoring - Performance Metrics - Surveys & Feedback - Activity Tracking - Data Import/Export - Review Notification - Reporting & Statistics - Feedback Management - AI Copilot - Real-Time Analytics - Survey/Poll Management - Activity Dashboard - SMS Messaging - CRM - Visual Analytics - Purchasing & Receiving - Real-Time Notifications - Customizable Reports - Response Management - Customizable Branding - SEO Management - Engagement Tracking - Review Badge Management - Negative Feedback Management - Social Sharing - Real-Time Data - Dashboard - Communication Management - Sentiment Analysis - Alerts/Notifications - Customizable Templates - Commenting/Notes - Template Management - Customer Experience Management - Social Promotion - Campaign Management - Email Management - Review Request - Multi-Location - Multi-Channel Campaigns - Chat/Messaging **Lead Management** - Marketing Lead Database - Data Quality Management - Segmentation - Lead Scoring and Grading - Lead Nurturing - Email Tracking - Automated Alerts and Tasks - CRM Lead Integration - Third-Party Integrations - Real-Time Data - Social Marketing - Email Marketing - Multi-Channel Marketing - Conversion Tracking - ROI Tracking - Activity Tracking - Engagement Tracking - Campaign Segmentation - Search Marketing - SMS Marketing - Website Visitor Tracking **Marketing Operations** - ROI Tracking - Data Collection - Customer Insights - Multi-User Access - Spend Management - White Label - Multi-Channel Data Collection - Engagement Tracking - Keyword Tracking - Behavior Tracking - Campaign Tracking - Conversion Tracking - SEO Management - Tag Management - Real-Time Data - Activity Tracking - Click Tracking - Contact Management - Content Management - Lead Management - Email Management - Campaign Management - Channel Management - Template Management - Workflow Management **Channels** - Social Media Integration - Text Message (SMS) - Other - Multi-Channel Marketing **Tracking** - Processing Time - Placement - Open Rate - Time to Open - Alerts **Edit** - Pre-Made - Build - HTML **Intelligence** - Marketing Metrics - Predictive Modeling - Recommendation Engine **Campaigns** - Targeting - Triggered Campaigns - A/B Testing - Analytics **Platform Data** - Journey Reporting - Trends Reporting - Dashboards - Advanced Data Filtering **Moderation** - Reviewer Validation - Response Types - Legal Agreements **Additional Functionality** - Embedded Forms - Offline Capability - Notifications - Payments - Mobile Forms - Customizable Forms - Real-Time Notifications - Alerts/Notifications **WhatsApp Business Platform - WhatsApp Marketing** - Segmentation - API Integration - WhatsApp Commerce - Analytics **Security / Verification - RCS Business Messaging** - Verified Sender - Encryption - Authentication **Autonomous Campaign Orchestration - AI Marketing Agents ** - End-to-End Campaign Execution - Goal-Based Campaign Planning - Cross-Channel Orchestration - Conversational Campaign Setup - Real-Time Campaign Adaptation **AI Personalization - Personalization** - Predictive Recommendations - Audience Segmentation - Adaptive Content **Additional Functionality** - AI Copilot - Engagement Tracking - Content Management - Visual Analytics - Real-Time Analytics - Behavior Tracking - Website Personalization - Recommendations - Real-Time Reporting - Content Analytics - Behavioral Targeting - Account Based Marketing - Website Analytics - Customer Segmentation - Customer Profiles - Template Management - Multi-Channel Marketing - Customizable Branding - Alerts/Notifications - API - Abandoned Cart Saver - Drag & Drop - Contextual Targeting - Experience Management - Campaign Management - Generative AI - WYSIWYG Editor - Reporting/Analytics - Activity Dashboard - Multi-Campaign - Campaign Segmentation - A/B Testing - Customizable Forms - Email Marketing **Additional Functionality** - Search/Filter - AI Copilot - Commenting/Notes - Content Publishing Options - Reporting & Statistics - Content Library - Document Classification - Drag & Drop - Customizable Branding - SSL Security - API - Document Management - Document Storage - Collaboration Tools - Data Capture and Transfer - Autofill - Multi-Channel Distribution - Convert to PDF - Customizable Templates - Media Library - Generative AI - Full Text Search - Surveys & Feedback - Data Import/Export - Forms Management - Electronic Signature - Third-Party Integrations - Reporting/Analytics - Workflow Management - Template Management - Mobile Access **Additional Functionality** - Engagement Tracking - Contact Management - Customer Journey Mapping - Generative AI - API - A/B Testing - Lead Generation - Data Integration - Customer Activity Tracking - Activity Dashboard - Activity Tracking - Campaign Segmentation - Lead Capture - Contact Database - Campaign Management - Behavior Tracking - Real-Time Analytics - Email Management - Lead Qualification - Reporting & Statistics - Template Management - Alerts/Notifications - Predictive Analytics - Surveys & Feedback - Personalization - Campaign Planning - Third-Party Integrations - Behavioral Analytics - Email Tracking - Campaign Analytics - Customer Segmentation - Multi-Channel Communication - Lead Management - Channel Management - AI Copilot - Audience Targeting - GDPR Compliance - Customer Profiles - Customer Database - Multiple Data Sources - Event Triggered Actions - Tagging - Customizable Templates **Campaign Management** - Program Management - Event / Webinar Marketing - Calendaring - Budgeting - Campaign Management - Workflow Management - Template Management **Customers** - Audience Targeting - Profiles - Analytics - Lead Gathering - Sales Conversion - Customer Service Analytics - Reporting/Analytics **Reporting** - Campaign Performance - Domain Reputation - Brand Reputation - Blacklist and Whitelist **Logistics** - Analytics - Issues - Integrations - Shareable Link **Integrations** - CRM/Email Integrations - WCM Integrations - E-Commerce Integrations - Social Media Integrations **Platform Additional Functionality** - Journey Mapping - Integrations - Automated Alerts **Use Cases** - E-commerce - Retail - Customer Service **Agentic AI - AI Agents** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Analytics / Deliverability - RCS Business Messaging** - Read Receipts - Analytics - SMS Fallback **AI Content Generation - AI Marketing Agents ** - Dynamic Content Optimization - AI Copy Generation - Personalized Content Creation - Generative AI - Lead Generation - Ad Optimization **Social** - Social Sharing - Social Campaigns - Social Media Engagement - Social Media Advertising - Drip Campaigns - Multi-Campaign **Campaign Activity** - Campaign Insights - Reports and Dashboards - Campaign Stickiness - Multichannel Tracking - Brand Optimization - Predictive Analytics - Multi-Campaign - Campaign Analytics - Website Analytics - Conversion Rate Optimization - Drip Campaigns - Visual Analytics - Real-Time Analytics - Customizable Reports **SMS Platform** - Reporting - Marketing Automation - Short Codes - API Integration - QR Codes **Administration** - Incentives - Syndication - Insights - Content - Sampling **Generative AI** - AI Text Generation - AI Text Summarization **Generative AI** - AI Text Generation **Agentic AI - Customer Journey Analytics** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance **Agentic AI - Marketing Analytics** - Autonomous Task Execution - Cross-system Integration - Proactive Assistance - Third-Party Integrations - Social Media Integration **Agentic AI - Vulnerability Scanner** - Autonomous Task Execution - Proactive Assistance **Agentic AI - Conversational Marketing** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making - Third-Party Integrations - Multi-Language **Agentic AI - Email Deliverability** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **AI - RCS Business Messaging** - AI **Audience Intelligence & Segmentation - AI Marketing Agents ** - Predictive Modeling - Behavioral Triggering - Predictive Audience Segmentation - Marketing Automation - AI Writing Assistant **Additional Functionality** - Customizable Fields - API - Real-Time Notifications - Lead Nurturing - Human Handover - Lead Management - Product Recommendations - Customer Experience Management - SMS Messaging - Appointment Management - Chat/Messaging - Real-Time Monitoring - Lead Distribution - Campaign Segmentation - Data Import/Export - A/B Testing - Real-Time Data - Real-time Conversations - Customizable Branding - Lead Qualification - Template Management - Autoresponders - Contact Database - Customer Segmentation - One-to-One Messaging - Communication Management - Campaign Management - Activity Dashboard - Lead Capture - Appointment Scheduling - Reporting & Statistics - Event Triggered Actions - Chatbot - Group Messaging - AI Copilot - Customer Database - Multi-Channel Communication - Email Automation - Surveys & Feedback - CRM - Engagement Tracking **Additional Functionality** - Event Marketing - Social Promotion - Multi-Channel Marketing - Generative AI - Data Import/Export - Lead Generation - Campaign Segmentation - Customizable Forms - Reporting & Statistics - Monitoring - AI Copilot - Customizable Templates - Email Templates - Web Forms - Lead Capture - Customizable Branding - Real-Time Reporting - Campaign Planning - A/B Testing - CRM - Customer Segmentation - Campaign Scheduling - Alerts/Notifications - Autoresponders - Drag & Drop - Event Triggered Actions - Email Marketing - API - Customizable Fields - Contact Database - Data Visualization - Ad hoc Reporting - Performance Metrics - Data Source Connectors - Search/Filter - Multi-Channel Attribution - Customer Journey Mapping - KPI Monitoring - Cohort Analysis **Reporting & Analytics** - Basic Reporting - Web Analytics - ROI Analytics - Revenue Analytics - SEO / Keyword Analytics - Behavior Analytics - Real-Time Analytics - Campaign Analytics - Website Analytics - Visual Analytics - Sales Analytics **Display Options** - Badges - Widgets - Third-Party Integrations - Marketing - Social Media Integration **Agentic AI - SMS Marketing** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Natural Language Interaction - Proactive Assistance - Decision Making - Third-Party Integrations - Campaign Planning - Multi-Language **Agentic AI - Email Template Builder** - Autonomous Task Execution - Cross-system Integration **Integrations & Data Connectivity - AI Marketing Agents ** - Event & Data Ingestion - CRM & CDP Integration - Third-Party Integrations **Additional Functionality** - Grammar Check - Campaign Analytics - For Marketing and Advertising - AI Copilot - Content Ideas - Trend Analysis - SMS Marketing - Performance Metrics - Email Marketing - Chat/Messaging - Reporting/Analytics - Competitor Monitoring - Alerts/Notifications - Content Marketing - API - Predictive Analytics - Personalization - Template Management - Behavior Analytics - AI/Machine Learning - Text Editing - Collaboration Tools - Dashboard - Campaign Management - SEO Management - Natural Language Processing - Product Recommendations - Tone Selection - Chatbot - Keyword Research Tools - Marketing Management - Brand Guidelines - Omnichannel Outreach **Platform** - Customization - Workflow Capability - User, Role, and Access Management - Internationalization - Sandbox / Test Environments - Performance and Reliability - Output Document Generation - Lead Generation - Content Management - Lead Management - List Management - Mobile Access **Generative AI** - AI Text Generation - Generative AI **AI Automation - SMS Marketing** - AI SMS **Agentic AI - Marketing Automation** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making - Campaign Planning **AI Content Generation - SMS Marketing** - AI SMS **Additional Functionality** - Campaign Scheduling - Reputation Management - Polls/Voting - Compliance Management - Customer Segmentation - Landing Pages/Web Forms - AI Copilot - API - Text-to-Win - Mobile Coupons - Natural Language Processing - Customizable Templates - Drip Campaigns - Contact Management - Activity Tracking - Communication Management - Reporting/Analytics - Keyword Tracking - Multi-Campaign - Mass Texting - Interaction Tracking - Alerts/Notifications - Consent Management - Engagement Tracking - Open Rate Tracking - Generative AI - Automated Responses - Reporting & Statistics - Templates - Survey Builder - Contact Database - Real-Time Notifications - Customizable Fields - Reminders - Mobile Alerts - Automated Scheduling - Campaign Management - MMS - Event Triggered Actions - Mobile Keywords - Audience Targeting - Activity Dashboard - Template Management - Autoresponders - Survey/Poll Management **Integration** - Data Import & Export Tools - Integration APIs - Breadth of Partner Applications - Social Media Integration **Additional Functionality** - Social Promotion - Customizable Branding - Monitoring - CRM - Reporting & Statistics - Live Chat - Customer Journey Mapping - Generative AI - Mass Texting - Drag & Drop - Email Templates - Automated Scheduling - Campaign Scheduling - AI Copilot - Social Media Monitoring - Activity Dashboard - Lead Capture - Customizable Templates - Marketing Automation - Event Triggered Actions - Marketing Calendar - Customizable CTAs - 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