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kenbun

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Kenbun is a B2B lead scoring platform built for revenue operations teams who are tired of black-box scoring models. Unlike traditional AI-driven scoring that hides the "why" behind a number, Kenbun uses transparent, rules-based scoring across four dimensions — fit, intent, engagement, and recency. Every score comes with a full explanation so sales reps know exactly why a lead matters and what action to take next. The platform includes real-time Slack alerts when high-value leads take meaningful actions, native HubSpot sync to keep CRM records current, and a Chrome Extension that surfaces scoring context directly inside sales workflows. Kenbun is built for sales and marketing operations teams at B2B SaaS companies who want scoring their sales team will actually use.

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