Sandra M.
SM
Sandra M.
Chief Marketing and Customer Experience Officer
Mid-Market (51-1000 emp.)
"Best source of technographic data for large enterprises"
4/5
What do you like best about HG Insights?

We are looking for the most comprehensive source for information about the technology already in place at our prospects to plan a more personalized 'first touch' with our strategic accounts. This is the best source we have found. Target list creation based on the expansive data set is also valuable. CSM team is responsive. Review collected by and hosted on G2.com.

What do you dislike about HG Insights?

Licensing model. We'd like to put the SaaS platform in the hands of more users but the licensing model doesn't support that. The export and integration feature with Salesforce arent' as powerful as seeing the data through the UX of the web experience. Review collected by and hosted on G2.com.

Somya S.
SS
Somya S.
Program Management Office Leader/ Chief of Staff
Enterprise (> 1000 emp.)
"Efficient Platform for Company Data, but Pricing & Data Freshness Need Attention"
2.5/5
What do you like best about HG Insights?

well-structured and user-friendliness of the platform Review collected by and hosted on G2.com.

What do you dislike about HG Insights?

The main drawback is the pricing—it can be quite steep. Additionally, there are occasions when the data appears outdated, which can affect its reliability and impact confidence in decision-making. Review collected by and hosted on G2.com.

Response from Alyssa Barker of HG Insights

Hi Somya,

Thank you so much for your review! We're happy to hear that our products are helping you with your sales and ABM intelligence. If you ever need anything from our team, please let us know.

Thanks,

Alyssa

Ryan C.
RC
Ryan C.
Operations Manager
Enterprise (> 1000 emp.)
"Deeper Account Visibility With HG Insights"
5/5
What do you like best about HG Insights?

Granularity is the most valuable element of HG Insights for me. I like how specific I can make the filters in the opportunity generator and I like how deep I can drill into specific accounts in the company profiles. All of it is very easy to navigate as well. Review collected by and hosted on G2.com.

What do you dislike about HG Insights?

Exports of lists have been tough to narrow down the size. It would be helpful to know how much can be exported at a given time and to offer filter suggestions if a list is too big to export. Review collected by and hosted on G2.com.

Response from Kelcie Des Jardins of HG Insights

Hi Ryan,

Thank you so much for sharing your thoughtful review of HG! We have export and filtering improvements on the roadmap and hope we can make it even easier for you to action those granular insights. If you have any questions, please don't hesitate to contact your CSM!

Cheers,

Kelcie

Verified User in Computer Software
EC
Verified User in Computer Software
Enterprise (> 1000 emp.)
"Great Technographics and Firmographics for B2B"
4/5
What do you like best about HG Insights?

The technographic data is unrivaled. This tool provides amazing detail on contracts and spend with every technology vendor you can imagine, and really helps us with TAM analysis, GTM strategies and helps our account teams understand where key displacement opportunities are. The standard company firmographics are also fantastic, revenue, employees, locations, etc. Its become our absolute source of truth for this information and territoty planning. Review collected by and hosted on G2.com.

What do you dislike about HG Insights?

There are some limitations when it comes to Public Sector and hierarchies. The SFDC integration is somewhat limiting in the ability to use the in-app widget/tab to display HGI data directly in SFDC, and the tool is very cost prohibitive to give all end users access to it. Review collected by and hosted on G2.com.

Ashley A.
AA
Ashley A.
Sales Manager
Mid-Market (51-1000 emp.)
"Great product + amazing customer service!"
4.5/5
What do you like best about HG Insights?

HG Insights is a great way to take a deeper dive into data to help generate sales plays for your organization. In addition, the customer service team at HG Insights is stellar! Quick, responsive, and great active listeners. Review collected by and hosted on G2.com.

What do you dislike about HG Insights?

This isn't a dislike, just feedback that I've received from a few clients when they receive the HG Insights report that the amount of data can be a bit overwhelming. Review collected by and hosted on G2.com.

Ron L.
RL
Ron L.
Principal
Small-Business (50 or fewer emp.)
"Very Complete analysis of market trends and products that can used in multiple use case scenarios"
5/5
What do you like best about HG Insights?

The filtering and scoring capability to rank account targets and market analysis to track and react to trends. Review collected by and hosted on G2.com.

What do you dislike about HG Insights?

No good graphical interface for executive level charts and graphs Review collected by and hosted on G2.com.

Avijit S.
AS
Avijit S.
Manager, Enterprise Data Management
Enterprise (> 1000 emp.)
"Best techno/firmographic details"
5/5
What do you like best about HG Insights?

Rich and meangful data. HG Insights data is one of the richest data set in the industry when it comes to the level of details of customer insights. Review collected by and hosted on G2.com.

What do you dislike about HG Insights?

There is nothing as such to be disliked. Though they are already improving their matching methods and clarity on hierarchies. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
II
Verified User in Information Technology and Services
Enterprise (> 1000 emp.)
"Ideal for lead generation and account planning"
5/5
What do you like best about HG Insights?

Great tool that gives insights into a customer's IT spend, install base and technology contracts Review collected by and hosted on G2.com.

What do you dislike about HG Insights?

HG insights as per our current contract does not provide spend details by products (SAP, Oracle, etc) and a vendor's share of wallet in the account Review collected by and hosted on G2.com.

Response from Alyssa Barker of HG Insights

Hello! Thank you for leaving us great feedback. We're happy to help you with lead generation and account prospecting. If you need anything from our team, please let us know.

JV
Jay Edward V.
Management Consultant, Advanced Analytics, Global Business Objective
Enterprise (> 1000 emp.)
"Noteworthy 3rd Party Market Data Provider"
4.5/5
What do you like best about HG Insights?

I fully utilize the spend, install and purchase intent content of their platform and incorporating them into my insights project to come up with data tools to be used for various purposes whether it be to provide warm opps list to resellers or vendors, profile the business portfolio of resellers or vendors and use the same data tools to recruit net new logo resllers or vendors. Review collected by and hosted on G2.com.

What do you dislike about HG Insights?

Recently received feedback from a particular vendor that their products listed on the purchase intent catalog were legacy products and seem to not include their newer products. Review collected by and hosted on G2.com.

Response from Alyssa Barker of HG Insights

Hi Jay,

Thanks for taking the time to leave us detailed feedback! We’re glad that our install and spend data has helped your team take actionable insights across company initiatives. We’re happy to hear that our DaaS offering has also helped you pull large amounts of data. If you ever need anything from our team, please feel free to reach out.

Thanks again!

Alyssa

Verified User in Marketing and Advertising
UM
Verified User in Marketing and Advertising
Enterprise (> 1000 emp.)
"Accurate Marketing data for SMB businesses"
5/5
What do you like best about HG Insights?

The database provided by HG was quite accurate and we used it for one of our key campaigns Review collected by and hosted on G2.com.

What do you dislike about HG Insights?

Nothing i can think of. Maybe if you can add intent data(I know its little tricky). Review collected by and hosted on G2.com.

Response from Kelcie Des Jardins of HG Insights

Hi there,

Thank you so much for taking the time to review HG, it's awesome to hear you're using our intelligence for your campaigns. HG does offer our own unique take on intent data called contextual intent—if you're interested in learning more about it please contact your account manager!

Thanks again,

Kelcie