Verified User in Computer Software
AC
Verified User in Computer Software
Enterprise (> 1000 emp.)
"Easy to use ABM Impression platform with great support"
3.5/5
What do you like best about Influ2?

Simple to use and navigate, no clutter, detailed account/contact reporting, super helpful support team. Review collected by and hosted on G2.com.

What do you dislike about Influ2?

Lack of visibility into ad platform impressions, impression/delivery reporting sometimes confusing. Review collected by and hosted on G2.com.

Yash B.
YB
Yash B.
Senior Associate - Digital Marketing
Mid-Market (51-1000 emp.)
"ABM Journey's made easy."
4.5/5
What do you like best about Influ2?

Post V2 of Influ2, I think the addition of Customer Journeys has been extremely useful. It helps you in planning a set of customer campaigns (mix of Static, Video, Email) in a funnel like structure. Review collected by and hosted on G2.com.

What do you dislike about Influ2?

So far, the only stuff that I feel is, Inability to edit customer journey once it is saved (not sure if it is intentional). Review collected by and hosted on G2.com.

bar a.
BA
bar a.
Mid-Market (51-1000 emp.)
"Perfect platform for targeting small audiences with a tailored journey"
4/5
What do you like best about Influ2?

The option to target small audiences with specific contacts, which is impossible in other platform. Review collected by and hosted on G2.com.

What do you dislike about Influ2?

In v2- the UI/UX is a bit confusing and it takes time to understand where we can take some of the requested actions. Review collected by and hosted on G2.com.

Itai E.
IE
Itai E.
Mid-Market (51-1000 emp.)
"Elevating ABM Growth Efforts! ⭐⭐⭐⭐⭐"
5/5
What do you like best about Influ2?

As part of the Guesty team, I've found a true ally in Influ2. This tool has redefined our ABM game, enabling us to target decision makers effectively with our marketing campaigns. Through seamless integration with HubSpot and Salesforce, we identify and prioritize engaging any leads for our sales team. I must mention Natalia Petrishina, our incredible customer success manager, who's made the journey even smoother over three years. If you're serious about turbocharging your B2B growth, Influ2 is your ultimate partner! 🚀🌟 Review collected by and hosted on G2.com.

What do you dislike about Influ2?

I had some platform limitations in terms of ad management, campaign optimization and reporting. Most of the audiences need to be manged in Hubspot and reports can be leveld up in datastudio Review collected by and hosted on G2.com.

Tiago L.
TL
Tiago L.
Mid-Market (51-1000 emp.)
"Great platform and impressive engagement"
4/5
What do you like best about Influ2?

User-friendly, clean platform that allows ABM programs to flourish by driving engagement at the contact level within our target accounts. Great customer support too! Review collected by and hosted on G2.com.

What do you dislike about Influ2?

Integration with HubSpot is sometimes slow. Review collected by and hosted on G2.com.

Megan A.
MA
Megan A.
Mid-Market (51-1000 emp.)
"The Ultimate ABM Experience"
5/5
What do you like best about Influ2?

After working in the demand generation space for more than 15-years, I can confidently say that Influ2 offers marketers the ultimate ABM experience. While companies like 6sense and Demandbase allow users to target companies, Influ2 takes it a step further allowing advertisers to direct their ads to specific individuals, which saves time and money and ensures creative is delivered to key decision makers. With the ability to target by location, title, seniority, and so much more, Influ2's robust set of targeting capabilities make certain your ad gets in front of the right individuals and is perfect for companies of all shapes and sizes. Plus, this company really offers end to end insights. With Influ2 you'll know exactly who sees your ads, how many impressions they've received, if they've visited your site and what pages they viewed. The platforms easy integration with Hubspot and Salesforce is a major bonus and their customer success is unbelievable. After using Influ2, I can't imagine ever switching back to traditional ABM. Review collected by and hosted on G2.com.

What do you dislike about Influ2?

I wish they would integrate LinkedIn's "skill set" into their data mining capabilities Review collected by and hosted on G2.com.

Verified User in Computer Software
AC
Verified User in Computer Software
Small-Business (50 or fewer emp.)
"A great intent tool"
5/5
What do you like best about Influ2?

That you can see who is engaging with your ads and not just the person's company information. Review collected by and hosted on G2.com.

What do you dislike about Influ2?

The product can be a little buggy. But it still gets the job done. Review collected by and hosted on G2.com.

Tatiana G.
TG
Tatiana G.
Digital Marketing Manager
Enterprise (> 1000 emp.)
"The best for ABM Campaigns"
5/5
What do you like best about Influ2?

Influ2 is giving our team an opportunity to advertise and drive brand awareness directly to targets within the accounts that we want to see in our pipeline, which saves us a big buck we would otherwise spend on targeting the “unknown”, which is especially helpful when you're advertising to large organizations.

From a technical standpoint, the platform is easy-to-use, and if we have any questions or requests, their team is quick to respond and execute. From a strategic side, working with Influ2 helps us unify marketing and sales activities.

Also, I’d like to point out that we really appreciate the fact that they listen to client’s feedback and work really hard on improving their product to satisfy their customer’s needs. The recent release of the new product (V2) is just another proof that their team cares about the experience we receive from working with them. Review collected by and hosted on G2.com.

What do you dislike about Influ2?

The lack of visibility into seeing from which platform the engagements are coming is unfortunate but not critical for us. Review collected by and hosted on G2.com.

Or M.
OM
Or M.
Mid-Market (51-1000 emp.)
"Great ABM Tool for Marketing"
5/5
What do you like best about Influ2?

A very useful tool for ABM marketing, help you to target specific ICP personas. Review collected by and hosted on G2.com.

What do you dislike about Influ2?

nothing too critical at the moment. Very nice people. Review collected by and hosted on G2.com.

Brennon C.
BC
Brennon C.
Demand Generation Manager
Mid-Market (51-1000 emp.)
"An innovative tool with exceptional support"
5/5
What do you like best about Influ2?

The platform is so easy to use. Help and support is easily accessible through your Customer Success Manager. New features are added regularly. Influ2 listens to your feedback and implements improvments where possible. We use it everyday! Review collected by and hosted on G2.com.

What do you dislike about Influ2?

Journeys can be difficult to grasp intitially. Review collected by and hosted on G2.com.