DR
Daniel R.
Chief Web Officer
Small-Business (50 or fewer emp.)
"Effortless API Integrations with Broad Platform Support"
5/5
What do you like best about Make?

Makes API integrations very simple! It has a very wide range of supported platforms. Review collected by and hosted on G2.com.

What do you dislike about Make?

Make is a bit more complicated to use than something like Zapier. I've found non-technical users tend to struggle with using Make when compared to something like Zapier Review collected by and hosted on G2.com.

Luca P.
LP
Luca P.
Chief Operations Officer DEQUA Studio | Formerly CTO in MarTech
Marketing and Advertising
Small-Business (50 or fewer emp.)
"Automation platform, but generic and costly for advanced use"
2.5/5
What do you like best about Make?

What I find technically notable:

• Scenario-based automation: The platform enables the creation of multi-step, branched automations using a visual drag-and-drop editor. This structure handles data transformation, aggregation, and conditional logic efficiently.

• Extensive app library: Make provides a broad catalog of pre-built integrations, from mainstream SaaS apps to niche services. This coverage simplifies connecting disparate systems without custom development.

• Advanced modules: Features like routers, iterators, error handlers, and data stores facilitate sophisticated workflow logic and exception management, supporting both simple and highly complex automations.

• Real-time execution logs: Detailed logs and scenario histories allow for granular troubleshooting and monitoring, which is essential for maintaining reliability in production workflows.

• API and webhook support: Direct integration with APIs and webhooks supports both inbound and outbound connectivity, making it suitable for custom and legacy systems.

• Team collaboration: Higher-tier plans offer shared workspaces and collaboration features for managing automations across teams. Review collected by and hosted on G2.com.

What do you dislike about Make?

Pricing model complexity: The cost structure is based on “operations,” not completed tasks. Each individual action (such as reading, writing, or transforming data) counts as an operation, which can cause usage to spike unexpectedly. In practice, this can result in much higher costs than anticipated, especially for scenarios with multiple steps or loops. Compared to competitors that price per task, Make’s model can lead to 44x to 100x more operations consumed, making it expensive for heavy or complex automation needs. Review collected by and hosted on G2.com.

Jason M.
JM
Jason M.
Software Manager
Manufacturing
Mid-Market (51-1000 emp.)
"Make.com automations"
4.5/5
What do you like best about Make?

It makes creating automations much easier/faster

Unlike airtable, the whole team gets notification when an automation fails/is stopped Review collected by and hosted on G2.com.

What do you dislike about Make?

it is hard to test when you can not run on sample data/rerun on existing runs Review collected by and hosted on G2.com.

Verified User in Consulting
AC
Verified User in Consulting
Small-Business (50 or fewer emp.)
"Simply integrate different tools – now even more flexible with If-Else"
5/5
What do you like best about Make?

I can easily integrate various tools. Review collected by and hosted on G2.com.

What do you dislike about Make?

nothing special, now fortunately there is the if else function Review collected by and hosted on G2.com.

Response from Marketing Ops Make of Make

Hi,

Thank you for the feedback! We're glad to hear that you're enjoying the If-Else module as much as we do.

Vendy from the Make Team

Mark M.
MM
Mark M.
Head Western Trainer
Small-Business (50 or fewer emp.)
"No-Code Automation Workflows Are Simple With Make"
5/5
What do you like best about Make?

The number of example integrations and templates for common integrations really helps make altering an integration easy enough for even a rookie with Make. Review collected by and hosted on G2.com.

What do you dislike about Make?

Not every app has an integration already set up, it would be great if the service made a tool to integrate any web property or software. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Verified User in Computer Software
Small-Business (50 or fewer emp.)
"10,000+ workflow automations already exist... What else you need! Plus MCP Agents... Super awesome."
5/5
What do you like best about Make?

love that it has simplifed workflow automation, my favourite one - LinkedIn content creation and outbound agent... simplified my work a lot! doesn't haev a steep learniong curve and thanks to the tons of features available and tghe tutorials available online, super easy to integrate and implement. Review collected by and hosted on G2.com.

What do you dislike about Make?

the workflows could get error prone, so its advisable to map out the flow on a piece of paper or miro... Another thing is that works great for a lot of simple workflows, not sure if it would work so well for large scale workflows. Review collected by and hosted on G2.com.

Nohely S.
NS
Nohely S.
Operations Manager
Small-Business (50 or fewer emp.)
"Very good tool"
5/5
What do you like best about Make?

It has all the applications I need, and it is very useful when you have an error, to ask the integrated AI. Review collected by and hosted on G2.com.

What do you dislike about Make?

For now, nothing. The experience has been good so far. Review collected by and hosted on G2.com.

Hector C.
HC
Hector C.
Principal/Creative Director
Small-Business (50 or fewer emp.)
"Best automation for the price"
5/5
What do you like best about Make?

Powerful automations at realistic prices. I like Zapier but it’s just cost-prohibitive on smaller projects. Make gives me what I need without spending a boatload to do it. Review collected by and hosted on G2.com.

What do you dislike about Make?

They need more integration partners. Zapier is an industry standard. I hope Make achieves an equal level of consideration in the years ahead. Review collected by and hosted on G2.com.

Verified User in Arts and Crafts
UA
Verified User in Arts and Crafts
Small-Business (50 or fewer emp.)
"Great tool for no-coders to automate tasks for ecommerce and solopreneurs"
4.5/5
What do you like best about Make?

Make has been a game-changer for me as a solo business owner. The interface is super intuitive, and it’s actually kind of fun building out automations once you get the hang of it. I’ve used it to automate order notifications, manage customer data, and even streamline some social media workflows. It’s powerful but doesn’t feel overwhelming like some other tools. Love how visual it is—makes the process way less intimidating for non-tech folks. Review collected by and hosted on G2.com.

What do you dislike about Make?

The pricing can be a bit steep if you’re running a lot of scenarios or processing large volumes. Compared to something like n8n, it’s definitely a bit more expensive. But to be honest, I still stick with Make because it’s way easier to use and saves me hours. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
"really the best thing ever to come in the workflow automation industry in a long time"
4.5/5
What do you like best about Make?

works really great, designed for mass users and not only engineers. if you cant figure out something, they have more than 30,000 automation templates already available and a marketplace to get more from . Super easy to integrate as well and great support ecosystem. Review collected by and hosted on G2.com.

What do you dislike about Make?

Nothing really. All's good since i have just started using it a couple of weeks ago. Review collected by and hosted on G2.com.