--- title: Informed Repricer Reviews meta\_title: 'Informed Repricer Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 13 reviews by the users' company size, role or industry to find out how Informed Repricer works for a business like yours. aggregate\_rating: rating\_value: 3.9 review\_count: 13 scale: '5' date\_modified: '2026-08-07' parent\_category: name: E-Commerce url: https://www.g2.com/categories/e-commerce --- # Informed Repricer Reviews & Product Details Informed Repricer is a competitive repricing platform that helps professional online sellers drive profits using smart algorithms and actionable insights. * * * Seller [Informed.co](https://www.g2.com/sellers/informed-co) Discussions [Informed Repricer Community](https://www.g2.com/products/informed-repricer/discuss) Overview by Koby Kasnett (Co-founder & CEO at Informed.co) Show More ## Pricing Pricing provided by Informed Repricer. ### Monthly revenue up to $1k $99.00 Per Month ### Monthly revenue up to $25k $149.00 Per Month [ View More Pricing Information ](https://www.g2.com/products/informed-repricer/pricing) ## Top-Rated Alternatives [ ![Feedonomics](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Feedonomics") Feedonomics 4.4/5(376) ](https://www.g2.com/products/feedonomics/reviews) [ ![Webgility](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Webgility") Webgility 4.6/5(381) ](https://www.g2.com/products/webgility/reviews) [ ![A2X](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "A2X") A2X 4.9/5(318) ](https://www.g2.com/products/a2x/reviews) [ View All Alternatives ](https://www.g2.com/products/informed-repricer/competitors/alternatives) ## User Insights Average based on 13 real user reviews. Typical contract price $0k - $0k [Sign in to view](/login) Per Month [Log in to unlock pricing and user insights](/login) AT Andrew T. Small-Business (50 or fewer emp.) 4/30/2024 "Informed Repricer has been a pivotal tool for us" 5/5 What do you like best about Informed Repricer? The Informed Repricer is very user friendly, even for sellers with limited or no exposure to repricing tools. There are several strategies to choose from when setting pricing. It is reasonably priced compared to other repricers. Customer service is accessible and prompt. Review collected by and hosted on G2.com. What do you dislike about Informed Repricer? Sometimes there is varied lag time between listing on an eCommerce site and it's availability on the Informed Repricer dashboard. Review collected by and hosted on G2.com. What problems is Informed Repricer solving and how is that benefiting you? Before having access to Informed, we set all of our prices manually. As one could imagine, doing so for thousands of products is tedious especially considering the amount of sellers and volatility of pricing in most popular online marketplaces. It made it nearly impossible to monitor price changes and compete for the best price. Informed has solved that issue by employing an automated solution that does not require us to actively monitor prices and manually update them. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Verified User in Retail](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Retail") UR Verified User in Retail Small-Business (50 or fewer emp.) 4/30/2024 "Solid repricer that helps with a whole lot more" 5/5 What do you like best about Informed Repricer? Informed does what it's supposed to do, following rules to keep our prices competitive. More than that, its quick, powerful search functionality serves as a great base to keep an eye on product velocity, stock, pricing, etc., a great addition to whatever your main inventory database. Review collected by and hosted on G2.com. What do you dislike about Informed Repricer? Pricing is straightforward and clear, as a percentage of revenue, but can get a bit high. Review collected by and hosted on G2.com. What problems is Informed Repricer solving and how is that benefiting you? Keeps our prices competitive Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Abhishek S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Abhishek S.") AS Abhishek S. SailPoint Developer Enterprise (\> 1000 emp.) 9/5/2023 "All in one multi-platform repricing with Informed.co" 4.5/5 What do you like best about Informed Repricer? Reliable repricing tool that automates pricing adjustments across Walmart, eBay, and Amazon saving merchants valuable time and optimizing their profits through reacting to market changes. Review collected by and hosted on G2.com. What do you dislike about Informed Repricer? It might be a bit tricky for newcomers to figure out all the best ways to use it effectively. Review collected by and hosted on G2.com. What problems is Informed Repricer solving and how is that benefiting you? Optimizing pricing strategies dynamically. Adapts market conditions to help sellers maximize profits and competitiveness across multi-platform. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Shifali S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Shifali S.") SS Shifali S. Student Mid-Market (51-1000 emp.) 9/4/2023 "Useful for seller in setting dynamic price" 4/5 What do you like best about Informed Repricer? The UI is self defined and we can automate the pricing over several different platforms. Review collected by and hosted on G2.com. What do you dislike about Informed Repricer? Should have added multiple new platforms for sellers to increase their business. Review collected by and hosted on G2.com. What problems is Informed Repricer solving and how is that benefiting you? Based on the competing product the tool automatically reprices and we can set the upper and lower limits on different products. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite RB Rob B. Head Golf Professional Sports Small-Business (50 or fewer emp.) 10/4/2023 "Attention to detail and precision" 5/5 What do you like best about Informed Repricer? It stands out from repricers, in the market with its profit calculations. The support team have had a hiccups. I admire their commitment to resolving issues. Review collected by and hosted on G2.com. What do you dislike about Informed Repricer? The software is unreliable and not worth the time or money invested. I suggest avoiding the hassle and finding a repricing solution. Review collected by and hosted on G2.com. What problems is Informed Repricer solving and how is that benefiting you? Informed.co has solved our pricing problems by adjusting prices maximizing sales and profits. As a result, our performance has improved. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Jeff G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jeff G.") JG Jeff G. President Small-Business (50 or fewer emp.) 11/11/2022 "Nice UI, but can't get calculate Amazon fees correctly" 1.5/5 What do you like best about Informed Repricer? The user interface is nice. The repricer also offers a variety of repricing strategies. Generally works ok if you're looking for simplistic repricing. Review collected by and hosted on G2.com. What do you dislike about Informed Repricer? Informed's profit calculations rarely match the reality of the Amazon FBA calculator. Other repricers seem to be able to get this right, but Informed tends to just blow off any feedback. The repricer appears to be one of the slowest that we've tested since there's other on the market that can reprice every 3-5 minutes. I think Informed is more like 15 minutes or more. Review collected by and hosted on G2.com. What problems is Informed Repricer solving and how is that benefiting you? It's a repricer at a fair price. Review collected by and hosted on G2.com. Show More 11/11/2023 Validated ReviewerSource: Organic ![Verified User in Retail](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Retail") UR Verified User in Retail Small-Business (50 or fewer emp.) 11/4/2021 "THIS IS THEE WORST REPICERI HAVE EVER USED AND I HAVE USED SEVERAL OF THEM!!" 0/5 What do you like best about Informed Repricer? NOTHING THIS REPRICER LAGS ON ALL THE ANALYTICS AND COST ME THOUSANDS IN LOSSES!!! Review collected by and hosted on G2.com. What do you dislike about Informed Repricer? EVERYTHING ABOUT THIS SOFTWARE I DISLIKE!! NOTHING WORKS IT WASNT EVEN REPRICING AT ALL!! DO NOT LISTEN TO THE POSITIVE REVIEWS. I AM USING ALL CAPS TO HOPEFULLY GET YOUR ATTENTION AND MAKE YOU THINK TWICE ABOUT USING INFORMED, THE WHOLE REPRICER HAS ERRORS AND CAUSED ME LOTS OF LOSSES NONE OF THE METRICS/ANALYTICS WERE ACCURATE! I'VE USED SEVERAL REPRICERS AND NOT ONE SINGLE REPRICER BUT INFORMED HAD THESE ISSUES. I REACHED OUT TO THE TECH TEAM AND THEY BLAMED IT ON AMAZON EVEN THOUGH I JUST USED REPRICER.COM DIDNT HAVE ONE SINGLE ISSUE WITH THEIR REPRICER!! IM NOT HERE TO SAY REPRICER IS THE BEST THEY ARE EXPENSIVE, BUT AT LEAST THEY ARE ACCURATE AND THEIR REPRICER WORKS. WHEREAS INFORMED GAVE ME PROBLEM AFTER PROBLEM AND NO REAL SUPPORT! I WILL BE REPORTING THEM TO THE BBB TO ME ITS A BORDERINLINE SCAM. $200 A MONTH FOR A SOFTWARE THAT DOESNT EVEN REPRICE AND THE TECH TEAM COULDNT EVEN FIX IT. DO NOT EVER EVER DO BUSINESS WITH THESE GUYS I'M GIVING YOU THE HONEST TRUTH HERE. ALL THE OTHER POSITIVE REVIEWS WERE PROBABLY DONE BY EMPLOYEES. NOT WORTH THE HEADACHE OF SETTING EVERYTHING UP AND LEARING A NEW SOFTWARE THAT DOESNT EVEN WORK! I DONT USUALLY GIVE BAD REVIEWS BUT I HAD TO WITH THESE GUYS THEY WERE THAT BAD!! Review collected by and hosted on G2.com. Recommendations to others considering Informed Repricer: DO NOT EVEN BOTH DOING A TRIAL OR SIGNING UP THIS SOFTWARE HAS TO MANY ISSUES TO NAME. COMPLETE NIGHTMARE DEALING WITH THEM!! Review collected by and hosted on G2.com. What problems is Informed Repricer solving and how is that benefiting you? THE SOFTWARE DIDNT SOLVE ANY PROBLEMS AND DID NO PROVIDE ANY BENEFITS! Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic PT Pavol T. General Manager Small-Business (50 or fewer emp.) 10/29/2020 "This software is great for customers competing on listings with multiple sellers." 3.5/5 What do you like best about Informed Repricer? The scaled pricing allows you to use the software as a small seller and expand with it while becoming a large seller. If you sell primarily on listings with multiple sellers, then this repricing software is a must. It allows you to set your minimum and maximum levels so you can always capture the buy box and make the most profit. Review collected by and hosted on G2.com. What do you dislike about Informed Repricer? I wish there was the ability for this software to reprice your stand alone listings where you are the only seller competing with other sellers selling a similar item to yours on their own listing. Review collected by and hosted on G2.com. What problems is Informed Repricer solving and how is that benefiting you? Allows us to automate our repricing on the listings we sell that have multiple sellers. This saves many hours of work. You can easily update the reprice levels minimum and maximums with a file upload. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Julie L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Julie L.") JL Julie L. Account Manager Wholesale Mid-Market (51-1000 emp.) 4/30/2019 "Most efficient repricing tool that works" 4/5 What do you like best about Informed Repricer? Simple. Easy to use. I have been with informed.co (formally appeagle) with 6 years, and still with them Review collected by and hosted on G2.com. What do you dislike about Informed Repricer? Since it is a cloud base, there is some glitch from time to time for page loading issue. Review collected by and hosted on G2.com. What problems is Informed Repricer solving and how is that benefiting you? We are using informed.co for Amazon marketplace repricing. With customized repricing strategy, all SKUs are perfectly repriced as I want. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Logan W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Logan W.") LW Logan W. Business Owner Retail Small-Business (50 or fewer emp.) 7/17/2018 "Company adapts to the dynamic e-commerce industry" 5/5 What do you like best about Informed Repricer? Reliable repricing service that I have used to reprice Amazon inventory for years. The company has expanded its repricing to include Walmart and eBay. It has also renamed itself from Appeagle to Informed.co in its mission to help merchants make informed decisions based on data analytics. It is no longer just repricing software. Review collected by and hosted on G2.com. What do you dislike about Informed Repricer? While I hate to give Amazon more data about my business, I do wonder how much need there is for third-party Amazon repricing software nowadays. I think Appeagle/Informed.co was smart to add analytics. Review collected by and hosted on G2.com. What problems is Informed Repricer solving and how is that benefiting you? Thousands of labor hours saved over the years with Appeagle's repricing. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ## Pricing Options Pricing provided by Informed Repricer. ### Monthly revenue up to $1k $99.00 Per Month ### Monthly revenue up to $25k $149.00 Per Month ### Monthly revenue up to $100k $249.00 Per Month [ View More Pricing Information ](https://www.g2.com/products/informed-repricer/pricing) Informed Repricer Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_a7ba797fe186f582543ac27d5675ceb2/feedvisor.jpg "Product Avatar Image") Feedvisor 4.5/5(35) [ Compare Now ](https://www.g2.com/compare/feedvisor-vs-informed-repricer) ##### Categories on G2 [Online Marketplace Optimization Tools](https://www.g2.com/categories/online-marketplace-optimization-tools) ##### Explore More [What PR analytics tools work for a mid-size company that wants to track brand mentions and earned media without paying for an enterprise monitoring suite?](https://www.g2.com/discussions/what-pr-analytics-tools-work-for-a-mid-size-company-that-wants-to-track-brand-mentions-and-earned-media-without-paying-for-an-enterprise-monitoring-suite)[Which voice recognition tool is best for IT companies](https://www.g2.com/discussions/which-voice-recognition-tool-is-best-for-it-companies)[Which low-code machine learning tools connect well with existing data warehouses like Snowflake or BigQuery without needing a separate ETL pipeline?](https://www.g2.com/discussions/which-low-code-machine-learning-tools-connect-well-with-existing-data-warehouses-like-snowflake-or-bigquery-without-needing-a-separate-etl-pipeline) [Is a dedicated connected worker platform worth it for a manufacturer with under 500 employees?](https://www.g2.com/discussions/is-a-dedicated-connected-worker-platform-worth-it-for-a-manufacturer-with-under-500-employees)[Recommended software for building an online community](https://www.g2.com/discussions/what-software-would-you-recommend-for-building-an-online-community)[What do power users actually recommend for pro-level data and file recovery software on Windows for recovering critical files rather than experimenting with free tools?](https://www.g2.com/discussions/what-do-power-users-actually-recommend-for-pro-level-data-and-file-recovery-software-on-windows-for-recovering-critical-files-rather-than-experimenting-with-free-tools) [Show MoreShow Less](javascript:void(0);)