--- title: Kantar Media Reviews meta\_title: 'Kantar Media Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 33 reviews by the users' company size, role or industry to find out how Kantar Media works for a business like yours. aggregate\_rating: rating\_value: 3.8 review\_count: 33 scale: '5' date\_modified: '2026-08-10' parent\_category: name: Marketing Services url: https://www.g2.com/categories/marketing-services --- # Kantar Media Reviews & Provider Details Global leader in providing data and insights for leading advertisers, brand owners and agencies. * * * Seller [WPP](https://www.g2.com/sellers/wpp) Discussions [Kantar Media Community](https://www.g2.com/products/kantar-media/discuss) Show More ## Top-Rated Alternatives [ ![Mintel](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mintel") Mintel 4.5/5(35) ](https://www.g2.com/products/mintel/reviews) [ ![Euromonitor International Passport](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Euromonitor International Passport") Euromonitor International Passport 4/5(14) ](https://www.g2.com/products/euromonitor-international-passport/reviews) [ ![SmartSites](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "SmartSites") SmartSites 4.9/5(259) ](https://www.g2.com/products/smartsites/reviews) [ View All Alternatives ](https://www.g2.com/products/kantar-media/competitors/alternatives) ## User Insights Average based on 33 real user reviews. [Log in to unlock pricing and user insights](/login) ![Verified User in Entertainment](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Entertainment") UE Verified User in Entertainment Mid-Market (51-1000 emp.) 4/5/2018 "A great source for lead generation" 5/5 What do you like best about Kantar Media? There is a comprehensive listing of magazine publications, as well as in-depth spending information that helps my team with lead generation and intelligence about the marketplace. Review collected by and hosted on G2.com. What do you dislike about Kantar Media? Sometimes, the rates are based on open rates, so the numbers seem a bit inflated which can be misleading. Review collected by and hosted on G2.com. Recommendations to others considering Kantar Media: It is a great investment, and comes at a reasonable price. If you're in the marketing arena, this is a must-have. Review collected by and hosted on G2.com. What problems is Kantar Media solving and how is that benefiting you? We have generated leads, closed business, had better sales calls, and just better knowledge about the print landscape in general. Review collected by and hosted on G2.com. Show More 4/9/2018 Current UserValidated ReviewerIncentivizedSource: G2 invite ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") UM Verified User in Marketing and Advertising Enterprise (\> 1000 emp.) 8/13/2018 Business partner of the seller or seller's competitor, not included in G2 scores. "Kantar Stradegy" 5/5 What do you like best about Kantar Media? Ability to collect large amounts of data quickly and efficiently Review collected by and hosted on G2.com. What do you dislike about Kantar Media? Sometimes brands/companies I am trying to collect data on are not found in the database Review collected by and hosted on G2.com. What problems is Kantar Media solving and how is that benefiting you? Competitive analyses, presentations to clients Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Seller invite ![Verified User in Environmental Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Environmental Services") UE Verified User in Environmental Services Small-Business (50 or fewer emp.) 10/6/2017 "Essential media monitoring" 4/5 What do you like best about Kantar Media? We use the Kantar Media Yellow News service as our sole media monitoring tool. Our subscription covers print media and we get alerts throughout the day straight to email as coverage is picked up. The dashboard has some great features and the analytics allow us to show results in a tailored way. Review collected by and hosted on G2.com. What do you dislike about Kantar Media? We have had some issues with getting keywords in place and exclusions applied appropriately, but the account managers have kept on top of things. Review collected by and hosted on G2.com. What problems is Kantar Media solving and how is that benefiting you? DrThis is our only media monitoring service so it allows us to keep track of any mention of our organisation and associated bodies. Using this we're also able to show the results of our PR activity. Review collected by and hosted on G2.com. Show More 10/10/2017 Current UserValidated ReviewerIncentivizedSource: G2 invite ##### Pricing Pricing details for this product isn’t currently available. Visit the vendor’s website to learn more. [ View More Pricing Information ](https://www.g2.com/products/kantar-media/pricing) Kantar Media Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_4a4df1b6ca1feafc2f92ebd9491de44f/mintel.png "Product Avatar Image") Mintel 4.5/5(35) [ Compare Now ](https://www.g2.com/compare/kantar-media-vs-mintel) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_8d2d5ec0f4342e41df9b646e5420488d/euromonitor-international-passport.png "Product Avatar Image") Euromonitor International... 4/5(14) [ Compare Now ](https://www.g2.com/compare/euromonitor-international-passport-vs-kantar-media) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_faec72bc3cbf7de31d1748e931d4de10/cience.jpg "Product Avatar Image") CIENCE 3.7/5(180) [ Compare Now ](https://www.g2.com/compare/cience-vs-kantar-media) ## Work at WPP? 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