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Infer

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Infer’s predictive lead scoring platform leverages the power of predictive analytics and hands-on data science to help you determine who your ideal buyers are, understand their purchasing behavior and stop wasting time on leads that will never convert. Infer analyzes the data collected in your CRM, your marketing automation systems and Infer's massive database of company information to find the prospects who are most likely to buy and are the best fit for your company. It computes precise scores – clearly displayed in your CRM – that tell your salespeople exactly which leads to call, which to nurture more and which to drop. Unlike other lead-scoring solutions, which rely on one-size-fits-all algorithms, Infer's models are hand-tuned by our data scientists to fit the needs of your company, enabling much higher predictive accuracy. Use Infer to: - Drive higher conversion and close rates - Align your sales and marketing efforts - Stop wasting time on bad leads - Prevent potential customers from getting lost in the funnel - Improve ABM targeting -Win more deals, faster

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# How is Infer different than traditional lead scoring?
](/discussions/how-is-infer-different-than-traditional-lead-scoring)
Marketing automation systems like Eloqua, Marketo, and Pardot support lead scoring. In fact, most Infer customers are already using one of those three application. So how is Infer different? Read More:[Read more](/discussions/how-is-infer-different-than-traditional-lead-scoring)

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## Top Contributors in Infer

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### [Charmaine O.](https://www.g2.com/users/2bbdac9b-4ef6-414b-b6b6-f4480ad2c497 "Charmaine O.")

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