SC
suzie c.
Mid-Market (51-1000 emp.)
"Great platform and very efficent"
5/5
What do you like best about Indeemo?

Everything is very efficent and esay to use in terms of setting up. Also easy for the respondent to use once they've downloaded the app.

You can slipt the platform into segments and review and watch all the videos.

Download reports to see over progress. Review collected by and hosted on G2.com.

What do you dislike about Indeemo?

Lots of instructions via email for every process which is usefull but its a lot. I would prefer one email or instruction package with all this information in that you can refer to. Review collected by and hosted on G2.com.

Mindy P.
MP
Mindy P.
Qualitative Research Strategist
Small-Business (50 or fewer emp.)
"In-the-moment insights via mobile"
5/5
What do you like best about Indeemo?

Indeemo allows us to be with consumers in the moments that matter without inadvertently influencing their behavior by staring at them in person. Let's not kid ourselves - there is nothing *realistic* about a small group of corporate types watching someone make a meal in their kitchen or tagging along as they are shopping at the store! Review collected by and hosted on G2.com.

What do you dislike about Indeemo?

A skilled moderator trained in conducting mobile ethnography mitigates any potential downsides. A clear, concise guide with "just right" question length is key to eliciting the intended responses and resulting insights. Active moderation is needed to probe for clarifications. These are the same skills required for effective in-person qualitative research, so not necessarily downsides unique to mobile ethnography or Indeemo. Review collected by and hosted on G2.com.

Verified User in Food & Beverages
UF
Verified User in Food & Beverages
Enterprise (> 1000 emp.)
"Quality insights, quality product!"
4.5/5
What do you like best about Indeemo?

I really enjoyed the variety of ways I could collect data about our customers (photo, video, written response, etc). Also, the UI is very simple - super easy to download content! Review collected by and hosted on G2.com.

What do you dislike about Indeemo?

I would have loved to have access to my data in Indeemo indefinitely. Since my team used the service for an ad-hoc project, my access will expire in the next few weeks. I had to download all of the data to my computer, and it won't be as easy to sort/ filter/ find from a zip file as it is from the Indeemo tool. Review collected by and hosted on G2.com.

Sunita B.
SB
Sunita B.
Research Director (Qualitative)
Mid-Market (51-1000 emp.)
"Capturing the moments that matter..."
5/5
What do you like best about Indeemo?

There are many positives to using Indeemo. The biggest for me is that the platform itself is intuitive and the different types of data collection tools are exceptional (audio, text, photos, screenshots and images).

Moreover, the customer service and support is brilliant throughout. Review collected by and hosted on G2.com.

What do you dislike about Indeemo?

Analysis outside of the platform is a little difficult. Best to finish analysis and reporting while the platform is still live... Review collected by and hosted on G2.com.

CL
Cherisse L.
Small-Business (50 or fewer emp.)
"Best User Experience"
4.5/5
What do you like best about Indeemo?

I love the ease of the platform and the engaging sensory setup. The experience for the participants was very easy that I had no issues with engagement. Review collected by and hosted on G2.com.

What do you dislike about Indeemo?

The layout for moderators could be more intuitive. Know that most studies have more than one moderator. Add a search or filter of the most recent non-read comments. Review collected by and hosted on G2.com.

Verified User in Market Research
AM
Verified User in Market Research
Mid-Market (51-1000 emp.)
"Great support, fast response"
4.5/5
What do you like best about Indeemo?

Great platform to use for a quick qual study especially for new business pitching. Easy to use, support team is amazing and very responsive. Review collected by and hosted on G2.com.

What do you dislike about Indeemo?

Different time zones - not time efficient when setting up a new project Review collected by and hosted on G2.com.

Verified User in Health, Wellness and Fitness
UH
Verified User in Health, Wellness and Fitness
Small-Business (50 or fewer emp.)
"Great First Experience"
5/5
What do you like best about Indeemo?

Easy to use and great support, visual tools are reallyt useful to bring research to life. Adds a new dimension that classic groups or depths would not reach Review collected by and hosted on G2.com.

What do you dislike about Indeemo?

Increased analysis functionality required but I think AI is already on board to fix this next time we use Indeemo Review collected by and hosted on G2.com.

SB
Sophie B.
Mid-Market (51-1000 emp.)
"A great platform that enables ethnography to flourish"
5/5
What do you like best about Indeemo?

It's easy for participants to use, there are great ways to facilitate analysis and the team go above and beyond to help. Review collected by and hosted on G2.com.

What do you dislike about Indeemo?

Occasionally participants had tech troubles getting on, but I'm not sure if this was down to the app itself. Review collected by and hosted on G2.com.

Ella J.
EJ
Ella J.
Senior Consultant
Enterprise (> 1000 emp.)
"Great usable experience, lots of rich consumer insight"
4.5/5
What do you like best about Indeemo?

Very easy to use, great to download and trim videos and translate languages. Review collected by and hosted on G2.com.

What do you dislike about Indeemo?

Have to download videos and transcripts separately. Not all the languages that we need. Review collected by and hosted on G2.com.

Meaghan E.
ME
Meaghan E.
Senior Associate of Market Research
Small-Business (50 or fewer emp.)
"Great research tool with an even better support staff"
4/5
What do you like best about Indeemo?

The best thing about Indeemo was the customer support. The team was very responsive and communicative.

Within the tool itself, Indeemo was user-friendly on both the researcher and the participant sides. The project setup was straightforward and it was so helpful to have the support team load the project into the platform and provide feedback along the way.

The video editing function is cool and my team especially loved the transcript. Review collected by and hosted on G2.com.

What do you dislike about Indeemo?

For our specific client project, it would have been very helpful to have a screener function built into the platform, but this is obviously project dependent.

I wish there was a rating system to keep our participants organized, making the best videos/responses easier to find. Lastly, a function to export all video content at once would be great for back-end editing. Review collected by and hosted on G2.com.