--- title: Hook Reviews meta\_title: 'Hook Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 53 reviews by the users' company size, role or industry to find out how Hook works for a business like yours. aggregate\_rating: rating\_value: 4.7 review\_count: 53 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Customer Service url: https://www.g2.com/categories/customer-service --- # Hook Reviews & Product Details Hook enables businesses to grow revenue from their customers using data. We help revenue teams forecast their growth, focus their time and act faster. We monitor all aspects of how your customers engage with your team and product to know when things are going well, and when things aren't going as expected. Hook helps your team to take action by triggering engagement through emails and nudges, and we measure what works. Through predictive machine learning, we take the guesswork out of your day to day and focus your time where it matters most. Visit us at hook.co and follow @hook-technology on Linkedin * * * Seller [Hook](https://www.g2.com/sellers/hook-75b3ae03-b377-4473-833d-90fbacb13a44) Discussions [Hook Community](https://www.g2.com/products/hook-technology/discuss) Solution Type Best-of-Breed Overview by Eloise Dunn Show More ## Top-Rated Alternatives [ ![Gainsight Customer Success](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Gainsight Customer Success") Gainsight Customer Success 4.5/5(1,754) ](https://www.g2.com/products/gainsight-customer-success/reviews) [ ![Planhat](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Planhat") Planhat 4.5/5(954) ](https://www.g2.com/products/planhat/reviews) [ ![ChurnZero](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "ChurnZero") ChurnZero 4.7/5(1,608) ](https://www.g2.com/products/churnzero/reviews) [ View All Alternatives ](https://www.g2.com/products/hook-technology/competitors/alternatives) ## User Insights Average based on 53 real user reviews. [Log in to unlock pricing and user insights](/login) ## Hook Integrations (5) What do users say about integrations? Integration information sourced from real user reviews. [ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Agentforce Sales (formerly Salesforce Sales Cloud) ](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Gong ](https://www.g2.com/products/gong/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Salesforce Agentforce ](https://www.g2.com/products/salesforce-agentforce/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Salesloft ](https://www.g2.com/products/salesloft/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Slack ](https://www.g2.com/products/slack/reviews) Show More ![Charlie D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Charlie D.") CD Charlie D. Senior Customer Success Executive Mid-Market (51-1000 emp.) 4/1/2026 "Flexible Automations and Insightful Chat Power Our Self-Serve Customer Journey" 5/5 What do you like best about Hook? Hook has been instrumental for us as we’ve built out our self-serve, automated customer journey. The Hook chat is incredibly useful for quick insights, especially when preparing for client calls. The automations have made the biggest impact for us - the flexibility around user and account data allows us to be super specific and proactive in how we support our clients at scale. As a result, we’ve just achieved our best quarter and are seeing great numbers in overall user activity. Review collected by and hosted on G2.com. What do you dislike about Hook? The level of customizability can feel a bit overwhelming at times, especially when trying to create an accounts view that can be used by all CSMs. That said, it’s more of a time and setup issue than a problem with overall usability. Review collected by and hosted on G2.com. What problems is Hook solving and how is that benefiting you? The Hook tool allows us to manage our clients at scale without compromising on content, which would typically happen due to time constraints. It has helped us ensure that all new users receive a consistent onboarding process, while also supporting us in mitigating renewal risks by addressing usage concerns earlier in the contract. Overall, this is massively helping us reduce the risk of churn. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Collin W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Collin W.") CW Collin W. Customer Success Manager Mid-Market (51-1000 emp.) 3/31/2026 "Massive time-saver for CSM teams" 4.5/5 What do you like best about Hook? Hook allows management of users on a large-scale with its automation feature. It also integrates with other software tools such as Salesloft seamlessly, which makes outreach to our clients a lot easier. Working with the team at Hook feels like a true partnership as they provide a great level of service and support. For Hook to be useful, we needed multiple touchpoints to be included to track how our customers are using our platform and to quickly identify risky accounts or opportunities at scale. The team at Hook accommodated to these customisations to make Hook viable for use. Review collected by and hosted on G2.com. What do you dislike about Hook? As with most software tools, it's not perfect, and we needed to run frequent checks to ensure that data is pulled correctly and that there are accounts that are not missed. It also does take a bit of time for changes made elsewhere e.g. new Salesloft cadences before it is reflected and usable in Hook. Review collected by and hosted on G2.com. What problems is Hook solving and how is that benefiting you? The key areas of focus for us are: - identifying risky accounts early and reducing renewal churn rate - keeping users engaged regularly and make sure they feel supported - doing this manually will take up a lot of time, and we would have to prioritise accounts - identifying opportunities for growth Hook saves us a lot of time and allows us to spend time on other areas. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic SC Shad C. Senior Customer Success Manager Mid-Market (51-1000 emp.) 3/31/2026 "Great CS Tool for Easy Proactive Churn Tracking and Team Alignment" 4.5/5 What do you like best about Hook? Ease of use and ways to be able to proactively track churn/risks, goals, objectives and assign different indicators to different parts of the team. Whether that be sales, CS, product or other departments. Review collected by and hosted on G2.com. What do you dislike about Hook? Honestly, have yet to find a full downfall or item that is not working to its capabilities. The only thing that would be much better with Hook is allowing for multiple signals per account. Review collected by and hosted on G2.com. What problems is Hook solving and how is that benefiting you? Prior to Hook we had to go to different places to interact with the book of business. Now we have one central location that gathers data from other platforms and integrations and allows us to see everything on one product/platform. It is allowing for proactive approach and catching risk much earlier then before. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Tim R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Tim R.") TR Tim R. Mid-Market (51-1000 emp.) 4/1/2026 "Integrates CRM Tools Seamlessly with Powerful AI" 4.5/5 What do you like best about Hook? I like how Hook makes it really easy to plug in all our calls, emails, and key information into its internal systems, allowing everything to be synchronized in one place. I really like its AI function, which helps in taking the memory work out of remembering conversations and key points, making them easily accessible. It's a really good place to store lots of details, and The Brief is really interesting as it collects a lot of intriguing things together, offering inspiration & external insights about how we should view our accounts. The automations in Hook are helpful in highlighting metrics at key times, showing where to focus and prioritize. Review collected by and hosted on G2.com. What do you dislike about Hook? I think there's a lot of adjustments needed for our company, and it can be a struggle sometimes because there's so much information coming into it that it needs tweaking quite a lot. But that's not an issue with Hook. It's just how certain advanced CRM systems work these days. Review collected by and hosted on G2.com. What problems is Hook solving and how is that benefiting you? I use Hook as a central CRM portal for customer dealings as a Customer Success Manager, capturing any calls, and emails. It synchronises information, takes memory work out with its AI feature, and combines different elements, making it really useful for my team. It saves us time having to hand over accounts when we're out or switching team members. Quick access to actionable insight is really important to us and if we've had a conversation last week on a shifting need of our client, we can recall it the week after and make sure to work it into any strategic focus moving forward. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Chad G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Chad G.") CG Chad G. Customer Experience Project Manager Mid-Market (51-1000 emp.) 3/31/2026 "Excellent Compatibility and Impressive AI Results" 5/5 What do you like best about Hook? The AI’s compatibility with our systems, and the results it presents. Review collected by and hosted on G2.com. What do you dislike about Hook? So far, I haven’t had any complaints, and we’ve continued to push the limits. Review collected by and hosted on G2.com. What problems is Hook solving and how is that benefiting you? It helps me be proactive about potential churn and identify possible upsell opportunities. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: G2 invite SV Sean V. Customer Success Manager Enterprise (\> 1000 emp.) 5/23/2025 "Hook is really intuitive, helpful and beneficial for the CSM teams" 4.5/5 What do you like best about Hook? I like the analytics tracking and the Goal setting, having these and being able to see them in one place is really helpful. I also really like the engagement scores as this gives a good overview on what is happening with your accounts and where to focus Review collected by and hosted on G2.com. What do you dislike about Hook? I haven't really experienced any downsides, there are a couple of things that are quite slow to load but this isn't a major issue. I also think some of the suggestions for the engagement scores may not be as accurate as we would like; however, I think this will come with time, when the software learns more about our clients and the way we/they work. Review collected by and hosted on G2.com. What problems is Hook solving and how is that benefiting you? Where we have a huge amount of customers, it is really helping us focus on the clients that need attention and need extra support to stop them churning. It is also helpful to see where customers compare to other customers allowing for more strategic conversations. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Praj K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Praj K.") PK Praj K. Principal Customer Success Manager Mid-Market (51-1000 emp.) 5/22/2025 "Customer Success tool that actually helps" 5/5 What do you like best about Hook? Simplicity to load and manage goals and objectives, making it really clear as what is going on with customer accounts and with progress automated as tasks are ticked off, the feeling of achieving something is effortless. Backed by live data feeding me key metrics on a weekly basis, I feel I have so much more insight which I can use to really deliver success. Top Tool. Review collected by and hosted on G2.com. What do you dislike about Hook? I only have one wish at the moment... Could the goals and objectives be linked somehow to our clients, so effectively they would be used as a Mutual Success Plan. It would be great if both, myself and the customer, could manage those goals together - this would allow better accountability of actions that need to be completed. Review collected by and hosted on G2.com. What problems is Hook solving and how is that benefiting you? Overall visibility of what clients are doing with our systems as key metrics are being passed through contantly. My favourite part is the Goal setting, very easy to use, very beneficial to stay focused and on track. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Ambar E.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ambar E.") AE Ambar E. Client Success Manager II Mid-Market (51-1000 emp.) 5/28/2025 "Great CSM tool" 4.5/5 What do you like best about Hook? Hook allows me to have a holistic view of my book of business. It helps me identify risk via the health score and also helps me get an understanding of what adoption looks like across my book of business. Ultimately, it helps me make my customers more sticky. Review collected by and hosted on G2.com. What do you dislike about Hook? It would be helpful to have more capabilities within the tool that would help the CSM more. For example; calendar functionality and email templates. I'd love to be able to get a comprehensive view of my book of business with tools that help me interact with my book of business (calendar functionality, email templates, etc.) all in one place. Review collected by and hosted on G2.com. What problems is Hook solving and how is that benefiting you? Hook centralizes customer data, solving the problem of scattered information and providing a 360-degree view of each account. This allows me to be more proactive in managing customer relationships, identifying risks and opportunities to boost retention and growth. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Henry W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Henry W.") HW Henry W. Legal Engineer Mid-Market (51-1000 emp.) 5/28/2025 "Great tool for keeping track of customer adoption" 4.5/5 What do you like best about Hook? Love the granularity of customer usage data that is surfaced in easy to set up dashboards. Essential for spotting risk and identifying growth opportunities. There's lots of great features around logging and tracking risks which are fantastic when managing a large high-touch book of business. Review collected by and hosted on G2.com. What do you dislike about Hook? I'd love to be able to make and edit notes directly from dashboards like you can with risks. The note feature is something that I use quite heavily to write up calls and touch points I've had with customers - it would be awesome if AI could be used here to lighten the load a bit. Also, support for rich text in notes would be fab :) Review collected by and hosted on G2.com. What problems is Hook solving and how is that benefiting you? Hook helps me keep an eye on how the customers I work with are using our product. It's the easiest way to stay on top of this. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Daniel G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Daniel G.") DG Daniel G. Renewals administrator Enterprise (\> 1000 emp.) 5/28/2025 "Hook Review: Maximizing Sales Engagement Through Account Health Insights" 4.5/5 What do you like best about Hook? The most helpful aspect of Hook is its account health score, which consolidates critical metrics like active vs. unassigned users. Upsides: Data-Driven Insights: Helps renewal team make informed decisions by highlighting what’s working and what’s not. User Engagement Visibility: Provides visibility into user activity, enabling better team and resource management. Custom Dashboards: The ability to create dashboards offers tailored views for different stakeholders. Review collected by and hosted on G2.com. What do you dislike about Hook? Some of the metrics may lack context without additional data, making it harder for new users to interpret the health score meaningfully without training or support. Downsides: Learning Curve: New users might find it difficult to understand the significance of certain metrics without onboarding. Review collected by and hosted on G2.com. What problems is Hook solving and how is that benefiting you? Hook solves the critical problem of limited visibility into account engagement and health, which is essential for making informed renewal decisions. Review collected by and hosted on G2.com. Show More 6/3/2025 Current UserValidated ReviewerSource: Organic ##### Pricing Pricing details for this product isn’t currently available. Visit the vendor’s website to learn more. [ View More Pricing Information ](https://www.g2.com/products/hook-technology/pricing) Hook Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_e09b9bcffc3a8fed744526228ffa81c3/gainsight-customer-success.png "Product Avatar Image") Gainsight Customer Success 4.5/5(1,754) [ Compare Now ](https://www.g2.com/compare/gainsight-customer-success-vs-hook-technology) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_0b0117a1ce9cc6af3498adeee8b367f5/planhat.jpg "Product Avatar Image") Planhat 4.5/5(954) [ Compare Now ](https://www.g2.com/compare/hook-technology-vs-planhat) ##### ##### Hook Features Customer Information Customer Health Scores Customer Monitoring Customer Profiles Predictions Churn Risk Upsell Opportunities Platform Reporting & Dashboards Third-Party Integrations Data Import & Export Tools [ View More Features ](https://www.g2.com/products/hook-technology/features) ##### Categories on G2 [Product Analytics](https://www.g2.com/categories/product-analytics)[Customer Revenue Optimization](https://www.g2.com/categories/customer-revenue-optimization)[Customer Success](https://www.g2.com/categories/customer-success) [Product Analytics](https://www.g2.com/categories/product-analytics)[Customer Revenue Optimization](https://www.g2.com/categories/customer-revenue-optimization)[Customer Success](https://www.g2.com/categories/customer-success)[Proactive Customer Retention](https://www.g2.com/categories/proactive-customer-retention) [Show MoreShow Less](javascript:void(0);) ##### Explore More [Best expense management platform for growing companies](https://www.g2.com/discussions/best-expense-management-platform-for-growing-companies)[Best tools for merchandising analytics and performance tracking](https://www.g2.com/discussions/what-are-the-best-tools-for-merchandising-analytics-and-performance-tracking)[Best tools for integrating display ads with social campaigns](https://www.g2.com/discussions/what-are-the-best-tools-for-integrating-display-ads-with-social-campaigns) [What PLM software do companies supplying to aerospace primes typically use to stay compliant with AS9100 and customer-specific data requirements?](https://www.g2.com/discussions/product-lifecycle-management-plm-which-plm-platforms-are-the-best-fit-for-aerospace-and-defense-companies-that-need-configuration-mana%20)[Leading machine learning services for enterprise](https://www.g2.com/discussions/what-are-the-leading-machine-learning-services-for-enterprise)[Pros and Cons Details](https://www.g2.com/products/hook-technology/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)