REality™ Software | Real Estate Recruiting & Market Analytics for Smarter Brokerage Growth REality is a cutting-edge PropTech platform designed to help real estate professionals across North America recruit top talent, analyze market performance, and accelerate brokerage growth through data-driven insights. With over 30 years of experience in real estate technology, REality is trusted by industry leaders for its reliability, accuracy, and strategic value. At its core, REality combines intelligent recruiting tools with robust market analytics. It allows brokers, team leaders, and executives to identify high-performing agents, monitor talent movement between offices, and evaluate potential recruits based on verified production data. With REality, you can eliminate guesswork and build stronger teams using real numbers and market behavior. Beyond recruiting, REality offers a comprehensive suite of features that turn raw market data into clear, actionable intelligence. Users can generate custom CMA reports, analyze market share, track annual agent activity, and visualize transaction trends through interactive maps. From identifying the highest-turnover streets to comparing office performance across regions, REality delivers a 360-degree view of your market. Built for scalability and ease of use, REality supports organizations of all sizes—from boutique firms to large, multi-office brokerages. With its unmatched depth of data and user-friendly interface, REalityem powers real estate professionals to make faster, smarter decisions. It's not just about information—it's about clarity, growth, and gaining a true competitive advantage in an ever-evolving market. If you’re looking to elevate your recruiting strategy, streamline market analysis, and lead with insight, REality is the platform that brings it all together.