--- title: Kantar Advertising Insights Reviews meta\_title: 'Kantar Advertising Insights Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 14 reviews by the users' company size, role or industry to find out how Kantar Advertising Insights works for a business like yours. aggregate\_rating: rating\_value: 4.2 review\_count: 14 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Digital Advertising Tech url: https://www.g2.com/categories/digital-advertising-tech --- # Kantar Advertising Insights Reviews & Product Details Claimed ###### Profile Status This profile is currently managed by Kantar Advertising Insights but has limited features. Are you part of the Kantar Advertising Insights team? [Upgrade your plan](https://sell.g2.com) to enhance your branding and engage with visitors to your profile! With Kantar Advertising Insights, make the best media decisions, deliver performance and increase sales opportunities. It is your competitive advertising intelligence platform to understand the dynamics shaping the media landscape, through meaningful data and personalised actionable insights. Access to the most comprehensive advertising intelligence in the market with a coverage of all paid media channels : TV, Print, Radio, Outdoor, Online, Mobile, Video, Social, and Search. Get a complete view from creatives (visual, format, lengths…), occurrences, impressions, and spend estimations. Kantar helps the world’s top agencies, brands, and publishers to optimize their Advertising strategy. * * * Seller [Kantar](https://www.g2.com/sellers/kantar-f8d2ca54-acec-4b80-ad53-5bfacc8598a9) Discussions [Kantar Advertising Insights Community](https://www.g2.com/products/kantar-advertising-insights/discuss) Overview by Violaine Normand Show More ## Top-Rated Alternatives [ ![Pathmatics by Sensor Tower](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pathmatics by Sensor Tower") Pathmatics by Sensor Tower 4.3/5(345) ](https://www.g2.com/products/pathmatics-by-sensor-tower/reviews) [ ![Similarweb](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Similarweb") Similarweb 4.4/5(1,179) ](https://www.g2.com/products/similarweb/reviews) [ ![Nielsen Ad Intel](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nielsen Ad Intel") Nielsen Ad Intel 4/5(21) ](https://www.g2.com/products/nielsen-ad-intel/reviews) [ View All Alternatives ](https://www.g2.com/products/kantar-advertising-insights/competitors/alternatives) ## User Insights Average based on 14 real user reviews. [Log in to unlock pricing and user insights](/login) LM Liz M. President and Owner Small-Business (50 or fewer emp.) 11/30/2021 "Helps with Media Planning" 5/5 What do you like best about Kantar Advertising Insights? Helpful insights to direct media planning Review collected by and hosted on G2.com. What do you dislike about Kantar Advertising Insights? Nothing really but had to dig deep to find the methodology Review collected by and hosted on G2.com. What problems is Kantar Advertising Insights solving and how is that benefiting you? Better understanding of my target audience and the best way to reach them Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Telecommunications](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Telecommunications") UT Verified User in Telecommunications Mid-Market (51-1000 emp.) 1/4/2022 "Advertising Insights" 5/5 What do you like best about Kantar Advertising Insights? Competitive spend Keyword suggestions Identify missed keyword opportunities Review collected by and hosted on G2.com. What do you dislike about Kantar Advertising Insights? Slow performance Ranking options are not detailed enough Review collected by and hosted on G2.com. What problems is Kantar Advertising Insights solving and how is that benefiting you? Allow to access and customize SEM data Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Internet](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Internet") II Verified User in Internet Mid-Market (51-1000 emp.) 10/28/2021 "Everything I need to know about my competition's advertising strategies" 4.5/5 What do you like best about Kantar Advertising Insights? With this too I can unlock insights in real time and get all information on advertising performance faster, to stay ahead of my competitors. Review collected by and hosted on G2.com. What do you dislike about Kantar Advertising Insights? The industry I am in now (Legal) doesn't have so much insights so far. Review collected by and hosted on G2.com. What problems is Kantar Advertising Insights solving and how is that benefiting you? Searching insights about competitors. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Broadcast Media](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Broadcast Media") UB Verified User in Broadcast Media Small-Business (50 or fewer emp.) 9/25/2021 "Clunky but valuable insights" 3.5/5 What do you like best about Kantar Advertising Insights? Love the reporting options and data available and how that data can be layered Review collected by and hosted on G2.com. What do you dislike about Kantar Advertising Insights? It's clunky and not user friendly or intuitive to pull reports. Also some data is not available quickly Review collected by and hosted on G2.com. What problems is Kantar Advertising Insights solving and how is that benefiting you? Pulling competitive data and other insights Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ##### Pricing Pricing details for this product isn’t currently available. Visit the vendor’s website to learn more. [ View More Pricing Information ](https://www.g2.com/products/kantar-advertising-insights/pricing) Kantar Advertising Insights Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_698fb3ab8fbca887f0d9b759c4b17eae/pathmatics-by-sensor-tower.jpeg "Product Avatar Image") Pathmatics by Sensor Tower 4.3/5(345) [ Compare Now ](https://www.g2.com/compare/kantar-advertising-insights-vs-pathmatics-by-sensor-tower) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_26ee4ed4d540d48bda9885979a9c42d1/nielsen-ad-intel.png "Product Avatar Image") Nielsen Ad Intel 4/5(21) [ Compare Now ](https://www.g2.com/compare/kantar-advertising-insights-vs-nielsen-ad-intel) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_a43f78e6713efa0eacf5bfbf38717652/mediaradar.png "Product Avatar Image") MediaRadar 4.5/5(135) [ Compare Now ](https://www.g2.com/compare/kantar-advertising-insights-vs-mediaradar) ##### Categories on G2 [Digital Advertising Intelligence](https://www.g2.com/categories/digital-advertising-intelligence) ##### Explore More [Top tools for building cross-platform business apps](https://www.g2.com/discussions/top-tools-for-building-cross-platform-business-apps)[Should teams choose UKG Marketplace integrations over custom development for connecting UKG with other enterprise systems?](https://www.g2.com/discussions/should-teams-choose-ukg-marketplace-integrations-over-custom-development-for-connecting-ukg-with-other-enterprise-systems)[What compliance training platforms do training managers and instructional designers actually rely on for running consistent corporate compliance programs?](https://www.g2.com/discussions/what-compliance-training-platforms-do-training-managers-and-instructional-designers-actually-rely-on-for-running-consistent-corporate-compliance-programs) [What legal practice management software is most secure for client data?](https://www.g2.com/discussions/what-legal-practice-management-software-is-most-secure-for-client-data)[Popular relational database services for app developers](https://www.g2.com/discussions/what-are-the-most-popular-relational-database-services-for-app-developers)[What are the most reliable digital communications governance platforms based on reviews from financial services compliance officers?](https://www.g2.com/discussions/what-are-the-most-reliable-digital-communications-governance-platforms-based-on-reviews-from-financial-services-compliance-officers) [Show MoreShow Less](javascript:void(0);)