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Impacto

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(1)5.0/5

Impacto is a digital marketing agency based in Auckland, New Zealand, that helps medium-size service businesses grow revenue through Google Ads, SEO, Meta Ads, and website development. The agency manages paid and organic marketing channels as integrated campaigns rather than standalone services, with a focus on lead generation and measurable return on investment. Impacto works with clients across New Zealand and Australia on a retainer basis, managing over $48,000 per month in ad spend across more than 26 active client accounts. Core services include: - Google Ads management: Search, Display, and Performance Max campaigns optimised for lead generation and cost per acquisition - Search engine optimisation: Technical SEO, on-page optimisation, local SEO, and content strategy for service businesses competing in local and national search - Meta Ads: Facebook and Instagram paid campaigns focused on audience targeting and lead generation - Website design and development: Conversion-focused websites built in WordPress and Webflow, with analytics and tracking integrated from the start - CRM and marketing automation: GoHighLevel implementation including sales funnel setup, lead tracking, and automated follow-up sequences - Reporting and analytics: GA4, Google Tag Manager, and custom dashboard setup to give clients visibility over what is and isn't working Impacto works across industries including trades, home services, construction, legal, tourism, and professional services. Engagements are retainer-based, meaning the agency is accountable for performance over time rather than delivering a one-off project and moving on. The agency was founded by digital marketing specialists with backgrounds in paid search strategy, SEO, and CRM implementation, and serves clients who want senior-level expertise without the overhead of a large agency.

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