--- title: Influ2 Reviews meta_title: 'Influ2 Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 158 reviews by the users' company size, role or industry to find out how Influ2 works for a business like yours. aggregate_rating: rating_value: 4.6 review_count: 158 scale: '5' date_modified: '2026-07-18' parent_category: name: Account-Based Execution url: https://www.g2.com/categories/account-based-execution --- # Influ2 Reviews **Vendor:** Influ2 **Category:** [Account-Based Advertising Software](https://www.g2.com/categories/account-based-advertising) **Average Rating:** 4.6/5.0 **Total Reviews:** 158 ## About Influ2 People make decisions, not accounts — bring your ABM to the contact level. Act on contact-level intent, reach named buyers with ads, and make the revenue impact clear. Inlflu2 is built for the messy reality of B2B sales: - Actionable contact-level intent. Spot the moment named buyers start exploring the topics that matter to you. - Ads for selected contacts. Target buyers across all major networks and know who you reached by name — even without web forms. - Clear revenue impact. See how each contact-level engagement lifts sales conversion rates and turns into revenue. ## Influ2 Pros & Cons **What users like:** - Users praise the **responsive customer support** of Influ2, which enhances their campaign creation and analysis experience. (20 reviews) - Users value Influ2 for its **hyper-personalized targeting** , enhancing engagement with key decision-makers and improving campaign effectiveness. (18 reviews) - Users commend the **ease of use** of Influ2, highlighting its intuitive interface and seamless onboarding process. (17 reviews) - Users praise Influ2 for its **personalized audience targeting** , enhancing ABM campaigns through precise decision-maker engagement. (15 reviews) - Users value the **hyper-personalized engagement** of Influ2, enhancing targeting and effectiveness in reaching key decision-makers. (14 reviews) - Users value the **timely lead notifications** from Influ2, enhancing opportunities for their sales teams significantly. (13 reviews) - Users value the **customer engagement insights** from Influ2, enhancing alignment between marketing and sales for effective campaigns. (12 reviews) - Implementation Ease (12 reviews) - Intuitive (12 reviews) - Ad Management (11 reviews) **What users dislike:** - Users find the **ad approval process confusing** and face challenges benchmarking performance across different platforms. (5 reviews) - Users find the **limited reporting** structure of Influ2 insufficient, hindering campaign planning and performance tracking. (4 reviews) - Users find the **complex setup** of Influ2 time-consuming, but appreciate the support during onboarding and implementation. (3 reviews) - Users find the **limited ad group space** and match rate issues reduce overall efficiency and effectiveness of Influ2. (2 reviews) - Users face **ad management issues** due to limited ad group numbers and inadequate match rate insights. (2 reviews) - Budget Management (2 reviews) - Difficult Setup (2 reviews) - Email Integration (2 reviews) - Email Issues (2 reviews) - Expensive (2 reviews) ## Influ2 Reviews ### 1. This program is a godsend for someone running an ABM Program. **Rating:** 5.0/5.0 stars **Reviewed by:** McKenzie L. | Director, Performance Marketing & Demand Generation, Mid-Market (51-1000 emp.) **Reviewed Date:** September 25, 2024 **What do you like best about Influ2?** If you're running a more established program, understand your ICP and know exactly who you need to reach, it can be frusterating to run paid social or digital display programs, because you can't guarentee you'll reach and convert your audience. Plus, you used to have to rely on a form conversion and the volume of people willing to fill out a form has been waning for years. With Influ2, you can leave all of these problems in the past. You can reach WHO you want, and see exactly who is engaging, without having to wait until they convert. It's a game changer. Plus, you can auto-reroute messaging and ads based on engagement, # impressions, deal stage - so you know you're always sending the right message at the right time. Amanzing channel for marketers. **What do you dislike about Influ2?** I do wish you could do dynamic personalization on ads like you can with DemandBase - customizing based on account names or similar field merges. **What problems is Influ2 solving and how is that benefiting you?** Reaching our target audience cost effectively Engaging our target audience, and being able to measure that engagement Removing friction that customers and prospects experience when they want to download content Personlizing messaging to match buyer persona and journey stage ### 2. Used Influ2 at two different companies, could not recommend enough **Rating:** 5.0/5.0 stars **Reviewed by:** Emma Rose M. | Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** May 07, 2025 **What do you like best about Influ2?** Influ2 allows you to advertise on a very granular level. This is something we have been looking for and have never found on any other advertising platform. **What do you dislike about Influ2?** The only issue we have run into is not having enough space in terms of numbers of ad groups. **What problems is Influ2 solving and how is that benefiting you?** Influ2 is allowing us to reach the specific contacts that we would like to reach, with the messaging that resonates the best for each contact. ### 3. Incredible tool, backed by an even better team **Rating:** 5.0/5.0 stars **Reviewed by:** Courtney-Lauren F. | Marketing Development Representative, Mid-Market (51-1000 emp.) **Reviewed Date:** September 10, 2024 **What do you like best about Influ2?** The tool itself is incredible, easy to use, and has a lot of customization. Meaning, that we can get very specific in who we are targeting and excluding. The variations of ad designs are great as the ads can show up in different places. I love that we can not only see who is clicking/viewing ads, but we can see that from an ad overall and determine which visuals/messaging are working best. The team behind Influ2 is truly the best. They are always able to help us if we have questions and are more than willing to hop into calls to explain things 'in person' vs just using Slack. They also provide advice to ensure that we are seeing success in the campaigns that we launch, rather than just letting us 'out into the wild'. Helen, Anna, Ivan, and the rest of the team are extremely knowledgeable about the product. With their help, we are able to set up ads efficiently and track its effectiveness within our Salesforce integration. **What do you dislike about Influ2?** Honestly, there isn't anything I dislike about Influ2. If anything, I would say we had some old data that was causing it to show ads to no longer relevant contacts, but they have advised us of a solution already! **What problems is Influ2 solving and how is that benefiting you?** It is helping us solve what prospects and accounts are actually engaged and interested in our product. it helps us narrow down our talk tracks and create better personas based on the trends we see amongst those viewing/clicking our ads. ### 4. Great Customer Support Experience **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Accounting | Mid-Market (51-1000 emp.) **Reviewed Date:** April 23, 2025 **What do you like best about Influ2?** The platform has been a game-changed for our ABM motion, but most of all the customer support has been 5-star. Our CSM, Helen, has felt like a part of the team with supporting us every step of the way and her timely communication as well as proactive suggestions have been amazing. **What do you dislike about Influ2?** Just wish the contact volume tiers could increase. **What problems is Influ2 solving and how is that benefiting you?** Serving ads on a contact-level basis. ### 5. Great ABM Tool **Rating:** 5.0/5.0 stars **Reviewed by:** Cale P. | Head of Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** September 09, 2024 **What do you like best about Influ2?** Simply put, INFLU2 does what it says it will. You can target your target ICP easily from your CRM across INFLU2. The reporting allows us to see the revenue attribution easily integrated into our CRM. It allows you to even target on a 1:1 basis in those cases where you simply can't get hold of that perfect target. Our account manager is very hands of and always suggests ways we can improve what we are doing. We have seen great success with INFLU2 and look forward to continuing working with them. **What do you dislike about Influ2?** There are not many things that I would say could improve, but perhaps the UI could be a bit sharper. **What problems is Influ2 solving and how is that benefiting you?** We work in a niche B2B market and when it comes to marketing we needed to focus on an ABM strategy. INFLU2 has helped greatly with that. ### 6. Exceptional tool for ABM and person-based targeting **Rating:** 5.0/5.0 stars **Reviewed by:** Kateryna S. | Senior Outbound Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** September 25, 2024 **What do you like best about Influ2?** Influ2 is an exceptionally user-friendly tool for person-based targeting. Its intuitive interface makes campaign setup quick and simple, and real-time Slack notifications keep our team updated on key engagement moments. The platform effortlessly supports building complex engagement flows, making it a reliable solution for targeting the right individuals and optimising marketing efforts. Our Account Manager from Influ2 is always can always help with advice on how to further enhance our campaigns. **What do you dislike about Influ2?** We are very much looking forward to the integration with our CRM, and it should release soon **What problems is Influ2 solving and how is that benefiting you?** - Person and account-based targeting - Building complex engagement flows - Showing ads to the ICP - Reasonable use of marketing budget - Real-time notifications about engagement - Informative reports describing ad engagement on the contact level ### 7. Key to our stack **Rating:** 5.0/5.0 stars **Reviewed by:** Adam W. | Head of Digital, Mid-Market (51-1000 emp.) **Reviewed Date:** October 03, 2024 **What do you like best about Influ2?** Having the ability to target key contacts for our ABM initiatives (1) removes the guessing game on who has clicked, seen our ads (2) tailor custom messaging depending on stages (3) saves both time and $$$. Influ2 simplifies mapping customer journeys to deal cycle and the UI is simple and easy to understand what is working and not. The out of the box reporting is robust and helps associate with pipeline generated. The customer service is unpararelled and is one of the selling points. Since each organization will have specific needs and goals, the team has provided the much needed support to make campaigns a success over the years. Implementation is relatively easy and integrates flawlessly with third party including HubSpot and Salesforce. **What do you dislike about Influ2?** The roadmap is packed with new features and as a customer you want to have them incorporated as soon as possible. Sometimes it takes longer than anticipated. **What problems is Influ2 solving and how is that benefiting you?** Ability to cut through the noise and deliver specific message to ICPs ### 8. Great Tool with Better Collaboration and Customer Service **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** December 18, 2024 **What do you like best about Influ2?** Influ2 is a true ABM tool that connects to our CRM and gives us key data that allows us to enable our BDRs for better and more targeted outreach. The actionable data it provides is second to none and I love that the team at Influ2 continues to evolve the product to make it even better for the end user. I use the tool daily and find it very easy to use. Collaborating with the Influ2 team is also a breeze and our account rep is constantly providing recommendations for how we can improve our use of the tool. **What do you dislike about Influ2?** More "how to" content that explains both the key features and how to best use the tool would be helpful...especially in video form. **What problems is Influ2 solving and how is that benefiting you?** Influ2 is helping us to understand who in our ICP is engaging with our content so that we can prioritize those prospects/organizations for outreach. The intent data is invaluable to our marketing efforts. ### 9. A great tool for sales and marketing teams **Rating:** 4.0/5.0 stars **Reviewed by:** Ben B. | Sales Development Rep, Mid-Market (51-1000 emp.) **Reviewed Date:** June 05, 2024 **What do you like best about Influ2?** I love the highly targeted insights on prospects. I can which links prospects have clicked and any pieces of content they have viewed or engaged with. This lets me personalise my outreach and find new prospects and add them to my pipeline. My experience of their integrations has been really positive as well, with all the exngagement information visible in our CRM to make outreach fast and simple. **What do you dislike about Influ2?** Outside of the main benefit (insights on existing and new prospects) there's not a great deal of fucntionality. This isn't a criticism, more recognising there might be a missed opportunity here to add more value by telling me which links and content are performing best. I also feel like the reporting and analytics could be improved with the ability to filter and enable users to create custom reports. **What problems is Influ2 solving and how is that benefiting you?** Influ2 tells me which prospects are interested in our content and who might be ready to engage with the sales process. It saves me time by focusing my attention on engaged prospects and ensures I don't miss out on the opportunity to speak with prospects outside my account lists that are also interested. In the few months I have been using it, Influ2 has already helped uncover several opportunities with prospects who are ready to enter the sales cycle. ### 10. Boosting Engagement with Excellent Support and Detailed Analytics **Rating:** 4.0/5.0 stars **Reviewed by:** Tom S. | Sales Development Representative, Mid-Market (51-1000 emp.) **Reviewed Date:** May 31, 2024 **What do you like best about Influ2?** In my role, Influ2 has been incredibly impactful by offering detailed analytics on how prospects interact with ads, including views, clicks, and engagement time. The seamless integration with our CRM unifies the sales process and provides excellent visibility. Additionally, the daily email reminders help me stay organized and manage my tasks efficiently. Using Influ2 daily has significantly boosted our engagement and conversion rates. **What do you dislike about Influ2?** Navigating and using the tool can take some time to master. However, their support team is incredibly helpful and always willing to jump on a call to provide additional training and tips for using the product effectively. **What problems is Influ2 solving and how is that benefiting you?** Influ2 allows for hyper-targeted ads directed at specific decision-makers and influencers within target accounts. This precision ensures our marketing efforts reach the right people, significantly improving engagement and conversion rates. I am able to see who has interacted with what posts and use these insight to create pipeline ### 11. Great product for person-based advertising **Rating:** 4.5/5.0 stars **Reviewed by:** Megan L. | Senior Manager, Marketing Operations, Mid-Market (51-1000 emp.) **Reviewed Date:** May 20, 2024 **What do you like best about Influ2?** I like that you can target indidividuals, rather than targetting a company and hoping that your target persona sees the ad. My business is in a vertical market and we work with very specific personas so we like that we can target the people in a buying committee. They also have great customer support! **What do you dislike about Influ2?** I can't think of anything I dislike about Influ2 but I am also not very experienced with other advertising tools. **What problems is Influ2 solving and how is that benefiting you?** With some account-based advertising tools, like 6sense, it targets companies based on IP addresses but it is not able to distinguish individuals at the company. We have a fairly small advertising budget so I like that we can spend our money more wisely and ensure that our ads are being viewed by the people we care the most about. ### 12. Highly Effective B2B Marketing Tool with Room for Improvement **Rating:** 4.0/5.0 stars **Reviewed by:** Kieran W. | SDR, Mid-Market (51-1000 emp.) **Reviewed Date:** May 29, 2024 **What do you like best about Influ2?** Influ2 has significantly improved our B2B marketing efforts by enabling us to deliver personalized ads directly to decision-makers. The platform’s precise targeting options have boosted our engagement and conversion rates, making our campaigns much more effective. The detailed analytics provided have been incredibly useful for refining our strategies and maximizing ROI. **What do you dislike about Influ2?** However, the reason I'm not giving it a full 5 stars is due to some occasional issues with the user interface, which can be a bit clunky and slow at times. Additionally, while the analytics are helpful, there is room for improvement in terms of deeper insights and more intuitive reporting features. Despite these minor drawbacks, Influ2 remains a powerful tool that has greatly benefited our marketing approach **What problems is Influ2 solving and how is that benefiting you?** Helped engage with buying groups ### 13. Great for ABM! **Rating:** 4.5/5.0 stars **Reviewed by:** Paula M. | Digital Marketing Manager, Marketing and Advertising, Mid-Market (51-1000 emp.) **Reviewed Date:** June 24, 2024 **What do you like best about Influ2?** Influ2 has significantly improved since I first began using it five years ago. This platform continues to excel and is arguably one of the best tools for reducing reliance on lead generation, provided you have already identified your target accounts. It enables sales representatives to concentrate on who is engaged and share context about what they're engaged with. Influ2 integrates seamlessly with commercial tools and tracks ROI attribution, which is a major benefit for us! **What do you dislike about Influ2?** Would be interesting to have more ad formats and catch up with Linkedin new features quicker. But I understand it's tricky. **What problems is Influ2 solving and how is that benefiting you?** Reducing reliance on lead generation, provided you have already identified your target accounts. ### 14. "Best in the market for person-based marketing" **Rating:** 5.0/5.0 stars **Reviewed by:** Harshal D. | Campaign Manager, Enterprise (> 1000 emp.) **Reviewed Date:** September 27, 2024 **What do you like best about Influ2?** The Dashboard is very useful for getting insights of campaigns. 1:1 targeting with no restriction of min. no. of audience size. Good support from our account manager who suggests how we can enhance the reach. **What do you dislike about Influ2?** nothing as such, just a UI could be better. **What problems is Influ2 solving and how is that benefiting you?** it allows us to reach the broader audience with the help of their owned/co-operated publishers ### 15. Person-Based Targeting & ICP Audience Build up - Reaching Handicked B2B Marketing Execs **Rating:** 4.5/5.0 stars **Reviewed by:** Ina P. | Director of Demand Generation, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** June 05, 2024 **What do you like best about Influ2?** We had a definition of our ICP and we used Influ2 to serve targetted ads to specific people in that ICP. I loved the detailed reporting, the integration with Hubspot (basically you can import impressions, clicked, websites visits, as attributes on contact level to Hubpost). You can create multiple lists based on the engagement of the target audience with the messages, and then personalized the advertising further. We used the platform for a full year, every day. Easy to use and easy to implement and start using. I loved that it's a one place to upload all your ads and they are delivered across multiple platforms - no fuss or complicated campaign management needed. It's a neat way to create an outbound initiative for a very specific hand-picked audience and target those people across all channels. Influ2 support team was also amazing! **What do you dislike about Influ2?** It's not a dislike about Influ2, it's more about your internal setup. To maximize the impact and use of Influ2, you need to have a solid sales/BDR set up like automated nurture workflows or at least a person following up on all those signals - someone viewed your ad multiple times, someone clicked on an ad, etc. If that's not the case, Influ2 still provides the insights, but it's much harder to close a deal. You make use of stellar person-based targeting, but you don't close the loop by following up. You also need to have access to a good designer resource. One of the optimization tactics on Influ2 is changing the content/banner, so if you don't have access to a designer, you end up losing some good opportunities, again through no fault of Influ2. **What problems is Influ2 solving and how is that benefiting you?** - Reach a specific hand-picked audience across multiple ad channels at once - Centralized ad serving - integration intent signals to Hubspot on contact & company-level - Research & source the target audience ### 16. I was skeptical, but it proved itself **Rating:** 5.0/5.0 stars **Reviewed by:** Salo H. | Business Development Team Lead, Mid-Market (51-1000 emp.) **Reviewed Date:** March 07, 2024 **What do you like best about Influ2?** It's a very accurate marketing tool. It helps a lot by providing insights about potential leads. Also, their customer support is great; they are always giving new ideas on how to optimize the campaigns and bring more deals to the table. As a business development, I noticed that it helped to create brand awareness among my pipeline leads. I can see when they show interest in our product and give more attention to those leads. It helps me land some calls at the right time that otherwise I would miss out on. It's a very good product. **What do you dislike about Influ2?** It takes a bit to fuel, but it is worth it. **What problems is Influ2 solving and how is that benefiting you?** We approach a large number of leads. It solves the problem of bad timing. You will know when a lead is on the market for your product. Influ2 helps us land on the right person at the right time. ### 17. Great potential - unique contact based advertising! **Rating:** 4.0/5.0 stars **Reviewed by:** Emily B. | Head of Demand Generation, Mid-Market (51-1000 emp.) **Reviewed Date:** May 28, 2024 **What do you like best about Influ2?** Being able to target individual contacts within accounts is something no other ad tech i've come across can do! It's hyper-niche targeting and not casting a wide net hoping for a bite. Revenue attribution reporting directly linked to the deals in HubSpot is great! **What do you dislike about Influ2?** Match rates are not as high as i'd like. I was told 50% match rate in the UK, but the minimum they promise is 20%. If there was a way to increase the match rates, that would be amazing! **What problems is Influ2 solving and how is that benefiting you?** Engaging with buying groups within bottom funnel leads and open deals. Not wide-casting ads, but niche-ad-targeting individuals to create more touchpoints. ### 18. Helps nurture leads with targeted ads **Rating:** 4.0/5.0 stars **Reviewed by:** Michelle B. | Senior Content Marketing Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** June 11, 2024 **What do you like best about Influ2?** It allows us to nurture leads from purchased lists or events that aren't quite ready for outreach yet. For purchased list leads, it can help to get those people to opt in for communication if they aren't already. I like that you can create different ad groups or "cohorts" within the platform to send different varieties of ads too. **What do you dislike about Influ2?** It was difficult to match our salesforce language to the functionality in Influ2. **What problems is Influ2 solving and how is that benefiting you?** It is helping us nurture leads and get targeted leads to interact with our content. It also helps us with brand awareness. **Official Response from Barbara Nitke:** > Thank you, Michelle, for your feedback! We're thrilled to hear how you're using Influ2 to nurture and engage your leads with targeted content and boost your brand awareness. Keep up the great work, and know that our team is always here if you need anything! ### 19. Great solution for ABM **Rating:** 4.5/5.0 stars **Reviewed by:** Idan G. | VP Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** December 11, 2024 **What do you like best about Influ2?** - It's very fkexible and can be well integrated in your company stack - Getting great results for ABM - Easy to use - Great support and team **What do you dislike about Influ2?** Would love to have more personal insights **What problems is Influ2 solving and how is that benefiting you?** Targeted marketing campaigns ### 20. Incredible Person/Stage Based Marketing Engagement **Rating:** 4.0/5.0 stars **Reviewed by:** Eric G. | Enterprise Marketing Manager, Enterprise (> 1000 emp.) **Reviewed Date:** June 17, 2024 **What do you like best about Influ2?** The ability to customize content based on engagement and where certain users are in the funnel has been extremely effective across both our marketing and sales team. **What do you dislike about Influ2?** Implementation can be lengthy but worth it! **What problems is Influ2 solving and how is that benefiting you?** Influ2 is helping us to identify the right decision-makers and understand how they are engaging at each step of the funnel. Additionally, we are able to understand what type of content is providing the most helpful influence based on role in the organization, which has helped speed up our sales funnel metrics. ### 21. Influ2's ability to spot in-market buyers without them filling out a lead form is a game changer. **Rating:** 5.0/5.0 stars **Reviewed by:** David B. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 10, 2024 **What do you like best about Influ2?** Influ2 helped us contact the relevant leads at the exact time they are in-Market, with the help of the notifications you receive from them when someone clicks on your ads. For our sales team it was a feature that helped get more opportunities from our leads. **What do you dislike about Influ2?** It takes a bit time to get everything set up, but the results are worth the wait. **What problems is Influ2 solving and how is that benefiting you?** Influ2 helped us implement our ABM tactics, the ability to pass the relevant leads from the marketing team to the sales team at the most appropriate time ### 22. Person-based intent that's actionable for sales **Rating:** 5.0/5.0 stars **Reviewed by:** Jade B. | Marketing Coordinator, Mid-Market (51-1000 emp.) **Reviewed Date:** March 19, 2024 **What do you like best about Influ2?** We use Influ2 to target buying groups that fit our ICP, aligning on the audience with our sales team. The best thing about it is that we get to reach specific people intead of entire accounts and track how these people engage with our ads. We then use this engagement data as signals for sales outreach. **What do you dislike about Influ2?** We wanted to get more automation options, but that was added in the recent release of V2. **What problems is Influ2 solving and how is that benefiting you?** We are finally able to provide our sales team with actionable intent. They get to see who engaged with what content and craft their outreach based on it. ### 23. Great platform for person-based advertising! **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) **Reviewed Date:** February 14, 2024 **What do you like best about Influ2?** Influ2 allows us to target specific stakeholders within target accounts, and monitor engagement on a contact level. With this we can ensure timely outreach to maximise conversion as well as allowing us to tailor outreach based on topics of interest. **What do you dislike about Influ2?** Some of the functionality in the V1 software was a bit clunky and some processes felt overly complicated, however the newly released V2 platform has solved many of these problems and allows for much more streamlined campaign set up. Also, the SFDC integration has at times been time-consuming, especially in the case of a non-standard setup, although the team has been great in supporting us in getting this up and running! **What problems is Influ2 solving and how is that benefiting you?** With traditional marketing, we found ourselves able to identify the impact we were having on our target accounts, but Influ2 takes it a step further, with this software we are able to not only target individual stakeholders that drive decision making in our target accounts, but from engagement data we can identify what pain points resonate best with them and ensure our outreach is as helpful as possible. ### 24. It has been extremely rewarding to use Influ2 for contact level targeting at Chargebee. **Rating:** 5.0/5.0 stars **Reviewed by:** Mahasweata M. | Mid-Market (51-1000 emp.) **Reviewed Date:** September 30, 2024 **What do you like best about Influ2?** Contact based targeting and quick demno conversions **What do you dislike about Influ2?** Match rate for EMEA is poor at times, while it is our focus Geo **What problems is Influ2 solving and how is that benefiting you?** It is helping us with right persona targeting ### 25. Effective tool to reach targeted account **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) **Reviewed Date:** April 09, 2024 **What do you like best about Influ2?** I like that Influ2 provides an opportunity to gain deep insights into the engagement of individual accounts. It allows to easily analyze and adjust our strategies when needed. The customer support is really top-notch. The team makes troubleshooting smooth and fast, ensuring that any issues are addressed promptly. Overall, Influ2 has been instrumental in helping us optimize our marketing efforts and drive results. **What do you dislike about Influ2?** I think that some areas in the UI of the platform can be improved, i.e. it would be beneficial if the status of campaigns could be visible without the need to open them.. **What problems is Influ2 solving and how is that benefiting you?** Influ2 enables us to deliver highly targeted messages across various advertising channels to the accounts that are most critical to our business. We are able to create groups of accounts based on their specific pain points and familiarity with our brand and then tailor content based on the behavior and engagement of these accounts, ensuring that our messaging resonates effectively with our target audience. ### 26. User Friendly, Transparent and Great Support **Rating:** 5.0/5.0 stars **Reviewed by:** Ethan E. | Campaign Operations, Demand Generation, Enterprise (> 1000 emp.) **Reviewed Date:** June 20, 2024 **What do you like best about Influ2?** Creating campaigns is straightforward, especially with the targeting synchronization with Salesforce. This integration streamlines management, enabling easy data sharing and visibility for our internal teams. **What do you dislike about Influ2?** I am unable to edit the names of content sets, and custom dashboards are available only upon request. **What problems is Influ2 solving and how is that benefiting you?** Influ2 addresses the challenges of contact-based marketing by providing visibility into our target audience and enabling efficient management within Salesforce. This enhances our ability to reach specific contacts and streamline our marketing efforts. ### 27. It helps to influence our outreach. I've seen an increase on the response rate **Rating:** 5.0/5.0 stars **Reviewed by:** Daniela K. | SDR, Mid-Market (51-1000 emp.) **Reviewed Date:** April 24, 2024 **What do you like best about Influ2?** The potential that it has to help closing a deal and bringing new customers **What do you dislike about Influ2?** You have to feed it with your own leads, it doens't provide any new leads. **What problems is Influ2 solving and how is that benefiting you?** When you reach out, not everyone is familiar with your company. However, when these accounts or leads are influenced by influ2, we see an increase in response rates, making them more likely to connect with you. ### 28. A+ | Influ2 has been amazing **Rating:** 5.0/5.0 stars **Reviewed by:** Tal A. | Product Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** February 29, 2024 **What do you like best about Influ2?** The team is very knowledgable and helpful with any inquiries we have and about performance. They are considerate and make time for a weekly catch up call on our performance. Smooth integration process. The team made implementation very easy without headaches, and the onboarding process was very easy as well. **What do you dislike about Influ2?** No specific dislikes. All good to be honest **What problems is Influ2 solving and how is that benefiting you?** Targetting specific people at specific companies we are interested in onboarding. Using it for our ABM needs within our company to gather specific people from within specific industries/companies. ### 29. Powerful Advertising & Amazing Customer Support Teams **Rating:** 5.0/5.0 stars **Reviewed by:** Eilean R. | Enterprise (> 1000 emp.) **Reviewed Date:** September 20, 2023 **What do you like best about Influ2?** Everything. Influ2 is such a game changer in our marketing stack. Having the ability to target specific contacts and report the results back to our sales team has changed the way we manage leads and has created a more aligned Sales and Marketing team. Their platform is very easy to use compared to all of the other advertising platforms we have tried. Their HubSpot integration is everything we could ask for when it comes to attribution and vidibility. With the help of the Influ2 platform and our amazing Customer Success Manager we have been able to attribute 30% of new deals back to our advertsing efforts. Influ2 has the customer BEST support team. They are very accomodating to our strategies and they have helped us grow into better marketers. Another important highlight is that Influ2 incourages a feedback loop. They are always open to our suggestions or what we think would make our lives easier. They have made many changes since the beginning of our partnership with them and it just continues to get better and better. I also really appreciate that they give us actionable feedback and optimization ideas towards our campaigns that benefit our overall success. I feel like a lot of advertising platforms make suggestions based on getting you to spend more with them. Overall, I love Influ2 and would recommend it to anyone looking to implement an advertsing platform that gives your team actionable results. **What do you dislike about Influ2?** Nothing. Antime we've expressed concern about something we didn't like, they find a new solution around the problem. They've made a lot of significant changes to their platform over the years and at this point I wouldn't change a thing. **What problems is Influ2 solving and how is that benefiting you?** Advertising is a tough space to be in. It's expensive and hard to show solid ROI when a lot of tools only show company level data. Influ2 has been a game changer on how we market to prospects and has given our sales team a lot more insights on the propects. Their HubSpot integration is a dream come true for us. ### 30. The best person-based ads platform **Rating:** 5.0/5.0 stars **Reviewed by:** Nimrod B. | Head of Growth, Small-Business (50 or fewer emp.) **Reviewed Date:** February 29, 2024 **What do you like best about Influ2?** The best thing is that we can funnelize our personal-based content, target prospects and track their engagement, all with a great intergation to HubSpot. Also the customer support is great. **What do you dislike about Influ2?** I think that Influ2 can improve the reporting side of the platform to be more adjustable. **What problems is Influ2 solving and how is that benefiting you?** With Influ2 we know the exact exposure and prospects engagement with our content, and it helps us improving our ABM scoring. ### 31. Easy to use ABM Impression platform with great support **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.) **Reviewed Date:** June 17, 2024 **What do you like best about Influ2?** Simple to use and navigate, no clutter, detailed account/contact reporting, super helpful support team. **What do you dislike about Influ2?** Lack of visibility into ad platform impressions, impression/delivery reporting sometimes confusing. **What problems is Influ2 solving and how is that benefiting you?** Targeting a set list of limited accounts in a viable way and getting contact-specific reporting that enables better SDR reachout. ### 32. ABM Journey's made easy. **Rating:** 4.5/5.0 stars **Reviewed by:** Yash B. | Senior Associate - Digital Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** November 08, 2023 **What do you like best about Influ2?** Post V2 of Influ2, I think the addition of Customer Journeys has been extremely useful. It helps you in planning a set of customer campaigns (mix of Static, Video, Email) in a funnel like structure. **What do you dislike about Influ2?** So far, the only stuff that I feel is, Inability to edit customer journey once it is saved (not sure if it is intentional). **What problems is Influ2 solving and how is that benefiting you?** We at CleverTap use Influ2 for Account Based Marketing, We have to 2 tools to make ABM problem, simpler. The first one being Influ2 while the second one is 6sense. Both serve their Purpose well, With Influ2, you get to target audience from your TAM contacts lists. Also, it does give free campaign credits. ;) ### 33. Perfect platform for targeting small audiences with a tailored journey **Rating:** 4.0/5.0 stars **Reviewed by:** bar a. | Mid-Market (51-1000 emp.) **Reviewed Date:** March 04, 2024 **What do you like best about Influ2?** The option to target small audiences with specific contacts, which is impossible in other platform. **What do you dislike about Influ2?** In v2- the UI/UX is a bit confusing and it takes time to understand where we can take some of the requested actions. **What problems is Influ2 solving and how is that benefiting you?** It solves the problem of reaching small and specific audiences, which is impossible to do on each platform alone. ### 34. Elevating ABM Growth Efforts! ⭐⭐⭐⭐⭐ **Rating:** 5.0/5.0 stars **Reviewed by:** Itai E. | Mid-Market (51-1000 emp.) **Reviewed Date:** August 17, 2023 **What do you like best about Influ2?** As part of the Guesty team, I've found a true ally in Influ2. This tool has redefined our ABM game, enabling us to target decision makers effectively with our marketing campaigns. Through seamless integration with HubSpot and Salesforce, we identify and prioritize engaging any leads for our sales team. I must mention Natalia Petrishina, our incredible customer success manager, who's made the journey even smoother over three years. If you're serious about turbocharging your B2B growth, Influ2 is your ultimate partner! 🚀🌟 **What do you dislike about Influ2?** I had some platform limitations in terms of ad management, campaign optimization and reporting. Most of the audiences need to be manged in Hubspot and reports can be leveld up in datastudio **What problems is Influ2 solving and how is that benefiting you?** The ability to target almost anyone with minimal data points (e.g. email or first and last names) across all social media, GDN and youtube The ability to know how many ads were seen or clicked by anyone (specifically, by name) The ability to integrate all this into Hubspot and trigger autmations. Example, if Johen clicked an ad -> trigger a slack to his account executive ### 35. Great platform and impressive engagement **Rating:** 4.0/5.0 stars **Reviewed by:** Tiago L. | Mid-Market (51-1000 emp.) **Reviewed Date:** March 20, 2024 **What do you like best about Influ2?** User-friendly, clean platform that allows ABM programs to flourish by driving engagement at the contact level within our target accounts. Great customer support too! **What do you dislike about Influ2?** Integration with HubSpot is sometimes slow. **What problems is Influ2 solving and how is that benefiting you?** Engagement with target accounts at the contact level. ### 36. The Ultimate ABM Experience **Rating:** 5.0/5.0 stars **Reviewed by:** Megan A. | Mid-Market (51-1000 emp.) **Reviewed Date:** October 12, 2023 **What do you like best about Influ2?** After working in the demand generation space for more than 15-years, I can confidently say that Influ2 offers marketers the ultimate ABM experience. While companies like 6sense and Demandbase allow users to target companies, Influ2 takes it a step further allowing advertisers to direct their ads to specific individuals, which saves time and money and ensures creative is delivered to key decision makers. With the ability to target by location, title, seniority, and so much more, Influ2's robust set of targeting capabilities make certain your ad gets in front of the right individuals and is perfect for companies of all shapes and sizes. Plus, this company really offers end to end insights. With Influ2 you'll know exactly who sees your ads, how many impressions they've received, if they've visited your site and what pages they viewed. The platforms easy integration with Hubspot and Salesforce is a major bonus and their customer success is unbelievable. After using Influ2, I can't imagine ever switching back to traditional ABM. **What do you dislike about Influ2?** I wish they would integrate LinkedIn's "skill set" into their data mining capabilities **What problems is Influ2 solving and how is that benefiting you?** Influ2 allows us to identify and directly target key individuals sales is looking to connect with. It also allows us to target individuals that will be attending events where our company has a presence. ### 37. A great intent tool **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** June 16, 2024 **What do you like best about Influ2?** That you can see who is engaging with your ads and not just the person's company information. **What do you dislike about Influ2?** The product can be a little buggy. But it still gets the job done. **What problems is Influ2 solving and how is that benefiting you?** It allows to target the exact company and persona that we want and not waste money on irrelevant people. And of course we can have meaningful targeted followup. ### 38. The best for ABM Campaigns **Rating:** 5.0/5.0 stars **Reviewed by:** Tatiana G. | Digital Marketing Manager, Enterprise (> 1000 emp.) **Reviewed Date:** July 10, 2023 **What do you like best about Influ2?** Influ2 is giving our team an opportunity to advertise and drive brand awareness directly to targets within the accounts that we want to see in our pipeline, which saves us a big buck we would otherwise spend on targeting the “unknown”, which is especially helpful when you're advertising to large organizations. From a technical standpoint, the platform is easy-to-use, and if we have any questions or requests, their team is quick to respond and execute. From a strategic side, working with Influ2 helps us unify marketing and sales activities. Also, I’d like to point out that we really appreciate the fact that they listen to client’s feedback and work really hard on improving their product to satisfy their customer’s needs. The recent release of the new product (V2) is just another proof that their team cares about the experience we receive from working with them. **What do you dislike about Influ2?** The lack of visibility into seeing from which platform the engagements are coming is unfortunate but not critical for us. **What problems is Influ2 solving and how is that benefiting you?** Influ2 has helped us do a range of things. 1. We can spend our marketing budget on targets that we actually care about. 2. We now can see a direct impact of our marketing efforts on the pipeline and revenue. 3. We are much more aligned with our sales team. ### 39. Great ABM Tool for Marketing **Rating:** 5.0/5.0 stars **Reviewed by:** Or M. | Mid-Market (51-1000 emp.) **Reviewed Date:** March 01, 2024 **What do you like best about Influ2?** A very useful tool for ABM marketing, help you to target specific ICP personas. **What do you dislike about Influ2?** nothing too critical at the moment. Very nice people. **What problems is Influ2 solving and how is that benefiting you?** Helps you target specific ICPs ### 40. An innovative tool with exceptional support **Rating:** 5.0/5.0 stars **Reviewed by:** Brennon C. | Demand Generation Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** March 26, 2024 **What do you like best about Influ2?** The platform is so easy to use. Help and support is easily accessible through your Customer Success Manager. New features are added regularly. Influ2 listens to your feedback and implements improvments where possible. We use it everyday! **What do you dislike about Influ2?** Journeys can be difficult to grasp intitially. **What problems is Influ2 solving and how is that benefiting you?** Person based targeting. Air cover for deal in progress. ### 41. Targeting individual contacts is a game changer **Rating:** 4.5/5.0 stars **Reviewed by:** Tom H. | Digital Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** February 07, 2024 **What do you like best about Influ2?** The ability to target individual contacts with digital advertising totally changes the way we run our campaigns, and report on our advertising impact. Great customer support and account management team and straightforward set-up. **What do you dislike about Influ2?** Perhaps more direct integrations to other sources like LinkedIn sales navigator would be beneficial. **What problems is Influ2 solving and how is that benefiting you?** The ability to target individuals with ads, and know that they're engaging with our advertising. ### 42. Influ2 is a game changer **Rating:** 5.0/5.0 stars **Reviewed by:** Ashley P. | Director of Marketing, Information Technology and Services, Enterprise (> 1000 emp.) **Reviewed Date:** September 20, 2023 **What do you like best about Influ2?** The best thing about Influ2 is contact level informaiton that we are able to pass to sales in a seamless manner. There is no other ABM platform that can compete. Also, Alexa, our rep has been an unbeilievable Customer Success Manager. The CSMs really make a huge difference. **What do you dislike about Influ2?** Nothing so far. Influ2 has gone above and beyond and used use to beta test several ideas that we have brought to the table. **What problems is Influ2 solving and how is that benefiting you?** Influ2 is helpping us to identify which contacts are engaging in our ad activity. ### 43. Our true partners for ABM success **Rating:** 5.0/5.0 stars **Reviewed by:** Shani Z. | Senior Paid Acquisition Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** May 10, 2023 **What do you like best about Influ2?** I highly recommend Influ2 for their outstanding customer service and genuine interest in our ABM marketing efforts. From day one, their team has been incredibly attentive and proactive, ensuring that we're getting the most out of their platform. Our CSM is always willing to help, truly cares about our success, and has become an invaluable partner in helping us achieve our goals. If you're looking for a trusted partner to take your ABM strategy to the next level, look no further than Influ2! **What do you dislike about Influ2?** It would be very helpful for us if we had visibility into ad placements and sources in order to better understand campaigns' performance and analyze results. **What problems is Influ2 solving and how is that benefiting you?** The ability to target specific segments and individuals, and gain insights into highly relevant, strategic accounts, that we weren't able to get with any other platform. Plus, Salesforce integration helps us connect our sales team to our marketing campaigns and ensure they receive highly relevant signals on time. ### 44. Taking Person-Based Marketing to the next level! **Rating:** 5.0/5.0 stars **Reviewed by:** Sudeep D. | Enterprise (> 1000 emp.) **Reviewed Date:** March 05, 2023 **What do you like best about Influ2?** If you want your digital marketing activities to make the most serious impact, Influ2 is your saviour. I am using Influ2 for the past 2 years for one of my B2B clients, and the results have been remarkable. As a metaphor, Influ2 is a Sniper, it helps us to target the most relevant audience and help us generate important KPIs like leads, Impressions, clicks and sessions. Above all the Influ2 team is now like my colleagues, they help me beyond our scope of work and guide me to make the best strategy. Natalia Petrishina is one such employee I would like to mention who has helped me & my team to take our project to the next level! I really appreciate her commitment and ethics, which is a perfect reflection of the organisation's value system. **What do you dislike about Influ2?** If the Influ2 user interface could show the expenditure/cost incurred per campaign, it would have been great. Rest everything is smooth. :) **What problems is Influ2 solving and how is that benefiting you?** It's helping me by targeting only the relevant audience with almost zero junk leads. The audience which I am unable to target on LinkedIn, Facebook and even Google, Influ2 is still able to reach out to them and show my ads. ### 45. I was a Debbie doubter, but now I'm Sally sold **Rating:** 4.5/5.0 stars **Reviewed by:** Russell A. | Head of Marketing Operations, Mid-Market (51-1000 emp.) **Reviewed Date:** July 11, 2023 **What do you like best about Influ2?** The ability to determine your ideal customer profile, both on your own and with Influ2's help, then target those individuals "in the wild" with display ads, drive them to pages on your site, and report all of this data into your CRM. **What do you dislike about Influ2?** There's a learning curve that can pose a difficulty, as these tend to look like "leads" even though they are, in reality, indicators of interest/intent instead. **What problems is Influ2 solving and how is that benefiting you?** Providing a direct pipeline to individuals in our ICP. Providing the sales team information, virtually in real time, of parties interested in our technology. Providing efficiencies in our marketing efforts by focusing spend on the "right" audience. ### 46. Very useful for targeting potential clients, great insights **Rating:** 4.5/5.0 stars **Reviewed by:** Meredith B. | Member, Mid-Market (51-1000 emp.) **Reviewed Date:** May 24, 2023 **What do you like best about Influ2?** Influ2 has provided my team with valuable capabilities to reach potential customers through a variety of campaigns. The insights and reporting that they provide are also very useful and have allowed us to make better decisions and provide needed visibility to and alignment with our sales team. **What do you dislike about Influ2?** I'm not close enough to the day-to-day management of the product to deeply understand the limitations but I do know that our team has been pleased with the feedback loop with Influ2 and it seems like the product is always improving. **What problems is Influ2 solving and how is that benefiting you?** Influ2 is helping us to reach potential clients through the capabilities offered on their platform. The campaigns that we run seem to reach the right audiences and provide a good level of insight into performance and effectiveness. ### 47. Great Product **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) **Reviewed Date:** April 04, 2024 **What do you like best about Influ2?** Really innovataive and generate results. Require investment to make it work. Support is amazing **What do you dislike about Influ2?** The UI is not the best. The integrations make some problems **What problems is Influ2 solving and how is that benefiting you?** Helping to understand who is more engaged in the account ### 48. Best ABM tool for marketing **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** March 05, 2024 **What do you like best about Influ2?** This tool is very useful for ABM marketing, because it allows you to target specific ICP personas for your campaigns. **What do you dislike about Influ2?** I don't see anything too critical at the moment. A very nice group of people. **What problems is Influ2 solving and how is that benefiting you?** Provides you with a list of ICPs to target ### 49. Go beyond Account Based Marketing **Rating:** 5.0/5.0 stars **Reviewed by:** Arpana P. | Account Based Marketing & Demand Generation, Mid-Market (51-1000 emp.) **Reviewed Date:** March 02, 2023 **What do you like best about Influ2?** Targeting the right people and monitoring their engagement in real time is a game changer for Cyxtera. Our sales and BDR team have a very precise list of people to call who are already engaging with Cyxtera. Intents are new leads, Influ2 is the only proof of it. We have the best ROI from Influ2 campaigns. My other favorite things, - Integration with Cyxtera tech stack was quick. - An intuitive platform, so there was almost no learning time. - The excellent support team is always there for us. **What do you dislike about Influ2?** All Influ2 campaigns are running smoothly at Cyxtera, so I have no complaints so far. Influ2 push real-time engagement data to Slack but not to Microsoft Team. **What problems is Influ2 solving and how is that benefiting you?** We can see any users' impressions and clicks engagement, which helps our SRD and sales team reach out to prospects proactively. It also allows us to recognize better leads for our several nurture programs. **Official Response from Anna Tsymbalist:** > Intent is the new leads! We're thrilled that you're seeing success with Influ2. ### 50. ABM on steroids **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** September 06, 2023 **What do you like best about Influ2?** Influ2 allows us to reach our target audience with a level of precision that is unmatchable in comparison to other tools. **What do you dislike about Influ2?** While it is a great solution, there isn't currently an option to control the ratio of exposure between campaigns. **What problems is Influ2 solving and how is that benefiting you?** Influ2 allows us to target our specific target audience segmented by use case and present them with a tailor-made ad and LP. The integration with Salesforce allows us to see for each lead/contact any relevant ad activity (click or impression) which allows our SDRs to leverage it in their outreach sequences and calls. ## Influ2 Discussions - [What is Influ2 used for?](https://www.g2.com/discussions/what-is-influ2-used-for) - [View Influ2 pricing details and edition comparison](https://www.g2.com/products/influ2/reviews?page=2§ion=pricing&secure%5Bexpires_at%5D=2026-07-20+11%3A31%3A37+-0500&secure%5Bsession_id%5D=f4587c5e-595b-4750-b24f-e240dd2de659&secure%5Btoken%5D=b825c9d9c9d6e58e123dfea95eb6424840b85568a681c3ca04783ac740f30932&format=llm_user) ## Influ2 Integrations - [Adobe Marketo Engage](https://www.g2.com/products/adobe-marketo-engage/reviews) - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) - [Microsoft Teams](https://www.g2.com/products/microsoft-teams/reviews) - [Oracle Eloqua](https://www.g2.com/products/oracle-eloqua/reviews) - [Outreach](https://www.g2.com/products/outreach/reviews) - [Salesforce Headless 360 Platform (formerly Salesforce Platform)](https://www.g2.com/products/agentforce-360-platform-formerly-salesforce-platform/reviews) - [Slack](https://www.g2.com/products/slack/reviews) - [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) ## Influ2 Features **Channel Functionality** - Display Functionality **Lead Intelligence** - Account-level Insights - Lead Analysis **Platform Basics** - Retargeting **Agentic AI - Marketing Account Intelligence** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction **Agentic AI - Account-Based Analytics** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance **Lead Intelligence** - Account-level Insights - Lead Analysis **Lead Intelligence** - Market Insights - Account-level Insights - Lead Analysis **Marketing Distribution** - Segmentation - Personalized Messaging - Email Campaigns - Digital Advertising - Direct Mail **Lead Management** - Segmentation - Account Identification **Platform Data** - Campaign Measurement - Attribution **Agentic AI - Display Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Social Media Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Social Functionality** - Social Functionality **Lead Management** - Segmentation - Predictive Scoring - Account Identification **Lead Management** - Segmentation - Account Identification **Campaign Planning** - Prioritized Accounts - Trending Accounts - Sales Activation **Marketing Campaigns** - Omni-Channel Tracking - Revenue Planning - Customization **Platform Additional Functionality** - Multivariate Testing - Integrations **Agentic AI - Account-Based Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Decision Making **Marketing Campaigns** - Omni-Channel Tracking - Revenue Planning - Customization **Campaign Execution** - Prioritized Accounts - Trending Accounts - Email Campaigns **Integrations** - Ad Network Integrations - Buyer Intent Data Integration - Marketing Automation Integration - CRM Integration **Data Availability - Marketing Account Intelligence ** - Technographic Data Availability **Agentic AI - Account Data Management** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Data Accuracy - Marketing Account Intelligence ** - Technographic Data Accuracy **Campaign Management** - Campaign Dashboard - Batch Uploading - Brand Safety - Fraud Protection - Frequency Capping - Budget Pacing - In-App Ads **Targeting** - Targeting - Retargeting - Geo-Targeting **Platform** - API / Integrations - Custom Reports - User, Role, and Access Management - Performance and Reliability - Enterprise Scalability - Workflow Capability - Notifications ## Top Influ2 Alternatives - [6sense Revenue Marketing](https://www.g2.com/products/6sense-revenue-marketing/reviews) - 4.3/5.0 (1,428 reviews) - [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) - 4.4/5.0 (1,941 reviews) - [Metadata.io](https://www.g2.com/products/metadata-io/reviews) - 4.6/5.0 (293 reviews)