It's given us valuable insights into call data and helped improve overall tracking capabilities. The hub is also very easy to use and navigate around. The team are always on hand (especially Matt) to help discuss the platform with new clients and keep things moving. Review collected by and hosted on G2.com.

There's not much I dislike about the platform. Sometimes we find that it can be difficult pulling data into Looker Studio Reports and discrepancies in the data when we do. Review collected by and hosted on G2.com.

I like being able to see the outcome of the marketing activity we’re doing directly in the platform. It also gives us real-time results on how people are interacting with us. Review collected by and hosted on G2.com.

The software can sometimes be a bit slow to refresh after I apply filters. Review collected by and hosted on G2.com.

Friendly, helpful advice when on calls - always willing to offer their presence on client calls Review collected by and hosted on G2.com.

All activity happens in-hub. Response times can be slow at times. Review collected by and hosted on G2.com.

Client Servicing is brilliant, and data integration with CRM and other tracking platforms is better than other providers I've come across. There is also better Review collected by and hosted on G2.com.

I've not implemented a new set up for quite a while, so I can't give accurate feedback on that, but everything else is positive! Review collected by and hosted on G2.com.

Infinity spot pain points in their space and develop fantastic tools to answer them. Specifically, their branch into conversational analytics & smart outcomes is a great solution for a very big and common problem in the ads industry - integrating lead quality fast and accurately!

I always find the team at Infinity an absolute pleasure to deal with, approaching growth in exactly the right way. I feel that the infinity team always look at genuine client problems where their solution fits well, rather than pushing numbers blindly.

The team at infinity have also been very good with education for my agency PPC team, introducing the right products and opportunities, we speak the same language as infinity in general, so our partnership is very strong and continues to improve. Review collected by and hosted on G2.com.

Sometimes clients want a general price range of the product, and whilst there's a whole section dedicated to pricing on the website, I never really know what to say as a ballpark estimate to most businesses that ask this. Review collected by and hosted on G2.com.

It's always been a hygiene factor tool, but recently i've been impressed with the product roadmap. Making the data you have available, available to us in a useful way that adds value to the platform. Historically this came at a significant premium which we would never be able to pay for. It's also easy to use and smart outcomes has been a great addition. Review collected by and hosted on G2.com.

Staying on top of the tracked numbers. Mostly just how my team use them so not an infinity problem. Review collected by and hosted on G2.com.

Infinity makes it easy for me to understand how our customers find us. The amount of information that Infinity tracks means we can make informed decisions on where to focus our marketing budget. It also allows me to create bespoke numbers specific to marketing campaigns that allow us to track it's effectiveness. The support I receive from our account manager Carissa is second to none. All the support team are fast, efficient and friendly. The conversation analytics add-on is such an amazing tool for us to understand what our customers are saying, and also how our staff are performing. Review collected by and hosted on G2.com.

There is not anything that springs to mind about disliking any aspect of Infinity Review collected by and hosted on G2.com.

The core product of Infinity Core Tracking works well. It is able to tell us from which of our sources the call originated, so we can distinguish between Paid Search, Organic Traffic, and emails. This attribution is helpful for working out which channels have resulted in contacts.

Customer support has always come through with an answer when we've had questions. Review collected by and hosted on G2.com.

The interface looks like it was last updated 10 years ago. The help documentation is confusing and poor in parts, and the integrations with third-party services are tricky to set up. More investment in the customer journey would be good.

Customer support may be good, but the flipside is we've had to ask about a bunch of stuff that we'd expect to self-serve, because the docs are unclear or out of date. Review collected by and hosted on G2.com.

Easy to navigate the around the HUB once you know where to look for certain details . From reporting to back office maintenance. Nice to see the portal continually getting enhancements Review collected by and hosted on G2.com.

I would like to see a glossary of terminology and functionality for the Infinity HUB. The current help centre and Learning Campus are good, but could do with a quick guide. Some better explanations of what items are when you make selections would be helpful Review collected by and hosted on G2.com.

Infinity Call Tracking provides accurate attribution for inbound calls, helping us understand which marketing channels drive conversions. The real-time reporting and detailed analytics make it easy to optimise campaigns and improve ROI. The platform is user-friendly, integrates well with other tools, and offers excellent support when needed. Review collected by and hosted on G2.com.

Some advanced features have a learning curve Review collected by and hosted on G2.com.