--- title: IDC Reviews meta\_title: 'IDC Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 24 reviews by the users' company size, role or industry to find out how IDC works for a business like yours. aggregate\_rating: rating\_value: 4.5 review\_count: 24 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing --- ### IDC Pros and Cons: Top Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users value the **actionable insights** offered by IDC, enhancing their collaboration and decision-making processes. [(1 mentions)](https://www.g2.com/products/idc/reviews?filters%5Bsentiment_snippet%5D=2237507&qs=pros-and-cons#reviews) ### Top Pros or Advantages of IDC ##### 1. Insights Users value the **actionable insights** offered by IDC, enhancing their collaboration and decision-making processes. [ See 1 mentions ](https://www.g2.com/products/idc/reviews?filters%5Bsentiment_snippet%5D=2237507&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Mid-Market (51-1000 emp.) 5.0/5 "Exceptional Insights and Partnership from IDC and Analyst Matt Leger" What do you like about IDC? Actionable insights with true collaboration ## Top-Rated Alternatives [ ![G2 Marketing Solutions](https://images.g2crowd.com/uploads/product/hd_favicon/543629e60e9e4cdf9b1179317ae7a2bd/g2.svg "G2 Marketing Solutions") G2 Marketing Solutions 4.6/5(5,708) ](https://www.g2.com/products/g2/reviews) [ ![Gartner](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_0d3143c16a3e4525407475368aa2b5fb/gartner.png "Gartner") Gartner 4/5(88) ](https://www.g2.com/products/gartner/reviews) [ ![Forrester](https://images.g2crowd.com/uploads/product/hd_favicon/5bead2c77814af73ec6980aab7010501/forrester.svg "Forrester") Forrester 4.3/5(38) ](https://www.g2.com/products/forrester/reviews) [ View All Alternatives ](https://www.g2.com/products/idc/competitors/alternatives) ![Charan N.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Charan N.") CN Charan N. Software developer (Customer Experience) intern Small-Business (50 or fewer emp.) 7/28/2020 "A good source to take our future decisions ." 4/5 What do you like best about IDC? I like data filtering criteria which helps us get research info considering various factors such as location, and other sub options. Review collected by and hosted on G2.com. What do you dislike about IDC? Cost is the thing we dislike its very hard for small companies to pay that much for research .if they consider economical status of company and offer service it would be good. Review collected by and hosted on G2.com. Recommendations to others considering IDC: I Recommend startups to look in this because startups work on new ideas. Review collected by and hosted on G2.com. What problems is IDC solving and how is that benefiting you? We work on making android apps. Its very important to study market to plan our future apps. with the help of this we're able to plan upcoming tech supported android apps. Some examples for these are AR,AI,VR etc.. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") UC Verified User in Computer Software Mid-Market (51-1000 emp.) 11/19/2019 "Great market insight" 5/5 What do you like best about IDC? There are a lot of industry research houses out there and IDC has managed to differentiate with the market research they provide. They have a very thorough process. Review collected by and hosted on G2.com. What do you dislike about IDC? Nothing really I dislike. Just that they are in a crowded market of research firms. Review collected by and hosted on G2.com. What problems is IDC solving and how is that benefiting you? IDC analysts provide great insight into the market and areas we can improve, as well as great content. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Telecommunications](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Telecommunications") ET Verified User in Telecommunications Mid-Market (51-1000 emp.) 1/11/2019 "Really Good Source For Data" 5/5 Describe the project or task IDC helped with: I've worked with the leadership team at IDC for almost 20 years off and on. They are the most insightful and of all the major research firms when it comes to markets of interest. Review collected by and hosted on G2.com. What do you like best about IDC? The team we deal with at IDC has been around for a long time. That longevity is a strength that other firms don't have. Review collected by and hosted on G2.com. What do you dislike about IDC? There's not much to dislike when you think about IDC. They are one of the three top firms and have been for years. Review collected by and hosted on G2.com. Recommendations to others considering IDC: If you want professionals who carry respect of investors and potential partners, IDC is your first choice. Their analysis and research are always very accurate and on target. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Stuart Andrew C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Stuart Andrew C.") SC Stuart Andrew C. Principal Management Consulting Small-Business (50 or fewer emp.) 12/8/2017 "IDC very useful for management consulting company research" 4.5/5 Describe the project or task IDC helped with: We use IDC for research into market sizing, industry trends and growth rates in various technology-related industries to help inform our own client strategy engagements Review collected by and hosted on G2.com. What do you like best about IDC? I particularly like the industry taxonomy, which is essentially a description of the various segments that might make up a given industry (for example, Cybersecurity) and how all these industries relate to each other to build into bigger industry categories. The use of taxonomy is very consistent through all the research and data and so, once you become familiar with the taxonomy, it is very easy to find what you are looking for. I find the website clean, simple, easy to use. There are not a lot of login hoops to jump through. I can be on the site and find what I am looking for in a few seconds. Having said that, the site does still look a little old. I also get excellent client support from our client rep. He is incredibly helpful and very responsive. Review collected by and hosted on G2.com. What do you dislike about IDC? While I know price rises are part of the contract, I find some of them egregious. This year, a 12 month extension of our contract would have resulted in a 6% price increase. I feel this is not a one-off. They do this every year - but reason that if I sign a 2 year contract the 6% increase will be staged 3% each year. I feel like this is too high pressure and there is no transparency in pricing. Review collected by and hosted on G2.com. Recommendations to others considering IDC: I think IDC are pretty unique in what they do - if you work with one of their covered industries (for us, technology), then this is an invaluable tool to help predict the future: what is growing and what is not. I would say shop around but its so unique that I suspect you won't find something comparable. When you negotiate, make sure you get some additional extras thrown in - for example, passes to their annual (and excellent) conferences, some dedicated analyst hours. Review collected by and hosted on G2.com. 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