What I like most about Intuit Mailchimp is how easy it is to create, run, and manage email marketing campaigns. The drag-and-drop editor, audience management tools, and built-in analytics make it straightforward to design professional-looking emails, monitor performance, and refine future campaigns without needing advanced technical skills. Review collected by and hosted on G2.com.

One thing I don’t like about Intuit Mailchimp is that some of the more useful features are locked behind the higher-priced plans. Also, when you’re just getting started, it can take a while to get up to speed with all of the automation and audience management tools. Review collected by and hosted on G2.com.

Mailchimp is the best marketing automation platform. It helps me to create, send, and analyze email campaigns. I have been using Mailchimp for the last 3 years and I like the features such as easy interface, user-friendly dashboard, ab testing etc.

I got an insight into users who did not interested in emails and those who responded and converted. Thus helping us to map the customers who could be our potential customers or potential renewal partners. Review collected by and hosted on G2.com.

As i am using MailChimp since long time I have learnt many hidden features. However, sometimes formatting takes more time than usual. Review collected by and hosted on G2.com.

The ease of archiving and updating contacts. Review collected by and hosted on G2.com.

The email should not be the only key as users may have multiple emails. This skew the open/click rates. Review collected by and hosted on G2.com.

The UI is very clean and looks great. Mailchimp helps me manage my email campaigns, and I can easily connect everything to Shopify, Canva, and more. It provides AI features, which I mostly use for email subject recommendations. Everything is very responsive and works really well. The detailed analytics and campaign insights make it easier to track ROI. Mailchimp offers a free plan for beginners, and the paid plans include advanced automation and AI tools. Their support system is really great. Review collected by and hosted on G2.com.

Pricing increases quickly as my contact list grows, and most of the more advanced automation and AI features are locked behind the premium plan. Also, email template customization can sometimes feel limited. Review collected by and hosted on G2.com.

The email builder is straightforward to use, audience segmentation works well, and the automation features save me a lot of manual effort. I also appreciate that the campaign reports are clear and easy to understand, so it’s quick to see what’s working and make improvements to future campaigns. Review collected by and hosted on G2.com.

The reporting filters could be more flexible, and some of the more advanced features take a bit of time to learn and get comfortable with. Review collected by and hosted on G2.com.

MailChimp is a helpful tool for creating, editing and/or updating simple landing pages for content marketing as well as customer onboarding processes. The landing pages are one of my favorite features of MailChimp, with simple editing, design and layout options. Review collected by and hosted on G2.com.

I don't like that Mailchimp shut down its TinyLetter platform without providing users with advance notice as well as ample time to export email lists and newsletter archives. Review collected by and hosted on G2.com.

I like how Mailchimp has helped me organize and bring more order to our company communications.

With it, I can run newsletters for both clients and staff in a very easy and effective way.

The performance is great: I can send my content and the emails are delivered within minutes, which makes it a very useful tool. Review collected by and hosted on G2.com.

It definitely takes work and time to set up a custom template. Yes, you can always choose a pre-made template, but to keep my branding consistent I created my own, and it was challenging. Luckily, I only had to do it once, and the template was saved so I can reuse it in my emails. Review collected by and hosted on G2.com.

I like how easy it is to manage email campaigns and marketing in one place. The interface is simple and the automation tools are really helpful. Review collected by and hosted on G2.com.

Some of the more advanced features can take a little time to fully understand and get comfortable with. Pricing can also start to feel a bit high as your contact list grows, especially as you scale up. Review collected by and hosted on G2.com.

Mailchimp’s intuitive email builder makes it easy to create polished, professional communications without needing graphic design experience. The platform is highly user-friendly, with a minimal learning curve that makes getting started quick and approachable for new users.

I also appreciate the wide range of third-party integrations available. In addition to working seamlessly with other products in the Intuit ecosystem, it integrates with OnePageCRM, which has helped us keep our client list organized and up to date.

As a small business, the pricing is another major advantage. It is affordable at the entry level while still offering room to scale as your needs and budget grow over time. Review collected by and hosted on G2.com.

I wish some of the features weren’t locked behind a higher paid tier. I understand that’s how business works—if you want more, you usually have to pay more—but I really wish optimized send time were available at the lowest tier. I also feel that unless you’re paying for the highest tier, support is lacking. Most of the time I prefer reaching out to Support via email, but without phone support, urgent issues can end up going days without a resolution. Review collected by and hosted on G2.com.

I really like Intuit Mailchimp's UI/UX; it's clean, intuitive, and easy to use. The integrations with other tools make the workflow more efficient, and overall performance is consistent, with useful data for tracking results. From a pricing/ROI standpoint, it provides excellent value for the functionality offered. The assistance and onboarding process is straightforward, particularly for new users. Review collected by and hosted on G2.com.

There's is no more disliking part but I would say the pricing part is little expensive, and also the reporting and analytics things can be more informational than it is now. Review collected by and hosted on G2.com.