Personalization Reviews
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ZA
Digital Content Coordinator
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic

"Insider helps us test and adjust the website to the users needs"

What do you like best about Insider One?

What impresses us at Insider is the flexibility of the solutions they propose. If it happens that we cannot implement the scenario according to our idea our Strategic Account Manager and Operational Account Manager will always advise what can be done differently.

The entire team is up to the task so that the scenarios meet ours assumptions and KPIs. They always provide advice and ideas on how to change a scenario to make it perform even better.

Insider has saved the day many times when changes have to be made "right now" on the website.

What do you dislike about Insider One?

Some time ago we had communication problems. The previous Operational Account Manager didn't fully understand our needs. The problem was solved very quickly and the cooperation is going very well at the moment.

Sometimes the implementation time of personalized scenarios (created from beginning to end for our brand) tooks few weeks.

What problems is Insider One solving and how is that benefiting you?

Insider tools allow us to test ideas quickly. It's very important due to the dynamics of our industry. We're able to implement simple A / B tests within a few days.

A transparent panel and monthly reporting meetings allow us to follow the results on an ongoing basis and make further decisions regarding the implementation of functionalities natively.

Marco Z.
MZ
Performance Marketing Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic

"Great tool to design and implement a solid communication along the whole customer journey"

What do you like best about Insider One?

I think it has a great platform interface. Additionally, we have seen steady opt-in rates over the months with Insider’s implementation in newsletter and push notification channels. The platform is packed with a huge variety of automation and personalization options to deliver the right message to the right audience. We’re implementing more products from them in the coming weeks and months and look forward to seeing what more they can deliver for us.

What do you dislike about Insider One?

Nothing in particular. Insider's team adequately attends to all requests we have from our side.

Recommendations to others considering Insider One:

Insider has capabilities to take any business to great heights through sustained growth in revenue and improved customer experiences. However, it is also up to the marketing teams of individual companies to make the most of the platform. Their support team works enthusiastically to help us achieve our goals, and we have been able to do it because of working together with them and making efforts to learn about the platform thoroughly.

What problems is Insider One solving and how is that benefiting you?

With Insider, we are capable of delivering app push notifications, newsletters and in-app messages to massive (or specific, according to the case) audiences. There is a lot we can do with the tool!

Using Insider’s app and email suites, we have already improved our customer relationships to a large extent. We are currently looking at implementing Architect, their customer journey builder, to make our customer experience even better.

S
Digital Marketing Specialist
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Rating Updated ()

"Improved customer engagement with Insider’s web and mobile suite. Increase our revenue."

What do you like best about Insider One?

Engagement on our website and mobile app has shot up greatly since we started using Insider. We have been using a great number of templates for different purposes and they’re all extremely effective in helping us build a connection with our customers. With interactive surveys, we’ve been able to understand what’s working and not working for them, and make changes and decisions accordingly. On the whole, Insider has been a great boon for our customer experience.

What do you dislike about Insider One?

While the templates are great, they don’t always fit our requirements. However, we’re able to customize them, so we can make do. But we sure would love to see more templates being constantly added.

Recommendations to others considering Insider One:

A great set of tools with an amazing support team. Insider offers everything you need to market successfully to your audience exactly where they are.

What problems is Insider One solving and how is that benefiting you?

Customer engagement has been a challenge for us for the longest time. We did not have effective means of interacting with them pre and post sales. Insider’s mobile and web suite came to our rescue and we can now confidently say that our engagement has improved significantly since then.

Şeyma A.
ŞA
Digital Marketing
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
Rating Updated ()

"An incredible platform for great results."

What do you like best about Insider One?

The engagement on our mobile app is at its peak potential since using Insider’s App Push. The variety of push notifications offered by Insider are impressive, each with its own unique merits and uses. We have put them all to use and are wowed by how well they work for our brand.

What do you dislike about Insider One?

We would love to have some more customization options added to the app push.

Recommendations to others considering Insider One:

Insider is amazing for us, and we’re sure it will be for other brands, as well. Their products are some of the best in the market.

What problems is Insider One solving and how is that benefiting you?

Improving customer engagement and retention. We have been able to level up on both these fronts using Insider’s App Push, which helps us be in touch with our customers at the right time, with the right kind of messaging.

Linh T.
LT
Digital Marketing Executive
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Organic
Rating Updated ()

"The product improve discovery, boost ROI and bring back users"

What do you like best about Insider One?

Insider’s segmentation capability — because of the high-level accuracy in our targeting. We were able to improve our engagement onsite. Key metrics such as conversions and AOV have improved, and our drop-off rate has reduced. What’s striking about the segmentation feature is that our campaigns deliver higher ROI. By using a combination of A/B testing and Smart Recommendations on web push, we achieved almost 10X ROI on these campaigns

What do you dislike about Insider One?

Sometimes our campaigns require some customization based on regional elements, which is not inbuilt on the platform.

Recommendations to others considering Insider One:

Please explore all the functionaries

What problems is Insider One solving and how is that benefiting you?

We wanted to improve our product recommendations and optimize our onsite engagement. Our existing product recommendations tool was not effective at delivering personalized recommendations. Also, we did not have owned channels such as web push, which made it challenging to bring back website visitors.

TC
Marketing Coordinator
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Seller invite

"Insiders push notification tools are seamless and easy to use"

What do you like best about Insider One?

I mostly use the web and app push notification tools on Insider. Campaigns are easy to set up and monitor, reporting is also made simple with Insiders’ statistics panel. Not only has this provided us with an additional communication channel, it has also allowed us to broaden our messaging to users on their smartphones by using app push notifications and other InApp pop-ups. Insiders’ support channels are phenomenal and help is always available.

What do you dislike about Insider One?

There is very little not to like, however if there was one thing I would change, it would be a slight tweak to the functionality of the app push set up. Once a campaign has been created, there is no way to edit a scheduled app push or view a completed app push without cloning the entire campaign. Editing is possible for web push notifications, so I would like to see this functionality introduced to app push notifications as well.

Recommendations to others considering Insider One:

Not only has this provided us with an additional communication channel, it has also allowed us to broaden our messaging to users on their smartphones by using app push notifications and other InApp pop-ups.

What problems is Insider One solving and how is that benefiting you?

Insider has helped us improve customer engagement by sending communication to both potential and current customers. We are also able to ensure brand awareness is top of mind with recurring communication, we use push notifications for cart abandonment, as watchlist reminders and many other retention tactics ultimately resulting in more sales for our platform.

Serhat .
S
Omnichannel Sales Manager
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic

"25% growth on both Net Revenue & Gross Profit vs 2020"

What do you like best about Insider One?

Insider is helping us to communicate with our customers based on customer demands.

Insider is the solution to one of the most common, yet difficult challenges in the fashion industry: relevant product discovery. The Smart Recommender is one of the best-of-its-kind products that is powered by a really strong AI technology that makes the recommendations really work. "UPT" is the most valuable KPI for Levi's Turkey and Insider is helping to boost our UPT with Smart Recommender. By taking stock of user behavior and past data, Insider is able to help us show the aptest products to our customers that make them want to click and shop more. We also use Social Proof which does a splendid job in encouraging users to purchase from us.

What do you dislike about Insider One?

It took us a while to get familiar with Insider’s dashboard to obtain reports.

Recommendations to others considering Insider One:

Insider might seem a little expensive but trust us, it is definitely worth the money. The ROI is great and it provides sustained growth, as well.

"we are not rich enough to buy cheap things!!"

What problems is Insider One solving and how is that benefiting you?

We wanted to facilitate better conversions by improving product discovery. Smart Recommender has been a great fit for us and coupled with Social Proof, we have seen a significant increase in CTRs for a number of our products.

Verified User in Medical Practice
UM
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic

"Very user-friendly panel and great personalization tool"

What do you like best about Insider One?

What I like most about working with Insider is their user-friendly panel. With correct integration, you can easily track the results of all campaigns without checking Google Analytics. Also, you can always rely on Insider's account management team - very supportive and responsive.

What do you dislike about Insider One?

Overall, everything is good. The only thing I can mention here is timing. Sometimes you need to wait for quite a long time to get your customized campaign done.

Recommendations to others considering Insider One:

If you plan to implement any customization, it would be better if you think over the details beforehand and transfer your straightforward task to the Insider to implement it faster. The product itself is excellent and worse using.

What problems is Insider One solving and how is that benefiting you?

Considering the specificity of the industry we work in, our primary goal is to build smooth communication with our users. With Insider's personalization product, we were able to modify our website without involving our IT department. For example, It took us less than one day to launch a campaign to notify our clients concerning possible delays in getting their tests' results. We saw the result immediately - the number of dissatisfied calls to the call center has decreased drastically.

Erland A.
EA
Funding Specialist
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Seller invite

"Improving customers engagement has never been easier!"

What do you like best about Insider One?

To start it off, we find the platform easy-to-use and very user-friendly. You would not need much time to get used to the interface and start launching your campaign. The app push and in-app messaging have tremendously helped us connect with our customers. Aside from their great platform, they also provide excellent customer support and are a reliable partner to help you achieve a larger solution.

What do you dislike about Insider One?

For now, we don't really have things that we dislike from the platform. All of our current needs are able to be fulfilled, it might not be on the first try but their customer support team would proactively help us achieve what we need.

What problems is Insider One solving and how is that benefiting you?

It really helps us to segment our customer base and deliver personalized communication based on our customer activity. With Insider we can have more detailed segmentation and further group our customers to have suitable content delivered for them.

Paratchaya P.
PP
Mobile Commerce Manager
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
Rating Updated ()

"One platform for A/B testing, web & mobile push, email and onsite personalization with great results"

What do you like best about Insider One?

Insider's web push and personalization features have been greatly appreciated by our organization - during the fourth quarter, Insider's web push campaigns accounted for +1500% ROI. Web push ranks 7th out of 1000+ revenue sources. It was an easy process to implement and use, and we were very satisfied with the overall results. We are amazed at how complex campaigns and scenarios can be executed in an effortless and straightforward manner.

What do you dislike about Insider One?

We've observed that flight search abandonment emails sometimes take a while to launch, mostly when lots of integrations are involved. Insider should resolve these delays in the future.

Recommendations to others considering Insider One:

There are several products and features that Insider offers for addressing different kinds of growth. It would help if you first spoke to their growth consultants to get an idea of what products you need to tackle your specific challenges.

What problems is Insider One solving and how is that benefiting you?

The goal from day one has been to decrease the number of drop-offs and reduce search abandonments. We implemented Insider's push campaigns for search abandonment and saw a reduction in the drop-off rates almost immediately. Out of 300 web push campaigns, this campaign contributed 15% to our total push revenue. To combat booking abandonment and improve engagement and conversion rates, we're exploring more features like Facebook Messenger integration.