Gabriela F.
GF
Gabriela F.
Media Planner
Marketing and Advertising
Small-Business (50 or fewer emp.)
"Instagram best friend"
5/5
What do you like best about Iconosquare?

The Instagram tab feature for Facebook, and the easiness of the program makes it a go for advertisi Review collected by and hosted on G2.com.

What do you dislike about Iconosquare?

thats its only for instagram and not other social media Review collected by and hosted on G2.com.

Nathalie C.
NC
Nathalie C.
Gérante
Retail
Small-Business (50 or fewer emp.)
"Superb tool"
4.5/5
What do you like best about Iconosquare?

Thanks to the different feeds and albums, I can more easily find everything I'm looking for and everything that's useful for me to follow. Not to mention the other analytical resources and monitoring. Review collected by and hosted on G2.com.

What do you dislike about Iconosquare?

I would like some additional features but Instagram does not allow them, the limitations are not due to Iconosquare. Review collected by and hosted on G2.com.

Matt Q.
MQ
Matt Q.
Owner / Lead Strategist
Design
Small-Business (50 or fewer emp.)
"Keeps Getting Better & Better"
5/5
What do you like best about Iconosquare?

Iconosquare helps me keep track of the Instagram engagement stats for my business and allows me to form new creatives and strategies to implement in order to see better results.

It's an invaluable tool for me as a small business owner to know where my efforts are working, how I can make adjustments and to know when my posts are actually being engaged with. Review collected by and hosted on G2.com.

What do you dislike about Iconosquare?

I've only started using the Schedule tool for my business and so far it's ok. I'm not dissatisfied with it, but underwhelmed. However, I believe that is more to do with the limitations of Instagram's integrations and network than with Iconosquare. Review collected by and hosted on G2.com.

Verified User in Apparel & Fashion
UA
Verified User in Apparel & Fashion
Mid-Market (51-1000 emp.)
"Iconosquare 2017 has come a long way!"
5/5
What do you like best about Iconosquare?

The cost for Iconosquare is yearly and very inexpensive to their competitors. You can schedule posts which is an amazing feature and the reporting of your competitors is very well in depth. They are constantly updating, which is different compared to Iconosquare a few years ago. Review collected by and hosted on G2.com.

What do you dislike about Iconosquare?

Pretty much limited to just Instagram. It would be nice to use it more for other social media Platforms. Review collected by and hosted on G2.com.

Tessie R.
TR
Tessie R.
Photographer
Photography
Small-Business (50 or fewer emp.)
"Valuable resource for social media performance"
5/5
What do you like best about Iconosquare?

Iconosquare offers valuable, easy to understand, insight on the performance of your social media presence. You learn which of your posts perform well in terms of follower likes and comments and when your followers are most receptive to the content you post. Review collected by and hosted on G2.com.

What do you dislike about Iconosquare?

I don't "dislike" anything, but I would like to have assessment on the most effective hashtags for my industry. I would like to know which tags will place my content in front of the people I want it to reach. Review collected by and hosted on G2.com.

Verified User in Design
AD
Verified User in Design
Small-Business (50 or fewer emp.)
"Valuable tool for stability and growth"
4/5
What do you like best about Iconosquare?

The scheduler option is a very efficient way to make sure post are planned ahead and look good in the feed. Review collected by and hosted on G2.com.

What do you dislike about Iconosquare?

Lack of data about Hashtags, it would be better to see more focus on important data and get rid of redundant & minor data points. Review collected by and hosted on G2.com.

Evi L.
EL
Evi L.
Social Media Coordinator
Retail
Mid-Market (51-1000 emp.)
"It is very helpful, easy to find information and can monitor easily our competitors"
4.5/5
What do you like best about Iconosquare?

I like the comparison chart and the comments tracker. The data given are most valuable. Review collected by and hosted on G2.com.

What do you dislike about Iconosquare?

I can't understand how to find influencers. Review collected by and hosted on G2.com.

Jessica L.
JL
Jessica L.
CEO
Small-Business (50 or fewer emp.)
"Great Quality Service and Great Team"
5/5
What do you like best about Iconosquare?

It is very easy to use and has lots of different details that are very helpful for planning further marketing strategies. Review collected by and hosted on G2.com.

What do you dislike about Iconosquare?

The only thing that I don't like is that some of the features are locked at my level but that is my fault because I haven't upgraded. lol Review collected by and hosted on G2.com.

Tony H.
TH
Tony H.
Automotive Technical Writer
Automotive
Enterprise (> 1000 emp.)
"Great Tool for Optimizing Instagram Feed"
5/5
What do you like best about Iconosquare?

Iconosquare gives a quick overall view of how my posts are performing, Latest Followers, and my "Lost" followers. That data and engagement data helps me know what the audience likes and what they don't like and the best hours of the day and the best days of the week to post my best content...let's face it, we know all of our posts can't be 10s. I save my 10s for the best time of day.

Overall, this data allows me to optimize my posts to grow faster. Review collected by and hosted on G2.com.

What do you dislike about Iconosquare?

My previous biggest problem was that the "Top Followers" data, in particular, was very inaccurate. Many Top Followers were missing from the output. Iconosquare seemed to fix that over the last few weeks or data took a while to populate.

The old Iconosquare used to track "Favorite Followers" and a few other bits of data and supplied us with photos to post with data that I could share on my Instagram feed. I miss some of those features, but the New Iconosquare is pretty awesome. The trade-off was worth it.

I wish the data would show how long the "Lost Followers" were following before they stopped following. I have a feeling most lost followers only follow for a short time and fall off to increase their own popularity, but I'll never know without spending a ton of time manually paying attention to the feed. It would be cool if there were some way to track what post drew new followers, or if followers came from liking a photo posted by another feed. Review collected by and hosted on G2.com.

Lisa J.
LJ
Lisa J.
Founder and Creative Director
Design
Small-Business (50 or fewer emp.)
"A great aide for social media."
5/5
What do you like best about Iconosquare?

Customer interface is clear and simple, shows everything that we need to see......

No superfluous information. Review collected by and hosted on G2.com.

What do you dislike about Iconosquare?

I would like to compare my growth with other brands (I can do this but I need to upgrade), Would be interested to see which brands/feeds we share the most in common with in terms of likes and followers. Review collected by and hosted on G2.com.