[
Kizen Reviews
](https://www.g2.com/products/kizen/reviews)

[
Kizen Reviews
](https://www.g2.com/products/kizen/reviews)

# Kizen Features

##### 
## Integration (3)

Data Import & Export Tools

Ability to input, modify and extract data from the application in bulk through a structured file.

Integration APIs

Application Programming Interface - Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc with other software applications.

Breadth of Partner Applications

To what extent are there partner applications readily available for integrating into this product? Partner applications typically provide complementary, best of breed functionality not offered natively in this product.

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##### 
## Platform (7)

Customization

System provides sufficient customization to meet business requirements

Workflow Capability

Automates a process that requires a series of steps that typically require intervention by a several different users. Administrators can write rules to determine who and when a user needs to complete a step. Also includes notification of users when they need to take action.

User, Role, and Access Management

Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.

Internationalization

Enables users to view and transact business with the same content in multiple languages and currencies.

Sandbox / Test Environments

Allows administrators to easily develop and test changes to the CRM deployment. After changes are made admins can easily migrate the changes into the "live" or "production" environment.

Performance and Reliability

Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took.

Output Document Generation

Allows administrators to create templates that enable users to quickly generate dynamic documents in various formats based on the data stored in the application.

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##### 
## Email Marketing (4)

Building and Personalizing Emails

Create and design emails with an editor; manage templates; personalize dynamically

Sending Outbound Emails

Create targeted lists, schedule and manage bulk email sending.

Manage Email Deliverability

Ensure inbox delivery. Includes opt-in management, bounce handling, unsubscribe processing, suppression lists, email preview, spam checking, link validation, and delivery monitoring.

Automated Email Responses

Set up automated nurturing emails based on events, online activities, and lead scores

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##### 
## Online Marketing (5)

Landing Pages and Forms

Build customized landing pages and lead capture forms for specific marketing campaigns to maximize conversion and to capture the right qualifying information.

Dynamic Content

Dynamically customize emails, forms, and landing pages for specific segments of customers and prospects.

A/B Testing

Test alternate versions of emails, landing pages, and forms. Learn what works, maximize response rates, and increase conversion.

Mobile Optimized

Support mobile-optimized emails, online forms, and landing pages.

Search Tracking and Optimization

Track performance of keywords and links in major search engines. Measure search rankings and performance. Improve page-level SEO with tools to diagnose and improve page performance. Integrate with Google AdWords.

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##### 
## Lead Management (8)

Marketing Lead Database

A marketing lead database is the system of record for your most important marketing asset: your leads and contacts. Includes a view of all marketing interactions between each prospect and your company, including website visits, email clicks, scoring changes, and data updates/history.

Data Quality Management

Data quality consists of deduplication, cleansing, and appending your marketing database.

Segmentation

Segment your database and build list of target leads and contacts. Filter on demographic and company attributes (title, company size, location) as well as behavioral filters and CRM information.

Lead Scoring and Grading

Automatically qualify and score leads based on demographics as well as prospect online behaviors, including recency and frequency. Assign your own weights to determine lead scores for prioritization.

Lead Nurturing

Automate drip marketing campaigns that send relevant messages over time, based on prospect behaviors and pre-defined campaign steps.

Online Behavior Tracking

Track which emails a prospect opens and clicks, what web-pages they visit, what keywords they use, even what they say on social networks.

Automated Alerts and Tasks

Create tasks automatically and provide real-time sales alerts over email, RSS or mobile device.

CRM Lead Integration

Sync lead, contact, account, and opportunity information with your CRM system.

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##### 
## Campaign Management (4)

Program Management

Manage marketing campaigns and programs across multiple channels, including online ads, video campaigns, mobile, virtual events, and social media. Create and optimize program assets such as landing pages, emails, campaigns, and lists. Track program objectives, results, and costs to assess the program ROI.

Event / Webinar Marketing

Streamline the entire event process, including personalized invitations, registration, reminders, and post-event follow-up. Integrate with online meeting tools like WebEx, Adobe Connect, GoToWebinar.

Calendaring

Maintain a marketing calendar across multiple groups. Manage the calendar for the entire marketing department, from promotions to content to PR.

Budgeting

Manage all aspects of marketing investments, including assigning top-down budgets to various groups and divisions, planning marketing spending across programs, tracking open-to-spend, ensuring budget compliance, coordinating work-flows and permissions, and reconciling plans with actual invoices.

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##### 
## Social (5)

Social Listening

Monitor what leads and contacts say on sites such as Facebook, Twitter, YouTube, LinkedIn, blogs, and online communities. Incorporate into your lead and customer DB and use social insights to segment prospects. Trigger campaigns, and update lead scores.

Social Sharing

Add intelligent social share buttons to your campaigns and content. Track who is sharing your content and driving conversions.

Social Campaigns

Schedule automated posts to one or more social accounts; use or integrate with URL shortening services; and measure likes, comments, replies, and retweets.

Social Media Engagement

Social apps including polls, sweepstakes, and referral programs can enhance audience engagement. Include these on your website, landing pages, Facebook pages, and emails.

Social Media Advertising

Amplify brand and community stories; Reach customers by social profile and activity; Optimize social ad campaigns in real-time

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##### 
## Reporting & Analytics (5)

Basic Reporting

Access pre-built and custom reports and dashboards to measure leads by source/campaign/month, email performance, landing page performance, and web and social activity. Create report subscriptions that can automatically send updates to your team and executives.

Web Analytics

Track which pages prospects and customers visit and how often they come back. Capture the history in database for lead scoring and sales intelligence. Use anonymous company look-up to identify anonymous visitors. Send alerts to sales reps of which of their prospects and customers web activity.

ROI Analytics

Measure leads, prospects generated, pipeline, revenue, investment, and ROI by marketing channel or program. The result is that you can see which marketing investments are generating the greatest return and get visibility into how marketing budget should be allocated going forward.

Revenue Analytics

Analyze how leads flow through the funnel by measuring stage to stage conversion rates and velocity. Allocate pipeline and revenue credit among all the marketing activities that have successfully touched an opportunity as it moves through the pipeline.

SEO / Keyword Analytics

Monitor and track how you rank for relevant keywords on major search engines and compare your overall performance to competitors.

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##### 
## Data Sourcing (3)

Data Enrichment

Uses external data sources to improve customer profiles.

Expandability

Can be updated to accept new sources and types of data.

Multiple Devices

Can engage with customers across any device with a consistent message.

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##### 
## Intelligence (6)

Marketing Metrics

Provides analysis of marketing program ROI and efficiency.

Predictive Modeling

Predicts outcomes based on statistical models; can give insight to "what-if" scenarios.

Recommendation Engine

Uses artificial intelligence to provide suggestions based on desired outcomes.

Opportunity Identification

Highlights cross-sell, upsell, and white space opportunities

Zero-touch Renewals

Can fully automate the deal renewal process

Smart Content

Suggests content appropriate to stage and tone of the deal

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##### 
## Sales Team (3)

Flexible Sales Process

Can operate under at least two distinct sales methodologies

Training Mode

Includes recording and review capabilities to train new salespeople or review old deals

Playbooks

Creates and stores multiple playbooks for sales

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##### 
## Mapping (2)

Multiple Org Charts

Allows multiple relationship maps for each account and opportunity

Stakeholder Roles

Includes explicit definitions of stakeholder roles

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##### 
## Revenue Sourcing and Forecasting (7)

Revenue History

Allows users to track how previous revenue forecasts have developed over time

Pipeline Management

Allows users to track pipeline to identify deals that are stalled, at risks and future opportunities

Dashboard Analytics

Reports results on revenue attainment, conversion rate, and overall revenue analytics

Multi-Device Data Visualization

Allows users to view data visualizations on several devices

Data Segmentation

Enables user to segment customer or prospect revenue data in meaningful ways such as by industry or region.

Predictive Forecasting

Provides users with ability to predict upcoming forecast based on AI insights and deal health

Revenue Operations Cadence

Provides users with ability to analyze weekly, monthly, and quarterly operational cadences to ensure success

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##### 
## CRM Data Enrichment (5)

Calendar Sync

Automatically associates calendar invites to update deal progress in a CRM

Email Activity Capture

Automatically associates sales activities within emails to the relevant accounts in your CRM

Conversation Intelligence

Automatically associates sales activities within conversation intelligence tools to the relevant accounts in your CRM

Marketing Leads

Automatically links marketing leads to sales generated opportunities in your CRM

Contact Capture

Automatically captures contacts engaged with and associates to relevant accounts in a CRM

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##### 
## Account Management (6)

Nonengaged Accounts

Identifies accounts that sales reps aren't engaging with

Account optimization

Maximizes account coverage by determining the optimal number of accounts per rep

Historical Patterns

Identifies common themes among historical deals that are won or lost

Rep Performance

Identifies common themes and actions amongst reps that close the most deals

Account Engagement

Allows users to track the level of engagement with each account and provides insights on frequency of engagement

Historical Win/Loss Patterns

Identifies common themes among historical deals that are won or lost to provide insights into successful strategies

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##### 
## Customization (4)

Custom Fields

Allows users to add custom fields to forms that aren't already on the templates

Conditional Logic

Enables forms to hide or show certain fields based on respondents' answers

Multi-page Forms

Allows users to create forms with more than one page

Design

Gives users the ability to customize the design of forms (e.g. logo, brand colors, fonts, etc.)

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##### 
## Additional Functionality (5)

Embedded Forms

Enables forms to be embedded onto a website without having to create code from scratch

Offline Capability

Can used without an internet connection

Notifications

Sends notifications when a completed form is recieved

Payments

Contains integrations with payment processors, enabling users to accept payments through forms

Mobile Forms

Allows users to build, distribute and access forms from a mobile device

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##### 
## Agentic AI - Revenue Operations & Intelligence (RO&I) (5)

Autonomous Task Execution

Capability to perform complex tasks without constant human input

Cross-system Integration

Works across multiple software systems or databases

Adaptive Learning

Improves performance based on feedback and experience

Proactive Assistance

Anticipates needs and offers suggestions without prompting

Decision Making

Makes informed choices based on available data and objectives

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##### 
## Agentic AI - Customer Revenue Optimization (6)

Autonomous Task Execution

Capability to perform complex tasks without constant human input

Cross-system Integration

Works across multiple software systems or databases

Adaptive Learning

Improves performance based on feedback and experience

Natural Language Interaction

Engages in human-like conversation for task delegation

Proactive Assistance

Anticipates needs and offers suggestions without prompting

Decision Making

Makes informed choices based on available data and objectives

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##### 
## Agentic AI - Marketing Automation (6)

Autonomous Task Execution

Capability to perform complex tasks without constant human input

Multi-step Planning

Ability to break down and plan multi-step processes

Cross-system Integration

Works across multiple software systems or databases

Adaptive Learning

Improves performance based on feedback and experience

Proactive Assistance

Anticipates needs and offers suggestions without prompting

Decision Making

Makes informed choices based on available data and objectives

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## Top-Rated Alternatives

[

 ![HubSpot Marketing Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-marketing-hub.svg "HubSpot Marketing Hub")

HubSpot Marketing Hub

4.4/5(14,870)

](https://www.g2.com/products/hubspot-marketing-hub/reviews)

[

 ![ActiveCampaign](https://images.g2crowd.com/uploads/product/hd_favicon/be9e1369027bd58113f937595c7fbdf0/activecampaign.svg "ActiveCampaign")

ActiveCampaign

4.4/5(14,729)

](https://www.g2.com/products/activecampaign/reviews)

[

 ![Bloomreach](https://images.g2crowd.com/uploads/product/hd_favicon/acd3373828bc7684cdbada5df73826f4/bloomreach-bloomreach.svg "Bloomreach")

Bloomreach

4.6/5(774)

](https://www.g2.com/products/bloomreach-bloomreach/reviews)

[
View All Alternatives
](https://www.g2.com/products/kizen/competitors/alternatives)

Kizen Comparisons

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_74390118cdf58a60fb81adaaefdb6287/hubspot-marketing-hub.png "Product Avatar Image")

HubSpot Marketing Hub

4.4/5(14,870)

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 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_50828ef2b93af30b29edd9061533c3b9/activecampaign.jpg "Product Avatar Image")

ActiveCampaign

4.4/5(14,729)

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##### Categories on G2

[
Online Form Builder
](https://www.g2.com/categories/online-form-builder)[
Marketing Automation
](https://www.g2.com/categories/marketing-automation)[
Revenue Operations & Intelligence (RO&I)
](https://www.g2.com/categories/revenue-operations-intelligence-ro-i)

[
Customer Data Platform (CDP)
](https://www.g2.com/categories/customer-data-platform-cdp)[
Customer Revenue Optimization
](https://www.g2.com/categories/customer-revenue-optimization)

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