---
title: Ipsos Public Affairs Reviews
meta_title: 'Ipsos Public Affairs Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter reviews by the users' company size, role or industry to find
  out how Ipsos Public Affairs works for a business like yours.
aggregate_rating:
  rating_value: 3.8
  review_count: 2
  scale: '5'
date_modified: '2026-05-17'
parent_category:
  name: Other Services
  url: https://www.g2.com/categories/other-services-a3556bb7-df48-4d51-af00-82ad0505f4c5
---


# Ipsos Public Affairs Reviews
**Vendor:** Ipsos  
**Category:** [Other B2B Services Providers](https://www.g2.com/categories/other-b2b-services)  
**Average Rating:** 3.8/5.0  
**Total Reviews:** 2
## About Ipsos Public Affairs
Ipsos Public Affairs specialises in conducting public opinion, elite stakeholder, corporate, and media opinion research to help clients manage an issue, or advance their reputation.




## Ipsos Public Affairs Reviews
  ### 1. Rich data and insights

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.)

**Reviewed Date:** July 12, 2021

**Describe the project or task Ipsos Public Affairs helped with:**

I use Ipsos to learn about the behavior of target audiences that I want to reach with paid media. This data impacts where, when and how I plan advertising budgets, as it is more directly aligned with the target audiences that I've learned about through Ipsos.

**What do you like best about Ipsos Public Affairs?**

Exhaustive data on a large population of consumers. Using Ipsos data allows for my media strategies to be more complete and compelling, as the data backups the strategy and justifies the approach.

**What do you dislike about Ipsos Public Affairs?**

It can sometimes be difficult to sort through the data and understand all of the information that's available.

**Recommendations to others considering Ipsos Public Affairs:**

It is worth the investment, as the data provides guidance on decision making.

**What problems is Ipsos Public Affairs solving and how is that benefiting you?**

The data allows for me to plan and buy media more efficiently, as Ipsos provides insights into the audiences, which is then used to shape my advertising strategy.


## Ipsos Public Affairs Discussions
  - [What is Ipsos Public Affairs used for?](https://www.g2.com/discussions/what-is-ipsos-public-affairs-used-for)

- [View Ipsos Public Affairs pricing details and edition comparison](https://www.g2.com/products/ipsos-public-affairs/reviews?filters%5Bnps_score%5D%5B%5D=5&section=pricing&secure%5Bexpires_at%5D=2026-08-14+07%3A04%3A00+-0500&secure%5Bsession_id%5D=9cea21ae-2697-4586-9659-5253d80488b9&secure%5Btoken%5D=7e4a6d881625c7cf78ef40fa3bbe90adfbc0a33faa013d643b3f40fdd009edf7&format=llm_user)

## Ipsos Public Affairs Features
**Planning**
- Needs Assessment
- Resource Allocation
- Stayed within Budget
- Statement of Work
- Best Practices

**Delivery**
- Technical Expertise
- Met Deadlines
- Meeting Management
- Project Updates
- Scope Management
- Roll-out

**Team Quality**
- Change Management Skills
- Executive Presence
- Vertical Expertise
- Technology Partnerships

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