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Verified User in Marketing and Advertising
AM
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
Translated Using AI

"Excellent professionals"

What do you like best about illumin?

The DSP is visually clear and the good disposition of the team that attends to the agencies is incredible.

What do you dislike about illumin?

the limiting factor of engagement with some direct media audiences.

What problems is illumin solving and how is that benefiting you?

I don't find real problems

Juan Carlos P.
JP
Leader Programmatic Data and Performance LATAM
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
Translated Using AI

"Impulso para la acción"

What do you like best about illumin?

The Illumin platform adapts very well to the client's needs, standing out because it is intuitive and drives action. The best thing about Illumin is that it presents the best strategy in a clear and graphical way, facilitating understanding and decision-making. Additionally, its customer service is exceptional, ensuring that users always receive the necessary support to maximize the use of the platform. With its intuitive and results-oriented design, Illumin becomes an essential tool for those looking to optimize their processes and achieve their goals efficiently.

What do you dislike about illumin?

Although Illumin stands out for its adaptability and graphical presentation of strategies, a possible area for improvement would be the implementation of a daily budget. Currently, the platform only works by total investment and not by impressions, which can limit users' flexibility when managing their daily campaigns. Incorporating the option of a daily budget or daily impression would allow clients to have greater control over their daily expenses, thus optimizing investment and maximizing the reach of their strategies.

What problems is illumin solving and how is that benefiting you?

The ability to publish betting campaigns and campaigns aimed at conversion

Roser T.
RT
Digital marketing Specialist
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
Translated Using AI

"Incredible customer service."

What do you like best about illumin?

The platform is quite intuitive and whenever you need help, they are available to assist you. It facilitates integration with other platforms. The news from the sector, they are always up to date with the latest developments.

What do you dislike about illumin?

The attention of the people who work to help you achieve the expected KPIs for your campaigns.

What problems is illumin solving and how is that benefiting you?

Looking to implement remarketing for DOOH campaigns

Maria S.
MS
Directora Servicios al Cliente
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
Translated Using AI

"A very professional platform and team"

What do you like best about illumin?

Illumin allows us to access a multitude of media through a very agile use of the platform, and if you have any questions, the customer service team is very professional, quick, and agile in their responses.

What do you dislike about illumin?

None at the moment................................

What problems is illumin solving and how is that benefiting you?

Yes, it helps us manage programmatic campaigns efficiently.

DANIEL EDUARDO C.
DC
Digital Solutions Lead
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
Translated Using AI

"Excellent platform for programmatic management"

What do you like best about illumin?

The possibility of linking programmatic campaigns to lower funnel actions with Meta

What do you dislike about illumin?

Some bugs in terms of budget visualization

What problems is illumin solving and how is that benefiting you?

Integrate different actions within the funnel that are left out if only programmatic is done

Luis  G.
LG
Paid Media Specialist
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
Translated Using AI
Rating Updated ()

"Incredible experience using Illumin"

What do you like best about illumin?

Illumin takes programmatic buying implementation to another level, with its workflows and audience strategies allowing it to impact a wide range of target audiences for any brand. Additionally, I love that it always has customer support ready to help.

What do you dislike about illumin?

It constantly suffers crashes and access to the platform is compromised, there are also times when the tab in the browser freezes, blocking the computer.

What problems is illumin solving and how is that benefiting you?

Illumin helps us solve the problem of delivering geolocated ads, allowing us to impact people within 1Km of each location.

Verified User in Food & Beverages
UF
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
Translated Using AI

"More graphic and creative"

What do you like best about illumin?

Give the opportunity to have a complete visualization of the strategy in the campaigns

What do you dislike about illumin?

Another type of currency should be added and certification courses should be available.

What problems is illumin solving and how is that benefiting you?

Give a new outlook for the implementation of campaigns

Verified User in Marketing and Advertising
UM
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
Translated Using AI

"Excellent tool"

What do you like best about illumin?

I like the interactive and intuitive interface

What do you dislike about illumin?

Unfortunately, it is a tool that is a bit too expensive.

What problems is illumin solving and how is that benefiting you?

It allows me to advertise quickly and reach a wide audience.