[
Keyplay Reviews
](https://www.g2.com/products/keyplay/reviews)

[
Keyplay Reviews
](https://www.g2.com/products/keyplay/reviews)

# Keyplay Pricing Overview

[Editedit](https://my.g2.com/keyplay/pricings)

Free Trial

## Keyplay Pricing Key Insights

Last updated on Jul 29, 2026

* * *

Keyplay offers **3 pricing editions** , starting from **$0** to **$24,000**. Keyplay pricing tiers are designed to support different usage levels and team sizes. Keyplay also offers a **free trial**. Compare the Keyplay pricing table below to figure out the best fit for your needs. Some plans may require you to contact **Keyplay** for **custom pricing**.

* * *

Free Preview — $0 / Per Year

Growth — $12,000 / Per Year

Scale — $24,000 / Per Year

Rated 4.9 / 5

\*Pricing information is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations must be conducted with the seller.

Free Preview

$0.00

Per Year

For anyone looking to test drive Keyplay's account selection on a low volume of accounts.

- Preview 25 accounts
- ICP scoring & signals
- Filter with 21 accurate industry categories
- Download 30 account enrichment fields
- Clean ABM-ready data

Show More

Growth

$12,000.00

Per Year

For growing GTM teams who need integrated account intelligence.

- Track 50,000 accounts (CRM + new)
- Unlimited net new accounts
- Salesforce CRM integration
- 1 custom signal
- Onboarding & ICP model back-testing

Show More

Scale

Starting at $24,000.00

Per Year

For scaling GTM teams who need customized ABM data solutions.

- Scale to any account volume
- Complete market mapping
- Any number of custom signals (add-on)
- Enrichment API
- Full-service account scoring model
- Multiple ICP models & markets
- Dedicated customer success manager

Show More

Don't spend $100K+ on an overly complex ABM platform. Keyplay is the fast, affordable way to find, pick, and track your ideal accounts. 

You can get started for free.

Pricing information for Keyplay is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase Keyplay must be conducted with the seller.
https://keyplay.io/pricing/

Pricing information was last updated on October 10, 2024

Show More

## Keyplay Pricing FAQs

Generated using AI

Is Keyplay free, or does it offer a free trial?

Yes. According to G2 data, Keyplay offers a free plan with limited features. Users can upgrade to paid plans for additional capabilities. Visit the seller's official pricing page to compare plan options and features.

How much does Keyplay cost in 2026?

According to G2 data, Keyplay pricing in 2026 starts at $12,000.00 and can reach $24,000.00 depending on the selected plan. Pricing may vary based on billing terms or usage, so users should review the Keyplay's official pricing page for the most current details.

Who is Keyplay pricing best suited for?

Keyplay's pricing is best suited for B2B SaaS and technology companies in the mid-market segment (51–1,000 employees), which represent the majority of G2 reviewers. The Growth tier fits growing GTM teams needing Salesforce-integrated ICP scoring and account prioritization without enterprise complexity. The Scale tier targets larger or more sophisticated revenue teams requiring multiple ICP models, full market mapping, and dedicated customer success support. G2 reviewers from small businesses in computer software also report strong value, particularly praising Keyplay's responsive team and quick time-to-value. Demand generation marketers, sales ops, and ABM-focused teams across information technology, computer security, and marketing industries are the most frequently represented adopters.

What are the key differences between the free and paid versions of Keyplay?

Keyplay's Free Preview tier is strictly a test-drive option, capped at previewing 25 accounts and downloading 30 enrichment fields, with no CRM integration, no custom signals, and no access to net-new account discovery. G2 reviewers highlight Salesforce integration, custom signals, and ICP back-testing as core value drivers — all of which require Keyplay's paid plans. The Growth tier at $12,000/year unlocks tracking of 50,000 accounts, Salesforce integration, and one custom signal. The Scale tier starting at $24,000/year adds unlimited custom signals, an enrichment API, multiple ICP models, complete market mapping, and a dedicated customer success manager unavailable at lower tiers.

Is Keyplay considered good value for its pricing?

G2 reviewers overwhelmingly rate Keyplay at 4.5–5.0 stars, with virtually no pricing complaints across dozens of reviews — a strong signal of perceived value. Reviewers from both small businesses and mid-market companies cite replacing hours of manual prospecting, eliminating the need for 1–2 full-time internal hires, and driving measurable ABM outcomes like booking 6 meetings in two weeks from a Keyplay-provided account list. G2 users comparing Keyplay's pricing against tools like ZoomInfo and 6Sense consistently favor Keyplay's focused depth over broader incumbent platforms. The $12,000/year Growth tier is positioned as a high-ROI investment for GTM teams prioritizing account intelligence over volume data purchases.

## Top-Rated Alternatives

[

 ![Apollo.io](https://images.g2crowd.com/uploads/product/hd_favicon/774372bf572eb33280b101482ce703b9/apollo-io.svg "Apollo.io")

Apollo.io

4.7/5(9,696)

](https://www.g2.com/products/apollo-io/reviews)

[

 ![6sense Revenue Marketing](https://images.g2crowd.com/uploads/product/hd_favicon/fd24a8ac8ec0dd713165578a8ce5c51e/6sense-revenue-marketing.svg "6sense Revenue Marketing")

6sense Revenue Marketing

4.2/5(1,476)

](https://www.g2.com/products/6sense-revenue-marketing/reviews)

[

 ![GTM Workspace - Powered by ZoomInfo](https://images.g2crowd.com/uploads/product/hd_favicon/36867c47db8f838807091d68c3f2f753/gtm-workspace-powered-by-zoominfo.svg "GTM Workspace - Powered by ZoomInfo")

GTM Workspace - Powered by ZoomInfo

4.5/5(9,107)

](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews)

[
View All Alternatives
](https://www.g2.com/products/keyplay/competitors/alternatives)

## Keyplay Alternatives Pricing

The following is a quick overview of editions offered by other [Marketing Account Intelligence Software](https://www.g2.com/categories/marketing-account-intelligence)

| 

 ![Apollo.io](https://images.g2crowd.com/uploads/product/image/small_square/small_square_99c4bd25dc044ae603ad32e419e76983/apollo-io.png)

[Apollo.io](https://www.g2.com/products/apollo-io/reviews)

##### Free

 | Free1 user Per Month | 
Unlimited email credits, 5 mobile credits per month, 10 export credits per month

- Basic Sequence Automation (2 Sequence Limit)
- Basic Filters
- Buying Intent (3 Intent Topic Limit)
- LinkedIn Extension
- Send 250 Emails/day
- Gmail Extension
- Email Reply & Meeting Tracking
- Outreach & Salesloft Integration
- CSV Export
- Zapier Integration
- Limited API Access
- Advanced Salesforce & HubSpot Integration (Bi-Directional)
- Plays (2 Plays Limit)

[Show More](javascript:void(0);)
 |
| 

 ![6sense Revenue Marketing](https://images.g2crowd.com/uploads/product/image/small_square/small_square_4fac05402fe43361a53e62b04e561fd1/6sense-revenue-marketing.png)

[6sense Revenue Marketing](https://www.g2.com/products/6sense-revenue-marketing/reviews)

##### 6sense Revenue Marketing Subscription

 | Contact Us1 Packages are customized based on elements such as the depth of AI and intent data required, data and credit usage, user access, and the level of orchestration across sales and marketing teams, with both entry-level and advanced offerings available. | 
6sense is priced using a flexible, subscription-based model designed to scale with an organization’s go-to-market maturity and needs. Packages are customized based on elements such as the depth of AI and intent data required, data and credit usage, user access, and the level of orchestration across sales and marketing teams, with both entry-level and advanced offerings available. This tailored approach allows organizations to align their investment with expected value and business impact rather than a one-size-fits-all package. 

- Contact us for more information

 |
| 

 ![GTM Workspace - Powered by ZoomInfo](https://images.g2crowd.com/uploads/product/image/small_square/small_square_0fe1247bb1ae3d476bf6e9dbd470cf7d/gtm-workspace-powered-by-zoominfo.png)

[GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews)

##### ZoomInfo Professional

 | Contact Us1 Seat | 
Take prospecting to the next level with best in class contact & company data.

- Comprehensive contact & company profiles
- Quick/advanced search and exporting
- Mobile numbers & business email
- Tailored prospect lists, alerts & customizable tagging
- Territory management filters and record match insights based on CRM/MAT
- CRM Integrations (Hubspot, Marketing, Salesforce and more)
- Chrome extension and mobile app
- AI-powered email generation and personalization
- Intelligent dialing with AI-driven insights
- Standard support

[Show More](javascript:void(0);)
 |

Various alternatives pricing & plans

Free Trial

Pricing information for the above various Keyplay alternatives is supplied by the respective software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase any of these products must be conducted with the seller.

## Keyplay Pricing Reviews
(1)

 ![Jacky M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jacky M.")
JM

Jacky M.

Manager, Revenue Operations

Mid-Market (51-1000 emp.)

9/15/2025

More Options
- 

"Keyplay is my "right hand man" for Account Territory Planning & Prioritization"

5/5

What do you like best about Keyplay?

Keyplay has become an essential platform for our go-to-market strategy. We use it to build ICP models for all our SFDC accounts. I love how easy Keyplay makes it to build ICP models that actually work for our business. Most importantly, I really trust the data Keyplay provides which is why we use it both to build our territories and keep our CRM enriched. Keyplay also surfaces new accounts we don't have in our CRM, which has been huge for our ABM strategy.

Beyond all the reasons I love Keyplay as a platform, I also need to shout out their team. They are super supportive and responsive to all our questions. It's a great partnership. The team also continuously ships new product updates—we’re just starting to scratch the surface, and I’m excited to try more with AI Agents in the future. Review collected by and hosted on G2.com.

What do you dislike about Keyplay?

So far, I haven't found anything I don't like about Keyplay - we just signed on for another year and I can't imagine 2026 planning season without it! Review collected by and hosted on G2.com.

What problems is Keyplay solving and how is that benefiting you?

Keyplay helps us score our prospect accounts so we can focus our sales teams on the ones most likely to convert. Instead of spreading effort across our entire database, we’re able to prioritize high-fit accounts, build smarter territories, and run more effective ABM campaigns. It’s made our outreach more focused and our sales teams way more efficient. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

##### Categories on G2

[
AI Sales Assistant
](https://www.g2.com/categories/ai-sales-assistant)[
Marketing Account Intelligence
](https://www.g2.com/categories/marketing-account-intelligence)

##### Explore More

[
Best platforms for testing email templates across clients
](https://www.g2.com/discussions/what-are-the-best-platforms-for-testing-email-templates-across-clients)[
What is the top-rated WhatsApp marketing platform for e-commerce brands?
](https://www.g2.com/discussions/what-is-the-top-rated-whatsapp-marketing-platform-for-e-commerce-brands)[
Which data room platforms have the easiest document management capabilities?
](https://www.g2.com/discussions/which-data-room-platforms-have-the-easiest-document-management-capabilities)

[
What platform provides analytics on alert resolution times?
](https://www.g2.com/discussions/what-platform-provides-analytics-on-alert-resolution-times)[
Top digital experience tools for software companies
](https://www.g2.com/discussions/top-digital-experience-tools-for-software-companies)[
Pros and Cons Details
](https://www.g2.com/products/keyplay/reviews?qs=pros-and-cons)

Show More

[
Best platforms for testing email templates across clients
](https://www.g2.com/discussions/what-are-the-best-platforms-for-testing-email-templates-across-clients)[
What is the top-rated WhatsApp marketing platform for e-commerce brands?
](https://www.g2.com/discussions/what-is-the-top-rated-whatsapp-marketing-platform-for-e-commerce-brands)[
Which data room platforms have the easiest document management capabilities?
](https://www.g2.com/discussions/which-data-room-platforms-have-the-easiest-document-management-capabilities)

[
What platform provides analytics on alert resolution times?
](https://www.g2.com/discussions/what-platform-provides-analytics-on-alert-resolution-times)[
Top digital experience tools for software companies
](https://www.g2.com/discussions/top-digital-experience-tools-for-software-companies)[
Pros and Cons Details
](https://www.g2.com/products/keyplay/reviews?qs=pros-and-cons)