The goal of DESIGN, and alone of Kemotion, is to provide a purpose for people in any location. It seems a little self-serving to consider limiting your creativity to a particular field when you can use it everywhere and at any time in your life. Both taking pictures and recording videos are the two purposes of a camera; naturally, one may be more defined than the other, but the expert who presses the button tells a tale, evokes an emotion, or just gives everyone a new perspective on what they see.