--- title: Insider One Reviews meta\_title: Insider Reviews, Pros + Cons, and Top Rated Features meta\_description: Insider reviews, pros and cons, and highest rated features. All from real, verified users. aggregate\_rating: rating\_value: 4.8 review\_count: 1415 scale: '5' date\_modified: '2026-08-11' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing --- ### Insider One Pros and Cons: Top 5 Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users find Insider One's **ease of use** beneficial, allowing for quick campaign edits and improved customer engagement. [(221 mentions)](https://www.g2.com/products/insider-one/reviews?filters%5Bsentiment_snippet%5D=1569007&qs=pros-and-cons#reviews) Users highlight the **enhanced customer engagement** strategies of Insider One, facilitating personalized and timely interactions across channels. [(204 mentions)](https://www.g2.com/products/insider-one/reviews?filters%5Bsentiment_snippet%5D=1567800&qs=pros-and-cons#reviews) Users value the **personalization features** of Insider One, enhancing customer engagement and driving conversions effectively. [(180 mentions)](https://www.g2.com/products/insider-one/reviews?filters%5Bsentiment_snippet%5D=1569077&qs=pros-and-cons#reviews) Users value the **high engagement capabilities** of Insider One through personalized messaging and timely product recommendations. [(168 mentions)](https://www.g2.com/products/insider-one/reviews?filters%5Bsentiment_snippet%5D=1567279&qs=pros-and-cons#reviews) Users praise the **proactive support** from Insider's Customer Success team, enhancing their experience and providing strategic insights. [(161 mentions)](https://www.g2.com/products/insider-one/reviews?filters%5Bsentiment_snippet%5D=1567680&qs=pros-and-cons#reviews) Users find the **learning curve steep** due to numerous features, making initial setup and optimization challenging. [(81 mentions)](https://www.g2.com/products/insider-one/reviews?filters%5Bsentiment_snippet%5D=1568785&qs=pros-and-cons#reviews) Users face a **difficult learning** experience due to the complex setup and steep learning curve of Insider One. [(38 mentions)](https://www.g2.com/products/insider-one/reviews?filters%5Bsentiment_snippet%5D=1570891&qs=pros-and-cons#reviews) Users find the **time-consuming setup** process for campaigns and surveys to be a significant drawback. [(37 mentions)](https://www.g2.com/products/insider-one/reviews?filters%5Bsentiment_snippet%5D=1569462&qs=pros-and-cons#reviews) Users face a **high learning curve** with Insider One, needing time to familiarize themselves with its features. [(31 mentions)](https://www.g2.com/products/insider-one/reviews?filters%5Bsentiment_snippet%5D=1569354&qs=pros-and-cons#reviews) Users report that **integration issues** with Insider One require significant time, resources, and technical expertise to resolve. [(29 mentions)](https://www.g2.com/products/insider-one/reviews?filters%5Bsentiment_snippet%5D=1570360&qs=pros-and-cons#reviews) ### 5 Pros or Advantages of Insider One ##### 1. Ease of Use Users find Insider One's **ease of use** beneficial, allowing for quick campaign edits and improved customer engagement. [ See 221 mentions ](https://www.g2.com/products/insider-one/reviews?filters%5Bsentiment_snippet%5D=1569007&qs=pros-and-cons#reviews) See Related User Reviews ![Maria F.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Maria F.") MF Maria F. Mid-Market (51-1000 emp.) 5.0/5 "The Best Lifecycle Marketing Platform!!!" What do you like about Insider One? Megan, Beko and the entire local Australia team are amazing! The level of service and collaboration we receive is superb. They are an extension of our TT Tu Oanh T. Small-Business (50 or fewer emp.) 5.0/5 "Empowers Targeted Campaigns with Ease" What do you like about Insider One? I really like how Insider One has supported our implementation culture throughout our eight-year partnership. The platform makes it incredibly easy fo ##### 2. Customer Engagement Users highlight the **enhanced customer engagement** strategies of Insider One, facilitating personalized and timely interactions across channels. [ See 204 mentions ](https://www.g2.com/products/insider-one/reviews?filters%5Bsentiment_snippet%5D=1567800&qs=pros-and-cons#reviews) See Related User Reviews ![Özüm A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Özüm A.") ÖA Özüm A. Mid-Market (51-1000 emp.) 5.0/5 "40% uplift in conversion rates within the messaging channels." What do you like about Insider One? The Mobile App that enabled us to launch weekly campaigns on our app store during the all year. SMS and WhatsApp to send timely updates to customers a ![Irem B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Irem B.") IB Irem B. Mid-Market (51-1000 emp.) 4.5/5 "Ideal cross-channel marketing platform for travel brands" What do you like about Insider One? Thanks to Insider, we can easily persuade our abandoned users to make a purchase by sending app push notifications and emails. It’s also very easy and ##### 3. Personalization Users value the **personalization features** of Insider One, enhancing customer engagement and driving conversions effectively. [ See 180 mentions ](https://www.g2.com/products/insider-one/reviews?filters%5Bsentiment_snippet%5D=1569077&qs=pros-and-cons#reviews) See Related User Reviews ![Irem B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Irem B.") IB Irem B. Mid-Market (51-1000 emp.) 4.5/5 "Ideal cross-channel marketing platform for travel brands" What do you like about Insider One? Thanks to Insider, we can easily persuade our abandoned users to make a purchase by sending app push notifications and emails. It’s also very easy and TT Tu Oanh T. Small-Business (50 or fewer emp.) 5.0/5 "Empowers Targeted Campaigns with Ease" What do you like about Insider One? I really like how Insider One has supported our implementation culture throughout our eight-year partnership. The platform makes it incredibly easy fo ##### 4. Engagement Users value the **high engagement capabilities** of Insider One through personalized messaging and timely product recommendations. [ See 168 mentions ](https://www.g2.com/products/insider-one/reviews?filters%5Bsentiment_snippet%5D=1567279&qs=pros-and-cons#reviews) See Related User Reviews ![Özüm A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Özüm A.") ÖA Özüm A. Mid-Market (51-1000 emp.) 5.0/5 "40% uplift in conversion rates within the messaging channels." What do you like about Insider One? The Mobile App that enabled us to launch weekly campaigns on our app store during the all year. SMS and WhatsApp to send timely updates to customers a ![Irem B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Irem B.") IB Irem B. Mid-Market (51-1000 emp.) 4.5/5 "Ideal cross-channel marketing platform for travel brands" What do you like about Insider One? Thanks to Insider, we can easily persuade our abandoned users to make a purchase by sending app push notifications and emails. It’s also very easy and ##### 5. Customer Support Users praise the **proactive support** from Insider's Customer Success team, enhancing their experience and providing strategic insights. [ See 161 mentions ](https://www.g2.com/products/insider-one/reviews?filters%5Bsentiment_snippet%5D=1567680&qs=pros-and-cons#reviews) See Related User Reviews ![Irem B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Irem B.") IB Irem B. Mid-Market (51-1000 emp.) 4.5/5 "Ideal cross-channel marketing platform for travel brands" What do you like about Insider One? Thanks to Insider, we can easily persuade our abandoned users to make a purchase by sending app push notifications and emails. It’s also very easy and TT Tu Oanh T. Small-Business (50 or fewer emp.) 5.0/5 "Empowers Targeted Campaigns with Ease" What do you like about Insider One? I really like how Insider One has supported our implementation culture throughout our eight-year partnership. The platform makes it incredibly easy fo ### 5 Cons or Disadvantages of Insider One ##### 1. Learning Curve Users find the **learning curve steep** due to numerous features, making initial setup and optimization challenging. [ See 81 mentions ](https://www.g2.com/products/insider-one/reviews?filters%5Bsentiment_snippet%5D=1568785&qs=pros-and-cons#reviews) See Related User Reviews CS Carlos S. Mid-Market (51-1000 emp.) 4.0/5 "A very good tool, but the integration demands some effort" What do you dislike about Insider One? Implementation is not so easy. Even though it's a standard integration, I think that if they provided better support it would be easier for customers SL Sher L. Enterprise (\> 1000 emp.) 5.0/5 "134% increase in session duration with Insider’s mobile banner overlay" What do you dislike about Insider One? Insider's panel show's real time results and data from each campaign. However, the data is a bit hard to understand without further information or exp ##### 2. Difficult Learning Users face a **difficult learning** experience due to the complex setup and steep learning curve of Insider One. [ See 38 mentions ](https://www.g2.com/products/insider-one/reviews?filters%5Bsentiment_snippet%5D=1570891&qs=pros-and-cons#reviews) See Related User Reviews SL Sher L. Enterprise (\> 1000 emp.) 5.0/5 "134% increase in session duration with Insider’s mobile banner overlay" What do you dislike about Insider One? Insider's panel show's real time results and data from each campaign. However, the data is a bit hard to understand without further information or exp LM Loyis M. Mid-Market (51-1000 emp.) 5.0/5 "Scaling Personalization with Real Impact" What do you dislike about Insider One? What we dislike about Insider One is mainly related to the initial complexity of the platform. Because it’s very powerful and feature-rich, it can fee ##### 3. Time-Consuming Users find the **time-consuming setup** process for campaigns and surveys to be a significant drawback. [ See 37 mentions ](https://www.g2.com/products/insider-one/reviews?filters%5Bsentiment_snippet%5D=1569462&qs=pros-and-cons#reviews) See Related User Reviews SI Saad I. Small-Business (50 or fewer emp.) 5.0/5 "Boosted conversions and engagement with Insider One’s seamless journey orchestration" What do you dislike about Insider One? We noticed some delay in the activation of certain scenarios, but once configured, performance and results have been consistent and impressive. HN Huy N. Mid-Market (51-1000 emp.) 5.0/5 "Insider is the #1 omnichannel customer journey building software for us" What do you dislike about Insider One? We've been extensively using the platform to run campaigns, but along the way, we've encountered some issues or usability challenges. ##### 4. High Learning Curve Users face a **high learning curve** with Insider One, needing time to familiarize themselves with its features. [ See 31 mentions ](https://www.g2.com/products/insider-one/reviews?filters%5Bsentiment_snippet%5D=1569354&qs=pros-and-cons#reviews) See Related User Reviews LM Loyis M. Mid-Market (51-1000 emp.) 5.0/5 "Scaling Personalization with Real Impact" What do you dislike about Insider One? What we dislike about Insider One is mainly related to the initial complexity of the platform. Because it’s very powerful and feature-rich, it can fee ![Ahmed P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ahmed P.") AP Ahmed P. Mid-Market (51-1000 emp.) 5.0/5 "Insider Review - Ahmed Patel from Burne & Royce Digital" What do you dislike about Insider One? We have mentioned to our account managers that we would Insider to expand their Web templates selection as well as making the template builder /Onsite ##### 5. Integration Issues Users report that **integration issues** with Insider One require significant time, resources, and technical expertise to resolve. [ See 29 mentions ](https://www.g2.com/products/insider-one/reviews?filters%5Bsentiment_snippet%5D=1570360&qs=pros-and-cons#reviews) See Related User Reviews SI Saad I. Small-Business (50 or fewer emp.) 5.0/5 "Boosted conversions and engagement with Insider One’s seamless journey orchestration" What do you dislike about Insider One? We noticed some delay in the activation of certain scenarios, but once configured, performance and results have been consistent and impressive. IN Iva N. Mid-Market (51-1000 emp.) 5.0/5 "Exceeding expectations" What do you dislike about Insider One? It took a while to get used to the platform and figure out how it all works. It doesn't make it easier that our website is custom made and very comple ![Ana Beatriz C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ana Beatriz C.") AC Ana Beatriz C. Gerente de CRM Enterprise (\> 1000 emp.) 6/27/2024 "The tool is efficient and intuitive, but the measurement layer needs significant improvement." 4/5 What do you like best about Insider One? The tool is efficient and intuitive from an operational standpoint. It offers solid structuring for templates, journeys and segmentation, which speeds up execution and supports our CRM operation across multiple brands. The CDP architecture helps centralize profiles and activate audiences quickly, especially in real-time use cases. The customer support is outstanding. The team is fast, efficient and very solution-oriented. They understand our context, help us navigate the tool and respond quickly when we need guidance or troubleshooting. This level of support makes our operation smoother and gives us confidence to scale our CRM initiatives. Review collected by and hosted on G2.com. What do you dislike about Insider One? The measurement layer is limited. There is significant room for improvement in analyzing and monitoring campaign results in channels such as WhatsApp, especially for education use cases. The tool lacks deeper insights and financial impact evaluation, which makes strategic decision-making harder. Some features are very e-commerce-driven, which requires adaptations for the education industry. Review collected by and hosted on G2.com. What problems is Insider One solving and how is that benefiting you? Insider helps us centralize customer data, activate audiences in real time and orchestrate journeys across multiple channels, which is essential for managing high volumes and complex funnels in education. This improves our operational efficiency and enables faster experimentation and personalization. However, the lack of robust data extraction and analysis capabilities limits our ability to fully understand campaign performance. The current measurement layer makes it difficult to identify patterns, optimize strategies and accurately evaluate the effectiveness of WhatsApp campaigns. Without deeper insights, it becomes harder to take truly data-driven decisions, which impacts our ability to refine communication, increase engagement and drive higher conversion rates. Review collected by and hosted on G2.com. Show More 3/27/2026 Current UserValidated ReviewerSource: Organic K Khôi . Digital Marketing Expert Enterprise (\> 1000 emp.) 6/11/2026 "Insider One helped NCB personalize journeys for 1.7 customers" 5/5 What do you like best about Insider One? - I appreciate Insider One's CDP for unifying our customer data from multiple fragmented systems into a single real-time profile, giving us a true 360-degree view of each customer across digital and physical touchpoints. - The segmentation engine is exceptionally powerful, allowing us to combine behavioral app data with core banking transaction data to build hyper-relevant audiences with minimal effort. - Architect's journey canvas is intuitive and flexible, with A/B winner auto selection and real-time event triggers that remove a lot of manual decision-making from our team. - The next best channel logic ensures each customer receives communication through the channel they are most likely to engage with, significantly improving campaign efficiency. Insider One's customer success team brings genuine local expertise and proactively suggests campaign use cases relevant to the banking sector in Vietnam. The platform structure becomes straightforward to operate once the team is up to speed, thanks to their structured and responsive onboarding team. Review collected by and hosted on G2.com. What do you dislike about Insider One? There is a learning curve when onboarding multiple teams across different departments, as the platform has a wide range of capabilities to absorb. Training sessions need to be repeated as new team members join. That said, Insider One's onboarding team is structured and responsive and once the team is up to speed the platform becomes very straightforward to operate. Review collected by and hosted on G2.com. What problems is Insider One solving and how is that benefiting you? Eliminated fragmented customer data across five separate systems by unifying over 1.7 million real-time profiles with 81% identified users and 214 tracked behavioral events. Enabled automated, multi-branch customer journeys across the full lifecycle from account registration and activation through to retention, with 23 active journeys currently live Reduced credit card application drop-offs by triggering ontextually relevant push notifications at each stage of the registration funnel, with real-time funnel analytics to identify and fix bottlenecks immediately - Improved campaign performance significantly our Casa Activation journey tracks 400,00 users and achieves a 14.74% CTR through intelligent segmentation and automated branching logic - Gave our marketing team the data infrastructure and tooling to shift from reactive, manual campaigns to proactive, real time personalization at scale. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Fatih Eren S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Fatih Eren S.") FS Fatih Eren S. Digital Marketing Manager Enterprise (\> 1000 emp.) 3/27/2026 "Efficient and Scalable Customer Engagement Platform" 4.5/5 What do you like best about Insider One? What I like best about Insider One is how it brings multiple customer engagement channels into a single, unified platform. It makes it easy to design, launch, and optimize campaigns across web, app, push, email, and SMS without needing separate tools. The Architect feature is especially valuable. It allows us to build end-to-end customer journeys with a clear logic and automation structure, which saves a significant amount of time and reduces manual work. Another strong point is the platform’s flexibility and speed. We can quickly test ideas, iterate on campaigns, and act on insights without heavy technical dependency, which is critical for a fast-moving marketing team. Review collected by and hosted on G2.com. What do you dislike about Insider One? One area that could be improved is visibility around newly released features and updates within the platform. Sometimes it’s not very easy to stay up to date with what’s new or recently improved. That said, our Account Manager has been very helpful in keeping us informed and guiding us through new capabilities, which really helps us make the most out of the platform. Review collected by and hosted on G2.com. What problems is Insider One solving and how is that benefiting you? Insider One solves the problem of managing fragmented customer engagement across multiple channels by bringing everything into a single, unified platform. Instead of handling web, mobile app, push, email, and SMS separately, we can manage all channels centrally and in a more integrated way. This significantly improves our operational efficiency. Campaign setup, targeting, and optimization processes become faster and more streamlined. With Architect in particular, we can automate end-to-end customer journeys, which reduces manual workload and helps us deliver more consistent and personalized experiences. As a result, we are able to act faster, improve customer experience, and scale our marketing efforts more effectively. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Gabriel Q.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Gabriel Q.") GQ Gabriel Q. Coordenador de CRM & Sales Intelligence Small-Business (50 or fewer emp.) 3/26/2026 "Intuitive Interface and Journey Builder that Simplify Automation and Segmentation" 5/5 What do you like best about Insider One? The interface is very intuitive, especially the Journey Builder. It's easy to visualize and build complex automation flows without needing a huge IT team. Additionally, the unification of customer data into a single profile (CDP) helps to have a 360º view of the customers. Furthermore, the way to make segmentations is extremely simplified and intuitive. Review collected by and hosted on G2.com. What do you dislike about Insider One? I feel that there is a delay in resolving specific technical issues. The account support (CSM) is excellent and very attentive, but the technical support flow for bugs or custom integrations is sometimes slow. Review collected by and hosted on G2.com. What problems is Insider One solving and how is that benefiting you? Insider One is helping us automate complex journeys that were previously manual or disconnected. By centralizing various CRO tools (such as site personalization and A/B testing) into a single platform, we can act faster. The main benefit is the clear improvement in the conversion rate, as we now deliver much more relevant offers for each customer profile, reducing the waste of investment in media. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: OrganicAI Translated ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") UC Verified User in Computer Software Small-Business (50 or fewer emp.) 3/31/2026 "Helping Shopify Brands Grow Smarter" 4.5/5 What do you like best about Insider One? What we like most about Insider One is how easily it lets us create and scale personalized customer experiences across multiple Shopify brands from a single platform. We can launch targeted campaigns quickly, rely less on development teams, and build smarter use cases based on customer behavior. We also appreciate the reporting and testing features, which help us make more confident decisions when optimizing. Review collected by and hosted on G2.com. What do you dislike about Insider One? At first, it can take some time to prioritize the right segments, journeys, and use cases, especially when you’re working across multiple brands with different needs. However, once the initial structure is set up, it becomes much easier to scale and start building more advanced scenarios. Review collected by and hosted on G2.com. What problems is Insider One solving and how is that benefiting you? Insider One helps us address one of the biggest ecommerce challenges: turning traffic into stronger conversion, retention, and revenue outcomes by delivering more relevant customer experiences. It lets us personalize communication based on customer behavior, sharpen audience targeting, and build journeys that better align with each brand’s goals. As a result, campaign execution becomes more scalable and performance-driven across the Shopify brands we support. Review collected by and hosted on G2.com. Show More 6/10/2026 Current UserValidated ReviewerSource: Organic DS Desnanti S. Growth Engagament Banking Mid-Market (51-1000 emp.) 5/27/2026 "Hijra boosts engagements with email - first journeys built in Insider One Architect" 4/5 What do you like best about Insider One? I like how email is fully integrated into Insider One and works seamlessly with our app and other channels. Email has become our reliable 'backbone' channel for important journeys like onboarding, Deposito reminders, and reactivation. The platform makes it easy to build and automate these flows without heavy engineering support. Being able to design journeys visually and use the Architect to connect email with other touchpoints helps us deliver more personalized and timely communication to our users. Review collected by and hosted on G2.com. What do you dislike about Insider One? When we want to run more advanced experiments, we often need more time on our side to prepare the content, design, and assets for each variation. The platform itself is flexible, but to get the best results from A/B tests and complex journeys, our internal content and creative teams have to plan ahead and move in sync, which sometimes slows down how fast we can launch new ideas. Review collected by and hosted on G2.com. What problems is Insider One solving and how is that benefiting you? Insider One, especially with its Architect journey builder, is helping us turn our engagement strategy into clear, automated end to end journeys instead of isolated campaigns. We can connect key steps in our user lifecycle from onboarding and EKYC reminders to deposito application, savings and reactivation and ensure that users receive the right email and in app communication at the right moment. This makes our CRM work more systematic and scalable, reduces manual effort and supports our business goals around conversion, deposits and retention. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic PK Philipe K. Product Owner Enterprise (\> 1000 emp.) 3/9/2026 "All-in-One Cross-Channel Campaign Orchestration Made Easy" 4.5/5 What do you like best about Insider One? What I like best about Insider One is that it combines customer data, personalization, and cross-channel journey orchestration in one place. Instead of switching between multiple tools, teams can manage campaigns across WhatsApp, SMS, email, web, app, and site search from a single platform. It also seems to be well regarded for ease of use and support, which makes it even more appealing for fast-moving marketing teams. Review collected by and hosted on G2.com. What do you dislike about Insider One? What I dislike about Insider One is that the platform can feel overwhelming at first, especially for new users who are not familiar with advanced marketing automation tools. Some features may take time to learn, and managing everything effectively can require a bit of training and adjustment. Review collected by and hosted on G2.com. What problems is Insider One solving and how is that benefiting you? Insider One helps solve the challenge of managing customer engagement across too many separate tools. For me, the biggest benefit is being able to work more efficiently, personalize campaigns more easily, and deliver a smoother customer experience across multiple channels. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic HB Hien B. Data Analyst Banking Mid-Market (51-1000 emp.) 4/17/2023 "Great Mobile App solution to boost app user engagement" 5/5 What do you like best about Insider One? Our primary aim has been to cultivate customer loyalty, achieved through establishing product trust and leveraging upsell opportunities. The Insider Mobile App platform served our needs perfectly, enabling easy campaign creation for cross-selling to app visitors. SMS and WhatsApp supplement our mobile marketing strategies well as it helped increase app traffic and conversions. Insider's support team also promptly address any technical challenges we face - ensuring uninterrupted user experiences. Their effective issue resolution underscores their product quality and customer support. We value their swift assistance and eagerly anticipate our ongoing collaboration. Review collected by and hosted on G2.com. What do you dislike about Insider One? We had a worry that the app integration could take some time as we have seen it with other vendors but Insider was different and the integrations happened super quickly without hassle thanks to Insider's team. It didn't even need involvement from our team to fix things which was great! Review collected by and hosted on G2.com. What problems is Insider One solving and how is that benefiting you? We noticed customers leaving our app after fulfilling their initial needs, unaware of our full range of offerings. This led them to our competitors for products and services we provide. Insider's Mobile App Suite engaged customers from acquisition to successful campaigns, preventing account loss. App push revived dormant users, boosting our overall engagement, thanks to Insider's tools. Increased app traffic and conversions from SMS & WhatsApp. Expanding to Insider's web services in future holds promise for continued success. Review collected by and hosted on G2.com. Show More Response from Neeraj Manivannan of Insider One [Editedit](https://www.g2.com/survey_responses/insider-one-review-7955472/official_response/edit) Hello Hien, It's really heartening for us to learn that your major goal of building customer loyalty has been achieved by using Insider. We are also delighted to hear that our customer support team was responsive and helped you address any technical difficulties you may have encountered. We're sure they'll always be around to help you continue to grow. We believe that you will continue to see excellent results using our mobile app product as you continue to expand more and more and build engagement with users through a variety of use cases. In the meantime, you could explore our demo hub to check out a few self-guided walkthrough demos and videos to get a glimpse of interesting use cases on the mobile app and our other products too. [See how Insider One improved](https://useinsider.com/product-demo-hub/) 3/9/2026 Current UserValidated ReviewerSource: Organic ![Rebeca C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rebeca C.") RC Rebeca C. coordenadora crm Enterprise (\> 1000 emp.) 6/30/2026 "Great service, but the platform needs improvements." 4.5/5 What do you like best about Insider One? The CSM is very attentive, and the platform is in constant development. Review collected by and hosted on G2.com. What do you dislike about Insider One? some irregularities (reports out of standard, features only available in architect, non-existent push API) in-app does not scale impressions, rec with low customization. needs product improvements involving more AI, such as AI deciding which type of product is better to show to the user. creation of creatives for each type of segmentation, automatic AI copy for PDP abandonment (e.g., Meli) and so on. Review collected by and hosted on G2.com. What problems is Insider One solving and how is that benefiting you? having a platform that consolidates multichannel journeys, being able to conduct various tests and prove CRM improvement Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: OrganicAI Translated SL Sher L. Senior Specialist Enterprise (\> 1000 emp.) 9/13/2022 "134% increase in session duration with Insider’s mobile banner overlay" 5/5 What do you like best about Insider One? Insider offers a diverse range of flexible, easy-to-use templates to make our website more interactive for our users. We use web push, the spinning wheel, and their banner overlay templates to build a completely engaging website experience for our users. With the banner overlay, for instance, we were able to achieve a significant increase in session duration of 134%. We have observed that using Insider, web push has become an important channel for us which enables us to re-engage our website visitors and bring them back. By being able to automate our push notifications, Insider has helped us become more efficient than ever, while also delivering results that are promising. Using their web push, too, we got some desirable campaign results, contributing to almost 2% of our total traffic. Review collected by and hosted on G2.com. What do you dislike about Insider One? Insider's panel show's real time results and data from each campaign. However, the data is a bit hard to understand without further information or explanation on the panel. Most of the time we rely on the consultant to help us understand where the numbers coming from. Would appreciate if the panel is a little easier to decipher for ourselves so we can be more self served. Review collected by and hosted on G2.com. What problems is Insider One solving and how is that benefiting you? We wanted to increase and improve the traffic and its quality coming into our website. We also needed solutions to help us increase the exposure for our marketing campaigns and better user engagement. Insider’s web push solved the problem of traffic for us, and their onsite templates like the banner overlay and spinning wheel solved the problem of improving user engagement and retention. Review collected by and hosted on G2.com. 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