---
title: iSpot.tv Reviews
meta_title: 'iSpot.tv Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 11 reviews by the users' company size, role or industry to
  find out how iSpot.tv works for a business like yours.
aggregate_rating:
  rating_value: 4.3
  review_count: 11
  scale: '5'
date_modified: '2026-08-07'
parent_category:
  name: Account-Based Execution
  url: https://www.g2.com/categories/account-based-execution
---


# iSpot.tv Reviews
**Vendor:** iSpot.tv  
**Category:** [Attribution Software](https://www.g2.com/categories/attribution)  
**Average Rating:** 4.3/5.0  
**Total Reviews:** 11
## About iSpot.tv
iSpot.tv helps advertisers measure the brand and business impact of TV and streaming advertising, from concept to airing to conversion. Fast, accurate and actionable measurement and attribution solutions enable advertisers to assess creative effectiveness, enhance media plans and attribute advertising results for cross-platform campaigns, all while benchmarking against competitors and historical norms. Unlike legacy and ad hoc solutions, iSpot is purpose-built to measure the performance of every ad on television with digital-like precision and granularity in real time. With always-on performance insights unified across linear and streaming TV, advertisers can take quick and confident action to consistently drive business results. The company was founded in 2012 and is headquartered in Bellevue, Washington.




## iSpot.tv Reviews
  ### 1. It definitely was helpful but I don't think it has much relevancy to my role any more

**Rating:** 4.0/5.0 stars

**Reviewed by:** Hayley F. | Account Strategist, Enterprise (> 1000 emp.)

**Reviewed Date:** July 28, 2022

**What do you like best about iSpot.tv?**

I liked that it was really insightful and showed interesting metrics and creative. I thought it was a great resource to use to be sure I was staying up to date on all things LTV.

**What do you dislike about iSpot.tv?**

I didn't like that it was a little confusing for me at times and there were times I didn't know exactly how to interpret the data that I was finding in iSpot, so that was rough.

**What problems is iSpot.tv solving and how is that benefiting you?**

In an industry where I don't have much intel into LTV, it is a great resource to periodically come and check in and make sure I'm staying up to date on all things happening in the TV world.

  ### 2. solution for unified tv and video measurement

**Rating:** 4.0/5.0 stars

**Reviewed by:** Mohamed S. | Digital Performance Manager/Senior Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 10, 2022

**What do you like best about iSpot.tv?**

measurement at a very granular level, and also monitoring real-time attention metrics to ads which is becoming very important now with many wasted impressions in other platforms

**What do you dislike about iSpot.tv?**

so far nothing, but maybe a less priced package for mid-size advertisers

**What problems is iSpot.tv solving and how is that benefiting you?**

Measuring the real effect of running TV and video at once without guessing the incremental reach

  ### 3. Easy and vast TV insights

**Rating:** 3.5/5.0 stars

**Reviewed by:** Hilary B. | Insights Manager II, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 21, 2021

**What do you like best about iSpot.tv?**

iSpot's UI is fast and easy to use. The reports are intuitive to find commercial, program, or network level data for recent or historical periods.

**What do you dislike about iSpot.tv?**

iSpot isn't the industry's currency for TV measurement.

**What problems is iSpot.tv solving and how is that benefiting you?**

Faster data and insights on TV metrics, available the next day.

  ### 4. Amazing insights, but would love more flexible reporting functionality

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.)

**Reviewed Date:** April 29, 2021

**What do you like best about iSpot.tv?**

iSpot is the only source I use to garner TV impression / spend insights across the industry reliably

**What do you dislike about iSpot.tv?**

I would love more robust pivot functionality and the ability to customize reports, select specific advertiser sets, etc.

**Recommendations to others considering iSpot.tv:**

It's a leader in delivering industry-specific insights on TV advertising!

**What problems is iSpot.tv solving and how is that benefiting you?**

We're able to look at where TV spending is trending and declining to hone in on where our focus should be

  ### 5. iSpot.tv Beneficial Tool for Ad Agencies

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** April 02, 2019

**What do you like best about iSpot.tv?**

I like the easy interface on the site and it's relatively simple to navigate. The attention index is a great benchmark to determine which areas have higher levels of audience engagement. Their customer support is also stellar; we had someone walk us through all the views/charts/terms on the site. They're also willing to customize as necessary for whatever you need to see. The tool offers great insight to help support the human nuances of what station/daypart/time to optimize a buy on TV in order to help generate higher conversions

**What do you dislike about iSpot.tv?**

When I used it for TV, activity was being reported based on all TV attributable site visits but we were not able to see the Web baseline and TV attributed lift independently. iSpot does not support diginets, fractionals, and satellites, which are a large part of our client's TV buy schedule. 

**Recommendations to others considering iSpot.tv:**

I'd recommend this to another agency looking for attribution solutions in order to supplement and improve buy management

**What problems is iSpot.tv solving and how is that benefiting you?**

The attribution solution connects TV ad impressions measured from smart TVs to give us recommended buy optimizations in real time. The benefits are tremendous and can help us make smarter buy optimizations for clients.


## iSpot.tv Discussions
  - [Is iSpot legit?](https://www.g2.com/discussions/is-ispot-legit)
  - [How much does iSpot.tv cost?](https://www.g2.com/discussions/how-much-does-ispot-tv-cost)
  - [How does iSpot work?](https://www.g2.com/discussions/how-does-ispot-work)
  - [What does iSpot.tv do?](https://www.g2.com/discussions/what-does-ispot-tv-do)

- [View iSpot.tv pricing details and edition comparison](https://www.g2.com/products/ispot-tv/reviews?filters%5Bnps_score%5D%5B%5D=4&section=pricing&secure%5Bexpires_at%5D=2026-08-13+09%3A28%3A30+-0500&secure%5Bsession_id%5D=a47a40ee-db71-47b8-82e7-dbb2765513cc&secure%5Btoken%5D=b334d288aad2b5df6294777ad49b9fca2e451b7cbd2800fe106e2b88067554d0&format=llm_user)

## iSpot.tv Features
**Attribution Modeling**
- Single-Touch Attribution
- Multi-Touch Attribution
- Algorithmic Attribution
- Cross-Device Attribution
- Offline Attribution
- Custom Attribution
- Cross Channel Attribution

**Platform Insights**
- Ad Creatives
- Buying Strategies
- Publisher Data
- Advertising Spend
- Websites and Social Channels
- Device Insights
- Ad Intelligence Reporting

**Agentic AI - Attribution**
- Autonomous Task Execution
- Cross-system Integration
- Natural Language Interaction
- Proactive Assistance

**Agentic AI - Digital Advertising Intelligence**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Marketing Distribution**
- Segmentation 
- Personalized Messaging 
- Website Personalization 
- Email Campaigns 
- Digital Advertising
- Direct Mail

**Marketing**
- B2B Attribution
- B2C Attribution
- Multi-Channel Marketing
- Third-Party Integrations
- Social Media Integration

**Platform Additional Functionality**
- Ad Competitive Benchmarking
- Alerts

**Campaign Planning**
- Strategy Mapping 
- Prioritized Accounts 
- Trending Accounts 
- Sales Activation

**Reporting**
- Dashboards
- Data Visualizations
- Custom Reporting

**Additional Functionality**
- AI/Machine Learning
- Multi-Channel Management
- Multi-Campaign
- Campaign Segmentation
- Channel Management
- Advertising Management
- Reporting/Analytics
- Campaign Planning
- Customer Activity Tracking
- Performance Metrics
- Conversion Tracking
- API
- Data Import/Export
- Campaign Management
- Generative AI
- A/B Testing
- Customer Journey Mapping
- Affiliate Management
- Predictive Analytics
- Monitoring
- AI Copilot
- Lead Capture
- CRM
- Audience Targeting
- Attribution Modeling
- ROI Tracking
- Conversion Rate Optimization
- Alerts/Notifications
- Lead Management
- Campaign Analytics
- Visitor Tracking
- Customer Segmentation
- Customizable Reports
- Dashboard Creation
- Website Analytics
- Engagement Tracking
- Lead Qualification
- Behavior Tracking

**Integrations**
- Ad Network Integrations 
- Buyer Intent Data Integration
- Marketing Automation Integration
- CRM Integration

## Top iSpot.tv Alternatives
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