--- title: Informa TechTarget Portal (Priority Engine) Reviews meta_title: 'Informa TechTarget Portal (Priority Engine) Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 453 reviews by the users' company size, role or industry to find out how Informa TechTarget Portal (Priority Engine) works for a business like yours. aggregate_rating: rating_value: 4.3 review_count: 453 scale: '5' date_modified: '2026-08-09' parent_category: name: Account-Based Data url: https://www.g2.com/categories/account-based-data --- # Informa TechTarget Portal (Priority Engine) Reviews **Vendor:** Informa TechTarget **Category:** [Buyer Intent Data Providers](https://www.g2.com/categories/buyer-intent-data-providers) **Average Rating:** 4.3/5.0 **Total Reviews:** 453 ## About Informa TechTarget Portal (Priority Engine) Informa TechTarget Portal is a modular solution that enables GTM teams to more effectively access in-market audiences tailored to their needs. Leveraging the industry’s most precise and actionable first-party intent data, each module is conceived for specific uses. Informa TechTarget’s data and intelligence enable alignment across your GTM, from strategy through sales, so each user group can be more effective in their jobs. Why GTM Teams Choose Informa TechTarget Portal • Access the Largest Trusted Buyer Network: Tap into 50M+ permissioned members across 220 media properties. Our exclusive first-party intent data is directly observed from buy-cycle content engagement, offering unmatched granularity and context. • Purpose-Built for Your Teams: Each module is tailored to the unique needs of Strategy, Demand Generation, and Sales. Whether enriching databases, powering outreach, or informing planning, every insight is grounded in real buyer behavior. • Unified GTM Intelligence: A centralized location for all GTM teams streamlines execution, accelerates speed to ROI, and aligns strategies across your organization. Portal Modules: Tailored Intelligence for Every Team • Strategic Insights: Start smarter strategies with dynamic, real-time market intelligence. Validate and optimize GTM plans, understand buyer behavior trends, and get expert-driven analysis and personalized recommendations. • Demand: Reach more of the buying group with precision. Identify in-market buyers at engaged accounts across trusted editorial destinations, and drive campaign performance with real-time insights. • Intent Data: Accelerate pipeline with high-value account and prospect targeting. Focus on the most active researchers, your most engaged accounts, and unlock granular account- and prospect-level insights seamlessly integrated into your systems. • Intent Data for Sales: Empower sellers with actionable insights for precise and productive outreach. Identify your most active accounts, the buying group members, and what each individual cares about, so you can book more meetings and secure more revenue. Available for reps directly in-tool and within their workflows. ## Informa TechTarget Portal (Priority Engine) Pros & Cons **What users like:** - Users value the **real-time intent data** from Priority Engine, enhancing outreach and enabling more relevant conversations with prospects. (17 reviews) - Users love the **ease of use** of the Informa TechTarget Portal, simplifying prospecting and enhancing productivity effortlessly. (15 reviews) - Users value the **detailed lead insights** from Informa TechTarget Portal (Priority Engine), enhancing engagement and data-driven decision-making. (15 reviews) - Users value the **accurate and organized contact information** provided by Informa TechTarget Portal (Priority Engine). (13 reviews) - Users value the **valuable intent data** from Priority Engine, enhancing engagement and understanding of prospect priorities. (13 reviews) - Users appreciate the **real-time buyer intent insights** of Informa TechTarget Portal, enhancing outreach effectiveness and conversation relevance. (12 reviews) - Accuracy of Information (11 reviews) - Accuracy (7 reviews) - Salesforce Integration (7 reviews) - Automation (6 reviews) **What users dislike:** - Users face **incorrect information** issues, leading to confusion and difficulty in accessing project details effectively. (6 reviews) - Users find that the **data accuracy** of the Informa TechTarget Portal can lead to wasted outreach efforts due to inconsistencies. (5 reviews) - Users experience **data inaccuracy** with contact information, leading to wasted outreach efforts and unresponsive leads. (5 reviews) - Users often face **inaccurate data** in the Informa TechTarget Portal, leading to potential misinformation and relevance issues. (5 reviews) - Users find the **inaccurate intent data** frustrating, as it leads to wasted outreach efforts and missed opportunities. (5 reviews) - Integration Issues (4 reviews) - Not Intuitive (4 reviews) - Users face challenges due to **outdated information** that complicates connections and affects project clarity. (4 reviews) - Cluttered Layout (3 reviews) - CRM Issues (3 reviews) ## Informa TechTarget Portal (Priority Engine) Reviews ### 1. Great prospect insights, but confusing auto-filled research topics. **Rating:** 2.5/5.0 stars **Reviewed by:** Chandler B. | Business Development Representative, Enterprise (> 1000 emp.) **Reviewed Date:** January 20, 2026 **What do you like best about Informa TechTarget Portal (Priority Engine)?** Prospect research insights. Its nice knowing what the prospects are looking into actively **What do you dislike about Informa TechTarget Portal (Priority Engine)?** That the system auto fills those research topics with what ever is average for the account. It can be confusing and difficult to pinpoint their specific interests **What problems is Informa TechTarget Portal (Priority Engine) solving and how is that benefiting you?** Providing me an extra level of finding prospects. It would be beneficial if Techtarget could directly integrate the different Prospecting tools like outreach or groove, or directly with Salesforce. those integration could be more helpful as currently i dont have a way to bring people into my safeforce without them having a sales navigator LinkedIn profile **Official Response from Caitlin Shanly:** > Hi Chandler - Thanks for leaving a review for the Informa TechTarget Portal! We're happy to hear that you find the prospect research insights helpful. We do offer direct integrations with Salesforce and Outreach to export contacts into those systems, if enabled by your organization. I recommend reaching out to your organization's Portal administrator or your Informa TechTarget Customer Success Manager to learn more. ### 2. Amazing insight! But really overwhelming experience. **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** August 12, 2025 **What do you like best about Informa TechTarget Portal (Priority Engine)?** Priority Engine gave us incredible insight into our ICP and targeted buyers. We could see so much of their activity, know what they were researching and interested in, as well as exactly who at each company was looking for these things. Incredibly valuable information! **What do you dislike about Informa TechTarget Portal (Priority Engine)?** Even though the information offered by Priority Engine is incredibly valuable, the platform itself is really overwhelming. It's nearly impossible to know where to look and how to synthesize all of the information. All of the insights lead you down dozens of rabbit trails and, at the end of the day, you have lots of great info but you're not sure what to do with it or what to actually concentrate on. **What problems is Informa TechTarget Portal (Priority Engine) solving and how is that benefiting you?** Gives us incredible insight into our ICP and target buying audience. **Official Response from Caitlin Shanly:** > Thank you for submitting a review! We are glad to hear that Informa TechTarget is providing incredible insight into your ICP and targeted buyers. I know there's a lot of data to navigate in the tool - I recommend checking out the Informa TechTarget Knowledge Base or reaching out to your Informa TechTarget Customer Success Manager for tips on how to action on all of the data available. We have plenty of resources available to help you! ### 3. Most of the information seems inaccuracte. **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** August 20, 2024 **What do you like best about Informa TechTarget Portal (Priority Engine)?** The additional inbound contacts/companies it provides me **What do you dislike about Informa TechTarget Portal (Priority Engine)?** I feel like the information is most often incorrect or not reliable **What problems is Informa TechTarget Portal (Priority Engine) solving and how is that benefiting you?** It provides me with additional prospects and companies so I have warmer leads than just outbound. **Official Response from Caitlin Shanly:** > Thank you for submitting a review for Priority Engine! The data in Priority Engine refreshes each week to show you the latest available data for you to action on. If you are finding specific instances of outdated information, please inform your TechTarget Customer Success Manager so they can help. ### 4. Cold Calling Prospects Using Priority Engine **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** March 06, 2024 **What do you like best about Informa TechTarget Portal (Priority Engine)?** Great way to research prospects to learn about their interactions and what they are interested in. Also a great way to learn about their tech stack as it helps with learning about accounts. **What do you dislike about Informa TechTarget Portal (Priority Engine)?** Data validity with accounts personas, buying team isn't particularly accurate, Finding Jnr positions, Automated cross check via Linkedin would be a valuable to get more accurate data. **What problems is Informa TechTarget Portal (Priority Engine) solving and how is that benefiting you?** learnng about the prospect and understanding their tech stack, also another opinion for number sourcing. ### 5. Priority Engine Review **Rating:** 2.5/5.0 stars **Reviewed by:** Alexander R. | Account Executive, Mid-Market (51-1000 emp.) **Reviewed Date:** May 11, 2023 **What do you like best about Informa TechTarget Portal (Priority Engine)?** I like that priority engine can let us know what the prospect's interests are. **What do you dislike about Informa TechTarget Portal (Priority Engine)?** That we can't see who exactly looked on the website. **What problems is Informa TechTarget Portal (Priority Engine) solving and how is that benefiting you?** We can see what the prospects' needs are and what tech stacks they do have in place. ### 6. SDR Review **Rating:** 2.5/5.0 stars **Reviewed by:** Jacob S. | Enterprise (> 1000 emp.) **Reviewed Date:** February 28, 2023 **What do you like best about Informa TechTarget Portal (Priority Engine)?** It helped me find brand new accounts to target for my account executives. Also, it provided me with useful incites when I was cold-calling prospects and accounts. The salesforce integration was helpful. **What do you dislike about Informa TechTarget Portal (Priority Engine)?** Priority Engine was not always accurate when it came to accounts. Many accounts were not in my territory or assigned to me in Salesforce. Also, I did not find the browser version very user friendly. **What problems is Informa TechTarget Portal (Priority Engine) solving and how is that benefiting you?** Priority Engine provides me with incites into prospects and accounts that I would not otherwise have access to. It gives me talking points in cold calls and cold emails. ### 7. Large Quantities of Info - Little Customization **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** October 17, 2023 **What do you like best about Informa TechTarget Portal (Priority Engine)?** The rolling updates of favorited accounts **What do you dislike about Informa TechTarget Portal (Priority Engine)?** Cannot search for specific person, no way to customize the main dashboard. There should be tabs that open up so you don't have to navigate the entire site to get back to the first page of info **What problems is Informa TechTarget Portal (Priority Engine) solving and how is that benefiting you?** N/A - I do not utilize Priority Engine as a primary sales tool. ### 8. Summarizing Web Traffic - Good. More Downhill from there. **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Computer & Network Security | Mid-Market (51-1000 emp.) **Reviewed Date:** August 18, 2022 **What do you like best about Informa TechTarget Portal (Priority Engine)?** Using TechTarget to better target accounts has been very helpful. I use it to then prioritize which accounts I will build names in order to best target my outreach. Especially for companies that are actually on our website and are looking at particular articles. **What do you dislike about Informa TechTarget Portal (Priority Engine)?** I wish the integration with Salesforce was a bit more smooth. Very long loading times, and no real integration of information about the prospect within salesforce fields. Would be super useful if the information could be compared against what we have in our salesforce, and that might be something my team could/should solve. Accuracy is somewhat hit or miss, and I know that's the nature of the business. However, I have had many instances of people saying they had never visited our web page when it had shown that within TT. TT Confirmed projects seem to be high quality, but I have yet to have even a conversation with one of those prospects. Not sure how the data is collected but have been so far disappointed with the results there. **What problems is Informa TechTarget Portal (Priority Engine) solving and how is that benefiting you?** Intent, prioritization, data validation, and following up with warm leads. ### 9. Mixed opinions **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Consumer Electronics | Mid-Market (51-1000 emp.) **Reviewed Date:** August 16, 2022 **What do you like best about Informa TechTarget Portal (Priority Engine)?** Seems like some good contacts, nice spread of companies across multiple industries. Lots of jobs titles, overall not a bad list of contacts but not ideal for our needs. **What do you dislike about Informa TechTarget Portal (Priority Engine)?** Seems like quite a few technical issues we have encountered. Personas for us are not quite hitting the spot. I find the UI not so friendly. Overall has not been the smothest platform. **What problems is Informa TechTarget Portal (Priority Engine) solving and how is that benefiting you?** We have a lack of data so priority engine does help fill this gap but we have not seen amazing results so far. We always find it hard to reach prospects so PE does give us access to this data. ### 10. Good tool, hard to manage **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.) **Reviewed Date:** August 16, 2022 **What do you like best about Informa TechTarget Portal (Priority Engine)?** Great for viewing who is interested in our product, what they're researching, and the tech stack companies are using. **What do you dislike about Informa TechTarget Portal (Priority Engine)?** Every time I need to make a change in my accounts I have to reach out to the customer success rep, I wish I could make those changes myself on the go. **What problems is Informa TechTarget Portal (Priority Engine) solving and how is that benefiting you?** Having visibility into who is interested in our product, so that when I make a prospecting call I can leverage those interests and keywords they have been researching. ### 11. Pretty good so far **Rating:** 3.0/5.0 stars **Reviewed by:** Ella B. | Sales Development Representative, Mid-Market (51-1000 emp.) **Reviewed Date:** August 16, 2022 **What do you like best about Informa TechTarget Portal (Priority Engine)?** Very helpful to find accounts current technologies and interests in the market **What do you dislike about Informa TechTarget Portal (Priority Engine)?** The UI is difficult to navigate and understand. Wish the platform was more user friendly. **What problems is Informa TechTarget Portal (Priority Engine) solving and how is that benefiting you?** Targeting our specific ICP and accounts that are in the market for our solution as well as up to date information about what techs they are using ### 12. Useful site tracking data **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** August 18, 2022 **What do you like best about Informa TechTarget Portal (Priority Engine)?** Some contacts are not up to date. The contact info needs up keep **What do you dislike about Informa TechTarget Portal (Priority Engine)?** The service is expensive and that is the only thing **What problems is Informa TechTarget Portal (Priority Engine) solving and how is that benefiting you?** They are giving us sales leads ### 13. Depends on your industry **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Consumer Services | Mid-Market (51-1000 emp.) **Reviewed Date:** August 16, 2022 **What do you like best about Informa TechTarget Portal (Priority Engine)?** Companies who are looking into us and their needs **What do you dislike about Informa TechTarget Portal (Priority Engine)?** Most of the time not the decision maker for our product (digital signage) Their needs are to broad -digital transformation, like everyone wants that but not specific enough **What problems is Informa TechTarget Portal (Priority Engine) solving and how is that benefiting you?** Helps us target companies but not helpful in buying team especially large companies ### 14. Situationally successful **Rating:** 3.0/5.0 stars **Reviewed by:** Carly H. | business development rep, Enterprise (> 1000 emp.) **Reviewed Date:** October 19, 2021 **What do you like best about Informa TechTarget Portal (Priority Engine)?** I love how specific the information is in TechTarget, contact information, first and last name, etc. **What do you dislike about Informa TechTarget Portal (Priority Engine)?** I dislike how it filters by state and not zip codes. I have only a handful of zip codes in California that I work, and unfortunately, it takes a long time to weed those out among all of the other California accounts that are not mine. **Recommendations to others considering Informa TechTarget Portal (Priority Engine):** Email your specific accounts to an admin at Priority Engine so they can upload them and give you a better 360 view of your accounts if your working out of zipcodes instead of full states. **What problems is Informa TechTarget Portal (Priority Engine) solving and how is that benefiting you?** I'm solving who exactly is researching for solutions, not just which company is researching. I can use more targeted information on the correct people. ### 15. BMC BDR access to Priority Engine **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.) **Reviewed Date:** October 20, 2021 **What do you like best about Informa TechTarget Portal (Priority Engine)?** being able to click an email address and it open a new email in Outlook **What do you dislike about Informa TechTarget Portal (Priority Engine)?** my account is set up so that I do not have saved accounts so I have to search each account every time **Recommendations to others considering Informa TechTarget Portal (Priority Engine):** I do not have any advice for those looking at Priority Engine **What problems is Informa TechTarget Portal (Priority Engine) solving and how is that benefiting you?** using Priority Engine to find new leads/contacts at my accounts ### 16. Good for contact sourcing but not always accurate **Rating:** 2.5/5.0 stars **Reviewed by:** Alex B. | Sales Development, Mid-Market (51-1000 emp.) **Reviewed Date:** March 02, 2021 **What do you like best about Informa TechTarget Portal (Priority Engine)?** Being able to find new contacts and accounts to focus on based on a company's current trends of research and topics is very helpful. It is very easy to add contacts into salesforce, and it alerts you to actions taken on the accounts you have favorited or saved **What do you dislike about Informa TechTarget Portal (Priority Engine)?** The information in terms of a company's search for new technology or up to date contacts is not always correct. Sometimes you can call or email a prospect and they will be a deer in the headlights in terms of the messaging you are talking on. Contact titles can be inflated to be higher than what they actually are which can send you running up and down the chain of decision makers. **What problems is Informa TechTarget Portal (Priority Engine) solving and how is that benefiting you?** The ability to gain new business opportunities and source referrals. ### 17. Short terms experience **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Computer & Network Security | Mid-Market (51-1000 emp.) **Reviewed Date:** March 10, 2022 **What do you like best about Informa TechTarget Portal (Priority Engine)?** Content and quality of the contacts and their information. **What do you dislike about Informa TechTarget Portal (Priority Engine)?** The pool is very small and limited industry. **What problems is Informa TechTarget Portal (Priority Engine) solving and how is that benefiting you?** Sales leads ### 18. Sales Efficiency of Priority Engine **Rating:** 2.5/5.0 stars **Reviewed by:** Jason Y. | Account Executive, Enterprise (> 1000 emp.) **Reviewed Date:** February 13, 2020 **What do you like best about Informa TechTarget Portal (Priority Engine)?** Showing the correct contacts that are relevant for each topic. However, there is a lot of noise when there are sales reps at those companies looking at my company to try and sell them. **What do you dislike about Informa TechTarget Portal (Priority Engine)?** Inaccuracy, not a lot of meetings generated. Don't know if people are looking for jobs or trying to invest/learn without wanting to buy. There is also a lot of noise when reaching out to investment firms which shows "prospects" when they are investment analysts trying to invest into my company. Sometimes I reach out to these prospects and they say they have no initiatives related to the topics shown. More often than not, it is highly inaccurate and hasn't produced much fruits to my labor. **Recommendations to others considering Informa TechTarget Portal (Priority Engine):** Don't take all the people and topics to heart, use it as pure guidance for prospecting. A lot of confusion can be created when sales people at other companies are trying to sell to your company. The idea is good but I believe it is a little bit of snakeoil since TechTarget isn't the primary source of people looking for IT vendors. The experience so far has been so-so. **What problems is Informa TechTarget Portal (Priority Engine) solving and how is that benefiting you?** Initial guidance for accounts and active prospects for outreach are my two main reasons for using TechTarget. I haven't had much success using the platform, as stated before. I believe cold outreach has more success than using TechTarget as a guideline. I would highly recommend people be wary when using TechTarget for prospecting. ### 19. An OK-OK intent based platform **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Computer Networking | Mid-Market (51-1000 emp.) **Reviewed Date:** October 01, 2020 **What do you like best about Informa TechTarget Portal (Priority Engine)?** Warming up the leads with customized client oriented content and targeting the right prospects. **What do you dislike about Informa TechTarget Portal (Priority Engine)?** Prospects don't remember the activity they have done through TechTarget which makes my call sound unsolicited **What problems is Informa TechTarget Portal (Priority Engine) solving and how is that benefiting you?** Getting to right targets in time and customizing my emails with the right keywords that strike a conversation ### 20. Great for new leads and insight **Rating:** 3.0/5.0 stars **Reviewed by:** Kevin M. | Enterprise (> 1000 emp.) **Reviewed Date:** December 12, 2019 **What do you like best about Informa TechTarget Portal (Priority Engine)?** Most valuable for me is the # of new contacts I can see through TechTarget. We use other tools to source new contacts, but TT generates new ones not even found on LinkedIn! **What do you dislike about Informa TechTarget Portal (Priority Engine)?** Customer service has been less-than-par. **What problems is Informa TechTarget Portal (Priority Engine) solving and how is that benefiting you?** Finding specific buying teams has been helpful - knowing who is responsible for vendor interests seen in TT. I am yet to close a deal through a TT lead, but it's definitely been helpful sourcing strong contacts. ### 21. It's capable but you better have buy-in from sales **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** October 08, 2019 **What do you like best about Informa TechTarget Portal (Priority Engine)?** It's great for sourcing intent data for helping to grow your marketable database with leads that MUST be nurtured, but it's tough to use for anything else without the complete buy-in of the sales team (this includes BDR/SDR org and above). **What do you dislike about Informa TechTarget Portal (Priority Engine)?** The tool looks a little outdated and I wish it was a little more helpful in terms of a broader scope than just intent based on ads and assets you have to post on TechTarget, but overall if you are using it correctly, it can be helpful in creating a good initial group of leads for you to nurture. **Recommendations to others considering Informa TechTarget Portal (Priority Engine):** Definitely ensure that you have buy in for multiple groups and the time to nurture leads pulled into your systems. **What problems is Informa TechTarget Portal (Priority Engine) solving and how is that benefiting you?** Most of the problems stem from sales not seeing the value in the tool and our not having the resources to dedicate to creating specialized nurtures for each set of leads/data we pull from it. As it stands now, they just get pulled into a general nurture, and best practices are to have specialized and specific nurtures - more along the lines of ABM. ### 22. SDR **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Internet | Enterprise (> 1000 emp.) **Reviewed Date:** September 30, 2019 **What do you like best about Informa TechTarget Portal (Priority Engine)?** When there is a prospect that has directly downloaded specific content **What do you dislike about Informa TechTarget Portal (Priority Engine)?** When the explanation isnt very clear or when the "suspects" are C-level people.. duh... **Recommendations to others considering Informa TechTarget Portal (Priority Engine):** More information about when exactly the prospect was looking at content **What problems is Informa TechTarget Portal (Priority Engine) solving and how is that benefiting you?** Easier to find out more information regarding a specific account and the people in it ### 23. TechTarget provide a high level look into Account activities and insights. **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Computer Networking | Enterprise (> 1000 emp.) **Reviewed Date:** April 16, 2020 **What do you like best about Informa TechTarget Portal (Priority Engine)?** Vendor Interest, Topic Interest, Installed Technologies insights **What do you dislike about Informa TechTarget Portal (Priority Engine)?** Contacts they provide can be somewhat irrelevant to the tech the account is researching making it hard to get qualified leads. **Recommendations to others considering Informa TechTarget Portal (Priority Engine):** Great Marketing Tool. Would like more contact information. **What problems is Informa TechTarget Portal (Priority Engine) solving and how is that benefiting you?** Bringing visibility to our company solution and press. ### 24. TechTarget review **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Retail | Enterprise (> 1000 emp.) **Reviewed Date:** December 11, 2019 **What do you like best about Informa TechTarget Portal (Priority Engine)?** TechTarget provides me with supposedly qualified candidates for my solutions, they are great at providing valid contact information, email, phone etc.. **What do you dislike about Informa TechTarget Portal (Priority Engine)?** I have my doubts about 30% - 50% of the TechTarget leads are bogus or suspect at best. **Recommendations to others considering Informa TechTarget Portal (Priority Engine):** If you use TechTarget be sure to ask for refund on bad leads. **What problems is Informa TechTarget Portal (Priority Engine) solving and how is that benefiting you?** Helping build pipeline and saving me lots of time creating prospect lists with valid contact information. ### 25. Pretty good so far **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.) **Reviewed Date:** October 08, 2019 **What do you like best about Informa TechTarget Portal (Priority Engine)?** I like the in depth reviews that i can compare my competitors and our products. **What do you dislike about Informa TechTarget Portal (Priority Engine)?** Maybe more details on showing customers the importance of moving to the cloud for video conferencing and phone systems. **What problems is Informa TechTarget Portal (Priority Engine) solving and how is that benefiting you?** We are learning more ways to compete against our competition. ### 26. Solid research tool **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Computer Hardware | Enterprise (> 1000 emp.) **Reviewed Date:** September 30, 2019 **What do you like best about Informa TechTarget Portal (Priority Engine)?** Helps me to Identify key stakeholders and targets when prospecting. **What do you dislike about Informa TechTarget Portal (Priority Engine)?** The Insights can be vague and there is no contact info provided. **What problems is Informa TechTarget Portal (Priority Engine) solving and how is that benefiting you?** Lead generation and targeting. ## Informa TechTarget Portal (Priority Engine) Discussions - [What is the ETA for allowing you to search by Zip or areas like NYC area?](https://www.g2.com/discussions/42568-what-is-the-eta-for-allowing-you-to-search-by-zip-or-areas-like-nyc-area) - 1 comment, 1 upvote - [What is the best way to account map with priority engine?](https://www.g2.com/discussions/26279-what-is-the-best-way-to-account-map-with-priority-engine) - 1 comment, 1 upvote - [How is the data validated to ensure its accuracy?](https://www.g2.com/discussions/how-is-the-data-validated-to-ensure-its-accuracy) - 1 comment, 1 upvote - [Can we intergrate with SF.com?](https://www.g2.com/discussions/can-we-intergrate-with-sf-com) - 1 comment, 1 upvote - [View Informa TechTarget Portal (Priority Engine) pricing details and edition comparison](https://www.g2.com/products/informa-techtarget-portal-priority-engine/reviews?filters%5Bnps_score%5D%5B%5D=3§ion=pricing&secure%5Bexpires_at%5D=2026-08-13+12%3A41%3A28+-0500&secure%5Bsession_id%5D=7c471ee1-17a9-4e65-8d86-79d6f5736342&secure%5Btoken%5D=288eb04147147269b352301dd6d82daa9275906951a4fbcca24a35fed093f007&format=llm_user) ## Informa TechTarget Portal (Priority Engine) Integrations - [6sense Revenue Marketing](https://www.g2.com/products/6sense-revenue-marketing/reviews) - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) - [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) - [LinkedIn Sales Navigator](https://www.g2.com/products/linkedin-sales-navigator/reviews) - [Outreach](https://www.g2.com/products/outreach/reviews) - [Salesloft](https://www.g2.com/products/salesloft/reviews) ## Informa TechTarget Portal (Priority Engine) Features **Additional Functionality** - Calendar Sync - CRM - Conversation Intelligence - Lead Qualification - Strategic Planning - Customizable Reports - Visual Analytics - Customer Profiles - Activity Tracking - Alerts/Notifications - Contact Database - Lead Scoring - Data Import/Export - Data Cleansing - Prospecting Tools - Sentiment Analysis - Multi-Channel Data Collection - AI Copilot - Dashboard Creation - Engagement Tracking - Generative AI - Lead Generation - Interaction Tracking - Predictive Analytics - Customizable Templates - Collaboration Tools - For Sales Teams/Organizations **Data Availability** - Contact Data Availability - Company Data Availability - Industry Research Availability - Technographic Data Availability **Data Availability** - Contact Data Availability - Account Data Availability - Offline Data - Real-Time Data - Intent Data **Agentic AI - Marketing Account Intelligence** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction **Data Accuracy** - Contact Data Accuracy - Company Data Accuracy - Technographic Data Accuracy **Lead Intelligence** - Market Insights - Account-level Insights - Lead Analysis **Platform Additional Functionality** - Third-Party Integrations - Topic Customization - Natural Language Processing (NLP) - Alerts - Real-time Intent **Lead Management** - Segmentation - Predictive Scoring - Account Identification **Agentic AI - Sales Intelligence** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making - AI/Machine Learning - Third-Party Integrations - Calendar/Reminder System **Additional Functionality** - Event Triggered Actions - Lead Generation - Lead Notifications - Generative AI - Lead Capture - Reporting/Analytics - API - Customer Journey Mapping - Real-Time Reporting - Lead Qualification - Multi-Channel Attribution - Customer Segmentation - Database Support - Summary Reports - Prioritization - Pipeline Management - Customizable Reports - Conversion Rate Optimization - Customer Database - Search/Filter - Activity Tracking - Trend Analysis - Lead Management - Performance Metrics - Content Marketing - Reporting & Statistics - B2B Lead Generation - Real-Time Updates - AI Copilot - Web Traffic Reporting - Data Import/Export - Customer Activity Tracking - Behavior Tracking - Competitive Analysis - Predictive Analytics - Contact Database - Sales Management - Activity Dashboard - Built-In Database - Real-Time Notifications - CRM - Contact Management - Real-Time Analytics - Data Visualization - Lead Nurturing - Sales Trend Analysis - Pipeline Reports - Customer Profiles **Platform** - Internationalization - User, Role, and Access Management - Performance and Reliability - Reporting/Dashboards - APIs - Deal Management - Sales Pipeline Management - Lead Management - Contact Management - Workflow Management - Territory Management - Sales Activity Management **Marketing Campaigns** - Omni-Channel Tracking - Media Attribution - Opportunity Timeline - Customization **Data Availability - Marketing Account Intelligence ** - Technographic Data Availability **Data Accuracy - Marketing Account Intelligence ** - Technographic Data Accuracy **Features** - Lead Builder - Integration to CRM/Marketing Automation - Data Segmentation/Filtering - Search - Connections - Reporting - Real-Time Data - Intent Data - Sales Automation - Email Marketing - Real-Time Reporting ## Top Informa TechTarget Portal (Priority Engine) Alternatives - [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) - 4.5/5.0 (8,875 reviews) - [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) - 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