HYPR Reviews & Product Details

I love the search tool and lists option. I can easily categorize influencers by lists before adding them to campaigns. Review collected by and hosted on G2.com.

Occasionally there are influencers who are not on the platform. But I will say our rep is super easy to work with and always adds them if they meet the qualifications. So not a big deal at all. Review collected by and hosted on G2.com.

influencer data and specific age group demos Review collected by and hosted on G2.com.

need to be able to sort by country (USA) only for North America campaigns Review collected by and hosted on G2.com.

HYPR's volume is a big advantage for us, especially when searching for niche influencers. Review collected by and hosted on G2.com.

Data-handling is not as flexible as other platforms, but the user experience continues to improve. Review collected by and hosted on G2.com.

The analysis we do is very useful for targeting in digital campaigns. We also use it to advice our customers when they need to choose influencers for their new products. Review collected by and hosted on G2.com.

The cost is recurring, so it is relevant only if you keep on using influencers, and not for a one-time thing... Review collected by and hosted on G2.com.

Allowing us to add more rigor and analytics to our influencer selection process Review collected by and hosted on G2.com.

Not every brand or influencer is currently in their database Review collected by and hosted on G2.com.

The ability to search via demographic data creates a unique tool used to visually aggregate one’s following, define a message, and implement a strategy. HYPR influencer profiles provide guidance in both micro-targeting and engaging with an organization. For me, utilizing HYPR ensures a client’s message is being heard by the target audience and decision makers who can affect change and impact an issue. Review collected by and hosted on G2.com.

There is nothing to dislike with HYPR and our use case. Review collected by and hosted on G2.com.

HYPR has the most comprehensive features and is extremely easy to use. Onboarding is a breeze and I am getting tons of value. It's enabled me to get insights that were previously unobtainable and I am making a great impression on my management by enhancing our decision making processes. Review collected by and hosted on G2.com.

I wish they had an influencer outreach tool but I heard that it is in the pipeline...bring it to production soon!! Review collected by and hosted on G2.com.

The best part about HYPR is the thoughfulness of the design. Both in terms of the functionality of the tool, and the forward thinking way which they gather data Also the customer service aspect of HYPR is amazing. Review collected by and hosted on G2.com.

For more narrowly focused searches, the ability to drill down into topics can be not very specific. But this is almost certainly a function of a lack of data, rather than an issue in the platform. Review collected by and hosted on G2.com.

Hypr gives me access to information and insights that I wasn't even aware existed! With its creative development and ease of use, I am understanding the influencer community so much better. Review collected by and hosted on G2.com.

Can't think of any. Although some features I would like to be more catered towards my particular needs - and the team works closely with me to make it happen... NOT A DISLIKE :) Review collected by and hosted on G2.com.

What I like most about Hypr is that it's not a network of influencers, who you can only see select people who opt into the platform. My team loves the ability to see anyone from nano to macro influencer's analytics. They have very detailed audience analytics (top cities, HHI, etc.) that allow us to look very deeply into an influencer and determine if they are a fit for a program. Review collected by and hosted on G2.com.

I wish there was a piece of the platform that showcased influencer's previous partnerships with brands and retailers - somewhere that just quickly outlines who they've worked with to help us determine if they would be a fit for our program. I would also like the ability to input IG stories, Pinterest and Facebook posts into a campaign. Review collected by and hosted on G2.com.

Amazing level of detail on audience demographics, very useful for marketing team to segment our customers. I tested a few different options and HYPR was by far the best in terms of depth and breadth of data. I can't see our marketing department operating without this ever again. Review collected by and hosted on G2.com.

The mobile friendly dashboard could be a little better but may be an issue w my phone. Review collected by and hosted on G2.com.

The way the data is analyzed and presented is comprehensive and easy to digest Review collected by and hosted on G2.com.

id Love if they had an execution arm - to actually launch campaigns based on the info they provide Review collected by and hosted on G2.com.

HYPR has turned themselves into one of the most complete social influencer platforms on the market. Along with the platform, HYPR's support team is knowledgeable and happy to help which is a huge plus. HYPR's team is proactive and always available when we have questions or concerns. The easy user experience their platform provides is a huge plus. Review collected by and hosted on G2.com.

HYPR was lacking in some areas when we first began using them. Since then they have addressed our needs of becoming a more complete platform. We wanted a one stop platform for everything influencers and they did this. Now that HYPR has added features that allows you do to EVERYTHING from the platform, my only dislike is that I'd like them to add more brands to the platform. Review collected by and hosted on G2.com.

We tried a number of platforms prior to using Hypr, and tested the integrity of their anonymous data and found it to be the most accurate (we tested it on accounts that we owned and thus knew the demographics etc for).

We also tested the API and found it to be stable, and easy to use with great support available. The account management has always been fantastic. Review collected by and hosted on G2.com.

Demographic data is unavailable unless said person/account has at least two social media platforms listed in the platform (e.g Facebook & Twitter). With only one linked platform, no such data is available. Review collected by and hosted on G2.com.

This platform lets you identify a vast variety of helpful parameters other than your go-to hashtags, including keywords and stats regarding the posts’ engagement that we didn’t see in other platforms.

It is easy to use, well designed, and it seems like the user’s journey is well thought of.

Also, it goes way beyond your regular mega-influencers and covers a huge number of posts and influencers. Review collected by and hosted on G2.com.

I can’t think of anything that bothered me. Review collected by and hosted on G2.com.

The platform is super easy to use and it's so sleek! Great influencers and easy to segment to figure out which ones would be best for me. Review collected by and hosted on G2.com.

Nothing at all. Best site out there! So many influencers to choose from. Wouldn't change a thing! Review collected by and hosted on G2.com.

Haven't used anything remotely as good till now. Quick, headache-free, this turned my decision making to be so much easier - there's actual data to base decisions on Review collected by and hosted on G2.com.

Haven't found one yet but planning on using it enough to find out Review collected by and hosted on G2.com.

HYPR is great for quickly discovering influencers that will be relevant for upcoming campaigns. I particularly like the fact that you can search by both influencer AND by audience, and even combine the two, increasing the likelihood that the most relevant influencers are returned. Review collected by and hosted on G2.com.

Sometimes searches do not return enough influencers which can be a problem, though this is likely down to how niche the search parameters are. I would also love to be able to choose exactly what is exported to a template, rather than having to just use the default template Review collected by and hosted on G2.com.

I liked the search features. the ability to choose the field of business and the location Review collected by and hosted on G2.com.

hardly no dislikes. i had some conversations with the tech help and the were extremely helpful Review collected by and hosted on G2.com.

This was the only platform that gave me the answer to the question that bothered me the most "which influencers should I work with", The data i got there is beautiful and made it so easy to make a decision. Review collected by and hosted on G2.com.

not much to dislike. pricing of working with influencers could be more helpful Review collected by and hosted on G2.com.

Big fan of the design in terms of functionality and intuitiveness. Love the amount of data they provide on influencers, especially considering have data on influencers both large and small. Hyper target campaigns were very important for my team, so seeing things like top cities was super helpful. Review collected by and hosted on G2.com.

Would like to get a bit more granular with some searches, but think it could be more about access to the data. Review collected by and hosted on G2.com.

The tech, the people, the responsivity and the reliability of the analysis! Review collected by and hosted on G2.com.

Nothing :) We love to use Hyper!

The premium features are great. Review collected by and hosted on G2.com.

The ease and transparency of the tool. Plus, our account team is so supportive and willing to pitch in at anytime. (GO HENRY!) Review collected by and hosted on G2.com.

Sometimes the total follower count is not true or the links to the social profile is broken. Review collected by and hosted on G2.com.

The platform allows us to automate influencer activities that we otherwise have to do manually. It saves me a lot of time searching for influencers, leveraging data and analytics to generate real value. Plus, the customer success team is fantastic. Henry is always there for us. Review collected by and hosted on G2.com.

Not much really. The product seems to work well, it saves time and the team is super professional and responsive. Having said that, I have not tried any of their competitors so I don't have a benchmark to compare. Review collected by and hosted on G2.com.

Easy access to robust audience data and easy to discover sponsored content relating to influencers, brands, and topics. Review collected by and hosted on G2.com.

Fraud detection could be stronger, but this is a fairly new feature and still in beta. Review collected by and hosted on G2.com.